PT Partner & Sponsor Program. American Physical Therapy Association of New Jersey (APTANJ)

Transcription

1 PTPartner&SponsorProgram AmericanPhysicalTherapyAssociationofNewJersey(APTANJ) 1

2 WhoAreWe? Mission:TheAmericanPhysicalTherapyAssociationofNewJersey(APTANJ)promotes theintegrityandexcellenceofphysicaltherapistsandphysicaltherapistassistants throughthecoordinationofadvocacy,education,andresourcestoberesponsivetoand servethemembershipandcommunity. Contactinformation: AmericanPhysicalTherapyAssociationofNewJersey 1100U.S.Highway130,Suite3 Robbinsville,NJ Phone:(609) Web: WhatisthePTPartner&SponsorProgram? Overview:ThePTPartner&SponsorProgramprovidesyouwithaccesstothelargest associationrepresentingphysicaltherapyprofessionalsinnewjersey.fromthis programyourcompanyreceivesvisibility,awarenessandexposurethroughstrategic distributionchannelstoourmemberstodeliverareturnonyourinvestmentinthe APTANJ. PTPARTNERPROGRAM(4levels) Acombinationofstrategicmarketingopportunitiesthroughvariouslevelsoftieredparticipation PTSPONSORPROGRAM(8options) 1. AnnualConferences 2. MagazineAdvertising 3. E SponsorshipPackage 4. WebsiteRotatingBannerAd 5. E NewsletterAdvertising 6. PTNetworkingEvent 7. ContinuingEducationEventPromotion 8. OnlineCareerCenter 2

3 PTPARTNERPROGRAM TheAPTANJPartnershipProgramprovidescompanieswithstrategicmarketingopportunitiesthrough variouslevelsoftieredparticipation.ptpartnersupportallowstheaptanjtocontinueputtingforth highqualityeventsandprogrammingwhilekeepingannualduesaffordableforourmembers.pt PartneragreementsareforonecalendaryearbeginningJanuary1andendingDecember31annually. Tier4 $10,000 UseoftheAPTANJPartnershiplogo ListinginPTPartnerReferenceGuide ArticleinthePTPartnerReferenceGuide(upto750words) TabletopexhibitdisplayatallAPTANJmembershipfunctions andeventsincludingthespringorfallconference BreakfastorLunchsponsorshipatSpringandFall Conference UseoftheAPTANJmailinglist* 4x(mustsignaone time useonlyagreementeachtimeth inglistisused) Fullpageadtwo(2)editionsoftheAPTANJmagazine Upto750wordarticleintwo(2)editionsoftheAPTANJ magazine CompanylogointheRotatingSponsorBoxprominently placedalongthebottomofthebrandnewaptanj homepage,alongwithahyperlinktoyourwebsite. CompanylogowithahyperlinkforeachissueoftheJersey Jargone Newslettersenttoourmembersonceamonth. CompanylogoonallAPTANJNorthern,Central&Southern DistrictMeetingNoticessentvia toeachAPTANJ member,3xayear. Tier3 $7,500 UseoftheAPTANJPartnershiplogo ListinginPTPartnerReferenceGuide ArticleinthePTPartnerReferenceGuide(upto750words) TabletopexhibitdisplayatallmembershipAPTANJfunctions andeventsincludingthespringorfallconference BreakfastorLunchsponsorshipateithertheSpringorFall Conference(choose1) UseoftheAPTANJmailinglist* 2x(mustsignaone time useonlyagreementeachtimeth inglist*isused) ½pageadintwo(2)editionsoftheAPTANJmagazine CompanylogointheRotatingSponsorBoxprominently placedalongthebottomofthebrandnewaptanj homepage,alongwithahyperlinktoyourwebsite. CompanylogowithahyperlinkforeachissueoftheJersey Jargone Newslettersenttoourmembersonceamonth. CompanylogoonallAPTANJNorthern,Central&Southern DistrictMeetingNoticessentvia toeachAPTANJ member,3xayear. Tier2 $5,000 UseoftheAPTANJPartnershiplogo ListinginPTPartnerReferenceGuide Onetabletopexhibitdisplayatyourchoiceofthe SpringorFallConference UseoftheAPTANJmailinglist* 1x(mustsigna one timeuseonlyagreement) ¼pageadintwo(2)editionsoftheAPTANJ magazine CompanylogointheRotatingSponsorBox prominentlyplacedalongthebottomofthe brandnewaptanjhomepage,alongwitha hyperlinktoyourwebsite. Companylogowithahyperlinkforeachissueof thejerseyjargone Newslettersenttoour membersonceamonth. CompanylogoonallAPTANJNorthern,Central& SouthernDistrictMeetingNoticessentvia toeachaptanjmember,3xayear. Tier1 $2,500 UseoftheAPTANJPartnershiplogo ListinginPTPartnerReferenceGuide Onetabletopexhibitdisplayatyourchoiceofthe SpringorFallConference CompanylogointheRotatingSponsorBox prominentlyplacedalongthebottomofthe brandnewaptanjhomepage,alongwitha hyperlinktoyourwebsite. Companylogowithahyperlinkforeachissueof thenjpte Newslettersenttoourmembersonce amonth. CompanylogoonallAPTANJNorthern,Central& SouthernDistrictMeetingNoticessentvia toeachaptanjmember,3xayear. *PTPartnersareresponsibleforallpostageand handlingofpromotionalitemsmailedtoaptanj members.aptanjofficialsreservetherighttoreview allmaterialspriortobeingdistributedtomembership. 3

4 PTSPONSORPROGRAM 1.APTANJAnnualConferences ExhibitandsponsorshipopportunitiesareavailableatAPATNJ sspringandfallmeetingswhichtake placeannuallyinnewjersey.thesecontinuingeducationprogramsheldeachaprilandoctoberbring togetherphysicaltherapyprofessionalsforeducationandnetworkingaswellasstatusupdatesonthe businessandadvancementoftheorganization. Exhibitor $500 Exhibitorsreceiveone(1),six foot(6 )skirtedtable. PromotionincludespublicityonAPTANJconferencewebpageandeventmaterials Exhibitspaceisonafirst come,first servedbasis.aptanjstaffwillassigntablelocations. Breakfast/LunchSponsor $500 YourchoiceofbreakfastorlunchsponsorshipattheSpringorFallConference Logoonprogramsignageandattendeeinformation PromotionontheAPTANJconferencewebpageandeventmaterials RegistrationSponsor $500 Haveyourcompanylogobeoneofthefirstanattendeewillseewhenhe/sheentersanAPTANJevent. Co brandwiththeaptanjand Companylogoandinformationprominentlydisplayedattheregistrationdesk PromotionontheAPTANJconferencewebpageandeventmaterials Logoonprogramsignage EducationalProgramSponsor $750 Yourcompanyname/logowillbedisplayedonsignageoutsideofthemeetingroom PromotionontheAPTANJconferencewebpageandeventmaterials Logoonprogramsignage Product/LiteratureDistribution $250 Haveyourcompany sproductsampleorcompanybrochureavailablefordistributioninthe registrationbagsatourconference Notableorstafftravelcosttoyou! (NOTE:Aminimum(200copies/pieces)mustbedeliveredtotheAPTANJofficeinRobbinsville,NJ minimum2weeksbeforetheconference.) 4

5 2.MagazineAdvertising(JerseyJargon) Magazineispublishedfourtimesannuallywithtwoprintedcopies(Spring&Fall)andtwoelectroniccopies(Winter& Summer).PrintedcopiesintheSpringandFallare16pages. Advertisements 4x 3x 2x 1x FullPage $1,750 $1,350 $1,000 $500 1/2Page $1,050 $850 $600 $300 1/4Page $500 $450 $300 $150 BusinessCard $400 $300 $200 TechnicalspecificationsforadvertisingintheNJPTMagazinecanbefoundonPages8&9. 3.E sponsorshippackage $2000 CompanylogointheRotatingSponsorBoxprominentlyplacedalongthebottomofthebrandnewAPTANJ homepage,alongwithahyperlinktoyourwebsitefor12months. CompanylogowithahyperlinkforeachissueoftheNJPTe Newslettersenttoourmembersonceamonth. CompanylogoonallAPTANJNorthern,Central&SouthernDistrictMeetingNoticessentvia toeachAPTANJ member,3xayear. TechnicalSpecificationsforArtwork:Forthebestappearance,yourcompanylogoorgraphicshouldbesetat72DPI,ina rectangularshapesizedat100pixelswidex65pixelstall. 4.RotatingBannerAd Companylogo/graphicandhyperlinkplacedontheAPTANJhomepage 3months $400 9months $1,000 $100 6months $750 12months $1,200 5.E newsletter $500 TheAPTANJe newsletterisdistributedonamonthlybasistomorethan2,000pts,ptasandstudentsaroundthestate. Positionyourcompanywithanadandhyperlinkforourmemberstolearnmoreaboutthebenefitsofyourproductsand services. 6.PTNetworkingEvent $750 EstablishyourbrandbysponsoringoneofourPTSocialEventsbeingheldaroundthestate.These MeetandGreet eventsbringtogetherptmembersandnonmembersinarelaxedsocialsettingtomeetnewcolleagues,discussphysical therapyinnewjersey,andhearaboutnewproductsandservicesbeingusedintheprofession.example:aptanj scentral Jersey PTMeetandGreet sponsoredby YourCompany 7.ContinuingEducationEventPromotion 30days $150 60days $250 90days $ days $350 PromoteyourcontinuingeducationeventtoPTsacrossthestatebyadvertisinginthe UpcomingEvents sectiononthe APTANJhomepage.Thefollowingareeligibletoadvertisetheircontinuingeducationcoursesatwww.APTANJ.org: Nonprofitorphilanthropicorganizations,suchasrecognizedandaccreditedschoolsandnationalfoundations Recognizedandreputablehealthorganizations Personsororganizationsthatprovidecontinuingeducationforphysicaltherapyprofessionals 5

6 8.OnlineCareerCenter ONLYAVAILABLEONLINEATWWW.APTANJ.ORG ExclusiveSolutions JobFlash PremierJobFlash 5 PackofJobFlash s 30 DaySingleListing 5 Packof30 Day SingleListings ResumeVault Includesa30 DaySingleListing IncludeyourjobinthenextJobFlash (sent tomembership/registeredusers) Includesa60 DaySingleListing IncludeyourjobinthenexttwoJobFlash s (senttomembership/registeredusers) Saveover$500bypurchasinga5 packofjob Flashslots. $440 $662 $1,776 $328 Saveover$150bypurchasinga5 packof30day listings. 30dayaccesstothemostqualifiedandrelevant professionals. PremiumPackages 10 PackPremium Packageincludes: Package TenJobFlashSlots ResumeVault&FeaturedEmployer 20 PackPremium Package 30 PackPremium Package Upgrades FeaturedJob Upgrade 1MonthJobSearch FeaturedEmployer Packageincludes: TwentyJobFlashSlots ResumeVault&FeaturedEmployer Packageincludes: ThirtyJobFlashSlots ResumeVault&FeaturedEmployer UpgradeYourJobPostings Upgradeyourcurrentlistingandincreaseyour exposureby10timesmorethenregularlistings. Providespremiumvisibilityforyourlistingonthe CareerCenterhomepage. Drivemoretraffictoyourcompany,jobs,profile, andorwebsitebyfeaturingyourlogoonour mostvisitedjobsearchpage.placementisfor1 month. $1,442 $495 $3,197 $6,393 $9,590 $56 $328 ImportantNote:PhysicianOwnedPracticesmaynotusethissitetoadvertiseforphysicaltherapistsorphysicaltherapistassistants.Advertisementsplaced inviolationofthepolicywillnotberefundedwhencanceled. PLEASENOTE:APTANJisopposed,asamatterofhealthcarepolicy,toarrangementsunderwhichsourcesofreferral(includingphysicians)standtoprofit fromreferringpatientsforphysicaltherapy.thepolicy,adoptedbythehouseofdelegates,states:"theamericanphysicaltherapyassociationopposes... participationinservicesthatisinanywaylinkedtothefinancialgainofthereferralsource."financialconsiderationsinpractice(hod ). Becauseofthispolicy,APTANJ scareercenterdoesnotacceptjoblistingsforpositionsinapracticeifanyphysicianhasafinancialinterestinthepractice andreferspatientstoanemployedphysicaltherapistortoaphysicaltherapistwhosupervisesanemployedphysicaltherapistassistant. 6

7 7 AmericanPhysicalTherapyAssociationofNewJersey PTPartner/SponsorApplication CompanyName: CompanyRepresentative: Title: City: State: Zip: Phone: Fax: Mobile: Website: CompanyProduct/Service: PTPartnerLevel Tier4 $10,000 Tier3 $7,500 Tier2 $5,000 Tier1 $2,500 PTSponsorOption NameofEvent: SponsorshipOpportunity: SponsorshipAmount: PaymentMethods Allpaymentscanbemadeonlineatwww.APTANJ.org or Makecheckspayableto: APTANJ 1100U.S.Highway130,Suite3 Robbinsville,NJ Additionalcreditcardpaymentmethodoption: Visa Mastercard AmericanExpress Discover Name: CreditCard#: ExpirationDate: Signature: Date:

8 Magazine(JerseyJargon)InsertionOrder(2pages) AdvertisementforCompanyorIndividual sname: ContactPerson: AdAgency: Address: City: State: Zip: Phone: Fax: Mobile: 4x 3x 2x 1x FullPage $1,750 $1,350 $1,000 $500 1/2Page $1,050 $850 $600 $300 1/4Page $500 $450 $300 $150 BusinessCard $400 $300 $200 $100 QUESTIONS??? Phone:(609) Fax:(609) CERTIFICATION APTAisopposed,asamatterofhealthcarepolicy,toarrangementsunderwhichsourcesofreferral(includingphysicians) standtoprofitfromreferringpatientsforphysicaltherapy.thepolicy,adoptedbythehouseofdelegates,states: The AmericanPhysicalTherapyAssociationopposes...participationinservicesthatisinanywaylinkedtothefinancialgainof thereferralsource. FinancialConsiderationsinPractice(HOD ). Becauseofthispolicy,theJerseyJargondoesnotacceptadvertisementsforpositionsinapracticeifanyphysicianhasa financialinterestinthepracticeandreferspatientstoanemployedphysicaltherapistortoaphysicaltherapistwho supervisesanemployedphysicaltherapistassistant.tocompleteyoursubmissiontojerseyjargon,youmustmakethe followingcertificationbysigningbelow: Icertifythatnoreferralsource(includinganyreferringphysician)hasafinancialinterestinthepracticethathasthe positionthatisthesubjectofthisadvertisement. Signature: Date: 8

9 9 DEADLINEFORPUBLICATION Indicatedonpage2ofeachedition.TheJerseyJargonwillbepublishedfourtimesannually. Allpublicationdatesaresubjecttochangewithoutnotice.Circulation:2,200 RATES&MECHANICALREQUIREMENTS ISSUEDEADLINE TOREACHMEMBERSIN Winter 31October January2014 Spring 31January April2014 Summer30April July2014 Fall 31July October2014 GENERALREQUIREMENTS A.Alladvertisementsmustcomplywiththestandardsandpoliciesof theamericanphysicaltherapyassociation(apta)including,butnot limitedto, FinancialConsiderationsinPractice,HOD (Program19,GovernmentAffairsDept.). Acopyofthispolicymaybe provideduponreasonablerequest. B.AlladvertisingissubjecttotheapprovaloftheJerseyJargonEditor. TheEditorreservestherighttodeclineadvertisementdeemed inappropriateforpublication. C.Theacceptanceofanyadvertisementdoesnotconstitute endorsementbytheaptaoraptanj. D.Thereisalimitedamountofspacereservedfordisplay advertisements.thisspaceisallottedonafirstcome,firstservebasis. E.Alladvertisementsmustbepaidinadvance.Displayadvertiserswill receiveacopyofthejerseyjargon. F.TheJerseyJargonEditorhassolediscretionregardingthelocationof advertisementsinthepublication. G.EachadvertisementmustbeaccompaniedbyaseparateJersey JargonInsertionOrderForm. H.Non compliancewiththeabovemay,inthesolediscretionofthe JerseyJargonEditor,resultinrejectionofanadpriortopublication, eitherbeforeorafterinitialacceptancethereof.norefundsshallbe grantedinsuchcases.advertiserunderstandsandacceptstheseterms andhasexecutedandreturnedtheattachedcertificationtosignify same.noadwillbepublishedwithoutthereturnofthefullyexecuted Certification.AdvertiserwaivesallrightstocontesttheJerseyJargon Editor sdecisionwhichshallbefinal.advertiser srequesttopublish representsconsenttoaptanjtomakereasonableinquiryand investigationregardingadvertiser scompliancewithaptapolicies. I.Advertisersassumeliabilityforallcontentofadvertisementsandfor anyclaimsarisingagainstthepublisher. J.Nocancellationsorchangesininsertionorderswillbeacceptedonce theissuehasbeensubmittedtotheprinter. K.TheJerseyJargonistheofficialpublicationoftheAPTANJ,under charterfromapta,andispublishedasaservicetoitsmembers. MECHANICALREQUIREMENTSFORDISPLAY ADVERTISEMENTS TheAPTANJisnotresponsibleforadsthatdonotprintcorrectlydueto improperornon standardfilecreation,orforadsthatarenot submittedpertheserequirements: 1.Newsletterpagesizeis8 1/2 widex11 high. Adsizes: fullpage7 1/2 widex9 1/8 high quarterpage3 1/2 widex4 1/4 high halfpage7 1/2 widex4 2/5 high businesscard3 1/3 widex2 high 2.Alladvertisementsmustbesuppliedcamerareadyorasadigitalfile. DigitalfilescanbesubmittedonCDorvia 3.SubmitallfilesasPDF,AdobeIllustratorCSorAdobePhotoshopCS [EPSorTIFfiles],CMYK,withahighresolutionofatleast300dpiwith fontsandimagesembeddedorinaseparatefile. 4.Alladswillbeblackandwhiteonly.Alltextmustbeatleast1/4 insidethetrimedge.