27 FEBRUARY 2 MARCH 2017 BARCELONA

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1 DENMARK at the key international event for mobile technologies 27 FEBRUARY 2 MARCH 2017 BARCELONA

2 INDEX MOBILE WORLD CONGRESS 2017 THE DANISH STAND EVENTS AND ACTIVITIES CONTACT

3 MOBILE WORLD CONGRESS 2017 The Mobile World Congress in Barcelona is the largest congress of mobile technology in the world. It will take place from February 27th until March 2 nd, Following last year s success, we will profile Danish mobile technology companies in a Danish pavilion and create more international awareness about the Danish mobile solutions and companies.

4 MOBILE WORLD CONGRESS in Barcelona This is the key event for mobile technologies. It gives Danish companies the best international showcase and access to decision makers from all over the world. Key numbers from the last edition in 2016: More than attendees from 204 countries international press and industry analysts 40 country pavilions exhibiting companies

5 MOBILE WORLD CONGRESS 2017 Dantracker s participation at the Danish stand at the MWC 2016 was extremely satisfactory. We made many valuable leads during the fair as well as sales deals during and after the event. We will be glad to be part of the stand next year as well. Torkil Poulsen, CEO Dantracker. MWC er absolut den vigtigste messe for telebranchen i hele verden og en must for os at være til stede. En betydelig del af firmaets eksportomsætning kommer fra kunder vi møder på messen. Som SMV og nichevirksomhed, er det opmuntrende at opleve, at Danmark støtter vores salgsarbejde, bl.a. ved at stille et fælles areal til rådighed for de danske udstillere. Jesper Schack, CEO TeleBilling As Exhibitor you get: 1. PROFILING You can show and sell your products, technologies, solutions and projects to benchmark companies, institutions and cities, from all over the world. 2. A GUIDE TO SUCCES You will obtain tools and network in order to get the needed exposure and promotion to strengthen your company in a very specialised market. 3. STRATEGIC NETWORK You can share knowledge, create new contacts, establish new partnerhips with the best companies within the sector in order for you to broaden your horizon in the field.

6 THE DANISH STAND The Danish stand is placed in one of the Congress most attractive and central locations, which means that there will be a constant flow of visitors due to the fact that the stand is located very close to two of the main corridors. The Danish stand will get all the attention it deserves! 6

7 THE DANISH STAND 7

8 THE DANISH STAND We quality check the design and construction of a Danish pavilion of 72 m2 at a central spot with a lot of traffic and an attractive design. Each company has its individually branded area. Common meeting room, storage, catering, wi-fi, services and assistance are all included in the price.

9 EVENTS AND ACTIVITIES INCLUDED Based on experience from previous editions, we include in the price a range of services and activities that will improve the awareness of the stand and strengthen the Danish companies positioning. The purpose is to add value for our Danish exhibitors, drive traffic to the stand and provide additional network opportunities at the Congress. We will arrange several communication and marketing activities, targeted toward this goal. We are open towards other suggestions so they fit the exhibitors at the stand. There will also be the opportunity to meet the participants the day before the Congress at the stand. ASSISTANCE AND CATERING: Staff from the Trade Council will provide catering and assist you at the stand full time, with language and practical issues. VIP RECEPTION: will be organized at the stand with drinks and snacks for participants and their partners/ customers. NETWORKING DINNER: will be arranged in town for all participants and their partners. MARKETING CAMPAIGN: marketing materials are produced profiling each participating company. They are then distributed in paper and through ings to potential customers and partners.

10 EVENTS AND ACTIVITIES: PERSONALIZED SERVICES BY TRADE COUNCIL In addition, the Trade Council offers a wide range of commercial services to further enhance each participating company s presence in the Congress, either adressing the South Western Europe market or worldwide. Some examples: - Individualised invitations - Partner search and meeting programs - VIP event at the stand or in the city for contacts and customers - Glocalisation of marketing materials Please contact us to discuss your concrete needs and to receive an offer.

11 CONTACT FOR MORE INFORMATION, PLEASE CONTACT: Trade Commissioner Narcís Margall: Senior Export Advisor Mónica Prats: The Trade Commission of Denmark in Barcelona Eksportrådet The Trade Council Rambla de Catalunya 81, Barcelona -Spain