Second edition. In partnership with

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1 Second edition In partnership with

2 Platform for Tunisian-African Partnership in ICT

3 ORGANIZERS The International Exhibition for Information and Communication Technologies dedicated to Africa, SITIC AFRICA 2017 in its second edition is organized by Tunisie Afrique Export closely with Société des Foires Internationales de Tunis and in cooperation with the ICT National Federation within the Employers Body, UTICA. As an advisor for Exporting Companies to Africa, Tunisie Afrique Export aims to deliver Export Assistance Services to Tunisian exporting companies as well as to those showing export potentials. Led by Mr. Férid TOUNSI, former General Director of API (Agency for Promotion of Industry) and former Chairman of CEPEX (Export Promotion Center), Tunisie Afrique Export is registered with a capital of 1 million Tunisian dinars. In implementing SITIC AFRICA 2017 Tunisie Afrique Export aims to create a platform for exchange and partnership between Tunisian and African SMEs in the ICT sector. It also aims to attract western companies interested in partenership in Tunisia and africa. La Société des Foires Internationales de Tunis is one of the largest shareholders of Tunisie Afrique Export, with an experience of over 25 years in the field of Fairs and Exhibitions. It is the leading organizer of trade fairs and exhibitions in Tunisia. The ICT National Federation within the Employers Body, UTICA, represents the majority of Tunisian SMEs dealing with ICT. It includes eight sub-associations: Services and computer engineering firms, Call centers and Customer relations, computer assembly industries, communication equipment installers, publinets, value added services to companies, computer and office automation, mobile phones importers and distributors. 1 1

4 SITIC AFRICA 2017 AN INTERNATIONAL PLATFORM FOR BUSINESS IN ICT AN OPPORTUNITY FOR TUNISIA The Information and Communication Technologies are a priority sector in Tunisia not only as a vector of development but also as a dynamic sector of innovation and a driving force opened on the international space through exports, foreign investment, partnership and subcontracting with developed countries as well as with those developing, mainly in Africa. The ICT sector contributes to as much as 7% of the Tunisian GDP (Gross Domestic Product) and provides some jobs. It represents private enterprises, 219 shared services centers, 8 development centers serving multinational companies, a telephone density of 98.8 lines per 100 inhabitants, over 3 million internet users with 38% of annual growth, 184 certified auditors in computer security and 7 cyber parks spread over several regions of the country and 7 others to be achieved soon. Tunisia s telecommunications network ranks among the most modern in the Mediterranean, composed of 7 nodes on the national scale, equipped with high broadband multiservice switches, integrating telephone, internet and multimedia traffic. Around students are attending higher and technical education in the field of ICT in Tunisia. 2

5 AFRICA LIVES A REAL DIGITAL REVOLUTION LEVER OF DEVELOPMENT During the last decade, the ICT sector has registered a significant growth rate in Africa. The African countries keen interest for such technologies is real. The increasing of mobile phone users and internet connections is impressive. Such growth remains uneven among the different countries and limited due to the weakness of infrastructures and markets limit. Despite this, many thoughts and projects introduce ICT as a new development lever for developing countries. Sustained by the considerable growth of Africa s Gross Domestic Product, the second highest in the world behind that of Asia, and thanks to the emergence of a new middle class estimated at more than 100 million persons, the sector of telecommunications, media and new technologies, though the catalyst of such a growth, is still undergoing further regulations and technological changing process so as to better answer to the evolution of needs, uses and services. The penetration rate of mobile telephony in Africa exceeds now 50%. Thus, the telecommunication solutions market for companies from Africa will be the target of the majority of the telecoms operators and integrators in the region. 3 1

6 SITIC AFRICA 2017 OFFER SITIC AFRICA 2016 in its first edition has contributed to the development of ICT Tunisian Afican partnership. It brought together 165 exhibitors,3500 visitors including 150 public and private african decision makers, 50 Algerian businessmen and sevecal international visitors mainly from Europe. SITIC AFRICA 2017 includes 3 main components: 1 st PART : THE CORE OF THE EXHIBITION WILL BE THE PRESENTATION OF A COMPLETE OFFER OF ICT IN TUNISIA. In this regard, 300 Tunisian exhibitors will take part offering: Cloud, Big data, Security, Storage, Training, Networks and Telecoms, Mobility, banking... The space dedicated to international exhibitors is yet another asset promoting triangular cooperation between Tunisia, Western Countries and Africa. 2 nd PART : THE ORGANIZATION OF B2B MEETINGS SITIC AFRICA 2017 Business to Business meetings will make it possible for participants to have targeted business appointments with their vis-à-vis and to select the appropriate suppliers to suit their projects. These B2B meetings are set up for Tunisians as well as for foreign participants. 3 rd PART : THE ORGANIZATION OF WORKSHOPS ON TOPICS RELATED TO ICT BUSINESS IN AFRICA Beside to the exhibition and B2B meetings, workshops are organized on topics relevant to ICT business. These workshops will be centered on the three following issues: ICT triangular cooperation :Tunisia-Western Countries -Africa. How to develop a fundraising strategy for innovative Starts Up in Africa. E-Banking in Tunisia and Africa As evidenced above, the Tunisian, African and international dimensions constitute therefore the major assets on which SITIC AFRICA 2017 is banking on. 4 1

7 TO WHOM SITIC AFRICA 2017 IS DEDICATED? IN TUNISIA To the professionals in the ICT sector: Chairmen, Marketing Managers,... To decision makers of other fields of the Economy (agriculture,industry and services) and Administrations: Chairmen, Directors in the fields of Innovation, Information technology, Information Systems, Purchasing Managers, Finance and Administration Managers. To Starts Up active in the ICT sector. IN AFRICA To ICT public decision makers. To ICT private decision makers. To African SMEs operating in other fields than those in ICT. To African Starts Up dealing with ICT. ON THE INTERNATINAL LEVEL To groups offering global solutions in ICT. To Innovative SMEs in ICT looking for partnerships both in Tunisia and in Africa. Developing SMEs in ICT looking for investment in Tunisia and Africa TARGETED SECTORS OF ACTIVITY Banks, Financial Institutions, Insurance Companies Telecommunications Administration and Public Bodies Agriculture Industry Health Trading/Commerce Services, Transportation, Logistics 5 1

8 SITIC AFRICA 2017 EXHIBITORS SITIC AFRICA 2017 is an international exhibition offering a comprehensive range of Tunisia s potential in the Communication and Information Technologies field: Information Systems ERP, CRM Consulting & BI E-Commerce, E-Banking, E-Post, E-Health, E-Tourism, E-Gov Cloud & Infrastructure Networks & Infrastructure IT Equipments & maintenance IT Security Electronic Banking Télécom & infrastructure Digital Marketing: Web Development Digital Strategy Banking Banking development Mobile banking Big data ICT Training Training and certification offered to professionals Diploma course Innovations Digital Art Gaming Production companies Mobile Applications: VAS Electronics & embedded solutions This ICT offer is completed, at the exhibition level, by: The Cyber Parks, enterprise nurseries and Starts Up The ICT Supporting and accompanying structures Universities and Vocational Training Schools active in the ICT field Banks and Insurance companies In addition to the Tunisian side, an International Exhibition Space houses the international ICT groups offering comprehensive solutions, as well as ICT innovative international SMEs interested in partnership with their Tunisian and African counterparts. 6 1

9 SITIC AFRICA 2017 EXHIBITION MAP April 2017 TUNIS 7 1

10 WHY TO EXHIBIT AT SITIC AFRICA 2017? An ICT specialized Exhibition with some qualified professional visitors bringing together over Tunisian and foreign decision makers. Over Tunisian SMEs in agriculture, industry and services. More than 100 private and public African decision makers coming mainly from Niger, Senegal,Ivory Coast, Burkina Faso, Mali, Cameroon, Chad, Nigeria, Togo, Ghana, Rwanda, South Africa, Benin, Congo Brazzaville, Liberia, Gabon, DR Congo, Republic of Central Africa, Guinea... Businessmen Visitors from Arab countries: Algeria, Morocco, Sudan, Egypt, Lebanon, Jordan, Mauritania, Djibouti, Oman, Palestine... International visitors from Europe, Asia and the Americas. Targeted B2B meetings mainly with international decision makers (Africans, Europeans...) scheduled prior to the Exhibit. Workshops on Triangular Partnership (Tunisia-Western Countries-Africa), Starts Up and Banking in the field of ICT. International exhibitors interested in developing in Tunisia and Africa. Offering a good environment suitable to exchanges between professionals. Innovations Pavilion : novelties to discover the uses of tomorrow. WHY TO VISIT SITIC AFRICA 2017? To get acquainted with the Tunisian and international ICT offer. To discover innovations in ICT. To participate to workshops on Triangular partnerships, Starts Up and Banking in ICT in Tunisia and Africa. To take part in B2B planned meetings between national and international ICT customers and suppliers. Appointments to benefit from personalized advice for your projects. Sharing experiences between colleagues. To have a better knowledge on the possibilities and opportunities offered in the fields of ICT training and vocational training. Discover experiences of ITC Starts Up. Find out all ICT accompanying structures in Tunisia. 8

11 SITIC AFRICA 2017 PROGRAM Monday April 17, 2017 Arrival of foreign delegations 7 pm to 9 pm Welcoming cocktail in honor of foreign delegations Tuesday April 18, am to 6 pm Opening hours of SITIC AFRICA pm Opening ceremony of SITIC AFRICA 2017 by the Minister of Communication Technologies and Digital Economy. Wednesday April 19, am to 6 pm Opening hours of SITIC AFRICA am to 1 pm WORKSHOP 1: TRIANGULAR PARTNERSHIP IN THE FIELD OF ICT Presentation of the ICT situation in Africa Views of African SMEs on partnership in ICT in Africa Views of Tunisian SMEs on partnership in ICT in Africa Western view on partnership in ICT in Africa and Triangular cooperation Success stories on Tunisian-African partnership (3 showcases) Debates Conclusions 10 am to 1 pm B2B meetings 3 pm to 6 pm WORKSHOP 2: HOW TO DEVELOP A FUNDRAISING STRATEGY FOR INNOVATIVE STARTS UP IN AFRICA Overall view on ICT Starts Up in Africa Financing mechanisms of ICT Starts Up in Africa Experiences of African Starts Up in ICT (3 countries) Experiences of Tunisian Starts Up in ICT Experiences of International Starts Up in ICT Success stories of African Starts Up (6 African countries) Debates Conclusions 3.30 pm to 6 pm Pursuit of B2B meetings 8 pm to 10 pm Cocktail dinner in honor of exhibitors and foreign delegations guests Thursday April 20, am to 6 pm Opening hours of SITIC AFRICA am to 1 pm WORKSHOP 3: THE E-BANKING IN TUNISIA AND AFRICA The Banking development and the electronic payment The Mobile Banking The Big data for the Banking development Debates Conclusions 10 am to 1 pm Pursuit and closing of B2B meetings

12 TUNISIE AFRIQUE EXPORT : Phone : / 054, Fax : Mr. Férid TOUNSI / Chairman tounsiferid@gmail.com Ms. Nada ZIADI Mobile : nada.tunisie.afrique.export@gmail.com Mr. Chaker MANSOURI Mobile : mansourichaker@hotmail.fr Mr. Oussama ASSALI Mobile : oussama.tunisieafriqueexport@gmail.com Mr. Ghassen ALIBI Mobile : ghassen.tae@gmail.com SOCIETE DES FOIRES INTERNATIONALES DE TUNIS : Phone : , Fax : Mr. Néjib Ben MILED / Chairman benmilednejib@gmail.com Mr. Youssef BALMA / Deputy General Director youssef.balma@fkram.com.tn In partnership with : FEDERATION NATIONALE DES TIC / UTICA : Arab Information and Communication Technology Organization : Phone : Fax : contact@aicto.org Website : Phone : , Fax : Mr. SELLAMI Kais / Chairman Mrs. JAZIRI Nassira / General secretary Mobile : n.jaziri@utica.org.tn OL CONCEPT

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