EXHIBITOR PROSPECTUS

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1 Exposition: May 26-29, Network with International Educators Reach Key Decision Makers I Explore Branding Opportunities

2 EXHIBIT THE GLOBAL NETWORKING EVENT OF THE YEAR! The NAFSA 2015 Annual Conference & Expo promises to be its largest global international education event ever. More than 10,000 international educators are expected to attend from over 100 countries. We invite you and your team to participate and network at NAFSA Build strategic partnerships, find new business, and raise your organization s profile with the right people. Exhibitors connect with a worldwide network of international education professionals at the NAFSA 2015 Expo. NAFSA s 67th Annual Conference & International Education Expo will provide you with opportunities to develop sustaining partnerships for your organization. Showcase your services to key decision makers in higher education from the United States and from more than 100 countries around the world. NAFSA 2015 attendees lead and impact the international education economy. Did you know? NAFSA members represent over 3,500 institutions worldwide. Offer breakthrough solutions and forge new partnerships among a fast-growing group of professionals at the largest international education event in the world! International educators serve nearly 3 million students and scholars worldwide and provide assistance with everything needed to study, live, volunteer, work, teach, and research abroad. At the NAFSA annual conference, you will do more than exhibit. You will: We are here to answer your questions and help you determine if the NAFSA Expo is the right fit for the audience you are trying to reach. Contact Joanne Kuriyan, exhibits director, at , ext. 2541, or 2

3 MEET WITH INTERNATIONAL EDUCATION LEADERS Make direct contact with the key influencers in purchasing decisions including: university presidents; chancellors; provosts; deans; faculty; senior international officers; directors of international and education abroad offices and programs; international student advisers, leaders of international organizations, government representatives, administrators, admissions and recruitment officers; and researchers of internationalization. Business happens at the NAFSA Conference. In a single location you can meet and connect with the right people from around the world tasked with building strategic business partnerships. Leverage the NAFSA Annual Conference & Expo to: Improve your organization s profile. Build business opportunities with current and prospective partners. Showcase current products, services, and programs. Launch new products, services, and programs. Establish your institution or organization. NAFSA welcomes exhibitors who support our mission and offer products, programs, and services that advance international education. Products, Programs, and Services Featured at this High-Visibility Marketing Event Include: or Regional System 3

4 QUALIFIED LEADS CONNECTED TO GLOBAL 60% 94% 64% Attendees spend 60%-plus of their conference time in the Expo Hall.* 94% of exhibitors say they will exhibit at the Expo again!* 64% of participants are based in the United States.* Nearly half of the attendees are experienced and senior-level international education professionals averaging 10 or more years in the field.* *Source: NAFSA Annual Conference Survey, 2014 Participants top responsibilities cover a broad spectrum of international higher education. North America and Caribbean 16% South America 9% Non-U.S. participants by world region Africa 1% 40% Europe Asia and Oceana 34% *Source: NAFSA Annual Conference Survey,

5 FORMULA FOR SUCCESS NAFSA s Expo is Packed with Activity and Excitement! NEW Expo Soundstage located at the perimeter of the Expo Hall is the perfect way to expand your exhibitor visibility and to showcase your offering. NEW Private Meeting Rooms located in the exhibition hall for special meetings conveniently located near your exhibition space. Expanded Expo Hours on Wednesday and Thursday until 5:00 p.m. Dedicated Expo Hours Opening Celebration and Ribbon Cutting NAFSA Pavilion showcases the valuable resources NAFSA offers to the field of international education through membership, NAFSA Professional Network member-leaders answer questions about the professions, practice resources, and NAFSA leadership opportunities in dedicated locations throughout the Expo Hall. Complimentary WiFi offers attendees continuous Internet and access in the Expo Hall. Poster Fairs drive traffic through the hall to the Work, Internship, and Volunteer Abroad Fair. Refreshment Breaks and Express Lunch Concessions provide a great venue for networking. With so much happening in the Expo Hall, attendees come back to the Expo Hall again and again. To network. To connect. To learn. To engage. And to discover everything the Expo has to offer! Exhibitors are Showcased at the Global International Education Event of the Year! organization s name, booth number, URL, and description. including the exhibitor name, booth number, link to home page, and description. Marketplace website. To reserve exhibit space, complete the contract to exhibit available at ac15exhibiting and submit by January 9, 2015, with the 50% deposit. Organizations that submit contracts after January 9, 2015, are required to submit full payment with the contract and will be accommodated as long as space is available. For more information about the NAFSA Expo, contact Joanne Kuriyan, exhibits director, at , ext. 2541, or 5

6 FACTS AND FIGURES Booth Specifications with organization name and booth number, and carpet. based on total square footage of reserved space and the category of booths selected Exhibitor Deadlines January 9 Exhibit Space Application & Contract and 50% deposit due. Initial reservations received after January 9 require full payment with contract February 27 Requests and deposits for private meeting & events space due February 27 Exhibit booth space full balance due March 13 April 17 Early-bird individual conference registration cutoff May 1 Complimentary exhibitor registration forms due Exhibit Booth Rates Booth Category (per 10 ft. x 10 ft.) Global Partner** Standard Premium* $6,050 $7,600 Corner $5,050 $6,350 Aisle $4,050 $5,070 Shared Booth / Subletting Fee N/A $900 peninsula booths only. All hanging signs must be approved by show management. For details, see Exhibit Space Application & Contract. 6

7 MORE TIME FOR BUSINESS Expo Hall Hours: Dedicated Expo Hall Hours! No sessions scheduled during this time. Quite simply, NAFSA provides the best platform to engage potential clients and partners. Brandon Lee, CEO/Co-Founder Terra Dotta NAFSA Global Associate SPECIAL DRAWING for EXHIBITORS! Organizations that submit their 2015 Exhibit Space Application & Contract with 50% deposit by December 15, 2014, will be entered into a drawing to win four nights free hotel accommodations in Boston, Massachusetts, during the conference. The winner will be notified in February RESERVE NOW To reserve exhibit space, complete the contract available at and submit it by January 9, 2015, with the 50% deposit. Booths are assigned on a first-come, first-served basis and based on date that the contract and deposit are received. INFORMATION For more information about the NAFSA Expo, contact Joanne Kuriyan, exhibits director, at , ext. 2541, or 7

8 Brand-Building Opportunities Tote Bag Insert $3,000* Include your brochure or other materials in the registration tote bag. Book early. A limited number of inserts will be accepted. *Advertiser is responsible for all tote bag insert shipping and handling fees. Convention Center Signage contact for pricing Catch conference attendees before the Expo opens with a digital signage package displaying your brand in high-traffic areas throughout the convention center. Several options available. Pre-plenary video $7,500 education. Your video will air prior to all four of NAFSA s plenary addresses and the video monitors of the conference bus For more information about all of NAFSA s sponsorship opportunities or to find out more about tote bag inserts, signage, or plenary videos, contact Kyle Contrata, at , ext. 2540, or Private Meetings and Events scheduled conference sessions and major conference features. Hotel meeting space is on a first-come, first-served basis and will be released only to organizations that have made arrangements through the NAFSA office. or

9 STAND OUT AT NAFSA 2015 The NAFSA Global Partnership Program The Best Way to Maximize Your Investment your products and services first and generate higher return on investment. Receive discounts on exhibit space, advertising, products and services. ext. 2540, or Global Partner Sessions Share your knowledge and expertise with conference attendees and help build and enhance international education opportunities for students and scholars. Choose either a 60 or 75 minutes session. Each session accommodates up to 150 conference participants. Expo Soundstage Use the Expo Soundstage to demonstrate the benefits of your latest product or service to conference attendees without leaving the expo hall. Thirty minutes long, these sessions are perfect for engaging approximately 200 attendees in a single location. ext

10 CONNECT WITH ATTENDEES Advertise in the Conference Publications organization and directs traffic to your exhibit booth Display Ad Rates Publication Full Page 1/2 page Inside Front Cover Inside Back Cover Outside Back Cover $2,500 $1,700 $5,300 $5,300 Registration Brochure $2,500 $1,700 $5,300 $5,300 $2,500 N/A $5,300 $5,300 10

11 EXTEND YOUR REACH Advertise in International Educator Magazine International Educator IE Educators and the leading publication in international education and exchange. The May/June 2015 issue is read by thousands of nonmember attendees at the NAFSA conference through bonus distribution. Through its print and digital editions, IE reaches more than 30,000 regular readers with each issue during the year, extending your reach further than International Educator ad and easel to display at their booth. Discount pricing available for advertisement placements in more than one conference publication and/or International Educator magazine. For more information, contact Scott Oser at Advertise on the NAFSA Mobile App and Conference Planner Become a featured advertiser in NAFSA s official online scheduling tool. Maximize visibility beyond your on-site presence at the annual conference! As a featured advertiser, your organization s advertisement will appear prominently on the site and will be seen by attendees before, during, and after the event, from March 2015 through June Use the software to aid in your marketing and communication efforts: Get a Marketplace Listing providers and on everything from insurance services to study abroad programs, can be found in the International Education Marketplace. Visit For more information, 11

12 DON T MISS OUT Advance Partnerships and Strategic Collaborations This is why the world of international education comes to NAFSA. Will you be there? The NAFSA Annual Conference & Expo is the one event you can t afford to miss. Disclaimers and Clarifications or service is not consistent with NAFSA s charitable and educational mission and/or is deemed to be contrary to the best interests of international education. Similarly, NAFSA reserves the right to reject a potential sponsor or Global programs, products, or services. Start planning now and get access in Boston! To reserve exhibit space, contact Joanne Kuriyan, exhibits director, at , ext. 2541, or To view 2014 conference exhibitors and sponsors, go to or

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