THE AWARDS THE AWARDS ATTENDEES. The Gulf Business Industry Awards cover a wide spectrum of economic sectors, from energy to real estate.

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2 THE AWARDS THE AWARDS The Gulf Business Industry Awards cover a wide spectrum of economic sectors, from energy to real estate. In each sector, a company and Business Leader of the Year will be awarded. One business leader from this group will be selected for the prestigious accolade of Gulf Business Business Leader of the Year. In 2015 we are also looking to recognise the efforts of start-ups and smaller businesses with the SME Business of the Year Award. ATTENDEES Each year, the Gulf Business Industry Awards welcomes regional business ambassadors at the highest possible level. From Business Leader's and high-ranking government executives, to top-level strategists and ground-breaking entrepreneurs, the typical profile of our guests is 35-years-plus, with a mid-to-top income bracket and high disposable income. Professionally, GBIA attendees are at the top of their game. Not only do they drive the corporate agenda, they also drive the national agenda. Our audience is comprised of eminent business people that have helped to raise the Gulf's profile, both regionally and internationally.

3 COMPANY OF THE YEAR CATEGORIES 2014 WINNERS INCLUDE Banking Real Estate Aviation and Transport Retail Energy Tourism & Hospitality Healthcare IT and Technology SME Sustainability The following award, recognising outstanding Corporate Social Responsibility, will also be presented: CORPORATE SOCIAL RESPONSIBILITY INITIATIVE OF THE YEAR AVIATION AND TRANSPORT Company of the Year: Etihad Airways BANKING Company of the Year: Emirates NBD HEALTHCARE Company of the Year: Al Noor Hospitals ENERGY Company of the Year: ADNOC IT AND TECHNOLOGY Company of the Year: Dubai Smart Government RETAIL Company of the Year: Dubai Duty Free REAL ESTATE Company of the Year: DAMAC TOURISM Company of the Year: Hilton Worldwide SHORTLIST CRITERIA All of the companies shortlisted in the Company of the Year categories, will be carefully considered on the following pre-set criteria: Innovation A company s ability to lead its sector, through thought-leadership, continual innovation and timely strategy. Growth/expansion Company growth in the last year and expansion into new markets. Financial results Company results in terms of assets, profits and turnover, taken in a market context. Product quality The ability to deliver exceptional, innovative, customer-orientated products of the highest quality. Service delivery The ability to provide excellent service to all stakeholders, including customers, partners and suppliers. Corporate Social Responsibility A firm s efforts to give something back to wider society, in terms of mentorship, environmental concerns, charity and corporate social responsibility. NEW IN 2015: SME BUSINESS OF THE YEAR AND SUSTAINABLE COMPANY OF THE YEAR These new categories will be open for nominations from May. There will be an individual marketing campaign, calling for consumers and business owners to nominate the 'stand-out' SME's and green/ sustainable companies here in the UAE. The nominations will be judged based on their performance in the marketplace.

4 CATEGORIES 2014 WINNERS INCLUDE Banking Real Estate Aviation and Transport Retail Energy Tourism & Hospitality Healthcare IT and Technology Of the winners of the Business Leader of the Year category for each sector, only one will receive the prestigious accolade of the GULF BUSINESS BUSINESS LEADER OF THE YEAR. The awards below, recognising individual excellence, will be presented: INNOVATOR OF THE YEAR ENTREPRENEUR OF THE YEAR BUSINESSWOMAN OF THE YEAR AVIATION AND TRANSPORT Business Leader of the Year: Sir Tim Clark, Emirates BANKING Business Leader of the Year: Shayne Nelson, Emirates NBD Firas Nasir, Managing Director HEALTHCARE and co-head of the Middle East and North Africa, Carlyle PE Ben Bruton, Business Leader of the Year: Marwan Abedin, Managing Partner Dubai Healthcare City UAE, Eversheds Ian Fairservice, Managing ENERGY Partner and Group Editor, Business Leader Motivateof the Year: Saeed Khoory, ENOC IT AND TECHNOLOGY Business Leader of the Year: Osman Sultan, du RETAIL Business Robert Leader Anderson, of the Year: Features George Kostas, Majid Al Futtaim Editor at Properties Gulf Business REAL ESTATE Business Leader of the Year: Abdulla Lahej, Emaar TOURISM Peter Cooper, Business Leader Editor of of ArabianMoney.net the Year: H.E. Reem Al Hashimy, Dubai Expo 2020 BUSINESS LEADER OF THE YEAR JUDGING CRITERIA The Business Leader nominations will come from the judges and those shortlisted will be carefully considered on the following pre-set criteria: Innovation A Business Leader s ability to lead his company, through thought leadership, continual innovation and timely strategy. Growth/expansion Company growth in the last year and expansion into new markets. Financial results Company results in terms of assets, profits and turnover, taken in a market context. Product quality The ability to deliver exceptional, innovative, customer-orientated products of the highest quality. Service delivery The ability to provide excellent service to all stakeholders, including customers, partners and suppliers. Corporate Social Responsibility A firm s efforts to give something back to wider society, in terms of mentorship, environmental concerns, charity and corporate social responsibility. INTRODUCING THE JUDGING PANEL: Firas Nasir, Managing Director and Co-head of the Middle East and North Africa, Carlyle PE Ben Bruton, Managing Partner UAE, Eversheds Ian Fairservice, Managing Partner and Group Editor- In-Chief, Motivate Ankush Chibber, Editor Gulf Business Peter Cooper, Editor of ArabianMoney.net

5 GULF BUSINESS RECOGNISING BUSINESS EXCELLENCE THE FOLLOWING PRESTIGIOUS AWARDS ARE PRESENTED AT THE EVENT: THE LIFETIME ACHIEVEMENT AWARD The Lifetime Achievement Award recognizes personal achievement and excellence. This is awarded to an individual who has influenced business in the region. Previous winners include Khalaf Al Habtoor, H.E. Abdul Aziz Al Ghurair and H.E. Mohamed Alabbar. OTHER MUCH ANTICIPATED AWARDS ON THE EVENING INCLUDE: Businesswoman of the Year Innovator of the Year Entrepreneur of the Year CSR Initiative of the Year GULF BUSINESS BUSINESS LEADER OF THE YEAR Of all the Business Leader's of the Year awarded on the night, only one is awarded the prestigious accolade of Gulf Business Business Leader of the Year. Previous winners include H.E. Saeed Mohammed Al Tayer, MD and Business Leader, Dubai Electricity and Water Authority (DEWA), Gerald Lawless, President and Business Leader of Jumeirah Group and Shayne

6 THE EVENT ELEMENTS EVENT DETAILS Date: Monday 14 th September 2015 Venue: TBC Profile of Attendees: Corporate leaders, C-suite executives and high-ranking business and government officials. Number of Attendees: 350+ Concept: An awards dinner with a cocktail reception

7 MEDIA PLAN THE 2015 CAMPAIGN IS WORTH OVER US$490,000. YOUR LOGO WILL BE ADDED TO ALL MARKETING COLLATERAL. VALUE ADVERTISING VEHICLE DETAILS May June July August September October (US$) Motivate titles Gulf Business FP 1 1 $7, Business Traveller M.E. FP 1 $6, Golf Digest FP 1 1 $7, Campaign FP 1 1 $10, The Week FP $36, Print - SME of the year nominations Gulf Business FP $7, Business Traveller M.E. FP $9, Golf Digest FP $5, Campaign FP $15, The Week FP $42, Print - Event/Winners Gulf Business FP $10, Business Traveller M.E. FP 1 1 $13, Golf Digest FP 1 1 $7, Campaign FP $20, The Week FP $30, Newspapers 7 Days 1/4 Page 1 1 $6, Radio Dubai Eye sec Radio spot $10, Marketing GB,BTME and Campaign EDM Database $15, Online gulfbusiness.com MPUs $25, Cinema - Company of the Year voting - SME of the Year voting VOX Cinemas 30-sec TVC 1 $64, sec TVC 1 1 $64, Social Media Linkedin - SME targeted $4, Twitter with Shortlist $5, PR $420, Events Listings Campaign, Dubai Calendar etc $2, Press Releases Business and Industry Specific $8, Customised Sent to nominees $15, Gulf Business Interviews with Judging 1 1 panel/winners $21, HELLO! Event coverage editorial 1 $4, Gulfbusiness.com Coverage of all stages of the voting/events $21, TOTAL $492,064.00

8 HEADLINE SPONSORSHIP US$100,000 PRE -EVENT BENEFITS In Association with lock-in logo created with event logo. Sponsors logo to be a maximum of 30% ratio to event logo Logo on all event collateral, plus media plan worth over US$490, second radio spot mentioning headline sponsor by name Logo on event invitations, website and campaigns A 250-word company profile on the event website Social media tweets and posts. Online, social and print competition to run across all magazine brand channels pre event Dedicated press release to announce headline sponsorship Inclusion into all event press releases and announcements 1 page advertorial in Gulf Business magazine 1 EDM to Gulf Business database AT THE EVENT BENEFITS Presentation of two award categories. These include two of the top awards: Innovator of the Year, Businesswoman of the Year or Entrepreneur of the Year Two tables of 10 to entertain clients in a prime location Logo on all branding at the event, including (but not limited to) photo backdrop, welcome boards, outdoor banners, presentation screens, menu and goody bags. Full-page advertisement in the menu Activation space in the pre-function area to showcase your products and services (on-site sponsors collateral to be shared with Motivate before event) Five minute Headline Sponsors Speech after Motivate s Managing Partner welcome address (content to be event-appropriate and approved by Motivate in advance) TVC at the event (30 seconds maximum) Corporate press release given to attending media at the event (provided by sponsor) Social media tweets and posts to highlight your brand presence during the event Goody bag inclusion of branded product (no promotional literature) POST -EVENT BENEFITS Comprehensive Post-Event Report Listed in post-event coverage across the Motivate titles Inclusion in post-event press release Logo on official post-event letter sent to all winners

9 CATEGORY SPONSORSHIP US$35,000 PRE-EVENT BENEFITS AT THE EVENT BENEFITS Logo on all event collateral, plus media plan worth over US$480,000 Inclusion into all event press releases and announcements Logo on event invitations, website (incl. 150-word company profile) and campaigns Social media tweets and posts Presentation of one award category (e.g. Banking Company of the Year & Banking Business Leader of the Year. One table of 10 to entertain clients Logo on all branding at the event, including (but not limited to) photo backdrop, welcome boards, outdoor banners, presentation screens, menu and the goody bag Activation space in the pre function area to showcase your products and services maximum. 3mx3m (on-site sponsors collateral to be shared with Motivate before event) Corporate press release given to attending media at the event (provided by sponsor) Social media tweets and posts to highlight your brand presence during the event Goody bag inclusion of branded product (no promotional literature) POST -EVENT BENEFITS /3/ 1 df d).p erse ev on (r tati invi gbia 9:24 AM N ATIO INVIT the tend to at 14 s you 20 invite wards rdially stry A r be ai ess co s Indu m in Bus nes Septe estin Dub Gulf ulf Busi 15th day m, The W d Marina G Mon oo an Date: al Ballr Resort da ch er e: S i Bea 7:30pm Venu a Seyah Min C M Y CM MY CY CMY RED BY NSO SPO K L OFFICIANSOR SPO CAR TED SEN PRE BY 2014 gbia menu & programme_pr INT.indd 1 9/11/14 6:59 PM Comprehensive Post-Event Report Listed in post-event coverage across the Motivate titles Inclusion in post-event press release Logo on official post-event letter sent to all winners

10 OFFICIAL CAR SPONSORSHIP US$50,000 PRE-EVENT BENEFITS Logo on all event collateral, plus media plan worth over US$480,000 Inclusion into all event press releases and announcements Logo on event invitations, website (incl. 150-word company profile) and campaigns Social media tweets and posts AT THE EVENT BENEFITS Two cars on display at the event entrance Opportunity for VVIP's and/or MC to experience the car by means of pick-up and drop-off service Option to have a hooked flyer placed on the rear-view mirror in all valet cars containing brand message and offer (e.g. Rather be driving a insert your brand? Book your test drive now) Presentation of two award categories (e.g. Banking Company of the Year & Business Leader of the Year, Retail Company of the Year & Business Leader of the Year) Two tables of 10 to entertain. Logo on all branding at the event, including (but not limited to) photo backdrop, welcome boards, outdoor banners, presentation screens and in the menu Full-page advertisement in the menu TVC at event (30 seconds maximum) SOLD Corporate press release given to attending media at the event (provided by sponsor) Social media tweets and posts that can highlight your brand presence POST-EVENT BENEFITS Comprehensive Post-Event Report Listed in post-event coverage across the Motivate titles Inclusion in post-event press release Logo on official post-event letter sent to all winners

11 PREVIOUS SPONSORS TESTIMONIALS " Audi Middle East were proud to be the official car sponsor for the 2014 Gulf Business Awards. This event grows in status year on year, as does the calibre of outstanding companies and business leaders who attend. Our guests enjoyed a spectacular evening of networking with like-minded business partners and we congratulate Motivate on their management of these prestigious awards." Janice Hinson, Public Relations Manager, Audi Middle East "I just wanted to congratulate you on the event last night. I know its stressful behind the scenes but it came together very well. All of us had a great time and we re very happy with the exposure we received through the sponsorship." Kritika Datt, Marketing Manager, DEJAVU Real Estate We were honoured when we were approached to be one of the sponsors of such a noteworthy event; the Gulf Business Industry Awards helped recognise some of the achievements that the amazing city of Dubai and its leaders, movers, and shakers are known for, while paving the way for future growth and progress that fuel the engine of the Gulf, Dubai. I look forward to working with Peter and his team again, it was a seamlessly smooth process. Maha Aboughali, Business Development & Marketing Director, Moorfields Eye Hospital Dubai.

12 CONTACT US Bespoke packages can be tailored to meet your company objectives. For more details, please contact: Katie Sadler Sponsorship Sales Manager M: E: HEAD OFFICE Motivate Publishing Group Media One Tower, Dubai Media City PO Box 2331, Dubai, UAE T F motivate@motivate.ae ABU DHABI 801, Sheikh Omar Bin Zayed Building, 9th Street, Tourist Club Area PO Box 43072, Abu Dhabi, UAE T F motivate-adh@motivate.ae LONDON Motivate Publishing Ltd Acre House, 11/15 William Road London, NW1 3ER, UK motivateuk@motivate.ae MAGAZINES BOOKS CONTRACT PUBLISHING DIGITAL EVENTS CINEMA motivatepublishing.com