SPONSORSHIP PROSPECTUS LES Asia Pacific Regional Conference LICENSING EXECUTIVES SOCIETY MALAYSIA (LESM)

Transcription

1 2015 LES Asia Pacific Regional Conference LICENSING EXECUTIVES SOCIETY MALAYSIA (LESM) 30 September to 2 October 2015 DoubleTree by Hilton Kuala Lumpur SPONSORSHIP PROSPECTUS

2 Page 2 INDEX Introduction to LESM Page 3 LESM Committee / Organising Committee Page 4 Program Overview Pages 5-10 Terms & Conditions Page 11 Partner Sponsorship Opportunities (Local) Page 12 Other Sponsorship Opportunities Page 13 Application for Sponsorship Form Page 14

3 INTRODUCTION TO LESM Page 3 Licensing Executives Society Malaysia (LESM) is a local chapter of Licensing Executives Society International (LESI), an association of 32 national and regional Member Societies comprised of professionals who have an interest in the transfer of technology, or licensing of intellectual property rights. LESM is a nonprofit professional and educational society that promotes high standards and ethics among professionals engaged in domestic and international licensing and other transfer of technology and intellectual property rights. LESM also assists its members in improving their skills and techniques in licensing through selfeducation and exchange of information. LESM plays the role of keeping the public, business communities, governmental and international bodies informed about the latest and most accurate information pertaining to economic significance of technology licensing and intellectual property rights. As the local chapter of LESI, LESM shares the following formal objectives of LESI:- 1. The formal objectives of LES International, which were adopted more than 20 years ago, are as follows: To function as a non-profit professional society encouraging high professional standards among individuals engaged in the transfer and licensing of technology and industrial or intellectual property rights. 2. To assist its members in improving their skills and techniques in licensing through self-education, the conduct of special studies and research, the sponsorship of educational meetings, the publication of statistics, reports, articles and other material, and the exchange of ideas related to domestic and foreign licensing. 3. To inform the public, international bodies, governmental bodies, and the business community concerning the economic significance of licensing and the high professional standards of those engaged in the licensing profession. 4. To make available to its members the latest, most accurate, information on licensing. LESM will be hosting its 2015 LES Asia Pacific Regional Conference in Kuala Lumpur, Malaysia from 30 September 2015 to 2 October Kuala Lumpur is the home of many world-class venues for conferences and LESM believes that the regional conference will be a success especially with the anticipated guidance, support and encouragement by fellow LES Asia pacific committee members. Kuala Lumpur offers a brilliant array of activities for tourists as it brings together Malaysia's past and present, its many constituent cultures, and even its remarkable natural treasures, allowing first-time visitors an invaluable opportunity to see Malaysia as a whole. As for the repeat visitors, there is always something in KL that will attract you.

4 Page 4 LESM ORGANISING COMMITTEE 2014 Co-Chairs Cheah Chiew Lan (Zaid Ibrahim & Co) Janet Toh Yoong San (Shearn Delamore & Co.) Brian Law (Wong & Partners) Communications Jillian Chia Yan Ping (Skrine) Finance Cheah Chiew Lan (Zaid Ibrahim & Co) Program Janet Toh Yoong San (Shearn Delamore & Co.) Wong Jin Nee (Wong Jin Nee & Teo) Chew Phye Keat (Raja Darryl & Loh) Anita Kaur (Ram Rais & Partners) Rick Dunham (TAEUS International Corporation) Excursion Cheah Chiew Lan (Zaid Ibrahim & Co) Tepee Phuah Logistic & Technical support Eugene Roy Joseph (Joseph Chambers) Sri Sarguna Raj (Kandiah & Sri) Registration & Accommodation Michelle Loi (Shearn Delamore & Co.) Tamara Lee (Shearn Delamore & Co.) Public relations Michael Soo (Shook Lin & Bok) Sri Sarguna Raj (Kandiah & Sri) Sponsorship Brian Law (Wong & Partners) Pauline Khor (Rahmat Lim & Partners) Tamara Lee (Shearn Delamore & Co.) LESM COMMITTEE MEMBERS President: CHEAH CHIEW LAN (Zaid Ibrahim & Co) Vice President: MICHELLE LOI CHOI YOKE (Shearn Delamore & Co) Secretary: TAMARA LEE CIAI (Shearn Delamore & Co) Assistant Secretary: ANITA GEREWAL (Ramrais & Partners) Treasurer: JILLIAN CHIA YAN PING (Skrine) Committee Members: CHEW PHYE KEAT (Raja, Darryl & Loh) LIM PUI KENG (Advanz Fidelis) SRI SARGUNA RAJ (Kandiah & Sri) SUARAN SINGH (Azri, Lee Swee Seng & Co)

5 PROGRAMME OVERVIEW 6th Annual Licensing Executives Society (LES) Asia Pacific Regional Conference 2015 Programme at a Glance - DAY 1, 30 September 2015 Page 5 Time Program Speaker Moderator 9:00-9:30 Welcome Speeches Minister or representative from MDTCC, President of LESM N/A 9:30-10:15 KEYNOTE SPEECH: Game-changing Licensing Strategies - James Sobieraj (President of LESI) 10:15-10:30 Tea break 10:30-12:00 PANEL SESSION 1: Can a brand last forever: Speaker 1: Yong Yoon Li: Executive Director, Royal Selangor Pewter Speaker 2: Andy Leck, Managing Principal of Baker & McKenzie. Wong & Leow, Singapore Speaker 3: (TBC) Moderator: Yvonne Chua, Partner, Wilkinson & Grist, Past President of LESI

6 PROGRAMME OVERVIEW Page 6 6th Annual Licensing Executives Society (LES) Asia Pacific Regional Conference 2015 Programme at a Glance - DAY 1, 30 September 2015 (cont) 12:00-13:00 PANEL SESSION 2: IP Financing Session 1: Singapore: Shaping the landscape of IP in Asia Audrey Yap, Managing Partner & Head of the Intellectual Property Department of Yusarn & Audrey, Session 2: Comprehensive Intellectual Property Valuation Rick Dunham, President of TAEUS Asia-Pacific Session 3: A case study in Malaysia: Intellectual Property Financing Scheme (IPFS) : Mohd Sharizal Mustapah Kamil, Vice President of Business & Technology Advisory Division, Malaysia Debt Ventures Berhad Moderator: Chew Kherk Ying, Partner & Head of IP & Dispute Resolution, Wong & Partners 13:00-14:00 Lunch P L E N A R Y S E S S I O N S

7 Page 7 PROGRAMME OVERVIEW 6th Annual Licensing Executives Society (LES) Asia Pacific Regional Conference 2015 Programme at a Glance - DAY 1, 30 September 2015 (cont) 14:00-15:30 WORKSHOP 1: PHARMACEUTICALS Pharmaceuticals Changes and challenges: Generic vs Proprietary Drugs. Wong Sai Fong, Joint Head of the Intellectual Property, Telecommunications, Media and Technology Practice Group, Shearn Delamore & Co. Moderator: Ichiro Nakatomi, President & CEO of NanoCarrier Co. Ltd. WORKSHOP 2: CREATING GAME- CHANGING STRATEGIES FOR BUILDING A VALUABLE IP PORT- FOLIO Session 1: Game-changing IP Strategy for Global Growth Takashi Suzuki, Corporate Officer and General Manager of Intellectual Property Division at Hitachi, Ltd Speaker 2: An Investor s View (tbc) Kwang Jun Kim, CEO/President, Intellectual Discovery Ltd President, LES Korea TBC Student business plan competition 15:30-15:45 Tea Break

8 PROGRAMME OVERVIEW Page 8 6th Annual Licensing Executives Society (LES) Asia Pacific Regional Conference 2015 Programme at a Glance - DAY 1, 30 September 2015 (cont) 15:45-17:00 WORKSHOP 3: Franchising Session 1: Transforming Malaysian Businesses through Franchising Zainal Azman bin A. Seman Director, Franchise Development Division, Ministry of Domestic Trade, Co-operatives and Consumerism Session 2: Franchising as a Strategy for Leveraging Intellectual Property WORKSHOP 4: Building Brands From Scratch Speaker 1: Datuk Dr Paul Chan, Vice Chancellor and President, Co- Founder (HELP University) (Moderator and Speaker Slots still available) Student Business Plan (Moderator and Speaker Slots still available) Welcome reception

9 PROGRAMME OVERVIEW Page 9 6th Annual Licensing Executives Society (LES) Asia Pacific Regional Conference 2015 Programme at a Glance - DAY 2, I October 2015 Time Program 9:00-10:30 PANEL SESSION 3: Maximising the Business of Intellectual Property across Different Jurisdictions Session 1: Management of an IP Portfolio-an Australian Experience Mark Horsburgh, Principal Fisher Adams Kelly Session 2: Maximising the Business of IP in China Ningling Wang Managing Partner Finnegan, Henderson, Farabow, Garrett & Dunner, LLP Shanghai Representative Office Session 3: Licensing Strategies in Europe Fiona Nicolson Partner Bristows LLP (Moderator Slots still available) 10:30-10:45 Tea break WORKSHOP 5: Uncovering Game-Changing Licensing Strategies for Technology Start-Ups Speaker 1: Poh Kam Wong, Professor, NUS Business School and Director, NUS Entrepreneurship Centre, National University of Singapore Speaker 2: Professor Dr. Heinz Goddar, Partner, BOEHMERT & BOEHMERT WORKSHOP 6: Session 1: Licensing and Insolvency Dr. Ralph Nack Rechtsanwalt Noerr LLP (Moderator and Speaker Slots still available) (Moderator Slots still available)

10 PROGRAMME OVERVIEW 6th Annual Licensing Executives Society (LES) Asia Pacific Regional Conference 2015 Programme at a Glance - DAY 2, 1 October 2015 (cont) Page 10 11:45-13:15 WORKSHOP 7: WORKSHOP 8: Mock Mediation Session (Speaker Slots still available) From Animation to Licensing Speaker 1: Karyabudi Mohd Aris International Marketing Manager, Les' Copaque Production Sdn Bhd (Moderator and Speaker Slots still available) 13:15-14:30 Lunch at hotel Onsite-trip to Royal Selangor Visitor Centre Gala Dinner, Presentation of prizes for student business plan *This program is subject to change without notice

11 TERMS AND CONDITIONS If you are interested to be a sponsor or exhibitor in this event, please complete the sponsorship form (Sponsor Form) or, where applicable, the exhibitor space booking form (Exhibitor Form), (together the forms ), which are included with this brochure and can also be found on the website at and return the completed form to the secretariat at LESM c/o c/o Wong & Partners, Level 21, The Gardens South Tower, Mid Valley City, Lingkaran Syed Putra, Kuala Lumpur, Malaysia with copy to secretariat@lesm.org.my. Your application will be considered by the organizing committee who reserves the right in its discretion to refuse or accept any application so received. If your application is accepted, you and LESM will sign the Sponsor Form or Exhibitor Form which will constitute a binding contract on the following terms: In consideration of the fees payable as a sponsor and/or exhibitor of the Conference (respectively Sponsor and Exhibitor, separately and/or jointly you ): 1. Payment in full of the Sponsor and/or Exhibitor fee as detailed in the Sponsor or Exhibitor Form ( Fee ) will be required before your sponsoring benefits and/or exhibition space is accorded to you. The Fee is payable within thirty (30) calendar days of invoice issued. LESM reserves the right to deny participation should full payment not be received within the time period indicated by LESM. 2. LESM shall also be entitled to terminate the sponsorship or exhibition rights granted herein in the event of any material breach by the Sponsor or Exhibitor in which case no refund will be given for any payment already. Page In the event the Sponsor or Exhibitor wishes to utilize any marketing opportunity involving activities during the Conference in the hotel(s) or other official venues of the Conference (other than the sponsorship or exhibition space paid for), prior submission to and permission from LESM is required. In this respect, LESM will inter alia not permit: 3.1 sponsorship of private, non LESM, function conflicting with any scheduled event by LESM, or 3.2 public promotion of any private, non LESM, function occurring during the Conference. 4. Under no circumstances shall LESM be liable to the Sponsor or Exhibitor under this agreement for an amount greater than the Fee paid. Sponsor and/or Exhibitor will indemnify and hold harmless LESM for any liability to any third party arising from the display, use or distribution by LESM of any material supplied by Sponsor or Exhibitor. The present terms and conditions may be changed from time to time by LESM in its discretion. The latest version of these terms will be published at The terms and conditions and any agreements ensuing therefrom shall be construed under Malaysian law and all disputes shall be exclusively resolved in the Malaysia courts and the parties hereby consent to the exclusive jurisdiction thereof.

12 SPONSORSHIP BENEFITS (LOCAL) AT-A-GLANCE Page 12 Local Sponsors (RM) Availability Publicity Complimentary Conference Registration Moderator Role Reserved table at luncheon and/or Speaker Role Only OR Speaker Role gala dinner GOLD 6, attendee N/A To be seated at the reserved table during luncheon SILVER 4, attendee To be seated at the reserved table during luncheon BRONZE 2,000 8 N/A N/A N/A To be seated at the reserved table during luncheon PUBLICITY (LOCAL) Sponsor's profile or advertising in the Conference Program Display of Sponsor's logo during conference (banners, screens, etc.) Prominent Sponsor identification (corporate logo) on the Conference website with link GOLD Half page advert in the final program (front portion), sponsor to provide own artwork SILVER Half page advert in the final program (back portion), sponsor to provide own artwork BRONZE Quarter page advert in the final program, sponsor to provide own artwork

13 OTHER SPONSORSHIP OPPORTUNITIES/ CONFERENCE MATERIALS Page 13 Sponsorship (RM) RM 15,000 Promotional Benefits Conference Bags High visibility of sponsor s logo on conference bags (bags provided by LESM) The bags will be distributed to all participants Acknowledgement in the Programme and on RM 4,500 Lanyards for Badges Sponsor s logo on the lanyards (lanyards provided by LESM) Acknowledgement in the Programme and on RM 6,000 USB Sponsor s logo on the memory sticks (limited to 150 memory sticks) Sponsor s memory sticks will be inserted in each conference bag Acknowledgement in the Programme and on RM 4,500 Notepads Sponsor s logo on the notepads (notepads provided by LESM) Notepads will be inserted in each conference bag Acknowledgement in the Final Programme and on RM 1,500 RM 5,500 RM 7,500 Pens Sponsor s logo on the pens (pens provided by LESM) Pens will be inserted in each conference bag Acknowledgement in the Final Programme and on Package Offering: Notepads AND Pens Powerbank Sponsor s logo on the powerbank (limited to 150 powerbank) Acknowledgement in the Final Programme and on

14 2015 LES ASIA PACIFIC REGIONAL CONFERENCE Application for Sponsorship Page 14 We apply for sponsorship in accordance with the terms and condition set out in the prospectus. Company Website Corporate Registration No. Postal Address Person in Charge Tel Fax Position Mobile Sponsorship (Foreign) Diamond USD 10,000 Platinum USD 8,000 Gold USD 6,000 Silver USD 4,000 Bronze USD 2,000 Sponsorship (Local) Gold RM 6,000 Silver RM 4,000 Bronze RM 2,000 USD 5,000 RM 15,000 Conference Bags USD 1,500 RM 4,500 Lanyards for Badges USD 2,000 RM 6,000 USB (Bag insert: memory stick) USD 1,500 RM 4,500 Notepads USD 500 RM 1,500 Pens USD 1,800 RM 5,500 Package Offering: Notepads AND Pens USD 2,500 RM 7,500 Powerbank Payment Plan : Remittance Payee : LES AP Conference Name of Bank : Public Bank Account No. : secretariat@lesm.org.my Sponsor : Position : Signature : Name : Date :