CHAPTER ADVISOR S GUIDE

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1 MASSACHUSETTS CHAPTER ADVISOR S GUIDE September 2012 (Revised Annually)

2 TOPIC TABLE OF CONTENTS PAGE I. GENERAL INFORMATION A. Calendar of Activities and Due Dates... 3 B. DECA Facts & General Information C. MASS-DECA Board of Directors... 9 D. DECA s Code of Ethics for Advisors E. Conduct & Dress Code Forms F. Liability & Emergency Forms G. Summary Form.. 17 H. Delegate Infraction Form.. 18 I. Late Fee Policy II. MASS-DECA STATE ONLY ACTIVITIES A. SCDC Program Cover Design Event B. Largest Chapter Percentage Increase & Largest Chapter C. Video Competition D. T-shirt Design Award.. 24 E. Pin Design Award.. 25 F. Chapter News Award.. 26 G. Wear do you DECA Award.27 III. NATIONAL DECA s PROGRAM OF COMPETITIVE ACTIVITIES IV List of Competitive Activities MEMBERSHIP INFORMATION A. MASS-DECA Membership Policy & Fees...31 B. Important Membership Reporting Instructions C. Frequently Asked Membership Questions D. MA DECA Membership Campaign...35 E. Alumni Members V. DISTRICT CONFERENCES A. Schools In Each District B. District Competition and Co-chairs. 39 VI. VII. VIII. IX. STATE CAREER DEVELOPMENT CONFERENCE A. Conference Theme, Cost & Deadline Dates B. Quotas For SCDC INTERNATIONAL CAREER DEVELOPMENT CONFERENCE A. Estimated Costs & Deadline Dates STATE OFFICER CANDIDATE INFORMATION A. State Officer Candidate Information SCHOLARSHIP AWARDS INFORMATION A. MASS-DECA Scholarship Information B. MASS-DECA Scholarship Application C. Other Scholarship Information NOTE: Refer to your DECA GUIDE for additional information on competitive events. This is mailed to you from National DECA or visit the DECA Web site at If you have any questions or require additional information, please contact your district co-chairs or Donna McFadden at The MASS-DECA program is partially funded under a grant from the Department of Education with funding made available under the Carl D. Perkins Vocational & Technical Applied Technology Act, Public Law However, the content does not necessarily reflect the policy of that agency nor endorsement by the federal government. Massachusetts DECA does not discriminate on the basis of race, color, national origin, sex, sexual origin or disability Page 2 of 61

3 DECA Calendar of Events SEPTEMBER Piper Jaffray Fall Online Survey 4 Stock Market Game begins 21 DECA Red Sox Day OCTOBER DeVry Challenge submissions due! 10 Fall State Leadership Conference due!! 17 Fall State Leadership Conference 22 Virtual Business Challenge I begins 24 Submissions due for January/February DECA Direct NOVEMBER Deadline for Honorary Life Membership Award and Outstanding Service Award Candidate Nomination 1 ICDC T-shirt Design Contest begins 1 30 DECA Month 8 10 Innovations and Entrepreneurship Conference, Chicago, IL Global Entrepreneurship Week 15 Online membership dues deadline 16 Virtual Business Challenge I ends The Ultimate DECA Power Trip Washington, DC 28 Dec. 2 New York Experience I, New York City, NY 30 Community Service Campaign due 30 DECA Month Promotional Campaign due 30 Global Entrepreneurship Week Campaign due 30 Thrive Membership Campaign due DECEMBER Deadline for Honorary Life Membership Award and Outstanding Service Award Application Packet 5 9 New York Experience II, New York City, NY 13 District 4 Location TBA 14 Stock Market Game ends 14 Finish Line Challenge submissions due 21 DECA Celtics Night 21 ICDC T-shirt Design Contest ends JANUARY Virtual Business Challenge II begins! District 1 SeaCrest Hotel & Conference Center 11 District 7 Holiday Inn Boxboro 11 School-based Enterprise certification documentation due 16 Submissions due for March/April DECA Direct 18 Student scholarship applications due 29 District 2 Holiday Inn Mansfield 31 District 5 Radisson Inn Chelmsford FEBRUARY DECA Emerging Leader Honor Award applications due at DECA Inc. 1 State Officer Applications due 1 Virtual Business Challenge II ends 1 15 Online voting for ICDC T-shirt Design Contest 1 28 Career and Technical Education Month 4 State Only Events due (Pin, T-shirt, Cover, Fundraiser, Wear ) 5 State Officer Candidate testing at Bunker Hill Community Collegeroom to be announced 6 10 Sports and Entertainment Marketing Conference, Orlando, FL 8 SCDC registration forms & fees due 8 FIDM Challenge submissions due 18 Written Projects due Piper Jaffray Spring Online Survey (continues through March into April) MARCH MA DECA Scholarships due 1 Last day for additions and changes to SCDC registration 1 Advocacy Campaign due 1 Advisor scholarship applications postmark deadline 1 31 Piper Jaffray Spring Online Survey 7 Last day for drops with refund 8 National Officer applications due 25 ICDC registration and hotel rooming list/deposit due from chapters APRIL Piper Jaffray Spring Online Survey 9 Housing balance due DECA International Career Development Conference, Anaheim, CA JUNE DECA Train the Trainer Certification Course Reston MBAResearch Conclave, Providence, RI MA DECA State Officer Bunker Hill DECA Chapter Advisor Summer Institute Charlotte DECA Chapter Advisor Summer Institute Miami, FL 27 July 4 DECA National Officer Training Reston, VA JULY DECA Goes to China with People to People Student Ambassador Program Emerging Leader Summit, Washington, DC Page 3 of 61

4 DECA S'MISSION'STATEMENT' DECA%prepares%emerging%leaders%and%entrepreneurs%in%marketing,%finance,%hospitality%and% management%in%high%schools%and%colleges%around%the%globe.% ' DECA S'GUIDING'PRINCIPLES' DECA s'comprehensive'learning'program' Integrates'into'Classroom'Instruction' Applies'Learning' Connects'to'Business' Promotes'Competition' DECA'prepares'the'next'generation'to'be' Academically'Prepared' Community'Oriented' Professionally'Responsible' Experienced'Leaders' Our diverse membership is driven by innovation, competence, integrity and teamwork our attributes and values that draw upon our greatest assets academically prepared, community oriented, professionally responsible, experienced leaders. Equipped with knowledge and experiences, DECA members are ready to THRIVE!in their chapters, schools, communities and careers. THRIVE!challenges energized DECA members to succeed vigorously as they prepare for college and careers. This is your opportunity to thrive personally, thrive as a chapter and thrive as an association. We can t wait to see you THRIVE!' ' Page 4 of 61

5 ' What is DECA? DECA prepares emerging leaders and entrepreneurs for careers in marketing, finance, hospitality and management in high schools and colleges around the globe. DECA enhances the co-curricular education of members through a comprehensive learning program that integrates into classroom instruction, applies learning, connects to business and promotes competition. DECA s activities assist in the development of academically prepared, community oriented, professionally responsible, experienced leaders. DECA Inc. is a 501(c)(3) not-for-profit student organization with more than 200,000 members in all 50 U.S. states, the District of Columbia, Canada, China, Germany, Guam, Hong Kong, Korea, Mexico and Puerto Rico. The United States Congress, The United States Department of Education and state, district and international departments of education authorize DECA s programs. For more information, visit Who belongs to this dynamic organization? Any student enrolled or previously enrolled in a marketing, business or economics course for the school year, in which there is a DECA chapter, can join DECA. Marketing education or business teachers serve as individual chapter advisors and may choose to have an election of chapter officers to assist in running the chapter. DECA chapters are all self-supporting, with members paying chapter, state association and national membership fees. Why is DECA important to the business community? DECA advisors and chapter members take an active part in the development and growth of the communities in which they live and work. Students learn vocational understanding while still in school, which is necessary to compete in marketing, management and entrepreneurship careers. These careeroriented young people are actively involved in creative marketing projects directly related to the careers of their choice. Why are DECA related activities important to your school? DECA chapter activities contribute substantially to the primary purpose of school, which is to develop welleducated citizens who have self-confidence, self-esteem, leadership ability and the proper understanding of the free enterprise system. DECA chapters are invariably showcases for student achievement and progress, reflecting favorably on teachers, DECA advisors and school administrators at the local and state levels. Page 5 of 61

6 DECA S COMPREHENSIVE LEARNING PROGRAM! DECA enhances the co-curricular education of members through a comprehensive learning program that integrates into classroom instruction, applies learning, connects to business and promotes competition.! College and Business Partnerships Access to DECA s college and business partners extends learning, supports your program and builds community awareness. DECA s partners provide student scholarships, classroom presentations and career guidance, internships and work experience and community service activities. < Competitive Events Program DECA s competitive events program is an incredible tool for your curriculum. As an integral part of the classroom, DECA s industry-validated competitive events are aligned with National Curriculum Standards. The potential for travel, recognition and awards for learning classroom content is a tremendous motivator - not to mention the scholarships and cash awards recognizing DECA members for outstanding achievement. < Educational Conferences DECA conferences are targeted, highly-focused learning experiences for students and advisors. DECA conferences bring our members into the larger DECA community while providing unique opportunities to extend classroom learning. Each of DECA s conferences connects with corporate professionals to engage students in learning industry-related trends and content. < Educational Partners DECA s educational partners provide visibility and support to DECA s mission. They also provide learning opportunities for students and professional development in industry content for DECA advisors. < Publications Keep up-to-date on business trends and DECA activities with Dimensions. Delivered to the classroom four times during the academic year, this full-color international publication features articles on career development in marketing, finance, hospitality and management; leadership; community service; and professionalism. A worksheet is provided for each issue. < School-based Enterprises Put your teaching into context with a school-based enterprise that reinforces and enhances the knowledge and skills needed for careers in marketing, finance, hospitality and management. DECA provides a rigorous certification program and access to best practices and vendors all in one place. < Social Media + Online Challenges DECA members have an opportunity to win big and learn big through cutting-edge social media and online challenges that encourage creativity and innovation. < Page 6 of 61

7 WHY SHOULD YOU JOIN DECA? DECA membership is an INVESTMENT, not an expense. What will your dues buy you? 1. A network of over 180,000 nationwide (over 4,200 in Massachusetts) young women and men who are serious about careers and personal growth and professionals who support them.. 2. Leadership skills developed while you serve on committees and hold elected office at the local, state, and international level. 3. Participation in state, district, and international leadership and career development conferences. 4. Friendships with people sharing common interests. 5. Marketing and management skills through participation in team projects. 6. Participation in activities that teach you to be a leader and an active participant. 7. Copies of DECA Direct; DECA s official student publication. 8. DECA s resources for recruitment, civic appearances, chapter activities, and career development are at your disposal. 9. Opportunity to learn about the American free enterprise system. 10. Chance to learn about the fascinating area of marketing research through DECA endorsed projects. 11. Increased employability through skills and attitudes developed in DECA activities and competitive events. 12. Opportunity for national and state scholarships. 13. An awareness of community needs through involvement in civic projects sponsored by the local DECA chapter. 14. An active voice in determining the organization s programs and policies by exercising your vote as a member. 15. Skills necessary for success in ownership, financing, and managing of one s own business through participation in the entrepreneurship events. Page 7 of 61

8 Suggested Activities for DECA Chapters This list contains many ideas and suggestions for chapter and/or member participative activities. Any of the following will not only strengthen the chapter, but will also add a bit of fun for the group. Competency-based competitive activities (District, State, and International) Written competitive events Sales projects Guest speaker presentations Mock Role Play Night Parent s Night Sponsor/student breakfast Regular chapter meetings Social activities Career opportunity panel discussions On-line Chapter newsletter DECA Week celebration and promotion Faculty recognition DECA member recognition Community service projects Employer-employee banquet Marketing research project Merit Awards Program Visit trade shows and exhibits Attend marketing-related conferences Career and/or career awareness activity End of year Recognition Ceremony Make YOUR chapter an ACTIVE Chapter! Page 8 of 61

9 MASS-DECA BOARD OF DIRECTORS* STUDENT REPRESENTATIVES Evan DaSilva, grad. of Norton High School, Bryant University, Christopher Desilets, Nipmuc Regional High School, Chris.B.Desilets, Schuyler Keating, Marshfield High School, Thomas Lombardo, Whitman-Hansen regional High School, Evan Milho, grad. of Taunton High School, Bridgewater State College, Taylor Newcomb, Marshfield high School, Joey Torgersen, Georgetown High School, Justin Woodbury, Danvers high School, ALUMNI ASSOCIATION REPRESENTATIVE* Erica Melito, grad. of Stoughton High School, attending Northeastern University Collegiate DECA Representative* TBA SBP Rep* TBA ADVISOR REPRESENTATIVES: The following members are also District co-chairs. DISTRICT I: Frank Rosa Brian Nobrega Apponequet Regl. High School Wareham High School DISTRICT II: Letty Brown James Dow Southeastern Tech. High School King Philip High School DISTRICT IV: Krista Anderson Wilmington High School Francisco Torres Gtr. Lowell Technical DISTRICT V: Tom Sousa TBA Chelmsford High School DISTRICT VI: Ann Grassetti Dean Martino Gloucester High School Manchester-Essex Reg. High School DISTRICT VII: John Foisy Peter Crowley Worcester Tech. High School Wachusett Regional High School STATE ADVISOR: Donna McFadden * Refer to the Articles of Incorporation regarding the composition of this Board and their fiduciary responsibilities. Page 9 of 61

10 DECA S CODE OF ETHICS FOR ADVISORS Marketing Education programs offer training to those students who have a career objective in the field of marketing, management or entrepreneurship. Individual conduct and appearance is a phase of this training. At any DECA activity this phase of the education program becomes most apparent. Since a good example is realized by method of teaching and students are impressionable, a Code of Ethics has been set for advisors by the Board of Directors of DECA, Incorporated. It becomes the responsibility of each and every participant to see that proper conduct is adhered at all times. Expectations: -Advisors will read and explain the Comprehensive Consent Form to all student members prior to leaving school grounds for a DECA activity -Advisors will correspond with co-chairs of their district to stay informed on DECA s state and national policies and procedures. -Advisors shall conduct daily meetings with participants for progress reports, time schedules, and other activities. No meetings are to be held after curfew. -Advisors shall keep an agenda for each student in order that they may be reached at any time during a conference. Cell phone numbers of advisors need to be provided to student members for emergency purposes. -Each Advisor shall be responsible for seeing that participants adhere to all conduct practices and procedures. -The rules as stated in the Delegate Conduct Practices and Procedures and the Comprehensive Consent Form are called to your attention for review, and should govern the behavior of Advisors as well as students. -Each Advisor shall be responsible for ensuring same sex supervision at curfew times. Advisors should match-up with other advisors if they are the only advisor from their school. Assistance in this matter may be requested from the State Advisor. Page 10 of 61

11 MASSACHUSETTS DECA COMPREHENSIVE CONSENT FORM These forms need to be completed whenever you take your members to a DECA conference or activity. Do not mail in the members individual forms to MASS-DECA. You only need to submit the Comprehensive Consent Summary Form on page 19 to MASS-DECA stating that your members have completed all required forms previously mentioned. The individual forms need to be kept in your possession and brought to all DECA conferences and activities. INFORMATION: This form, completed with all information and signatures required; must be submitted to the Chapter Advisor by each DECA member attending a DECA activity. It is recommended that a copy of this form be on file in each local school and that it be maintained on file for one calendar year. Additionally, the DECA advisor must bring this form to each area, district, state and national conference. Completion & signing of this document indicates that the student, parent/guardian, and school administrator have read this form and approved its contents. Completion and signing of this document provides consent for: 1. Student attendance at & travel to and from all conference activities. 2. Emergency medical treatment. 3. Student abiding by the Code of Conduct. 4. Student abiding by the Dress Code. PHILOSOPHY: It is a privilege and honor for a student to attend area, district, state and international DECA conferences. As such, each student has the unique opportunity to represent his/her high school, community and family as a young business professional. Students are expected to follow all Rules and Regulations stated herein. In cases of uncertainty, the student should confer with his/her advisor or chaperone prior to acting, since ignorance of Rules and Regulations will not be considered an acceptable excuse. Teachers, alumni, chaperones and state staff assume the responsibility of enforcing Rules and Regulations to insure the safety and well-being of the student. CONFERENCES: Consent and approval indicated by the signing parties and applicable to the following DECA activities: 1. Fall State Leadership Conference 2. Power Trip (Washington, DC) 3. District Conference 4. MASS-DECA State Career Development Conference 5. International DECA Career Development Conference 6. New York Experience 7. Sports & Entertainment Conference 8. Innovations and Entrepreneurship Conference 9. All workshops, seminars and activities financially sponsored by MASS-DECA Student Name (please print): Chapter: Page 11 of 61

12 Massachusetts DECA comprehensive consent form continued DRESS CODE: DECA is first and foremost a business organization for students enrolled in Marketing Education. As in business where company policies related to dress and grooming are maintained, DECA has developed its own policies. Essentially, proper dress is a matter of exercising good judgment; thus, should a question concerning the Dress Code arise, contact your chapter advisor or refer to this form, prior to making a decision. Help us to build and maintain a positive image of DECA! ACCEPTABLE BUSINESS ATTIRE: Competitive events, including tests, general and special sessions, all meals and banquets, state officer testing & interviews, and all workshops. Males: Dress slacks, dress collared shirt, tie, dress shoes and socks, sweater and/or sports coat. Shirts must be tucked in. DECA Blazers may NOT be worn in front of judges at the State Conference; however, they MUST be worn in front of judges at ICDC. Females: Professional business dress (including knit dress), dress slacks, skirt, blazer, dress blouse, collared shirt, coordinating shirt/blouse, dress shoes (pumps, heels or flats). Dresses or skirts must be fingertip length. Nylons are recommended if dresses or skirts are being worn. DECA Blazers may NOT be worn in front of judges at the State Conference; however, they MUST be worn in front of judges at ICDC. UNACCEPTABLE BUSINESS ATTIRE: Low cut fronts, skirts shorter than fingertip length, open sides, see through blouses, open back, sleeveless tops, midriffs, hats, sneakers, boat shoes, hiking, work, army, Uggs type or cowboy boots, spandex, sandals and denim material. Dress code violations at the final session will result in disqualification from any previous awards received. ACCEPTABLE CASUAL ATTIRE: Travel to/from conferences, dances, and non-conference activities. Males: Slacks, cords, khakis, golf shirts, tasteful denim (no rips, holes, bagginess), walking shorts, DECA T-shirts and DECA sweatshirts. Clothing must be in good shape and proper size. Females: Slacks, khakis, cords, skirts, blouses, golf shirts, walking shorts, DECA T-shirts and DECA sweatshirts. Tasteful denim is acceptable (no hole, stains, rips) All clothing must be in good shape and proper size. UNACCEPTABLE CASUAL ATTIRE: Sweatpants, pajamas, low cut shirts/blouses, open sides, see through blouses, tube tops, strapless tops, midriffs, clothing containing pictures or statements relating to alcohol, drugs, sex or other items which would be considered inappropriate, shorts, sweatshirts, halter tops, one strap shirts, straps less than 1 wide, hats, sneakers and all spandex, flip-flop sandals, sunglasses. Activities such as swimming or exercising warrant appropriate recreational attire for that activity. Cover-ups and footwear must be worn over swimsuits when en route to and from the pool. At any time during the conference while on-site, you must be in casual or business attire. It is strongly advised that facial piercings be removed when in a judge s presence. Page 12 of 61

13 Massachusetts DECA comprehensive consent form continued: CONDUCT CODE: Participation in DECA activities provides an opportunity for students to interact with business professionals, DECA supporters, other DECA members and the general public. As a result of establishing a positive professional image many businesses, civic organizations and other individuals provide financial and human resources to DECA and its student members. Once again, should you have a question concerning what constitutes acceptable behavior, ask your advisor or chaperone prior to making a decision. DECA values its reputation and asks that you help maintain it. The following Conduct Code has been established and is enforced at all area, district, state, and national DECA conferences and activities. LEVEL ONE VIOLATIONS: The following have been identified as extremely serious violations of the MASS-DECA Conduct Code. 1. Violation of any city, state or federal law. 2. Possession, consumption, transporting or purchasing of any alcoholic beverage or illegal drug. Possessing, using, selling, or transmitting paraphernalia associated with drugs, alcohol, or chemical substances in any form at any time or under any circumstances in public or private properties. If alcoholic beverages and/or illegal drugs or evidence of their use are found in a hotel room, offenders in that room shall be subjected to the penalties prescribed below in Level One Penalties. 3. Defacing, damaging, or stealing public or private property (for which responsibility will rest solely with offending individuals and/or their chapters. 4. Throwing or dropping any object from a hotel window or vehicle. 5. Inviting or having non-deca or unregistered individuals in your hotel room. 6. Repeated violations of a Level Two Code. 7. Violations not mentioned herein, but identified by the advisor or school official. 8. Leaving the conference hotel without the permission of your advisor and/or chaperone. 9. Committing serious violations of curfew regulations. 10. Being in the willful companionship of someone who violates any portion of the conduct code or failing to report direct knowledge, other than hearsay, of conduct code violations. 11. Flashing or indecent exposure. 12. Using your own automobile to attend a conference or riding in an automobile with anyone other than your advisor or adult chaperone. Occasionally, a chapter advisor, under special circumstances, may allow a student to drive or ride in a private automobile to a conference. These students are required to submit the Permission to use Private Transportation form to the chapter advisor prior to the conference. Permission to drive/ride applies to transportation of the student named on the form, only to and from the conference site. Once a driving/riding delegate has arrived at the conference site s/he will not be in a private automobile again until leaving the site at the end of the conference. Delegates must be housed at the conference site. LEVEL ONE PENALTIES: 1. Expulsion from the conference. 2. Notification of parent or guardian and school official. 3. Student and parent/guardian must assume responsibility for & immediately arrange and pay for alternative travel plan to return home. 4. Forfeiture of all awards, scholarships, travel grants and future opportunities to participate in all DECA activities. 5. Other penalties at the discretion of the advisor, chaperone, school official or state staff. Page 13 of 61

14 Massachusetts DECA comprehensive consent form continued: LEVEL TWO VIOLATIONS: Less serious violations, but if repeated violations occur the student may be subjected to penalties similar to those prescribed for Level Failure to follow the MASS-DECA Dress Code. 2. Failure to wear identification badges during the conference. 3. Being late for curfew and by not being in your assigned room with the door closed until 6:00 a.m.. 4. Disturbing other hotel guests by excessive noise, such as door slamming, music, shouting, loud talking or singing, or causing any noise or disturbance audible by anyone in the hallway after curfew time. Making prank phone calls to hotel guests. 5. Other violations not mentioned above but identified by the advisor, chaperone, state staff or school official. 6. Rudeness or insubordination. 7. Failure to attend conference activities, including competitive events, general sessions, and special meetings and leaving sessions prior to the official close. 8. Having or being a member of the opposite sex in a room without an OPEN DOOR and without the permission of a chapter advisor or chaperone. Doors must be propped open with a trashcan. 9. Failing to meet the professional standards of housing facilities, accruing incidental charges without settling the account prior to check-out, moving furniture from rooms, failing to follow or respect hotel rules and regulations. 10. Smoking cigarettes during any portion of a DECA conference. LEVEL TWO PENALTIES: 1. Notification of chapter advisor and state DECA advisor 2. Verbal and/ or written warning and immediate compliance with conference rules. Repeat violation or another violation of a Level Two Code may result in Level One penalty. **************************************************************************** I have read and fully understand the MASS-DECA Comprehensive Consent Form, which includes the Code of Conduct and the Dress Code and agree to comply with these conduct guidelines. Furthermore, I am aware of the consequences that will result from violation of any of the above guidelines. Signature of delegate: Date: Signature of parent: Date: Signature of chapter advisor: Date: Page 14 of 61

15 MASSACHUSETTS DECA REGISTRATION, PERSONAL AND LIABILITY RELEASE FORM Complete the entire form. Type or print clearly. DECA Chapter: Participant s name: Date of Birth: Participant s home address: Parents or guardians names: Parents or guardians telephone number(s): Name of teacher/adult accompanying participant to conference: This is to certify that has my permission to attend. On behalf of the above-named student member, we hereby absolve and release the school officials, the DECA chapter/state advisors, the host state or district, from any claims for any personal injuries which might be sustained while s/he is on the way to and from or during such DECA sponsored activities providing that this agreement shall not apply to any injury arising out of sole negligence of the participating parties. I also understand that the state advisor or district co-chair determines the criteria at the local site for individual students to attend and participate. I authorize the above named advisor/adult, the MASS-DECA Board of Directors to secure the services of a physician or hospital, and to incur the expenses for necessary services in the event of illness or accident, and I will provide payment for these costs. Should a conduct code violation occur, law enforcement personnel and/or security may be called to assist, and the Conduct Committee may be called with the ultimate punishment being disqualified and sent home at the delegate s expense and/or being removed from office if in an officer status. Reasonable care shall be exercised to insure a safe, expedient and financially feasible mode of transportation back to the home community of the delegate involved. I have read and agree to abide by the supplied MASS-DECA Conduct Code and am aware of the consequences that will result from violation of any guidelines. Student Signature: Parent/Guardian Signature: Chapter Advisor Signature: Date: Date: Date: Massachusetts DECA registration, personal and liability release form continued Page 15 of 61

16 MASSACHUSETTS DECA EMERGENCY INFORMATION Name of Person to Contact in event of emergency: Contact Person s telephone number: Family Physician: Phone number: Do you have any known allergies? If yes, please name: Do you have a history of allergies, heart condition, diabetes, asthma, epilepsy, rheumatic fever or other existing medical conditions?: If yes, please explain: Are you taking medication? If yes, please explain: Date of last tetanus shot: Do you have any physical restrictions? If yes, please explain: Name of person responsible for your medical bills (Guarantor): Insurance company: Insurance plan number: Insurance Group number: I have read and completely understand the Personal Liability and Medical Release Form, the Code of Conduct, and, by signing below, do hereby agree to abide by these in their entirety, accept the conditions of the agreements, and completely release DECA s national and state associations. Signature of participant Date Signature of Parent or Guardian (mandatory if under age 18) Date This completed form must be turned in to the chapter advisor or participant will not be allowed to attend. For legal protection, this form must be in the chapter advisor s possession at each conference or activity. Page 16 of 61

17 MASSACHUSETTS DECA Comprehensive Consent Summary Form Membership Year I certify that a Comprehensive Consent Form has been completed for each student attending the DECA Conference checked below: Fall State Leadership Conference Power Trip in Washington DC District Conference State Career Development Conference International Career Development Conference Other DECA Conference: The Chapter Advisor must have signed comprehensive consent forms and liability forms (previous pages) for each student in attendance at a conference. Do not mail the individual forms to the MASS- DECA office. Only mail in this Summary Form. The individual signed member forms are to remain in your possession throughout the conference. By signing this form, the Chapter Advisor certifies that each dues paying member in the Chapter has met the membership criteria established by Massachusetts DECA. Advisors must complete and submit one of these summary forms for each conference attended with the registration forms or with the original membership roster in November. Chapter: Advisor: Advisor s Signature: Date: Page 17 of 61

18 MASS-DECA DELEGATE INFRACTION FORM This form is to be completed if and when a participant commits a Level One or Level Two violation as stated in the Comprehensive Consent Form. A repeated Level Two violation will result in the same penalty of a Level One violation, which is to be sent home immediately) Student name: Student ID #: Chapter: Description of violation: Date & time of violation: Location of violation: Signature of professional witnessing violation: Signature of witness (MBP, alumni, advisor from different chapter, professional or parent): Please bring completed form to Conduct Committee, Co-Chair or State Advisor immediately. Page 18 of 61

19 MASS-DECA LATE FEE POLICY Please read this carefully. This policy applies to all District, State, and International Conference due dates. This policy includes: 1. All registration, housing and balances due on any of the above, also as related to a staggered payment schedule, from schools and/or individuals. 2. Forms/registrations received which are incomplete or incorrect will be accessed a late fee until the balance of the forms are received or a corrected form submitted. The late fee will be applied from the date the first form is received. Incomplete forms include forms that are not accompanied by a check or a purchase order number. We understand that you may not be able to provide the actual hard copy of the purchase order or check by the due date, but your business office should be able to provide you with the PO number or the check that will be used. 3. Established due date is the date materials are to be received by the MASS-DECA Advisor,* as designated in the announcement/information materials and forms, not the date on which they are to be postmarked. NOTE: In general, Federal Express and UPS does not deliver to PO Boxes, please make other arrangements. 4. Determination of the application of the late fee will be made by the State Advisor.* 5. Requests for an extension must be made in advance of the due date. 6. Extenuating circumstances will be decided by the State Advisor.* 7. Nothing will be processed, and any additional registration, membership, etc., materials will not be accepted, until the assessed late fee is paid. 8. Late fee charges will be invoiced via . Current Advisor s must be on all forms. Chapter/School/Member Late Fee or Incomplete Fee Schedule Registration received after the established due date will receive a $5 per participant additional fee. This fee will be based on the number of students and advisors on the registration form upon receipt. An invoice will be sent for the additional amount owed and this balance must be paid before the conference begins. This additional fee does not apply to students who have been bumped up or added, nor does it apply to additional chaperones or advisors being brought to the conference. *At the District level it will be by your District Co-Chair. ** Days are calendar days not business days. Page 19 of 61

20 MASSACHUSETTS STATE ONLY EVENTS Page 20 of 61

21 MASS-DECA STATE ONLY EVENTS Due: Feb. 4 STATE CAREER DEVELOPMENT CONFERENCE COVER DESIGN EVENT PURPOSE: To create a design to be used on our program cover at the State Career and Development Conference that successfully and creatively uses this year s theme in a professional manner. SPECIFICATIONS: 1. The following must be included in the artwork submitted to MASS-DECA: - 54th Massachusetts DECA or MASS-DECA Career Development Conference - The new DECA diamond - Dates & location of conference. (March 14-16, 2013 and Marriott Copley Hotel Boston, MA) - Theme: Go for the Gold or Go for the Gold in the Golden State - Name of chapter and student s name, address, and phone number should be included on the back of entry. 2. *Artwork must be on disc or ed as an attachment in a recognizable format in order to be reproduced for media purposes at the SCDC, if an electronic version is not provided there is no guarantee that it can be used on the big screen at the SCDC. A hard copy in color is also needed for voting purposes. See below. 3. Do NOT fold hard copy entry. 4. Do not use copyrighted logos or graphics 5. All entries must be 8.5 X All entries must be CAMERA READY It is recommended that artwork be computer generated or drawn in marker. Pencil does not copy well and will not be accepted. 7. The winner will be selected by the MASS-DECA State Action Team. 8. All entries must be received by the due date at: MASS-DECA Bunker Hill Community College Box New Rutherford Ave Boston, MA INCENTIVE Winner earns one spot at the ICDC in the Leadership Academy or Senior Management Institute. The logo artwork selected for the Massachusetts DECA Career Development Conference is used in a variety of formats from the design of conference program to the logo on our state conference video screens. Knowing this, we must receive your original work file without any compression so that our production company has access to your layered artwork. If designing in Photoshop, this would be a.psd file. If designing in some other program, this would be an unflattened or uncompressed file. Please also provide all the font files that were used. If your artwork was designed in Microsoft Word, then please provide the original.doc file, nothing else. Page 21 of 61

22 MASS-DECA STATE ONLY EVENTS LARGEST CHAPTER PERCENTAGE INCREASE AWARD DESCRIPTION To recognize a chapter that has had the largest percentage increase in membership from the previous DECA school year. SPECIFICATIONS This award will be given to the chapter that has had the largest percentage increase in membership from the previous DECA year. Numbers will be taken from the final roster submitted for the school year and compared to the final additions roster submitted for the school year. INCENTIVE The chapter having the largest percentage increase will receive recognition at the State Career Development Conference with a recognition award. LARGEST CHAPTER AWARD DESCRIPTION To recognize a chapter for their successful efforts in recruitment. SPECIFICATIONS This award will be given to the chapter that has the largest high school student membership in MASS-DECA. Numbers will be taken from the final roster submitted for the school year. INCENTIVE The largest chapter will receive recognition at the State Career Development Conference with a recognition award. Page 22 of 61

23 MASS-DECA STATE ONLY EVENTS Due: March 23 Massachusetts DECA Video Challenge A Year in DECA This year, Massachusetts DECA will be looking for a new promotional video. This video should be made with the purpose of promoting DECA and recruiting new members. The video should include the DECA year from Districts to States and the preparations involved for these competitions. Specifications: Teams may be no larger than 3 students Videos should include the entire DECA year, except ICDC Any and all footage must be original video shot within the DECA year Filming actual DECA exams, role plays, or presentations is forbidden Videos should be posted to Youtube and posted to the Massachusetts DECA Facebook page Massachusetts DECA retains the rights on any submissions Videos must be submitted by March 23, 2013 Hints: Do not focus solely on your chapter Try to attend as many DECA events as possible (Fall State, Power Trip, Districts, & States). However you will not be penalized for missing any number of these. Film a fake role play, test or project presentation (don t forget proper dress attire) Try to embody the fun aspects of DECA (remember it s a promotional or recruitment video) Incentive: The winning video will be selected by the State Action Team The winners will receive three (3) LDA or CMA spots for their chapter The video will also be shown at ICDC to all of Massachusetts DECA The video link will be distributed to all Massachusetts DECA advisors to use at their discretion and posted on the MA DECA website Last year s winning video from King Philip regional DECA: This year s National DECA video: MASS-DECA STATE ONLY EVENTS Page 23 of 61

24 Due: Feb. 4 T-SHIRT DESIGN AWARD PURPOSE: To create a design to be used on our T-shirt at the State or International Career Development Conference. SPECIFICATIONS: The following must be included in the design: 1. Massachusetts DECA or MASS-DECA 2. The State Conference theme: Go for the Gold or Go for the Gold in the Golden State 3. Name of student and chapter should also be included on the back of entry 4. All entries must be received in the MASS-DECA office by Feb A hard copy of the entry and an electronic version of the same entry must be received. All hard copy entries must be actual size of how it will be on the shirt. Entries must be computer generated (clip art, print shop). All artwork must be accompanied with a disc or sent as an attachment to an to dmcfadden@bhcc.mass.edu. 6. Do not use copyrighted logos or graphics 7 The winner will be selected by the State Action Team. 8. Recognition of the winner will be at the 2013 State Career Development Conference 9. All entries must be received by the due date at: MASS-DECA Bunker Hill Community College Box New Rutherford Ave Boston, MA INCENTIVE Winner earns one spot at the ICDC in the Leadership Academy or Chapter Management Academy MASS-DECA STATE ONLY EVENTS Page 24 of 61

25 Due: Feb. 4 PIN DESIGN AWARD PURPOSE: To create a design to be used as a trading pin at our International Conference SPECIFICATIONS: The following are suggested ideas for the design: 1. Massachusetts DECA or MASS-DECA 2 Something that is significant or represents Massachusetts. 3. Name of student and chapter should also be included on the back of entry 4. A hard copy of the entry and an electronic version of the same entry must be received. All hard copy entries must be actual size of how it will be on the shirt. Entries must be computer generated (clip art, print shop). All artwork must be accompanied with a disc or sent as an attachment to an to dmcfadden@bhcc.mass.edu. 5. All entries must be: large and clear enough to scan, although the pin will be 1 ¼ in diameter. 6. The winner will be selected by the State Action Team, who also reserves the right to not choose any artwork submitted for the pin design. 7. Recognition of the winner will be at the State Career Development Conference 8. All entries must be received by the due date at: MASS-DECA Bunker Hill Community College Box New Rutherford Ave Boston, MA INCENTIVE Winner earns one spot at the ICDC in the Leadership Academy or Chapter Management Academy. MASS-DECA STATE ONLY EVENTS Page 25 of 61

26 Due: Ongoing from September-January Chapter News Reporter Event PURPOSE: The Chapter News Reporter Event s intent is to keep students involved in its own chapter s news and by promoting chapter highlights to Massachusetts DECA. SPECIFICATIONS: 1. One team per chapter consisting of no more than 2 individuals 2. Students must provide news reports on their chapters at least once every other month. 3. The competition begins in September, teams must post in September or October, and then in November and January. Extra new reports are encouraged. 4. News reports may be in the form of videos or news articles. 5. Entry links must be posted to the MASS DECA Facebook page, as well as in a location where students from that chapter can see it by the last day of the respective month. Examples of locations are: Chapter s DECA website or Facebook page, Community Patch, school website 6. Video entries should be no longer than 3 minutes; articles should be no longer than 750 words. All entries must be professional and clean, articles should also be free of spelling or grammar mistakes, and videos should be edited. 7. Filming at District Competitions is allowed but no competitive events (testing/ role plays) are to be filmed. INCENTIVE : The winning team will earn two (2) LDA or CMA spots for their chapter. The winners will be recognized at the opening session at the State Conference. MASS-DECA STATE ONLY EVENTS Page 26 of 61

27 Due: Feb. 4 Wear do you DECA? Purpose: Think you have what it takes to be MASS-DECA s number one fan? Massachusetts DECA would like to see its most spirited members step up! Starting in October, you and a group of DECA members can submit a photo of yourselves wearing your favorite DECA attire/gear. The State Action Team will then choose their favorite and announce the winners at the State Career Development Conference in Boston. The winning team will receive an LDA or CMI spot to the 2013 International Career Development Conference in Anaheim, California! SPECIFICATIONS: Take a photo of yourself (or with one other DECA member) wearing your favorite DECA attire/gear. If using the DECA diamond logo, be sure you are following the copyright rules (no distortion of logo, correct colors, etc) Post the photo via Facebook to the Massachusetts DECA page. No more than 2 members per photo/lda or CMA spots given Must be appropriate; proper school dress-code applies Deadline for photo submissions: February 4, 2013 Be creative Good luck to all! INCENTIVE : The winning team will earn two (2) LDA or CMA spots for their chapter. The winners will be recognized at the opening session at the State Conference Page 27 of 61

28 MASSACHUSETTS PROGRAM OF COMPETITIVE ACTIVITIES Page 28 of 61

29 MA DECA Competitive Events!! Principles of Business Administration Events 1. Principles of Business Management and Administration PBM 2. Principles of Finance PFN 3. Principles of Hospitality and Tourism PHT 4. Principles of Marketing PMK Team Decision Making Events 1. Business Law and Ethics Team Decision Making BLTDM 2. Buying and Merchandising Team Decision Making BTDM 3. Financial Services Team Decision Making FTDM 4. Hospitality Services Team Decision Making HTDM 5. Marketing Communications Team Decision Making MTDM 6. Sports and Entertainment Marketing Team Decision Making STDM 7. Travel and Tourism Team Decision Making TTDM Individual Series Events 1. Accounting Applications Series ACT 2. Apparel and Accessories Marketing Series AAM 3. Automotive Services Marketing Series ASM 4. Business Finance Series BFS 5. Business Services Marketing Series BSM 6. Food Marketing Series FMS 7. Hotel and Lodging Management Series HLM 8. Human Resources Management Series HRM 9. Marketing Management Series MMS 10. Quick Serve Restaurant Management Series QSRM 11. Restaurant and Food Service Management Series RFSM 12. Retail Merchandising Series RMS 13. Sports and Entertainment Marketing Series SEM Business Operations Research Events 1. Business Services Operations Research BOR 2. Buying and Merchandising Operations Research BMOR 3. Finance Operations Research FOR 4. Hospitality and Tourism Operations Research HTOR 5. Sports and Entertainment Marketing Operations Research SEOR Chapter Team Events 1. Community Service Project CSP 2. Creative Marketing Project CMP 3. Entrepreneurship Promotion Project EPP 4. Financial Literacy Promotion Project FLPP 5. Learn and Earn Project LEP 6. Public Relations Project PRP Business Management and Entrepreneurship Events 1. Entrepreneurship Innovation Plan ENI 2. Entrepreneurship Participating (Creating an Independent Business ENPIor Franchising Business ENPF) 3. Entrepreneurship Written ENW 4. Entrepreneurship Growing Your Business ENGB 5. International Business Plan IBP Marketing Representative Events 1. Advertising Campaign ADC 2. Fashion Merchandising Promotion Plan FMP 3. Sports and Entertainment Promotion Plan SEPP Professional Selling Events 1. Hospitality and Tourism Professional Selling HTPS 2. Professional Selling PSE Online Events 1. Stock Market Game SMG 2. H&R Block Dollars and Sense Challenge DSC 3. Virtual Business Challenge Restaurant VBCRS 4. Virtual Business Challenge Retail VBCRT 5. Virtual Business Challenge Sports VBCS Page 29 of 61

30 MASSACHUSETTS MEMBERSHIP INFORMATION Page 30 of 61

31 MASS-DECA Membership Policy DECA membership is open to students currently taking or who have successfully completed a business education or marketing course, which prepares emerging leaders and entrepreneurs in marketing, finance, hospitality and management. Student members in the high school division of the MASS-DECA program must be currently attending a Massachusetts high school. The following are some examples of classes which may accept DECA membership: Accounting, Intro. to Marketing, Marketing Education, General Marketing or Management, Principles of Marketing or Management, Business Management Fashion Merchandising, Hospitality Marketing, Intro. to Business, Marketing Concepts, Sports Marketing, Hospitality & Tourism, Hotel Management, E- Commerce, Marketing, Internet Marketing, Entrepreneurship, Sales, Banking International Marketing, Economics(any), Business Law & Ethics, Financial Literacy/Awareness/Planning, Personal Finance, Fashion Technology All other business courses are at the discretion of the DECA Chapter Advisor. Courses in question may be reviewed by the Board of Directors if the Chapter Advisor is unsure if a course qualifies for DECA. Independent studies will only qualify if the student receives a grade and meets with the advisor on a daily class period meeting schedule. Virtual High School courses are accepted if the DECA member is taking a DECA qualifying course and has the approval of the Chapter Advisor. Membership Violation Penalties A chapter enrolling members who have never taken a marketing or business course will result in a chapter one year suspension from DECA (effective immediately) and a letter to the school administration MASS-DECA Membership fees All Massachusetts High School Division members pay $19 for dues( $10 for state dues, $1 for DECAid and $8 for national dues). Page 31 of 61

32 Membership Reporting Instructions Due Dates: November 15, 2012-Original rosters for all established and new chapters, and payment due to National DECA online December 11, Additions roster due with payment January 11, Additions of two or less members due with payment All members must be entered on-line BEFORE competing at district conferences. Nobody should be competing at district conferences unless they are a member and have an ID number issued by DECA. The DECA online membership processing system will allow you to easily submit members, effectively manage your chapter membership, and obtain 24-hour real-time access to membership data and reports. For more information on membership processing (i.e., Complete Instructions, FAQs and Hints and Tips) please go to Ninety percent of your overall membership must appear on the first submission to allow time for ID numbers to be assigned. The dues will be calculated for you upon submission and an invoice will be generated from National DECA. Each school will be considered one Chapter. When entering names for membership, you must use proper upper and lower case Be sure that you are also entering first name then last name, such as Donna McFadden, not McFadden, Donna. Online membership dues are processed through DECA headquarters. Once your members have been submitted online, print 2 copies of the Membership Roster/Invoice, sign and date one copy and submit with your dues check to DECA Inc., Attention: Membership Department, 1908 Association Drive, Reston, VA The printed roster also serves as your invoice. Keep one copy for your records. Please follow the same procedures when adding new members throughout the year. One check for the full amount on roster to be made payable to National DECA must be mailed to National DECA within 30 days of membership being submitted. Purchase orders are not accepted for membership. The submitted roster is to be used as an invoice. All Chapters must be established by the November 15 deadline. However, additional members may be added to established chapters by December 9, Additions of 2 or less may be added until January 11 in order to be eligible to compete in the year. Membership is not transferable from one person to another after submitted. We cannot accept less than ten (10) members per school unless you are a new chapter. No refunds on cancellations/drops. You will be receiving your state ID numbers for all of your submitted DECA members in December. These ID numbers must be used for all district and state registrations. Page 32 of 61

33 FREQUENTLY'ASKED'QUESTIONS'FROM'CHAPTERS'ABOUT'DECA' MEMBERSHIP'! Who can be a DECA member? DECA membership is available to students with career interests in marketing, entrepreneurship, finance, hospitality and management in grades nine through twelve who have taken or are currently taking a business or marketing course. DECA membership is also open to DECA advisors, alumni and professional members. Students who are in college may join Collegiate DECA. Who should join DECA? All students who participate in DECA activities at the local, district, state and/or international levels should pay state and DECA Inc. dues. These activities include, but are not limited to, conferences, competitive events, online challenges, scholarship applications and more. Board policy states that all members, including advisors, must pay membership dues. What are membership dues? MA DECA membership dues are $19 per person (student, advisor, alumni and professional). What is included in DECA membership? In addition to an official membership card and pin, DECA members receive four issues of DECA Direct magazine, have opportunities to attend conferences designed to prepare them for college and careers, can earn recognition and prove their knowledge in DECA's Competitive Events Program, can earn their share of more than $300,000 in scholarships and more. DECA membership is for one school year. What is the deadline for submitting membership? DECA membership is open year-round; however, all chapters must activate their chapter by submitting initial membership by November 15. This ensures that the chapter continues to receive communication, publications and services from DECA Inc. The deadline for members to be eligible to compete at the District, State & International Career Development Conference is January 11. What is the minimum number of members needed on a roster? The minimum chapter size is ten (10) members and one (1) advisor (any combination of 11 paid members). The only exception is in the case of a new or reactivated chapter, which has two years to obtain the minimum chapter size. Page 33 of 61

34 FREQUENTLY'ASKED'QUESTIONS'FROM'CHAPTERS'' ABOUT'DECA'MEMBERSHIP continued Who is an alumni member? Alumni members are individuals who have graduated and wish to remain involved with the program by paying the appropriate DECA Inc. and state dues. Alumni members receive a pin and card, one-year subscription to DECA Direct (if a current address is provided) and the value of supporting an organization that has impacted them and additional emerging leaders and entrepreneurs. Who is a professional member? Professional members are individuals from the community (i.e., business leaders, judges, internship sponsors, counselors, administrators and parents) who are active with the chapter. They must pay the appropriate DECA Inc. and state dues. Professional members receive a pin and card, one-year subscription to DECA Direct (if a current address is provided) and the value of supporting an organization that prepares emerging leaders and entrepreneurs to be college and career ready. Where do I login to submit my members? The site can be accessed through our website at or the direct link is How do I change a student s name? Once a name is submitted it cannot be deleted or changed unless it is misspelled. Please submit any misspellings to Michael Mount at michael_mount@deca.org and Harry Tingley at tingleydeca@gmail.com showing the incorrect and correct spelling. Many of my students use nicknames. Should their full name or nickname appear on the roster? When submitting names, use full names rather than nicknames, first name, followed by last name. Use proper cases; do not submit names in all capital letters. The name should appear the same on ALL documents (conference registration, competition, etc.) throughout the year. How do I submit names of new members once my initial membership has been submitted? Simply go back into the online membership system and enter new members the same way you entered the initial members. Double check to make sure your chapter information is still correct. Page 34 of 61

35 Massachusetts Membership Campaign MASS DECA wants to Go for the Gold in 2013! To do this, we must expand our membership. Last year, when asked to increase membership, you responded by growing membership statewide by 23%, the largest increase in state history! Team 54 is asking advisors to again promote MASS-DECA and to help you with your membership growth, we have created these levels and rewards. Schools that maintain chapter size will be placed in a lottery for 1 LDA or CMA Spot BRONZE: Add 5 more members to last year s chapter size Gain 1 spot to LDA or CMA & recognition at SCDC Silver: Add 20 more members to last year s chapter size Gain 2 spots to LDA or CMA & recognition at SCDC GOLD: Add 50 more members to last year s chapter size Gain 3 spots to LDA or CMA, preferred seating at SCDC, 1 competitive spot at ICDC & recognition at SCDC! Page 35 of 61

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