THURSDAY, NOVEMBER 6, 2014 LUGPA Pre-Meeting Programming. 11:00 a.m. 6:00 p.m. Registration/Information Desk Location: Palm Court Foyer

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1 2014 LUGPA ANNUAL MEETING PROGRAM In Pursuit of Excellence: Optimizing the Practice of Independent Urology November 6-8, 2014 The Drake Hotel Chicago, Illinois THURSDAY, NOVEMBER 6, 2014 LUGPA Pre-Meeting Programming 11:00 a.m. 6:00 p.m. Registration/Information Desk Location: Palm Court Foyer 11:00 a.m. 6:00 p.m. Speaker Ready Room 12:30 p.m. 5:30 p.m. CME Exhibit Hall 5:30 p.m. 7:00 p.m. Annual Meeting Exhibit Hall 11:15 a.m. 12:15 p.m. Industry Sponsored Lunch 12:30 p.m. 5:30 p.m. CME Program: Diagnostics and Prognostics in Prostate and Bladder Cancer Chairman: Carolina Urologic Research Center, Myrtle Beach, SC 12:30 p.m. 5:30 p.m. Practice Administrators Workshop: Hot Topics in Practice Management Co-Chair: Robert D. Asinof, MSHA Board Member, LUGPA The Urology Center of Colorado, Denver, CO Kathy Hille, PhD Board Member, LUGPA Metro Urology, Houston, TX 4:00 p.m. 6:00 p.m. Lab Directors Working Group Location: Georgian Room Lester Raff, MD UroPartners 4:00 p.m. 6:00 p.m. Medical Directors Working Group Location: Venetian Room Phillip Buffington, MD The Urology Group Cincinnati, OH Geoffrey Sklar, MD Chesapeake Urology Associates Glen Burnie, MD

2 5:30 p.m. 7:00 p.m. Networking Reception Cocktails and Appetizers 7:00 p.m. 8:30 p.m. Industry Sponsored Dinner FRIDAY, NOVEMBER 7, 2014 LUGPA 2014 Annual Meeting 6:30 a.m. 6:00 p.m. Registration/Information Desk Location: Palm Court Foyer 6:30 a.m. 6:00 p.m. Speaker Ready Room 7:30 a.m. 6:00 p.m. Annual Meeting Exhibit Hall 6:55 a.m. - 7:55 a.m. Industry Sponsored Breakfast 8:00 a.m. 8:05 a.m. Welcome and Introductions Location: Gold Coast Room Juan A. Reyna, MD President, LUGPA Urology San Antonio 8:05 a.m. 8:10 a.m. Communications Committee Update Jonathan Henderson, MD Regional Urology, LLC, Shreveport, LA 8:10 a.m. 8:20 a.m. Health Policy Committee Update Integrated Medical Professionals, Melville, NY John McManus President, The McManus Group, Washington, DC Tracy Spicer Avenue Solutions, Washington, DC 8:20 a.m. 8:30 a.m. Benchmarking Committee Update Philip J. Buffington, MD Alec S. Koo, MD Skyline Urology, Torrance, CA Jeremy B. Shelton, MD Skyline Urology, Torrance, CA 8:30 a.m. 8:35 a.m. Advocacy Update Gary M. Kirsh, MD 8:35 a.m. 8:40 a.m. Bylaws Committee Update Carolina Urological Research Center, Myrtle Beach, SC

3 8:40 a.m. 8:45 a.m. Finance Committee Update Earl W. Walz, MBA 8:45 a.m. 8:50 a.m. MedReviews Update David Albala, MD Medical Director, Associated Medical Professionals, Syracuse, NY 8:50 a.m. 9:00 a.m. Questions & Answers 9:00 a.m. 9:30 a.m. Keynote Address: U.S. Healthcare Policy under ACA and Beyond Robert Laszewski President, Health Policy & Associates, Inc., Washington, DC 9:30 a.m. 9:45 a.m. Questions and Answers Robert Laszewski President, Health Policy & Associates, Inc., Washington, DC 9:45 a.m. 10:15 a.m. Break in Exhibit Hall 10:15 a.m. 10:50 a.m. Group Collaboration & Subspecialization Steve Berkowitz, MD President, SMB Heath Consulting, Austin, TX 10:50 a.m. 11:00 a.m. Questions and Answers Steve Berkowitz, MD President, SMB Health Consulting, Austin, TX 11:00 a.m. 11:35 a.m. The Psychology of Change Management James Feldman Chief Innovation Officer, Shift Happens!, 11:35 a.m. 11:45 a.m. Questions and Answers James Feldman Chief Innovation Officer, Shift Happens!, 11:50 a.m. 12:50 p.m. Industry Sponsored Lunches 1:00 p.m. 2:30 p.m. Breakout Sessions Marketing: Online and Social Strategies to Enhance Patient and Brand Value Location: Drake Room Urology through the Eyes of the PCP Physician Collaboration: Moving from a Group of Successful Physicians to a Successful Medical Group Location: Parkside Branding Yourself & Your Urology Practice: Sculpting Your Practice By Attracting the Patients You Would Like to Treat Location: Venetian Understanding the Implications of Medicare s Physician Value Based Modifier Location: Gold Coast Peter A. Anthony Affinity Strategies Washington, DC Eric Hoffman Powell Tate Washington, DC Matt T. Rosenberg, MD Mid-Michigan Health Centers Jackson, MI Dana Jacoby Senior Consultant BSM Consulting Doylestown, PA Alan P. Krieger, MD President, Urology Group of New Jersey Neil H. Baum, MD Associate Clinical Professor of Urology at Tulane Medical School New Orleans, LA D. Louis Glaser, JD Katten Muchin Rosenman Integrated Medical Professionals, Melville, NY Repeat of Breakout Session Above Sanford Siegel, MD President & CEO Chesapeake Urology Associates, Baltimore, MD

4 2:30 p.m. 3:00 p.m. Break in Exhibit Hall 3:00 p.m. 3:25 p.m. Annual Business Meeting Juan A. Reyna, MD President, LUGPA Urology San Antonio, San Antonio, TX Secretary, LUGPA 3:25 p.m. 3:30 p.m. Data Project Update Integrated Medical Professionals Melville, NY 3:30 p.m. 4:00 p.m. When the Government Comes Knocking: Best Practices for Protecting Your Group from the Unannounced Federal or State Investigator Joshua Berman, JD Glen Donath, JD Howard R. Rubin, JD 4:00 p.m. 5:00 p.m. LUGPA Partnership in Leadership Series - Sponsored by Dendreon P.J. O Rourke Best-Selling Author & Leading Political Satirist 5:00 p.m. 6:00 p.m. Welcome Reception SATURDAY, NOVEMBER 8, 2014 LUGPA 2014 Annual Meeting 6:30 a.m. 12:30 p.m. Registration/ Information Desk Location: Gold Coast Foyer 6:30 a.m. 12:30 p.m. Speaker Ready Room 6:55 a.m. - 7:55 a.m. Industry Sponsored Breakfast 8:00 a.m. 8:15 a.m. Opening Comments and Takeaways Location: Gold Coast Room Juan A. Reyna, MD President, LUGPA Urology San Antonio, San Antonio, TX 8:15 a.m. 9:00 a.m. Options for Independent Practice Michael Blau, JD Foley and Lardner, LLP, Boston, MA 9:00 a.m. 9:45 a.m. Break

5 9:45 a.m. 11:00 a.m. Breakout Sessions Maximizing Advanced Practice Providers in a Urology Practice Location: Venetian Room ICD-10 Update for Urology Mergers and Acquisitions, Legal and Reimbursement Considerations Location: Parkside Challenging Practice Scenarios (Open Mic) Location: Gold Coast Why have a Men s Health Clinic? Location: Drake Room Aaron J. Milbank, MD Metro Urology St. Paul, MN Kenneth Mitchell, MPAS Metro Urology St. Paul, MN Jonathan Rubenstein, MD Director of Coding and Compliance Chesapeake Urology Baltimore, MD Patricia Hofstra, JD Duane Morris LLP Steve Selbst CEO, Healthcents Inc Salinas, CA Susan Charkin, MPH President, Healthcents Inc Salinas, CA Raoul Concepcion, MD Urology Associates Nashville, TN Earl L. Walz, MBA The Urology Group Cincinnati, OH Jonathan Henderson, MD Regional Urology Shreveport, LA E. Scot Davis Arkansas Urology Little Rock, AR 11:00 a.m. 12:30 p.m. Industry Sponsored Lunch 12:30 p.m. Adjournment