PARTICIPATION OPPORTUNITIES
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1 PARTICIPATION OPPORTUNITIES NOW IS THE TIME to become an ISFA member and reserve your place in the Indiana Guide. There are a lot of reasons your event should participate in the Indiana Guide. Take a look at the top 6 perks that will maximize your festival or event s attendance. To purchase your listing and ad, go to Indiana Guide dates to remember June 30 Early Bird Submission deadline August 31 Final deadline to participate December 31 Indiana Guide delivered to 1,000+ Indiana Locations Actual size of cover, 5.25 X 8.25 In recognition of Hoosier Energy as a proud sponsor of the Indiana Guide since 1972.
2 TOP 6 PERKS OF PARTICIPATING 1 1,000 INDIANA DISTRIBUTION LOCATIONS IN The Indiana Guide will be distributed in over 1,000 locations state-wide. Since 2010, ISFA has produced the only comprehensive events publication in Indiana. CONTENTS Participation Benefits Listing Options Display Ads...6 Pricing and Artwork Requirements...7 Regional Account Executives...8 Regional/County Map WE REACH A HUGE AUDIENCE. 500,000 Indiana Guides are printed and distributed every year. # of Guides Recipients 160,200 Travelers - Welcome/Visitor Center visitors 82,000 State Tourism requests for info/state Fair visitors 64,800 New Indiana residents/real Estate Agency clients 28,800 visitors 28,600 Indiana Farm Bureau Insurance customers 28,200 Chamber/Municipality Office visitors 24,800 Attraction visitors or Lodging guests 24,000 State Tourism subscribers 24,200 Hoosier Energy customers 17,200 Public Library visitors 12,800 Other 4,400 Store or Restaurant guests 500,000 Copies Indiana State s Association Board Members 2 Larry Bemis President Newport Antique Auto Hill Climb Brenda Alexander Vice President Frankton Heritage Days Nancy Alldredge Secretary Riley Kirk Works Treasurer Swiss Wine Don Morrison Assistant Treasurer Marshall County Blueberry Kim Stevens Past President Frankfort Hot Dog Gale Gerber Past Past President Elkhart County 4-H Fair Cheryl Hamilton Historian Linton Freedom Eric Rowles 500
3 IN THE INDIANA FESTIVAL GUIDE 3 WE RE CONNECTED WITH OUR MEMBERS. You receive full ISFA membership benefits when you participate in the Indiana Guide. We host multiple FREE workshops and conventions throughout the year to promote education, leadership and networking among our members. Visit Indianas.net to stay up-to-date with ISFA news and register for FREE education opportunities. ISFA Membership Growth WE RE DIGITAL JUST LIKE FESTIVAL-GOERS. Indianas.org has a searchable calendar and listing of each member festival. Over 10 million festival-goers visit Indiana festivals each year. 127,000 sessions Peak months are May-October Each session is over 3 ½ minutes ,676 pageviews 5 WE ARE EVERYWHERE IN INDIANA. In 2018, ISFA festival members represented 89 counties and demonstrated the variety of events held in Indiana. The Indiana Guide will be distributed to over 1,000 Indiana locations in all 92 counties. Distributed in ALL 92 Counties 6 WE HAVE A FIRST-RATE BOARD AND STAFF TO SERVE YOU. Contact your ISFA Regional Account Executive to renew your membership. See page 8 for more information. Chris Benson Wabash Garden Mark Hall Peru Circus City Larry Hardman Judah Heritage Bernadette Manuel Yellowstone Trail Fest Vanessa McClary Kiwanis Club of South Central Indiana Balloon Fest Katie Holderby A Christmas Story Comes Home Brad Buchanan Miami Indians All Nations Gathering Austin Stevens Frankfort Oktoberfest Steven Kaiser Legendary Entertainment 3
4 PICK YOUR MEMBERSHIP LISTING OPTION $225 $525 OPTION A OPTION D OPTION H Standard Listing ($225) $225 A Super Listing () D $325 OPTION E Monster Listing ($525) $525 H OPTION B OPTION I Highlighted Listing ($325) $325 B Highlighted Listing ($325) + Mini Graphic Add-on ($100) E OPTION C OPTION F Super Listing () + Mini Graphic Add-on ($100) $525 I OPTION J $325 Standard Listing ($225) + Mini Graphic Add-on ($100) $325 C Standard Listing ($225) + Double Graphic Add-on ($200) F Standard and Highlighted Listings include a 165-character description. OPTION G Super and Monster Listings include a 265-character description. Highlighted Listing ($325) + Double Graphic Add-on ($200) $525 J NOTE: Event dates that occur in three or more months (i.e. First Fridays, Farmer s Markets) will be charged an additional $200 fee. 4 Standard Listing ($225) + Above and Below Single Graphic Add-ons ($200) G
5 $625 $725 $825 OPTION K OPTION N OPTION P Monster Listing ($525) + Mini Graphic Add-on ($100) OPTION L $625 K Monster Listing ($525) + Double Graphic Add-on ($200) $725 N OPTION O Super Listing () + Above & Below Double Graphic Add-ons ($400) $825 P $925 OPTION Q Super Listing () + Double Graphic Add-on ($200) $625 L OPTION M Highlighted Listing ($325) + Above & Below Double Graphic Add-ons ($400) $725 O Monster Listing ($525) + Above & Below Double Graphic Add-ons ($400) $925 Q Highlighted Listing ($325) + Above Single & Below Double Graphic Add-ons ($300) $625 M 5
6 DISPLAY ADS Evansville, Indiana AN EVENT FOR EVERY SEASON marshall county s! Germania Männerchor Volksfest Franklin Crawl & Mardi Gras Grand Parade February August 4 6 Maple Sugarbush Frog Follies Classic Car Show April 1 2 August Funk in the City Art West Side Nut Club Fall April 22 & Sept 23 ShrinersFest October 2 7 June Reitz Home Museum Victorian Christmas National Theatre on Ice Competition November 15 December 30 June Culver Winter Fest Bremen Firemen s 4-H Fair Culver Lake Fest Bourbon Summer Fest Blueberry Blazin BBQ & Bluegrass Rentown Old Fashion Days Oktoberfest Culver Fall Fest Holy Walk Christmas Fest at Hensler s Nursery 2017 dates available at VisitMarshallCounty.org 1/4 page (actual size) $1,100 (includes Membership Listing Option A) 2.25 x 3.5 VisitEvansville.com (800) th Indiana s Largest 4-Day Wine VisitMarshallCounty.org $3,600 Full page (includes Membership Listing Option A) 1/2 page vertical $2,200 (includes Membership Listing Option A) x x /16 page (actual size) 2.25 x 1 $200 Jamestown apple cider festival Family Fun is our specialty in Boone county! 1/32 page (actual size) $ x.5 Right here in the Heart of it All. What s happening in Boone County? Please visit 1/2 page horizontal (includes Membership Listing Option A) x Early Bird Submission $2,200 Enter to Win a FREE UPGRADE TO YOUR MEMBERSHIP LISTING! Submit your membership form with full payment by June 30. $200 Value
7 PRICING AND ARTWORK REQUIREMENTS PREMIUM POSITION PACKAGES Front Cover Monster Package (Membership Listing Option Q)...$10,000 2-page Center-spread Monster Package (Membership Listing Option H)... $8,500 Inside Front Cover Monster Package (Membership Listing Option H)...$7,400 Inside Back Cover Monster Package (Membership Listing Option H)... $5,000 Page 1 - Full page Monster Package (Membership Listing Option H)... $5,000 Last Page - Full page Monster Package (Membership Listing Option H)...$3,900 DISPLAY ADVERTISING OPTIONS Two adjacent pages Monster Package (includes Membership Listing Option H*)...$7,400 Two adjacent pages (includes Membership Listing Option A*)... $7,200 Full page Monster Package (includes Membership Option H*)... $3,800 Full page (includes Membership Listing Option A*)... $3,600 1/2 page Monster Package (includes Membership Listing Option H*)... $2,400 1/2 page (vertical or horizontal, includes Membership Listing Option A*)...$2,200 1/4 page Monster Package (includes Membership Listing Option H*)...$1,300 1/4 page (includes Membership Listing Option A*)... $1,100 1/16 page (Membership Listing purchase is required)... $200 1/32 page (Membership Listing purchase is required)...$100 *See page 4 for options A and H. FESTIVALS OF CLINTON COUNTY VISIT FRENCH LICK WEST BADEN INDIANA FARM BUREAU INSURANCE HAMILTON COUNTY TOURISM, INC. DAVIESS COUNTY SOUTH SHORE CVA PLACEMENT OPTIONS Select at least a 30-day window you d like your Full, 1/2, 1/4, 1/16 or 1/32 page Display Ad to appear. Ad placement in this window is guaranteed. ARTWORK REQUIREMENTS Print-ready artwork must be provided by advertiser. Acceptable formats: Acrobat PDF - export CMYK, compression at least 300 dpi or none. Adobe InDesign - package all fonts and images Adobe Illustrator EPS - convert text to outlines and include all images Photoshop files - resolution at least 300 dpi Unacceptable formats: PageMaker, Publisher, Word, Quark, Corel Draw ARTWORK SPECIFICATIONS Cover ad sizes (width x height in inches) Bleed - page size is 5.25 x Add.125 bleed. Trim x 8.25 Display ad sizes (width x height in inches) 2-page Center Spread or 2 adjacent pages x 8 (plus.125 bleed) (ad will cross gutter so keep text at least a.25 away from fold) Full page x /2 page horizontal x 3.5 1/2 page vertical x /4 page x 3.5 1/16 page x 1 1/32 page x.5 Graphic Add-on sizes Double Graphic Add-on x 1 Mini Graphic Add-on x.5 DISPLAY AD MATERIAL SUBMISSION acceptable formatted file to your Regional Account Executive with completed insertion order. See page 8 for information. IS THE DEADLINE to reserve space, submit application(s), AUGUST 31submit ad materials and pay membership fees in full. Go to to become a member. 7
8 To participate in the Indiana Guide, go to or contact your Regional Account Executive. Regional/County Map Terri Grabill North NORTH Katy Cavaleri Central and East EAST Darla S. Blazey West, S. Central and South WEST CENTRAL ISFA is Open to Partnerships! Call Doug. SOUTH CENTRAL Doug Weisheit ISFA Coordinator SOUTH Meet your fellow ISFA members. All ISFA members are welcome to attend upcoming board meetings and educational events. Spring Workshops are held in April and are free to attend. Over 1,500 attendees from across the state come for the trade fair and educational sessions at the Annual Convention. ISFA and the Indiana Association of Fairs & s jointly holds the convention at the Indianapolis Marriott East every January. Dates and registration information for ISFA events are available on Indianas.net South Market Street Suite 306 Rockville, IN 47872
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