MRIA 2016 National Conference Call for Speakers Honouring the Past and Embracing the Future The Evolution of Market Research in Canada

Transcription

1 MRIA 2016 National Conference Call for Speakers Honouring the Past and Embracing the Future The Evolution of Market Research in Canada June 1-3, 2016, Fairmont Queen Elizabeth, Montreal, Quebec We ve all heard it before, Market Research is at a crossroads. New methodologies clash with traditional as researchers try to meet the needs of the marketplace for cheaper and faster insights, while at the same time ensuring that the research is reliable and actionable. With declining survey respondents, traditional methods for data collection, such as phone and panel surveys are no longer the primary focus for many researchers. So what is? Mobile, tablets, social media? The 2016 MRIA conference is looking for speakers who are tackling this issue head on, with new technologies geared toward evolving the traditional market research industry, while still ensuring the highest quality results for clients. This is an excellent opportunity to showcase how your organization is embracing the market research evolution! The format for the presentations will be Ted Talk style, with each approved submission given 20 minutes to dazzle their audience. For 2016 we will be offering English and French presentation tracks. Be sure to submit your proposal by the December 4th, 2015 deadline we can t wait to see you there! At our 2016 National Conference, we are looking for thought-provoking submissions with: 1. Client presentations MRIA strongly encourages clients to come out and share their experiences with the delegates. It is from this type of communication that all delegates gain a deeper understanding of the changing needs of your organization and learn from what you have been able to accomplish internally. 2. Joint vendor-client presentations - Paper submissions where there is a practical application shown from the client s perspective are highly encouraged. 3. Case studies showing the practical application of new technologies and their results are always welcome. 4. Increased interactivity of panel discussions through tough questions. With the topic at hand this should not be a problem given our broad range of membership! 5. Controversial topics that lead to dynamic, healthy debates are welcome if they are professionally presented.

2 6. Please note that sales focused submissions will not be accepted. We encourage submissions that tell a story with actual results another great reason to get a client involved in the process! Benefit for presenters: Presentation taping provided free of charge for personal use. At the end of the presentation, we encourage clients to let the audience know what type of research reporting they are interested in learning more about at the conference. Complimentary one-day registration to the MRIA 2016 National Conference on the day of your presentation. Speakers will have the opportunity to upgrade to a full pass at a considerable discount. Promotion in conference materials, including MRIA s bulletins, Pulse e- newsletter, LinkedIn, Twitter, Facebook, the official Conference program and app, billboards and PowerPoint slides. Increased industry profile through significant contribution to the MRIA community and networking opportunities. Continued exposure post-event through recording and photo archives on MRIA s website. Networking with other industry leaders in this once-a-year nationwide event. Speaker Obligations Provide own transportation and accommodation related to the MRIA 2016 National Conference. Submit all requested information and within identified deadlines. Permit MRIA to post recordings, photos and presentations online subsequent to the conference. Deadlines and Key Dates IMMEDIATE: Start drafting your response to the 2016 MRIA National Conference! Submission date: Submit your proposal to Fiona Somerville fsomerville@mria-arim.ca by December 4, 2015 Submission Guidelines To submit a proposal for the 2016 National Conference, please fill out the Proposal Submission forms provided below, and return to Fiona Somerville at fsomerville@mriaarim.ca.

3 In an effort to select the very best proposals without prior knowledge of parties submitting, please provide 2 copies of your submission one WITH your name and company/organization references throughout and one WITHOUT your name(s) and company/organization references. Submission forms for both named and unnamed proposals have been provided below. We understand this can be challenging in some circumstances, depending on the nature and role of the organization submitting, such as government, agencies or crown corporations; however, we still encourage you to strip these references out of one copy of your submission. Submission deadline is December 4, 2015 One presentation will need to tackle one topic and only one Learning outcomes must be well articulated (i.e., what are the key takeaways and what will the audience get out of the session) Articulate what the implications are for both clients and for suppliers Submissions must include contact information for two references that can vouch for the public-speaking ability of the presenter(s). Submissions may include reference to recent presentations made to audience members known to the selection committee. All submissions will be subject to review by the MRIA. To be considered, all speakers must include a bio, headshot, and short summary of the presentation. If you do not include these pieces in your submission, you will automatically be disqualified from the selection process. Send your final submissions no later than December 4, 2015 to Fiona Somerville at fsomerville@mria-arim.ca Proposal Submission Form- WITH NAMES Please fill in the boxes below. Information from submissions will be reprinted in conference materials, so please keep within specified word limits, using clear language, and ensure that your details are accurate. By submitting a proposal, you are agreeing to have your presentation recorded for later use by MRIA. PLEASE NOTE* If you do not include a Speaker Bio, picture, and contact information with your submission, your proposal will not be considered.

4 Submit proposal to Fiona Somerville at the MRIA at December 4 th, Proposed Session Title a. Maximum 5 words fsomerville@mria-arim.ca by 2. Session Description a words. This paragraph will appear in conference publicity including Pulse Newsletter, on the speaker section of the conference website, and in the conference program, so it should clearly and succinctly describe your session in a way that will pique interest and attract attendees. 3. Interest Statement a. 400 words. An explicit statement of why the audience should attend the session.

5 4. Learning Outcomes a. 400 words. Identification of 3 or 4 expected learning outcomes that session attendees are likely to achieve (i.e., As a result of this session, participants will )

6 5. Speaker Credentials a words. Brief identification of credentials and qualifications, including references.

7 6. Speaker bio and headshot. a. 100 words. Name, position and organization. Headshot and bio must be included. This will be used in all conference material, including the website and program. PLEASE NOTE* Speakers who do not include a bio and picture will automatically be disqualified from the selection process. 7. Speaker Bio of Co-Presenters a. 100 words per speaker. Name, position and organization of co-presenters, if applicable (to a maximum of 2 others, unless it is a panel). Name, position and organization. Headshot and bio must be included.

8 8. Primary Contact a. All Conference communication will be through the primary contact, who will be responsible for ensuring that all co-presenters are informed of any details. This person will be responsible for relaying all information between speaker(s) and MRIA. Primary Contact Information Name Title Company Phone Proposal Submission Form- WITHOUT NAMES Please fill in the boxes below. Information from proposals will be reprinted in conference materials, so please keep within specified word limits, using clear language, and ensure that your details are accurate. By submitting a

9 proposal, you are agreeing to have your presentation recorded for later use by MRIA. Do not include any names in this proposal which could identify the speaker or company. Submit proposal to Fiona Somerville at the MRIA at by December 4 th, Proposed Session Title a. Maximum 5 words 2. Session Description a words. This paragraph will appear in conference publicity including Pulse Newsletter, on the speaker section of the conference website, and in the conference program, so it should clearly and succinctly describe your session in a way that will pique interest and attract attendees. 3. Interest Statement a. 400 words. An explicit statement of why the audience should attend the session.

10 4. Learning Outcomes a. 400 words. Identification of 3 or 4 expected learning outcomes that session attendees are likely to achieve (i.e., As a result of this session, participants will )

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