Identifying & Delivering Client Needs. Mohamed Azmeer November 2006

Transcription

1 Identifying & Delivering Client Needs Mohamed Azmeer November 2006

2 Sri Lanka The Paradise Island Population : ~20million Literacy rate : >95% Major exports: Ceylon Tea, Rubber, Cinnamon, Apparel 2

3 ConceptNursery Focus : Technology Business Incubation Started in 2000 Located at the Technology Park, SLIIT Campus 3

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5 Vision Become the preferred Entrepreneur service station 5

6 Mission To become an Entrepreneur Engine a true service station for entrepreneurs by allowing access to opportunities and showing the path towards success while making Conceptnursery self-sustaining. 6

7 Opportunities No practical support for entrepreneurs No training center targeted at entrepreneur development Government favoring local business Demand towards professionalism and access to best practices from traditional business 7

8 Business Concept Create awareness, train, empower, harvest Segment the market Conduct different programs for each level Generate more entrepreneurs Make money along the way 8

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11 Rationale The truth..! Conceptnursery, all this time was busy working at layer-4 waiting for semi-successful incubatees It is time to tap other layers and start incubating more eggs Only when we incubate more eggs, we ll see a higher success rate 11

12 General Public General public will be approached with BigIdea workshop Agenda: Coming up with new ideas (Creativity) Writing a business plan BizWorld Marketing game No fee charged Creates awareness on entrepreneurship Educates on components required to start a business, benefits, risks & rewards etc 12

13 Micro Entrepreneurs Online Technology & Investment Exchange (OTIE) membership For part timers who are not interested in a formal company One time sign-up fee for service providers 13

14 Virtual Tenants - SOHO Virtual incubatees Small office/home office (SOHO) operations Mostly partnerships Not ready for an enterprise, but want to become one Coaching required Monthly service fee Extra coaching/training fee charged Information rich Tenant Portal 14

15 Resident Tenants Serious entrepreneurs wanting to build an enterprise Continuous Support Financial and non-financial support Differed payment scheme Rent is charged 15

16 A Process based incubation to increase the success rate.

17 The InsOut model Inception Level Management Level Growth Level Technology Update and selection Management (Project management, Quality, Process) and roadmap development Deployment, scalability, availability and distribution Strategy IFE, EFE & SWOT and TOWS GAP and working towards it Strategic resolve (alternate strategies) Marketing Competition and market analysis Opportunity mapping Positioning, branding (being world class) Finance Basics of finance management Critical reports/graphs Financial management Investment Requirement analysis Getting ready for duediligence Growth plan Human resource Culture and leadership Productivity improvement Attract & retain best talent Legal Role of domestic business law, Identifying IP & patent Managing IP Value creation thru IP 17

18 Value Addition

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20 Formal training for entrepreneurs Diploma / Certificate course on Entrepreneurship Essential knowledge delivered at the right dose Full time or part time Paid program 20

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22 What is Idea Box? Database of commercializable technology Part of Tenant Portal Currently all universities have un-published opportunities Contains a package/process to commercialize technology (eg: legal, funds, HR, IP etc ) CN receives a commission 22

23 CN s Competitive Advantage 4 year history Access to industry networks Incubation process Success stories 23

24 Success stories zmessenger Global GSM Award, France; nominee ZeeLabs Established software services exporter Outstanding young entrepreneur award, nominee InfoSoft Software services provider with a rapid growth FutureWave Multimedia Local education content producer National Institute of Education (NIE) endorsement 24

25 Thank You Ayubovan 25