Go-To-Market Program. Go Global From The Start. Born2Global Road Map. Global Membership Services. Why Choose Born2Global?

Transcription

1 Born2Global Road Map Startup Campus K-Global Startup Hub Global Membership Services Go-To-Market In-house Experts Go-To-Market Channel Partners Go-To-Market Program Practice Entrepreneurs Week Seminar Conference Local Demo Day Go Global From The Start Global Demo Day Global Road Show Why Choose Born2Global? Metrics of Born2Global Contacts Startups of Born2Global

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3 Born2Global Road Map Startup Campus K-Global Startup Hub Global Membership Services Go-To-Market In-house Experts Go-To-Market Channel Partners

4 Provides various conference, seminars, meetups, facilities(work space and co-working space) Provides customized one-on-one consulting service to startups at different global cycles Law Patent Accounting Marketing HR/Visa PR Provides practical job trainings necessary for global market entry Provides domestic investment attraction opportunities and examines of startups potential to be successful in the world market Provides opportunities to build strategic alliance with foreign investors and business partners

5 K-Global Startup Hub Floor Map 4F 3F 15 Startups + K-ICT Born2Global Centre 17 Startups + VC + Accelerator 2F 28 Startups + K-ICT Startup Mentoring Centre + K-Global Labs Location Size Goal Building 3, Startup Campus 20 Pangyo-ro 289 Gil, Bundang-gu, Seongnam-si, Gyeonggi-do, Korea Total space (rented space) : 8,167m 2 (87,909ft 2 ) Building a Startup Hub where startups, private investors, accelerators, and startup supporters can exchange ideas

6 Identification and recruitment Nurturing Global market entrance B2G Members Companies entering global market On-line Public subscription K-Global KIC Creative Economy Innovation Center Startup incubators Private investment firms Academy-industry cooperative bodies Application & recommendation Application reception /evaluation Member selection (Pool) Target region Demand technology General consultation Consulting matching Promising firm evaluation report Primary Consulting (In-house consultants) Law Patent Accounting Marketing Investment PR Labor Visa Training for global capability-building Secondary Consulting (Specialized external consultants) Korean Partners Overseas Partners Private sector Experts Global networking Startup selection by country enter Overseas IR Demo Day Support for overseas investment attraction Support for establishing overseas business Overseas business startup & entry US Europe China Southeast Asia Japan

7 Capability Development Professional consulting on global entry Global Connect Program Experts Connect Expert (VC) Lawyers Patent Attorneys Accountant Labor Attorneys Marketing Experts PR Experts Channel Partners Global Mentors Startup Networks Academy Korean Partner Overseas Partner Investment /Business Experts Overseas IR Direction Overseas Partner KIC Global Accelerator Business Development Networking Korean/overseas firms Specializing in law, patent, accounting, and marketing - - By region including the US and China, etc. - - By business/technology area - - Overseas investors, entrepreneurs, and accelerators, etc. - Mentoring Pre- Entrepreneur Early-Stage Startup Investment Attraction Global Growth EXIT

8 1 st consulting 2 st consulting In-house Consulting Channel Partners Consulting

9 Establishing local overseas subsidiaries Reviewing overseas business contracts and providing legal advice Legal risk management Investment advice and M&A review, etc. Overseas patent application IP risk management IP R&D strategy consulting Accounting(accounting audit and business diagnosis, etc.) Tax(review of international tax systems related to overseas investment, tax-saving strategy, etc.) Corporate valuation Others(IPO advice, financial DD, etc.) Market research and establishing marketing strategies Globalizing product & Marketing tools Global marketing and crowd funding marketing Business development IR document preparation and pitching training Review and advice on investment contract documents(t&c) Selecting investors and providing investment strategies, etc.

10 Go-To-Market Program Practice Entrepreneurs Week Seminar Conference Local Demo Day

11 Go-To-Market Practice Provides practical and specialized training for startups: sales, marketing, investment, etc. Shares the most up-to-date information & insight from global experts B2G Entrepreneurs Week Attracts/holds global entrepreneurship training programs working with MIT, SAP, STARTUP SAUNA, etc. Sales Marketing Investment Cost analysis and pricing Sales pitching Supply grid management Channel partner recruitment/management Marketing for North America Marketing for Asia Marketing for Europe Global B2B Marketing VC communication Overseas investment attraction 101 Importance of accounting Preparation for enterprise value evaluation Exit strategies Understanding laws B2G Seminar Facilitates Korea s startup ecosystem by creating a venue for exchanges between startups and experts B2G Conference Invites global professionals and provides global capacity building programs to share local market information and to nurture suitable startups B2G Local Demo Day First stepping stone towards the global market, provides domestic investment attraction opportunities

12 Go Global From The Start Global Demo Day Global Road Show Why Choose Born2Global? Metrics of Born2Global Contacts Startups of Born2Global

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14 4537 cases 2921 companies 358 cases 198 cases 26 cases USD Million ~

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