HEG-FR - International Porgrams SUMMER SCHOOL FINANCIAL MANAGEMENT & ENTREPRENEURSHIP AND INNOVATION

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1 HEG-FR - International Porgrams SUMMER SCHOOL FINANCIAL MANAGEMENT & ENTREPRENEURSHIP AND INNOVATION

2 What distinguses our Summer School HEG-FR AT A GLANCE THIS SUMMER SCHOOL WILL HELP ME BUILD MY OWN FUTURE AND ACHIEVE MY DREAMS. Arturo Guerra Mexican student Summer School Entrepreneurship & Innovation 2016 ITESM Monterrey, Mexico The Summer School in Entrepreneurship and Innovation and Financial Management in Fribourg, Switzerland, is a fourweek program, designed for Swiss and international Undergraduate students. During these four exciting and challenging weeks, participants will discover their own entrepreneurial vision, attend lectures and company visits, discuss case studies, and explore Swiss entrepreneurial ecosystem while discovering local culture; participants will establish networks with Swiss and connect with people from all over the world. Place Fribourg, Switzerland Credits 10 ECTS Language English Course Duration 4 weeks Dates June 19 July PROGRAM Module 1 Financial Management: a global perspective for entrepreneurs Module 2 Entrepreneurship & Innovation across cultures Fees Ask your International office for our special price and our scholarship possibilities.

3 Financial Management & Entrepreneurship and Innovation HEG-FR ACADEMIC PROGRAM CULTURAL AND NETWORKING PROGRAM «THIS SUMMER SCHOOL OF- FERS PARTICIPANTS A UNIQUE INTERNATIONAL EXCHANGE EXPERIENCE, AND AN OUTS- TANDING OPPORTUNITY TO DEVELOP AN INNOVATIVE, AC- TION-FOCUSED ENTREPRENEU- RIAL MINDSET.» Louis Jacques Filion Rogers- J. A. Bombardier, Professor of Entrepreneurship (HEC Montreal) The International Summer School offers a varied and intensive program, specialized in Financial Management for entrepreneurs and Entrepreneurship and Innovation. This program provides knowledge, tools and coaching needed, to undertake entrepreneurial activities in international environment, using different management approaches in Europe. The Summer School is a four-week seminar, taught in English, by international and experienced lecturers and entrepreneurs. The courses are build on 10 years of Entrepreneurial studies; they are academically challenging with a strong applied management focus. Interaction between students and lecturers is highly encouraged. Our program offers two different modules, each module includes field trips to different Swiss companies related to the program topic Attractive cultural and social events will make the participants stay, an unforgettable experience; the program features a tour of old town Fribourg as well as excursions to cultural and historical sites in the state of Fribourg and Bern; it also includes different networking events where the participants will have the opportunity to interact with local and international students and entrepreneurs; field trips to different Swiss companies in Zurich, Geneva, Basel and beyond are organized. An outdoor event will be organized to experience «Swiss Traditional fondue» completing this Summer school in Switzerland.

4 HEG-FR LOCATION & FACILITIES WHY STUDY IN SWITZERLAND? Switzerland has achieved top scores in innovation and creativity for the last seven consecutive years, according to the latest World Economic Forum Global Competitiveness Report In fact, it is the overall innovation leader, outperforming all over EU member states. Its growth performance is also above that of the EU28 and its exceptional performance in terms of its intellectual assets and economic indicators. THE COUNTRY Switzerland has a great deal to offer: cultural diversity, multilingualism, stunning scenery and, of course, its people. It has four national languages, (German, French, Italian and Romansch). Switzerland prides itself on its high standard of publicly-funded education. Its economy is based on a highly qualified labor force performing highly skilled work. Which include micro-technology, hi-tech, biotechnology and pharmaceuticals, as well as banking and insurance. Small and medium-sized enterprises (representing 98% of the total) play an extremely important role for the Swiss economy. The Swiss railway network public transportation system belongs to the best worldwide as integrates train, bus and boat travel seamlessly and offers high levels of comfort. Overall travel time by train to Fribourg main station to: Zurich Airport: 1:37 h Basel Euro Airport: 1:50 h Geneva Airport: 1:31 h Bern: 0:21 h Lausanne: 0:43 h For more information,

5 Financial Management & Entrepreneurship and Innovation HEG-FR ADMISSION & REQUIREMENTS This program is designed for international undergraduate students with excellent academic achievement. English skills (advanced level: European levels B2 written/c1 oral) are essential and other documents are require: HEG-FR Application form Updated CV in English Letter of motivation Transcript of the most recent grade average International Insurance ACCOMMODATION & SUPPORT Participants will be accommodated close to the university campus in residences or in furnished rooms in apartments. (Breakfast is not included) The accommodation is located in quiet and safe neighbourhoods in Fribourg. Amenities and shops are within walking distance. We guarantee professional assistance by the entire process of the programme. CREDITS The modules include contact hours, self-study time, preparation work and company visits. The duration of each module is four weeks. Our Summer School participants obtain 10 ECTS credits for the two modules. The ECTS credits are awarded for: Adaptation of the preparation literature. Writing four short briefing papers on questions set by the lecturers based on the preparatory literature. Participation in the Summer School (contact hours, company visits, cultural and social activities). Team work Participants will receive an official transcript of records featuring the ECTS credits achieved on the successful completion of the program. VENUE AND FACILITIES All courses are held at the Pérolles campus of the School of Management Fribourg, University of Applied Sciences and Arts Western Switzerland, in modern and well-equipped rooms. Access to study areas, Campus and computer facilities, free wireless internet access is provided for all participants. FEES The program fee covers, the tuition fee for the course (two modules), accommodation, organization of all company visits, cultural and social events, welcome and farewell dinner, transfer from HEG-FR to the company visits and all-inclusive outdoor event.

6 THE CITY HEG-FR The city of Fribourg (in French) and Freiburg (in German) is the bilingual capital of the Swiss Canton of Fribourg and the district of Sarine. It is located on the banks of the river Sarine/Saane on the Swiss plateau, and is an important economic, administrative, and educational center on the cultural border between the German- and French-speaking regions of Switzerland. Fribourg is known for its cultural plurality, its university and its gastronomy. The increasing number of students living in Fribourg has also had an invigorating effect on what it has to offer culturally and ar- tistically as well as its night life. Fribourg is especially popular with students: its bilingualism (French and German) present a major plus for students keen on picking up an additional language.

7 Financial Management & Entrepreneurship and Innovation PROFESSORS HEG-FR FINANCIAL MANAGEMENT ENTREPRENEURSHIP & INNOVATION Prof. Nils S. Tuchschmid PhD in Economics More 15 years experience Prof. Carlos da Silva PhD Management ICT Management 11 years experience Prof. Louis Jacques Filion PhD Entrepreneurship More 25 years experience Prof. Jean-Marie Ayer PhD in Economics More than 15 years experience SHARING MY SUMMER WITH STUDENTS AND EXPERIENCED TEACHERS FROM ALL OVER THE WORLD INSPIRED ME TO THINK OUTSIDE THE BOX AND APPROACH INNOVATION FROM A DIFFERENT PERSPECTIVE. THE SUMMER SCHOOL WAS NOT ONLY A LEARNING OPPORTUNITY BUT ALSO ALLOWED ME TO EXPAND MY NETWORK Marina Oliveira, Brazilian Summer School Entrepreneurship & Innovation Student 2016 ESPM São Paulo, Brazil Prof. Patrick Schueffel PhD Strategy, Entrepreneurship &. International Business Finance & Strategy 10 years experience Nicolas Steiner CEO FinTech Circle Digital Ecosystem Director 7 years experience Prof. Villarroel Andrei PhD Management of Technology, Corporate Strategy and Innovation More than 10 years experience Prof. Rico Baldegger PhD SME Management More than 15 years experience

8 SYLLABUS HEG-FR MODULE 1: DISCOVERING EN- TREPRENEURSHIP & INNOVA- TION ACROSS CULTURES Knowledge tools and conceptual framework for thinking and acting successfully in an entrepreneurial environment. Lecture to understand the entrepreneurial spirit, with the aid of a dynamic model and students` promotion of entrepreneurial activities. 5 ECTS Objectives To learn and use a systemic model of visionary thinking to design entrepreneurial activity systems To provide the knowledge, tools and conceptual framework needed to undertake entrepreneurial activities in an international environment Identifying business opportunities, and establishing the support structure needed to translate their ideas into action. To implement the knowledge and motivation acquired during the entrepreneurial summer school, in their participants-own business ideas. Lectures recommended The Lean Start-up Eric Reis Fintech Innovators /Fintech 100 Leading Global Fintech Innovators Report KPMG & H2 Ventures MODULE 2: FINANCIAL MANA- GEMENT: A GLOBAL PERSPEC- TIVE FOR ENTREPRENEURS Students will be introduced to the basic concepts and models of modern financial theories. They will learn how an strat-up can be financed, they will discover the new Fintech innovation tools for entrepreneurship; different types of investments (Crowdfunding, raising capital online; etc), Financial Planning for starting and developed business and Venture Planning 5 ECTS Objectives Discover how business ideas, Start-ups or companies could be financiered. Explain current financial instruments for a better understanding of the financial world for entrepreneurs. Lectures recommended The business Model Canvas - Alex Osterwalder Entrepreneurial Strategy and Innovation- PhD. Rico J. Baldegger Entrepreneurial Thinking Luis Jacques Filion/ The dark side of innovation - PhD. Ankush Chopra Global Entrepreneurship Monitor GEM Swiss International Entrepreneurial Survey 2016 Firm Growth and Innovation PhD Rico J. Baldegger

9 PROGRAM FINANCIAL MANAGEMENT: A GLOBAL PERSPECTIVE FOR ENTREPRENEURS June 19 June 23, 2017 Monday June 19 Tuesday June 20 Wednesday June 21 Thursday June 22 Friday June Summer School Presentation By Andrea Rohrer Presentation of Professors Welcome Speech Prof. Luca Perazzi Head of International Office Pérolles campus Visit Why finance is important for Entrepreneurs Prof. Nils Tuchschmid New Financial alternatives in Seeding Entrepreneurship: Microfinancing, Crowdfunding and Peer to Peer Innovations Prof. Andrei Villarroel Overview of trends in financial services, FinTech and digital disruption Prof. Patrick Schueffel ARP Ventures in Action Master Class presentation BCF & Press release Master class Breaking Ice Activity Discovering Switzerland GEM Entrepreneurial differences between your home county & Switzerland Urbanfish Bern Bern ecosystem Financial Planning for starting and developing Business A Case Study New Financial alternatives in Seeding Entrepreneurship: Practical case Invite a guest Prof. Andrei Villarroel How to prepare for the negotiations with business Angels Thomas Rauber Financial Intelligence for Entrepreneurs Prof. Andrei Villarroel Cultural & Networking Activities Discovering Bern City Andrea Rohrer & MSO Aperitif with Master Class in Entrepreneurship Raphael Gaudart & Andrea Rohrer June.2017 Summer School Financial Management: A Global Perspective for Entrepreneurs PROGRAM FINANCIAL MANAGEMENT: A GLOBAL PERSPECTIVE FOR ENTREPRENEURS June 26 June 30, Monday June 26 Venture Planning Raising Capital Prof. Carlos da Silva Tuesday June 27 Crowdfunding Venture Planning Raisin Capital Prof. Carlos Da Silva Wednesday June 28 Fintech Innovation Nicolas Steiner Patrick Schueffel Paul Loeffler Fintech Platform Nicolas Steiner Thursday June 29 Financial Management: A Global perspective for Entrepreneurs Prof. Carlos da Silva Friday June 30 Venture Planning Raising Capital Prof. Carlos da Silva Venture Planning The Venture Capital Industry Prof. Carlos da Silva Case Study NEEO Switzerland How to raise 1.5M in 30 days Prof. Carlos Da Silva Paul Loeffler Bern Company Visit Swiss Start up Fin Tech Dealmarket Go beyond early stage investing Creditgate24 Monetas Zurich Case Study Financial Management: A Global perspective for Entrepreneurs Prof. Carlos Da Silva Cultural Activity Lausanne Cultural & Networking Activities Montreux Jazz Festival Music on the Park 30 fintech startups in switzerland 2/ June.2017 Summer School Financial Management: A Global Perspective for Entrepreneurs

10 PROGRAM DISCOVERING ENTREPRENEURSHIP & INNOVATION July 03 July 07, 2017 Monday July 03 Tuesday July 04 Wednesday July 05 Thursday July 06 Friday July 07 Saturday July Entrepreneurship & Innovation Program presentation Andrea Rohrer Alisée de Tonnac Female Entrepreneurship in Emerging Markets Entrepreneurial Thinking Design and Practice Prof. Louis Jacques Filion Entrepreneurial Thinking Opportunity Design Prof. Louis Jacques Filion Entrepreneurial Thinking Vision Design Prof. Louis Jacques Filion Entrepreneurial Ecosystem & Entrepreneurial Activity System Prof. Louis Jacques Filion Outdoor Event Fribourg region Maison Cailler Chocolate & Andrea Rohrer Chez Mapi PEEL s Peach & Voting Formalize Teams and take an inventory of skills Prof. Jean Marie Ayer Prof. Paul Loeffler Working Teams Innovation LAB Case Study The Lean Start up Raphael Gaudart PEEL s team construction and working space Innovation LAB HUBLOT SA Company visit Watching industry Nyon Start up Simulation Game Prof. Andrei Villarroel Business Model Navigator Prof. Louis Jacques Filion Gruyere Cheese Factory Fondue / BBQ Kayak & BBQ Andrea Rohrer DMF17 Students Schwarzsee July.2017 Cultural & Networking Activities Mini golf Fribourg City Personal Entrepreneurial Coaching 30 Discover Lausanne Andrea Rohrer Working Teams Innovation LAB Canadian Diner DFM17 & Andrea Rohrer Fribourg Innovation LAB Working Teams Innovation LAB Personal Entrepreneurial Coaching 30 PROGRAM DISCOVERING ENTREPRENEURSHIP & INNOVATION July 10 July 14, 2017 Monday July 10 Tuesday July 11 Wednesday July 12 Thursday July 13 Friday July lenses of innovation Prof. Jean Marie Ayer Innovation & Entrepreneurship competences Applying Innovation Processes The Lean Start up Prof. Carlos Da Silva Seedstars Geneva Entrepreneurship and innovation in Emerging Markets Alisée de Tonnac Start ups presentation Case study Entrepreneurial speech Prof. Carlos Da Silva International Business Development Prof. Carlos Da Silva GOOGLE in Switzerland Innovation Zurich Creaholic Innovation Factory Mr. Elmar Mock Bienne or Sharing experience Successful Entrepreneur and Innovation Bcomp Cyrille Bonay United Nations Geneva United nations on Trade and development Innovation in Emerging Markets Cécile Barayre el Shami PEEL s presentation Business Opportunities in Emerging Markets & Feedback Prof. Jean Marie Ayer Paul Loeffler Closing ceremony Mexican (New) & Brazilian Ambassador J.C.Valle Kuehne, Final Event Cultural & Networking Activities Discover Zurich Town & Lake Working Teams Working class rooms 428 Discover Geneva Town & Lake Soccer game &BBQ Discover the feeling to Swim in the Aare Bern July.2017 Summer School Discovering Entrepreneurship & Innovation

11 THE SCHOOL OF MANAGEMENT FRIBOURG, PROVIDES A HIGH MOTIVATED ENTREPRENEURIAL SUMMER SCHOOL TO SWISS AND INTERNATIONAL UNDERGRADUATE STUDENTS, WHERE PARTICIPANTS WILL: Have an amazing experience in the heart of Europe Learn about Innovation from the most innovative country in the world Design their own Entrepreneurial vision Discover Swiss culture while developping international skills Learning from real Entrepreneurs Improve their own Entrepreneurial idea Discover the Swiss Entrepreneurial ecosystem LEARN MORE ABOUT THE SUMMER SCHOOL To learn more about getting involved with our Summer School please contact international office hefr-international@hefr.ch

12 SCHOOL OF MANAGEMENT FRIBOURG Chemin du Musée 4 Ch-1700 Fribourg International Office T F E heg-international@hefr.ch

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