College Advancement & Economic Development VP Level Program Plan FY 17-18

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1 Division Goal 1: Link and Connect CAED Programs to benefit LBCC Students College Strategic Goal #1 Supported: Innovate to Achieve Equitable Student Success - Help Students Complete and Transition Program Area (What are we doing or how are we going to accomplish the goal?): Measurable Outcomes for each Strategy (How will we measure our success?): Timeline for Each Strategy/M easureable outcomes (est. start and end dates): B) Amount Requested: $ C) Suggested Funding Small Business Development Centers (SBDC) 1. Continue development and offering the Young Entrepreneurs Program (YEP) and LBCC Entrepreneurship Club, by combining the two programs into an ongoing Entrepreneurship Academy available to students year-round that includes structured entrepreneurship learning opportunities for students to increase employment readiness. Attract and recruit 30 LBCC students to participate in year round SBDC Entrepreneurship Academy, and outreach to encourage disproportionately impacted students to participate. A) Program Supplies B) $5000 C) SBDC and external Request support of departments, faculty, and VPs, for student outreach SBDC 2. Expand The LBCC, in hip with entrepreneurs. The program is open to LBCC students and offers paid project-based internships based on an apprenticeship model in an entrepreneurial environment. Students have the opportunity to interface directly with local small business clients by providing services to them. Complete furnishing space and begin offering services to companies in Accounting. Add one program area to train LBCC students to deliver services to businesses. A) Program Supplies B) TBD for Ongoing facilities maintenance C) District and SBDC Request support of departments, faculty, and VPs, for student outreach LBCCD CAED revised v3.4 Page 1 of 7 (FINAL)

2 Program Area (What are we doing or how are we going to accomplish the goal?): Measurable Outcomes for each Strategy (How will we measure our success?): Timeline for Each Strategy/ Measureabl e outcomes (est. start and end dates): B) Amount Requested: $ C) Suggested Funding SBDC 3. Actively promote and offer SBDC services to LBCC students, staff, and faculty in collaboration with Communications and Community Engagement Dept. Regularly communicate SBDC services to LBCC students, staff and faculty. Number of LBCC students and faculty served by SBDC. B) Current staff time C) SBDC/10KSB/Comm unications & Community Engagement Request support of depts, faculty, and VPs, for student outreach Workforce Developmen t (WFD) 4. Industry engagement efforts for Academic Affairs programs: joint strategic planning to support LBCC students through WFD industry engagement activities. 5. Build structure and processes necessary to deliver on Strong Workforce metrics tracking and reporting requirements. LBCC SW plan first year activities implemented. Staff trained on LaunchBoard data entry for tracking and reporting, Implement Salesforce tool B) $112,900 C) Categorical Funding (SW) Note: B) 50% of 2 positions (WFD Mgr, Prog Coord) to conduct activities (includes benefits) Partnership between CTE programs identified, academic affairs, student services and institutional effectiveness is critical to these activities. Communicati ons and Community Engagement (CCE) 6. As part of the Communications Plan, created ongoing targeted equitable marketing efforts to increase student enrollment, working with Academic Affairs and the Enrollment Mgmt Committee. # students enrolled Increase in FTES A) Other B) $200,000 C) District General Fund LBCCD CAED revised v3.4 Page 2 of 7 (FINAL) Targeted equitable marketing efforts to recruit students is an important ongoing strategy to meet FTES goals

3 Division Goal 2: Support Student Transition into Workforce College Strategic Goal #3 Supported: Build Community - Align educational programs with workforce development Program Area (What are we doing or how are we going to accomplish the goal?): Measurable Outcomes for each Strategy (How will we measure our success?): Timeline for Each Strategy/ Measureabl e outcomes (est. start and end dates): B) Amount Requested: $ A) Suggested Funding WFD 1. Serve on committees, task forces, and work groups, and provide leadership on WFD issues where appropriate to support CTE programs with strong growth based on labor market information. Regularly attend Strategic Plan Oversight Task Force, Strong Workforce Task Force, Program Advisories, CTE Curriculum Advisory and others. B) $160,000 salary & benefits C) District Request funding for Director of Workforce Development position, previously funded by District. WFD 2. Develop and launch employment engagement activities and assist with recruiting industry participation in advisory committees, cultivating and managing employer hips to generate internships and job placements opportunities for students. # of companies participating in advisory committees # of employer student internship opportunities generated # of job placements with industry for students Ongoing B) See above and Goal 1 under WFD C) District and Categorical Funding As identified in LBCC approved SW program plan LBCCD CAED revised v3.4 Page 3 of 7 (FINAL)

4 Division Goal 3: Build and sustain new innovative economic and workforce development programs College Strategic Goal #3 Supported: Build Community Infuse educational programs with opportunities for students, faculty and staff to meaningfully participate in and enhance the greater LB community Program Area (What are we doing or how are we going to accomplish the goal?): Measurable Outcomes for each Strategy (How will we measure our success?): Timeline for Each Strategy/ Measureable outcomes (est. start and end dates): B) Amount Requested: $ C) Suggested Funding SBDC 1. Establish on-going International Business Accelerator program on campus for early stage highgrowth entrepreneurs and connect to The Portal activities Two cohorts delivered annually with 15 to 20 companies per cohort. Companies utilizing services of The Portal A) Operations B) $50,000 C) SBDC and External sponsors Improvements to existing office space to deliver program to entrepreneurs SBDC 2. Build upon concept developed to implement and deliver new grant project in hip with City of LB to grow the City s entrepreneurship ecosystem by offering CAED programs and services. New investments to the City New entrepreneurs and startups attracted to the City Jobs created by new businesses A) Operations B) $150,000 C) SBDC, City and In response to City of LB RFP Launch, Do, Grow challenge Goldman Sachs 10,000 Small Businesses (10KSB) 3. Pilot growth small business program and integrate with existing entrepreneurship programs at LBCC. Detailed sustainability plan for offering program for small businesses to grow, funding support from revenues or other sources. B) $0 C) Existing staff time In anticipation of funding from Goldman Sachs Foundation ending LBCCD CAED revised v3.4 Page 4 of 7 (FINAL)

5 Division Goal 4: Build and strengthen community and hips College Strategic Goal #4 Supported: Invest in People and Support Structures for Transformation Improve Communications internally at all levels and externally with educational and community Program Area (What are we doing or how are we going to accomplish the goal?): Measurable Outcomes for each Strategy (How will we measure our success?): Timeline for Each Strategy/ Measureable outcomes (est. start and end dates): B) Amount Requested: $ C) Suggested Funding CAED 1. Leverage college s and program reputation to attract most qualified candidates to apply for CAED positions SBDC Lead Center and Service Centers fully staffed with targeted outreach B) Current staff time C) HR recruitment budget as available CAED 2. Improved communications and collaboration of program development internally within CAED Launch of Small Business Academy community education program hip among WFD/SBDC/10KSB Launch of ecommerce training series between WFD and SBDC B) Current staff time C) Grant funding and revenues CAED 3. Improved communications and collaboration with campus departments Client success stories published in annual State of the College report. Share CAED program information with Counseling dept, at College Culture Fridays, annual presentation to curriculum committee and LEAD Academy. B) Current staff time C) Grant funding and revenues LBCCD CAED revised v3.4 Page 5 of 7 (FINAL)

6 Division Goal 5: Build and strengthen community and hips College Strategic Goal #4 Supported: Invest in People and Support Structures for Transformation Improve Communications internally at all levels and externally with educational and community. Program Area (What are we doing or how are we going to accomplish the goal?): Measurable Outcomes for each Strategy (How will we measure our success?): Timeline for Each Strategy/ Measureable outcomes (est. start and end dates): B) Amount Requested: $ C) Suggested Funding WFD 1. Build out contract training program with a focus on logistics/supply chain, alternative fuels, and mechanical maintenance program in hip with CTE Team. Annual gross revenue of $200,000 with revenue increase of 10% annually thereafter. B) $100,000 C) Employers and other Revenue generation to support staff and WFD in continuing to be responsive to employer training needs. Communica tions and Community Engagement (CCE) 2. Centralize responsibility of event planning for college wide events with CCE, including all large events such as State of the College and high-profile guest speakers such as Cornell West. LBCC s reputation enhanced via successful events, demonstrating LBCC as premiere higher education institution to campus and community members B) $100,000 C) District Request is to fund a FT Events Coordinator position CCE 3. Launch redesigned website 80% user satisfaction rates for redesigned website launch A) Budget B) Allocated C) District Communications Plan approved in FY LBCCD CAED revised v3.4 Page 6 of 7 (FINAL)

7 CCE 4. Launch LBCC branding project Increased recognition of LBCC flagship initiatives and programs A) Budget B) Allocated C) District Communications Plan approved in FY Workgroup Members: CAED: Lou Anne Bynum, Executive Vice President; Melissa Infusino, Director, Workforce Development; Pat Nye, Executive Director, Small Business & Entrepreneurship programs; John Pope, Director, Communications & Community Engagement; Vivian Shimoyama, Regional Director, 10,000 Small Businesses; Sheneui Weber, Chief Operating Officer Classified Representatives - Maria Andrade-Hernandez and Veronica Rodriguez, Workforce Training Coordinators Academic Senate: Kenna Hillman, Executive Member and Curriculum Chair LBCCD CAED revised v3.4 Page 7 of 7 (FINAL)

8 LBCCD College Advancement and Economic Development VP-Level Plan Resource Requests Rank Area Request Amount Funding Source Yes/No PERSONNEL 1 WFD Director of Workforce Development $160,000 District 50% Funding for 2 positions (WFD Coordinator, Program District-Categorical 2 WFD Coordinator) $112,900 (SW) FT Events Coordinator position to centralize event planning for 3 Communications the college $100,000 District Sub-Total Personnel Requests $372,900 OTHER 1 Communications Marketing efforts to increase student enrollment $200,000 District 2 SBDC Complete furnishing space and ongoing Facilities maintenance for The LBCC TBD District and SBDC 3 SBDC Implement and deliver new grant project in hip with City of LB to grow the City's entrepreneurship ecosystem $150,000 Grants, SBDC, and external 4 SBDC Improvements to existing office space to deliver International Business Accelerator to entrepreneurs $50,000 SBDC and external 5 SBDC Program Supplies for Entrepreneurship Academy $5,000 SBDC and external Sub-Total Other Requests $405,000 GRAND TOTAL ALL REQUESTS $777,900 Approved Amount Comments LBCCD CAED Resource Requests FINAL

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