Brochure LUXEMBOURG 10 MAY 2016

Transcription

1 Brochure LUXEMBOURG 10 MAY 2016

2 2 SOMMAIRE THE MORPHEUSCUP IN NUMBERS p.3 SCOPE AND CONCEPT p.4 EXPLANATORY DIAGRAM p.5 CONTESTANT INFORMATION p.6 Registration / Selection / Preparation p.7 Project submission p.8-9 The challenges p The judging panel p The prizes p THE BUZZ p.20 Contestants p.21 Campuses p.22 Media p.23 SPONSORING PARTICIPANTS 2015 INFORMATION & CONTACT p p p.30-31

3 3 THE MORPHEUSCUP IN NUMBERS universities & colleges invited to participate euros of prizes to win 200 teams anticipated for the 2016 edition 20 disruptive challenges designed by employers and stars of the digital world 12 selectable themes for the entrepreneurial project 5 jury members from different sectors : technology, marketing, business, finance, design 2 exceptional days in Luxembourg and contact with 6000 entrepreneurs, startups and investors 10 REASONS TO BE SPONSOR A championship unique in Europe Hundreds of talents from 20 countries 19 hours of interaction with the contestants A world class jury Exhibit at ICT SPRING Design of employer challenges Possibility to award a prize Highly viral social networking European press coverage Already signed up : Warner Bros, PwC, ebrc, KPMG, BMW, Telindus, European Investment Fund, Adecco, FC Barcelona, Société Générale 0 entry fees

4 4 THE SCOPE The MorpheusCup was launched in 2015 as a response to a huge problem in the European employment market : a major talent shortage. According to a survey conducted by the European Commission, the Old Continent will see this shortfall continue to grow between now and 2020 across virtually all key competences. THE CONCEPT The MorpheusCup will allow hundreds of students to express their skills and talents over the course of a number of challenges created specifically for the event by the local actors and international personalities who make up the jury of the MorpheusCup. The students are invited to take their destinies into their own hands during this event which will run in parallel with one of Europe s largest web summits, ICT Spring, with the presence of many major European corporate names during the period of competition. From coding to marketing, passing via FinTech and health, dozens of themes will be tackled during the MorpheusCup and will allow 200 teams made up of hundreds of students from over 20 countries to demonstrate their skills to the maximum and at the same time to attract the attention of their future employers.

5 COMMENT PRÉSENTER UNE ÉQUIPE? Each school can register up to 5 teams. Each team is composed of 3 students. A team name must be chosen, along with a tagline written in English REGISTRATION & SELECTION 5 THE CHALLENGES (10 MAY 2016) SUBMISSION OF TEAM PROJECT (18 MAR 2016) THE JURY THE AWARDING OF THE PRIZES

6 PRACTICAL INFORMATION FOR CANDIDATES

7 7 REGISTRATION Registration is open and free of charge and must be confirmed at the latest by 29 January Transport and accommodation costs are at each teams own expense. The organisers will provide all the necessary materials for the competition (apart from computers and personal mobile phones), event T-Shirts with the name of the educational establishment and the country it represents, as well as feed and look after the participants during the challenges. On request, a sponsorship kit will also be made available to help you in your efforts to cover your team costs (transport, hotel). SELECTION All teams may apply for selection to the final providing they : Have a complete team Submit a completed application form Commit to submitting their project to the jury by 18 March 2016 at the latest Commit to being present for the entire day of 10 May 2016 PREPARATION In order to reinforce their digital culture in the wider sense in the build-up to this European championship, the teams are recommended to read the specialist press and to keep themselves up to date with current research and innovations, the major players in business and technology and the latest in startups. The teams should also train themselves in challenges and classic tests of culture, logic, creativity and speed. Nevertheless, certain trials including gaming or disruptive approaches may take very unexpected forms in order to allow each team to challenge for victory irrespective of their core curriculum. On this subject, it is recommended that the profiles of the teams be relatively diversified, certain trials being performed in teams, others by a team selected representative for an individual challenge.

8 8 TEAM PROJECT SUBMISSION At the latest 6 weeks before the event, each team must submit a project presented in a maximum of 10 slides. This should be creative or entrepreneurial and fall within one of the following 12 main categories: Business Climate Coding Design Engineering FinTech Food Healthcare Legal Mobility Sharing Space Approaches and tools intended to boost the digital growth of companies Tools to monitor and combat global warming Project dedicated to advances in coding (utilities, languages, communities) and their uptake by developers New approaches improving products, interfaces and living spaces Contribution to engineering excellence and industrial redeployment Services linked with the challenges combining finance and technology Projects aimed at a better agro-alimentary approach Improvements in the patient/healthcare experience Disruptive services, applications and juridical platforms Modernisation of automotive and mobility environments Improvement in share of wealth and support for the deprived Innovation in engineering and ICT in the aerospace domain

9 9 TEAM PROJECT SUBMISSION (CONTINUED) Prizes (in the form of cash, equipment etc) and special awards (one per category) will be awarded. The winners of each category will be invited to pitch (5 minutes maximum) their idea to the Grand Jury of international personalities at the time of the presentation of their prize. In addition a special prize for the best project of 2016 will be awarded. Students wishing to meet investors or partners during the MorpheusCup (11 May during ICT Spring) must make their request at the time of submission of their project.

10 PRACTICAL INFORMATION FOR CANDIDATES THE CHALLENGES

11 11 THE CHALLENGES To give an equal chance to all teams irrespective of their specialities or the curriculum they are following, the contest will consist of common modules in the morning and options or specialist themes in the afternoon, followed by a verbal pitch to the grand jury. CHALLENGE SET I (ALL PARTICIPANTS MORNING) These plenary challenges call upon a generalised skill set and thus are addressed to all teams, irrespective of their profiles. Special Jury Challenges Creativity Challenges Diamond Sponsor Challenges UX Challenge General Culture Startup Quiz Viral Champion

12 12 CHALLENGE SET I (ALL PARTICIPANTS ) EXAMPLE : MARS ONE S CHALLENGE 2015 «It is the year 2025, you are on Mars and you have lost the power of speech and the ability to write. Your only form of communication with Earth is through drawing. Please send a drawing to your nearest and dearest explaining how you are living, and anything you may need to be able to continue to do so.»

13 13 CHALLENGE SET II AT THE SPONSOR STANDS (ALL DAY) Gaming Tournament Quizz sponsors Stand selfie contest Virtual reality tests test de pilotage (drone, robots, 3D printing, etc)

14 14 CHALLENGE SET III BY GROUP (AFTERNOON) The teams will be separated into 6 groups according to their speciality/curriculum: Coders, Business, Marketers, Financiers, Engineers, Designers. Each team may only enter one tournament, which will last for 3 hours. Coding Challenge Business Challenge Marketing Challenge Fintech Challenge Engineering Challenge Design Challenge

15 PRACTICAL INFORMATION FOR CANDIDATES THE JURY

16 16 THE JURY 2015 Julie DEMARIGNY VP International Warner Bros Digital Didier RAPPAPORT CEO, Happn Co-founder, Dailymotion Bas LANSDORP Co-founder & CEO Mars One Fabio GALLO Digital Business Development Manager FC Barcelona Ulrich GRABENWARTER Head of Strategic Development-Equity European Investment Fund

17 PRACTICAL INFORMATION FOR CANDIDATES THE PRIZES

18 18 THE PRIZES Apart from emulation of talent, the visibility of the campuses and hundreds of meeting opportunities, we also offer significant support to the winners : In 2015 a prize fund of 50,000 composed of : in cash in training (business, languages, technology, entrepreneurship) in equipment & support (equipment, design, legal & finance) in fun (travel, accommodation, culture etc.)

19 19 THE DIFFERENT AVAILABLE AWARDS MorpheusCup Winner 2015 One single winning team from the 10 grand finalists. 12 Best Project Awards + 1 special jury prize Categories : Business, Climate, Coding, Design, Engineering, FinTech, Food, Healthcare, Legal, Mobility, Sharing, Space 6 MorpheusCup Performers Winners of special prizes for the best performances in the thematic challenges (afternoon) Business team of the Year Coding team of the Year Engineering team of the Year Design team of the Year FinTech Team of the Year Marketing team of the Year

20 THE BUZZ AROUND MORPHEUSCUP

21 21 VISIBILITY 2015 : CONTESTANTS High virality Contestant support for the event through twitter and facebook. Sponsor satisfaction through post-event press communication. Support Patronage of M. Andrus ANSIP, European Vice-President, Digital Single Market EIn 2015, the project was originally intended for 50 teams from 5 countries. This grew very quickly as 97 teams representing 47 universities and further education establishments from 17 different countries signed up. In 2016, the event is expanding to include a 6 th discipline, engineering, and expects to welcome 200 teams from over 20 countries..

22 VISIBILITY 2015 : CAMPUS 22

23 VISIBILITY 2015 : MÉDIAS 23

24 SPONSORING

25 25 SPONSORING Lead Sponsor Stand 24m 2 Global partnership & branding Welcome desk cobranding Logo on T-shirts - exclusive Opening keynote - 10 min Employer video (90 sec) Organise a plenary challenge Organise a factional challenge (afternoon) Participate in the jury Present the cup to the winners Winner videos branding Cobranding of the Morpheus Cup Party + 25 entries and all the branding advantages of the bronze sponsor pack. Diamond Stand 16m 2 Plenary keynote - 5 min Employer video (30 sec) Present a Challenge prize Organise a plenary challenge + 15 entries and all the branding advantages of the bronze sponsor pack. Silver Stand de 8m 2 Employer video (30s) + 5 entries and all the branding advantages of the bronze sponsor pack. Gold Stand 8m 2 Afternoon keynote-5min Employer video (30 sec) Organise a special challenge (afternoon) + 10 entries and all the branding advantages of the bronze sponsor pack. Bronze Logo on all communications Employer description on the site morpheuscup.com Rollup / beach flag in the plenary challenge hall. Handout of documents/giveaways to all the participants by our hostesses.

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27 27 SPONSORING Special Project Category Sponsor Sponsoring and co-branding of one of the 12 project categories Definition of the rules with the organisers A place on the dedicated jury Receipt and grading of all the projects Private interviews with the selected teams Presentation of prizes to the winners Winner + Sponsors interview video (90s) European press communication (5K + 5K campus journalists targeted) + 5 entries and all the branding advantages of the bronze sponsor pack.

28 28 BONUS: EMPLOYER BRANDING PACKAGE EXTENSION Sponsors signing up before 11 December 2015 will benefit from additional free exposure in two campus marketing oriented components (digital & print). After this date, their sponsorship exposure only includes the components linked directly with the MorpheusCup event itself. European Digital employers Guide 2016* Preface Cobranding Diamond Gold Silver Bronze Logo on cover Special 2 pages interviews Descriptive page Advertising page DigitalCareers.eu & Morpheuscup.com Cobranding Diamond Gold Silver Bronze Jobs offers Illimited Illimited Weekly top Banners Employer page Videos HR Interviews Booth Cobranding Diamond Gold Silver Bronze Surface 32m 2 16m 2 8m 2 4m 2 Challenge Coorganiser Morning Afternoon * Printed A5 employer directory : 64p ex sent to 750 European Universities & Graduate Schools Digital Championships

29 29 THANK YOU FOR THE 2015 EDITION 151 bis 250 cm TRUSTED DATACENTRE, CLOUD & MANAGED SERVICES 251 bis 400 cm

30 30 En 2015 : 47 universités représentées - 17 pays étudiants France Greece Grèce Belgium Belgique Espagne Poland Pologne 13

31 31 En 2015 : 47 universités représentées - 17 pays étudiants Luxembourg Lituanie Lithuania Cyprus Chypre Royaume-Uni UK Germany Allemagne Switzerland Suisse Netherlands Pays-Bas Italy Italie Hungary Hongrie Finlande Portugal Estonie Estonia

32 INFORMATIONS & CONTACT

33 33 WHERE & WHEN Those teams who confirm their participation and send in their application forms and project on time may, within the limit of available places, participate in the grand final. Place and date The second edition of the MorpheusCup will take place at the European Convention Center in Luxembourg on 10 May The challenges will take place in parallel with ICT Spring Europe, one of the biggest European web events which brings together some 6000 digital leaders, entrepreneurs, startups and investors from 70 countries. On the evening of 10 May the special prize giving ceremony will take place followed by the MorpheusCup Party. On the 11 May it will be possible to organise meetings with potential employers or to visit (full access) the second day of ICT Spring where you can take advantage of the conferences and the expo zone covering Digital Strategy, Security, Customer Experience and Startups/Venture Capital villages. Working Language The working language of the MorpheusCup is English. Authorised Equipment The use of portable computers and smartphones is authorised.

34 34 CONTACT Fabien AMORETTI Tél : FARVEST 10A, Rue des Mérovingiens Z.I.A Bourmicht L-8070 Bertrange Luxembourg