2017 ANNUAL REPORT OPERATION GIVING BACK

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1 ANNUAL REPORT OPERATION GIVING BACK

2 01 SITUATION 3 Dear Friends of Johnny Mac Soldiers Fund, Welcome to our first annual report! We re proud to bring you news of our progress since our founding in 2014 and, especially, to share the successes of In keeping with our military roots and mission, we ve fashioned this first annual report effort after the traditional military Operations Order (OPORD). The OPORD describes the situation that a unit faces, the mission of the unit, and the supporting activities the unit will conduct in order to achieve the commander s desired outcomes. What could be more appropriate for this first Johnny Mac Soldiers Fund report? 2017 was a banner year for Johnny Mac Soldiers Fund in serving military families and children. Together with you, our supporters and friends we raised nearly $5,750,000. More importantly, we awarded $4,343,400 in scholarships to military children of the fallen or disabled. Ninety-five cents of every dollar we spent went toward our scholarship programs. Our administrative and fundraising expenses comprised only 5% of our total expenses. We ll tell you more in our OPORD on the following pages, and you ll get a glimpse of some of the wonderful military children we re helping. Each day at Johnny Mac Soldiers Fund, we work to earn and keep your trust. We are completely committed to achieving results the right way, and to attaining nothing short of excellence in everything we do. We strongly believe that our authenticity helps us build lasting relationships with you, our donors and sponsors; with our nonprofit partners; and, ultimately, with our Johnny Mac scholarship recipients. Thank you for joining us on our mission. Gratefully, MaryEllen Picciuto President Johnny Mac Soldiers Fund

3 02 MISSION 5 Johnny Mac Soldiers Fund honors military service and sacrifice by providing scholarships to veterans and military family members, particularly to children of our nation s fallen and disabled. Johnny Mac Scholar Haley Hartwick Baylor University 17 Dad CW3 Michael Hartwick was KIA in Iraq on April 1, 2006.

4 02 MISSION GLOBAL WAR ON TERROR CASUALTIES 7 We have their backs. Our volunteer force needs to know we have their backs. Since 9/11, our military has been engaged in 16 years of conflict. As a result, our nation has lost over 6,500* service members in the defense of our country and freedom. Those brave men and women left behind approximately 5,550 children.** Johnny Mac Soldiers Fund is committed to ensuring that those children achieve their college education dreams. It s the least we can do. *DoD Casualty Report as of May 25, 2018 **2016 DoD Military Demographics Report

5 03 EXECUTION 9 Our 2017 Impact $5,748,831 Raised* 558 Johnny Mac Scholarships Funded 100 Laptop Computers Donated to Eligible Students (valued at $239,900) 658 Military Children Realizing Their Educational Dreams *This number represents the amount raised for both scholarships and operations. Johnny Mac Scholar Justin Mariano University of California, Berkeley 19 Dad MSgt Jude Mariano died in Qatar on February 10, 2004.

6 03 EXECUTION OUR FINANCIAL EFFICIENCY % 80% 60% 2017 Financials In 2017, Johnny Mac Soldiers Fund devoted 95 cents of every dollar to college scholarships and education programs. The remaining five cents funded our organization s management and general expenses (payroll, office equipment and supplies, etc.) and fundraising expenses. 40% 20% 0% 94.8% ($4,388,354) 80.3% 2.6% 2.6% ($122,160) 10.5% ($118,212) 9.1% Program Expenses (Scholarship & Education) Management & General Expenses Fundraising Expenses OTHER CHARITIES * *According to Charity Navigator s average of 8,630 evaluated charities.

7 03 EXECUTION 13 Four Years of Impact $4,343,400 Scholarship Funds Awarded (in dollars) $1,750,000 $1,600,000 Total awarded = $7,743,400 $50, Johnny Mac Scholars (# of students) Total scholarship students supported =

8 03 EXECUTION Fundraiser Highlights Our supporters inspire us with their generosity, enthusiasm, and commitment to helping fund education for the children of our military s fallen and disabled. 2 Galas in Houston and Atlanta 1 Golf Tournament at West Point, NY 1,027 Caring Supporters Attended Our Events 800+ Donations Made to Johnny Mac Soldiers Fund

9 03 EXECUTION OUR PARTNERS 17 MISSION LEADERSHIP RESULTS Scholarship Strategy JOHNNY MAC SOLDIERS FUND Johnny Mac Soldiers Fund awards all of its scholarships through trusted nonprofit partners. We have a proactive process for identifying top-tier nonprofits that align with our mission and values. Carefully and deliberately selected, we ve validated our partners in a number of areas including mission, leadership, fiscal responsibility, results, and accountability. Each partner is an IRS-designated 501(c)(3) public charity. FISCAL RESPONSIBILITY Our partner funding is 100% restricted to scholarships or specific education programs. We do not fund partner nonprofit administrative or fundraising expenses. ACCOUNTABILITY Our strategy and partners are integral to our overall efficiency and to the delivery of our programs scholarships for veterans and military family members, particularly the children of our nation s fallen and disabled.

10 03 EXECUTION Focus on the children of our nation s military fallen and disabled 19 MILITARY FAMILIES SERVED CURRENT PARTNERS SOLUTIONS 939 Scholarships for college. Focus on veterans Our Programs Since 2014 Since our inception in 2014, Johnny Mac Soldiers Fund has funded scholarship and education programs through best-in-class nonprofit partner organizations. All share the common goal of honoring military service and sacrifice by providing scholarships and education programs to the veterans and military family members that need them the most. MILITARY FAMILIES SERVED 51 MILITARY FAMILIES SERVED 1,600 CURRENT PARTNERS Focus on surviving military family members CURRENT PARTNERS SOLUTIONS Education programs for veterans transitioning to the civilian sector. Johnny Mac s support is directed toward specialized education program scholarships at Stanford University, Dartmouth University, and elsewhere. SOLUTIONS Outreach to military families who have lost a loved one in service. Johnny Mac s support is directed toward helping families secure all education benefits for which they are eligible.

11 04 SUSTAINMENT 2017 SUPPORT % 9.1% The Johnny Mac Soldiers Fund Family 3.7% 67.7% We love our family. From donors and sponsors to fundraisers and brand partners, and from friends and advocates to Johnny Mac staff and board members, we have formed a passionate, patriotic, and powerful network of supporters that make our work possible and help us achieve results. Gifts in Kind Grants, Matching Gifts, Other Caring Individuals Corporate Sponsors

12 04 23 SUSTAINMENT W W W. J O H N N Y M A C. O R G Mercedes-Benz USA Johnny Mac Soldiers Fund is fortunate to collaborate with best-in-class brand Mercedes-Benz to help elevate awareness around our mission and drive long-term progress. For every vehicle sold in the U.S., Mercedes-Benz USA makes a donation to Johnny Mac Soldiers Fund. We re so grateful for all the caring people at Mercedes-Benz USA in Atlanta, the 350+ Mercedes-Benz dealerships across the country and all Mercedes-Benz clients.

13 05 COMMAND AND SIGNAL BOARD OF DIRECTORS 25 Steve Cannon Anthony J. Guzzi James E. Hoyt MaryEllen Picciuto Johnny Mac Soldiers Fund Founder Johnny Mac Soldiers Fund Founder Treasurer and Clerk President Our Leadership Our nearly all-veteran board of directors governs major Johnny Mac Soldiers Fund decisions and approves all college scholarship and education programs. Board members offer insight and oversight, advance the Johnny Mac Soldiers Fund mission, and steer the organization toward a sustainable future. Joe Agresti Dave Anderson Pat Antonietti Doug Black Patrick Daly Joseph M. DePinto James DiOrio Bob Eisiminger Dietmar Exler Salvatore Fichera Terry Finley Alex Gellert Salvatore Giardina Kurt Gutierrez Robert Healy James Hradecky Bob Lockett Victor Losure John Magness James McHugh Rick Minicozzi William F. Murdy Patrick O Connor Stan Olson Richard Pascoe David Urban In 2017, the board of directors contributed over 30% of the Fund s total revenue.

14 05 COMMAND AND SIGNAL 27 Our Inspiration Colonel John M. McHugh made the ultimate sacrifice while serving our country; now, he serves as our inspiration. Johnny Mac Soldiers Fund was founded by members of West Point s Class of 1986 in memory of our classmate Colonel John Johnny Mac McHugh. Killed in action on May 18, 2010, while serving in Afghanistan, Colonel McHugh had honorably and capably served our country for 24 years. He left behind a family of five children. What began as a small effort to help one classmate s family quickly transformed into a mission to help as many military families as possible. The call to duty is as clear and compelling now as it was over 30 years ago when these classmates graduated from West Point and pinned on their lieutenant bars. Education is opportunity. If we can help continue to provide that opportunity, that certainly would be consistent with what John would want us to do. Brother and board member Jim McHugh Since my father was killed in action, I have learned that I will never completely heal, but that s okay. My life has taken on a new normal. I can allow my father s death to hold me back, or I can use it as motivation to move forward and help better the amazing country for which he died. Every day, I am moving forward to make my soldier proud. Daughter Kelly McHugh Stewart

15 42395 RYAN ROAD, SUITE ASHBURN, VIRGINIA

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