UNITED WE WIN. LIVE UNIT ED June 27 to june 29 M A U W

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1 ANNUAL MEETING CONFERENCE GUIDE UNITED WE WIN. LIVE UNIT ED June 27 to june 29 REGISTER TODAY M A U W

2 ANNUAL MEETING 2018 What s Your Super Power? Did you know you have amazing superpowers? Some superheroes fly, lift heavy objects, or have golden lassos. But you have three super powers. You have the power to GIVE, ADVOCATE and VOLUNTEER, and that is what makes you, and all United Way employees, superheroes. Do you want to fine tune your superpowers even more, to unlock new ideas, and new inspiration? Then register today for the 2018 MAUW Annual Conference in Crystal Mountain Wednesday afternoon June 27 through Friday June 29. We have two incredible speakers including former social innovation advisor to President Obama and author of Everyone Leads: Building Leadership from the Community Up, Paul Schmitz. We also have the pleasure of hearing from Willie Baronet whose Upworthy video about his documentary Signs of Humanity has been viewed over 6.4 million times. Willie has delivered over 40 presentations and workshops about his long term art project We Are All Homeless, including 4 TEDx talks which have been viewed over 2 million times. We will also honor some of our United Way superheroes at a special awards ceremony! The award categories are: Distinguished Service Award, 5 under 35, Trailblazer and the United Way CEO/ED Achievement Award. A link to the guidelines and nomination info will be on the registration page. Register today and make sure to get your nominations in for the Michigan Association of United Way awards! Let s unlock the power of coming together and learning from each other so we can take that back to our communities and be superheroes for the people we serve. Up, up, and away! The details Lodging Information Hotel: $190/person per night plus resort fees One Bedroom Condo: $229/person per night plus resort fees Two Bedroom Condo: $189/person per night plus resort fees Four Bedroom MountainSide Townhome: $125/person per night plus resort fees Five Bedroom MountainSide Townhome: $115/person per night plus resort fees Lodging Details: Condo and Townhome rates are based on bedroom occupancy. In an effort to keep costs low, when a condo or townhome is selected, all bedrooms will be filled by fellow United Way staff members if during the registration process a townhome/condo mate has not been identified. Condo/Townhome Benefits: These accommodations are a great getaway place where department staff, families, friends and fellow United Way colleagues can connect in a casual and comfortable environment. These spacious units are designed with enough space for you to gather together or find solitude to relax.

3 Meeting SCHEDULE at a glance Wednesday June 27 PRE-CONFERENCE 1:00PM to 4:00PM (MI)ssion 2-1-1: Advancing Community Conditions and United Way s Significance with Today Intro to United Way 5:00PM to 6:00PM Welcome Reception 7:30PM Group Outing/Activity Thursday June 28 8:00AM to 9:00Am Breakfast 8:30AM to 9:45AM Motivational Keynote: Paul Schmitz 10:00am to 11:30am LEARNING WORKSHOPS Advocacy 101 for Impact Financial Management Campaign Best Practices and Corporate Partnership Proposal 12:00PM to 1:00PM Lunch 12:30PM to 2:00PM CEO Q&A General Session Roundtable 2:30PM to 4:30PM Deep Dive Workshops Corporate Volunteer Engagement Technology and Marketing Non-traditional campaign and fund development Disaster or Emergency. What do you do? 6:00PM to 6:30PM Networking Reception Friday June 29 8:30AM to 9:30AM Breakfast 9:30AM to 10:00AM MAUW Annual Meeting 10:15AM to 11:45AM LEARNING WORKSHOPS Create programs that generate revenue Global Results Framework- telling your story You ve met Alice - Now what? 12:00PM to 1:30PM Motivational Keynote: Will Baronet 6:30PM to 8:00PM MAUW Annual Awards & Dinner

4 KEYNOTE SPEAKERS Paulschmitz Thursday, June 28 (8:30am to 9:45am) Come see a Great Rivers favorite-paul Schmitz. Through his consulting firm Leading Inside Out and his role as Senior Advisor to The Collective Impact Forum, Paul builds the collective leadership of organizations and communities to achieve greater social impact. Paul is the author of Everyone Leads: Building Leadership from the Community Up, and the former CEO of Public Allies, where he helped more than 5,000 diverse young adults begin careers working for community and social change. Paul is a faculty member of The Asset-Based Community Development Institute, was a social innovation advisor to the Obama White House, and has been named three separate years to The Nonprofit Times list of the 50 most influential nonprofit leaders in America. We are excited to have Paul kick off the MAUW 2018 annual conference! WILLIEBARONET Friday, June 29 (Noon to 1:30pm) Willie Baronet has been speaking to organizations and companies for over 20 years as an artist, professor and entrepreneur. In a single keynote address to help the homeless of North Texas he helped raise over $450K and the Upworthy video about his documentary Signs of Humanity has been viewed over 6.4 million times. He has delivered over 40 presentations and workshops about his long term art project We Are All Homeless, including 4 TEDx talks which have been viewed over 2 million times. He is passionate about sharing the stories of people he has met that live on the streets and interweaving them with the themes of purpose, mission, creativity, and leadership. The meaning of home is sure to inspire you and give even more foundation to the vital work we do at United Way.

5 learning Workshops Wednesday, June 27 1:00PM to 4:00PM (MI)ssion 2-1-1: Advancing Community Conditions and United Way s Significance with Today Join us for the world premiere of Michigan 211 s new platform that ties ALICE data into 211 analytics. This product is in its beta testing phase and they will be demoing it just for us. In this rich pre-conference event we will see examples of how 211 data can be used in campaign rallies to create a hyper-local presentation on its effectiveness in our communities. We will explore the state integration and what that means for us, we will tap into marketing and resource development opportunities through 211, get updates on the future vision of 211, learn how to customize access to 211 Marketing Tool Kits and more. Intro to United Way New to United Way? Join us for an overview of United Way s mission, vision, history, brand, structure, development, and current business model. Participants will explore some of the most important issues currently facing United Way, including ways to maximize revenue growth in this competitive environment, and solve community problems. Thursday, june 28 10:00AM to 11:30AM Advocacy 101 for Impact Government is the leading funder/provider of health and human services and public policies fundamentally affect the communities we serve. Effective advocacy gives United Ways the ability to make impact at scale and is a fundamental strategy to advance their missions. Join this session to learn the basics of why and how volunteers, donors and partners can advocate to maximize impact for Michigan children and families. This session will demystify advocacy and build case for why it s a critical tool for nonprofits and boards. It will share strategies and tactics for how we advocate as United Ways. Financial Management Explore using policies to guide your work including investment policy, designation policy, conflict of interest, donor privacy, reserve fund, purchasing (for those managing federal dollars), as well as the use of UWW Operations Self-Assessment Checklist, the role of the Finance Committee, how to develop and maintain internal controls with limited staff, and classifying costs. Rapidly Growing Corporate Donations & Multi-Year (Corporate) Gifts via Mutually Beneficial Corporate Partnerships Corporate Giving is an area of massive potential growth for United Way. But in order to grow, we must revolutionize the way we engage with - and ultimately ask businesses for dollars. Additionally, the current United Way model typically allows for us to receive dollars from Community Relations type of funds this limits our current potential. In general, these community funds are both shrinking and becoming highly competitive (with more and more nonprofits forming in our communities). Therefore, United Way must separate itself from others to truly become the nonprofit of choice while at the same time competing for dollars in new areas, or buckets (chiefly Employee Engagement and Marketing dollars). Together, we ll explore how to bundle current United Way services and products in a way that would bring a corporation real value value they d be willing to pay for. Namely, we ll explore three areas of considerable value to a corporation where United Way can assist. Employee Engagement, Impacting Community, and Marketing/ Brand Uplift. By doing so, we ll share how the United Way of the Battle Creek and Kalamazoo Region has been able to secure multiple new or increased corporate gifts (most of which are multiyear commitments) by building these new corporate partnerships.

6 Thursday, june 28 2:30PM to 4:30PM Corporate Engagement:New Generation of Tools to Engage the Corporate Donor United Way s relationships with companies can no longer be centered around the annual campaign and fundraising. In an ever-changing world where philanthropic choice is at everyone s fingertips, now is the time to set ourselves apart and show our value-add. This session will explore why we must go beyond engaging companies solely during campaign season and instead foster year-round engagement. We will explore some tools that United Ways can utilize to excite companies about our impact and show the potential partnership. Technology and Marketing There are many inexpensive and innovative ways to use technology to make United Way s work better, faster, and more strategic. But small United Ways with limited staff and limited capacity may not know what the options are, or even where to start exploring them. This session will give practical examples of how one mid-sized United Way utilized technology to greatly enhance marketing and communications efforts with corporate partners and the community in general. Non Traditional Campaigns and Fund Development Hear how traditional elements like Community Leader sessions, Campaign Planning Workshops and Loaned Campaign Specialists have slowed donor loss and increased campaign revenue. With a nod to honoring what works, learn how United Ways have embraced and created new ideas around e-pledging, texting, enhancing donor experiences and partnering with companies to develop corporate matching strategies. Disaster or Emergency. What do you do? What do you do in a natural disaster? What do you do if your community is facing a crisis? What is your responsibility? What does your community expect of you? Do you know if you are in the emergency plan for your county? Who will lead? Quite a few questions come to mind when there is a community emergency. Preparing for disruptions will ready your United Way for any disaster. We will discuss the disruptions your community might face in the wake of a disaster or community emergency, and what you can do now to better prepare. Don t be caught off guard!

7 FRIDAY, june 29 10:15AM to 11:45AM Creating Volunteer Programs that Generate Revenue Creating experiences that inform and inspire United Way donors to act is essential to achieving our mission and critical to growing our business. Participants will learn about strategies to plan, resource, and execute projects that engage employee volunteers in ways that build and deepen their relationship with United Way, generate revenue and drive impact in education, health and financial stability. Global Results Framework - Telling Your Story The Global Results Framework is a common set of indicators that aggregates United Way s work across communities to demonstrate our ability to deliver change at scale. In 2018, we rolled out the framework more broadly across our network to enable more United Ways to report data. In this session, we will share preliminary aggregated data for 2018, hear the experiences of United Ways in the region that reported data this year, and discuss ways that United Ways can best leverage the data, visual tools, and key messages with local donors and companies. You ve Met ALICE - Now What? United Ways across Michigan are leveraging the ALICE Report and resources to raise awareness and conscientiousness, stimulate conversations and create innovative solutions that offer ALICE and our communities a better future, while improving the social condition of our state and our broader economy. This session will provide an opportunity for you to learn and share ALICE initiatives such as Employee Resource Networks (ERNs), Mission United, School Breakfast, child care solutions and the ALICE VISTA Cohort.

8 Michigan united ways 2018 excellence awards We are pleased to announce that The Michigan Association of United Ways is hosting a night of celebration and recognition at the newly established 2018 Excellence Awards. The Excellence Awards is an opportunity to recognize the noteworthy contributions of the dedicated and talented staff of United Ways throughout Michigan. The Excellence Awards honors their commitment to their communities and working for a greater good. We invite you to participate in the process of nominating colleagues who are doing exceptional work and are going above and beyond their responsibilities Excellence Awards Guidelines Awards There are four (4) different award categories: Distinguished Service Award, 5 under 35, Trailblazer and The Legacy Award. The eligibility guidelines are provided below for each award. Selection Committee The selection committee will consist of members from the MAUW Board of Directors. Deadline The deadline for all nominations is May 25, Please Note: Only 1 submission per category per United Way. Multiple nominations may be submitted for the Distinguished Service Award. Self-nominations are welcome. Nominations are to be sent to NOMINATE HERE Recognition Winners will be honored at the MAUW Annual Conference on the evening of Thursday, June 28th, Award categories Distinguished Service Award The Distinguished Service Award honors three staff members from local United Ways who invested their expertise and dedication in 10, 15 and 20 years of service to United Way, demonstrating outstanding leadership and community commitment. 5 under 35 The 5 Under 35 Awards celebrate up-and-coming young professionals whose enthusiasm and work reflect continuous growth, meaningful contributions and increasing responsibility at United Way. These individuals show exceptional skills and leadership that advance their communities and careers. Trailblazer Award The Trailblazer Award honors staff members whose big ideas and creative thinking deliver on strategies in the categories of Impact, Fundraising, and Marketing. Their innovative efforts advance the work of United Way in their communities at the process, product, method or system levels. The Legacy Award The Legacy Award honors a United Way President/Executive Director for exceptional contributions and significant achievements for their community and United Way. The recipient is chosen because they serve as an inspiration and encouragement to others by constantly living out the highest standards of dedication, integrity and community impact; consistently achieves, innovates and leads throughout their career; and drives the professional development of others through shared knowledge and mentorship.

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