Fostering Entrepreneurship Education at the University. Slide # 1

Transcription

1 Fostering Entrepreneurship Education at the University Side # 1

2 My Background Scientist (Ph.D. Neuroscience, Stanford University) Management Consutant (Booz, Aen& Hamiton Entrepreneur (Mutimedia Software) Producer (Compaq) Educator (Stanford University) Author: The Epicurean Laboratory, Incredibe Edibe Science, Games for Your Brain Side # 2

3 What is Entrepreneurship? Entrepreneurship is a management and eadership stye that invoves pursuing opportunities without regard to resources currenty controed. Any attempt at new business or new venture creation,, such as sef- empoyment, a new business organization, or the expansion of an existing business, by an individua, a team, or an estabished business. A A way of thinking and acting that is opportunity obsessed,, hoistic in approach and eadership baanced for the purpose of vaue creation. References: Harvard Business Schoo and Babson Coege, London Schoo of Business Side # 3

4 Why is Entrepreneurship Education Important? Ski deveopment of individuas Vauabe empoyees for oca companies Buids the community network Regiona economic growth Side # 4

5 Why Shoud You Have a Program in Your Region/Schoo? Student demand for exposure to entrepreneurship Reputation of your university Heathy economic ecosystem Successfu entrepreneurs eventuay give back to the community Side # 5

6 STVP s Phiosophy & Mission Our center is dedicated to acceerating high-technoogy entrepreneurship education and creating schoary research on technoogy-based firms. We beieve that engineers and scientists need entrepreneuria skis to be successfu at a eves within an organization. We prepare students for eadership positions in industry, universities, and society, and we disseminate our research and teaching knowedge throughout the word. Side # 6

7 Teaching: Ski Deveopment for Future Technoogy Leaders Decision-making Comfort with uncertainty Appreciation for teamwork and cuture Creativity and innovation Persuasion and negotiation Ora and written communication Toos for buiding an organization Finance, marketing, strategy Side # 7

8 STVP s s Three-Fod Approach Teaching Create & deiver curricua for engineering education Research Support research on technoogy entrepreneurship Outreach Disseminate resuts to acceerate simiar efforts wordwide Side # 8

9 Teaching Over 1,600 Students/Year Management of Technoogy Ventures Entrepreneuria Finance Entrepreneuria Thought Leaders Lectures Technoogy Venture Formation Strategy In Technoogy- Based Firm Introduction to High-Technoogy Entrepreneurship Innovation Strategy Managing to IPO: Contro Systems Goba Entrepreneuria Marketing Negotiation Start-up Gobaization Strategies Strategy Modeing Creativity and Innovation Ph.D. Entrepreneurship Seminar Side # 9

10 How Does STVP Fit within the University? Stanford Entrepreneurship Network Stanford Technoogy Ventures Program Office of Technoogy Licensing Center for Entrepreneuria Studies (GSB) Stanford Schoo of Medicine Stanford Schoo of Law Deveopment Office Internationa Studies BASES (Student E-ship Cub) Society of Women Engineers Asia Technoogy Initiative Side # 10

11 Stanford Entrepreneurship Network Side # 11

12 How Does Stanford Fit within the Community? Stanford generates a arge poo of graduates who enter the workforce. Stanford graduates fue innovation in this region where 15% of the workforce is in R&D. Technica and business graduates become oca venture capitaists, investing in new ventures. Successfu entrepreneurs become ange investors. Continuing education strengthens ties between Stanford and companies. Facuty eaves to start companies are encouraged. Side # 12

13 The Cuture of the Region is Important Innovative students and professors from around the word are drawn to Stanford s programs and Siicon Vaey. Siicon Vaey provides a casua ifestye with fuid socia interactions, networking, and coective earning. There is a ong history of risk-taking, with no stigma against faiure. There are many roe modes for successfu entrepreneurship. Successfu entrepreneurs are wiing to hep others with their ventures. Peope stay in the area after graduating. Side # 13

14 The Entrepreneuria Spirit Continues to Thrive... Lockheed Syntex Aza Side # 14

15 There are a Weath of Modes for University Entrepreneurship Programs/Centers Some grow organicay (bottoms-up) and some are mandated by the senior management of the university (tops-down). Some are run out of a specific schoo (engineering, medicine, business) and some are university-wide. Some support research, whie others focus ony on teaching. Some are designed for enrichment of the students whie others are vocationa. Some have the expicit goa of stimuating the oca economy. Some incude the technoogy transfer office whie others do not. Side # 15

16 How do you start an entrepreneurship program at your university? Side # 16

17 What is the Situation in Your Region? What industries exist in your region? What academic institutions exist in your region? What roe modes are avaiabe in your region? Who are the key eaders/partners you shoud invove? Side # 17

18 What is the Situation at Your University? Does entrepreneurship fit the university or schoo s vision and strategy? What is the university orientation: research or teaching? Is the university mainy pubicy or privatey funded? Is there an identified champion or charismatic eader for this endeavor within facuty or senior staff? Which schoo or department has the most power and infuence in the university? Side # 18

19 What is the Situation at Your University? (continued) What are the existing inks to the community/industry? Does the university have a strong commerciaization office? (IP protection and icensing) What are the opportunities for funding? Is there a business schoo? Is there support from university administrators and successfu aumni? Side # 19

20 How do Incubators Fit into this Pan? Are you in a desert or a rain forest? What resources can you everage from the oca environment? Can you provide appropriate support for deveoping entrepreneurs? Is the incubator a part of the entrepreneurship center or separate? Side # 20

21 What Metrics wi you use to Measure your Success? Number of courses Number of students Number of graduates Student evauations Students getting more jobs Doars raised for program Donations from graduates Economic growth of region Number of start ups formed Success of graduates years out... Side # 21

22 Resources for those Starting a Program Associations and Conferences AOM: Academy of Management American Society of Engineering Educators Babson Kauffman Entrepreneurship Research Conference NCEC: Nationa Consortium for Entrepreneurship Centers NCIIA: Creativity and Innovation REE: Roundtabe on Entrepreneurship Education TE3: Technoogy Enhanced Entrepreneurship Education USASBE: US Association for Sma Business and Entrepreneurship Foundations Kauffman Foundation Price Foundation Coeman Foundation Web-based materias Harvard Business Schoo Press European Case Cearing House STVP Educators Corner Side # 22

23 Educators Corner on the STVP Web Site Buid a Center Launch or enhance an entrepreneurship center Design a Course - Content for creating or enhancing a course - Best teaching practices in entrepreneurship for engineers Join a Community Conferences, societies and newsgroups... Side # 23

24 Launch Date: October 2003 Side # 24

25 Concusions... University-based entrepreneurship centers can have a tremendous positive impact on individua students, the university environment, and the regiona economy. When setting up a center, one must be sensitive to the regiona strengths and weaknesses of your institution. Look at modes from other schoos and borrow the ideas that best match your needs. Side # 25

26 STVP s s Generous Supporters The Kauffman Foundation The Price Foundation Draper Fisher Jurvetson Fenwick & West Microsoft Corporation Ernst and Young Nationa Coegiate Inventors and Innovators Aiance Nationa Venture Capita Association Side # 26

27 STVP Contact Information Tina Seeig, Ph.D. Executive Director Side # 27