Community Engagement and Impactful Social Entrepreneurship

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1 Community Engagement and Impactful Social Entrepreneurship Albert Chu-Ying Teo NUS Business School and Chua Thian Poh Community Leadership Programme October 25, 2013

2 3 dimensions of social entrepreneurship Sociality Innovation Market orientation Source: Alex Nicholls & Albert Cho (2006)

3 Sociality 3 dimensions of social entrepreneurship Solving social problem, & creating social value Innovation Being innovative, breaking patterns, & changing systems Market orientation Being entrepreneurial, taking advantage of opportunities, accepting risks, being resourceful, & practicing leveraging Source: Alex Nicholls & Albert Cho (2006)

4 Principle 1 Principles of impactful social entrepreneurship Understand aspirations, dreams and motivations of members of community

5 Principle 2 Principles of impactful social entrepreneurship Understand priority, not just needs, of members of community Community members have many needs, but they have only one priority Based on identified priority, then scope specific social problem to address Source: Nora Lester Murad (2011)

6 Principle 3 Principles of impactful social entrepreneurship Move beyond needs-based community development Practice asset-based community development Source: Alison Mathie & Gord Cunningham (2003)

7 Principle 3 Principles of impactful social entrepreneurship Needs-based community development does not encourage community to be self-reliant Needs-based community development causes community members to see themselves as deficient and incapable of taking charge of their lives and community Source: Alison Mathie & Gord Cunningham (2003)

8 Principle 3 Principles of impactful social entrepreneurship Asset-based community development identifies and mobilizes community members assets, and creates opportunities Asset-based community development recognizes that community members capacities and their associations can be harnessed to build powerful community Source: Alison Mathie & Gord Cunningham (2003)

9 Principles of impactful social entrepreneurship Principle 3 Examples of community assets Individuals skills, expertise & knowledge Individuals life experience & stories Individuals personal income Families history Families customs, rituals & myths Families cuisine Families crafts & technologies

10 Principles of impactful social entrepreneurship Principle 3 Examples of community assets Kinship ties & social networks Citizens & business associations, & cultural & religious organizations, & financial institutions Businesses (e.g., shops, factories & farms) Services (e.g., education, healthcare, transport, water supply & sanitation)

11 Principle 3 Principles of impactful social entrepreneurship Examples of community assets Physical structures & spaces (e.g., houses, schools, libraries, religious buildings, hospitals, markets, shopping centers, cultural centers, recreation centers & parks) Natural assets (e.g., forests, mountains, wetlands, rivers, lakes, flora & fauna)

12 Principles of impactful social entrepreneurship Principle 3 Asset-Based Community Development Institute, Northwestern University

13 Principles of impactful social entrepreneurship Principle 3 Indianapolis Neighborhood Resource Center

14 Principle 4 Principles of impactful social entrepreneurship Obtain buy-in from community members for planned intervention program Buy-in ensures wholehearted participation in intervention program by community members

15 Principle 5 Principles of impactful social entrepreneurship Obtain buy-in from stakeholders (e.g., government, businesses, non-profits) for planned intervention program Buy-in ensures contribution of resources by stakeholders to support intervention program

16 Principle 6 Principles of impactful social entrepreneurship Create conditions necessary for community members to empower themselves and to live with dignity Community developer does not empower community members Community developer is only facilitator and catalyst for social change Source: Pamela Hartigan (2008)

17 Social entrepreneurship in Singapore Teen Challenge Enterprises Activities House & office removal services Beneficiaries Ex-offenders, young offenders & recovering substance abusers

18 Social entrepreneurship in Singapore Circus In Motion Activities Social circus workshops Circus performances Beneficiaries At-risk youth & children

19 Social entrepreneurship in Singapore O School Activities Street dance classes Beneficiaries Out-of-school youth who are talented in street dance

20 Social entrepreneurship in Singapore A-changin Activity Garment alteration Beneficiaries Disadvantaged women

21 Social entrepreneurship in Taiwan Y-Mu Plant Dyeing Activities Bags, cushions, hats, stuffed toys, gift items, etc., made from traditionally dyed fabrics Beneficiaries Rural community mothers

22 Social entrepreneurship in Taiwan Shihkang Traditional Food Store Activities Traditional Hakka dishes Traditional Hakka cakes, rice dumplings, sauces, etc. Beneficiaries Rural community mothers

23 Social entrepreneurship in Taiwan Taomi Nature Preservation and Ecotourism Association Activities Eco-tours Bed and breakfast lodgings Restaurants Beneficiaries Rural community members

24 Social entrepreneurship in China Shokay Activities Production of handcrafted accessories & home items from yak down Beneficiaries Ethnic Tibetan villagers & disadvantaged ethnic Chinese communities

25 Social entrepreneurship in the Philippines Rags2Riches Activity Production of handcrafted accessories & home items from scrap fabric materials Beneficiaries Women from poor urban communities

26 Social entrepreneurship in Vietnam Bloom Microventures Vietnam Activities Tours to rural Vietnam Transmission of money raised from tours to villagers as loans Beneficiaries Villagers

27 Social entrepreneurship in India Fabindia Activities Retail of textile-based products, home products, organic food products & personal care products, that are handmade using traditional techniques Beneficiaries Craft-based rural producers

28 Social entrepreneurship in India Shri Mahila Griha Udyog Lijjat Papad Activities Production of papad, chapati, khakhra, appalam, masala, vadi, gehu atta, & bakery products Production of detergent powder, detergent cakes, & liquid detergent Beneficiaries Women from poor communities

29 Social entrepreneurship: Essential steps to take Understand the community you want to help Needs & priority Aspirations, dreams & motivations Assets Environment (e.g., economic, social, cultural, political, legal, technological, & natural factors) Stakeholders (e.g., community leaders, government, non-governmental organizations, & businesses)

30 Social entrepreneurship: Essential steps to take Based on community s priority, scope specific social problem to address Based on community s aspirations & assets, identify potential social enterprise ideas, & opportunities that they present Communicate ideas & opportunities to community Work with community to select most feasible idea Develop business plan for selected idea

31 Social entrepreneurship: Essential steps to take Identify potential resource partners, & establish collaborations with them Leverage resources of these partners Financial resources Equipment & technology Supplies & raw materials Human resources

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