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- Dominick Stevenson
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2 ReSourced is the flexible, simple and rewarding app for creating real change with your spare change: Donate time or money to charity through ReSourced and earn points to redeem against exclusive deals and offers. Society cannot function unless all parts move forward together. ReSourced is an ambitious non-profit project that aims to facilitate social cooperation and help create a sustainable future for all. 2 / 15
3 The Problems 3 / 15
4 Levels of giving are down The 2017 CAF World Giving Index revealed that the proportion of people throughout the world who reported donating money in 2016 was the lowest for three years. Overall levels of giving (helping a stranger, donating money, and volunteering time) across Europe, Asia and Oceania were also below their five-year averages. Large gap between big and small charities In Sweden, the 20 largest charities account for roughly three quarters of the total income for the sector. Lack of mobile solutions 94% of respondents to the 2017 Global Trends in Giving report said that non-profit organisations must invest in charity app development. The 2017 Global Trends in Giving report found that although only 6% of respondents currently preferred to donate using mobile technology, 66% of them would use a mobile app that made giving simple and offered rewards. Lack of trust in business The findings of one 2015 CSR study underline exactly why it is so important for businesses to associate with and contribute to socially responsible causes: 91% of respondents expect companies to do more than just make profit; 84% seek out responsible products whenever possible; and 90% would boycott a company found to be engaging in irresponsible or deceptive practices.
5 The Solution 5 / 15
6 Non-profits Increased exposure and support for organisation of all sizes and for all causes. Private Sector Facilitate mutually beneficial social cohesion through responsible marketing. ReSourced Users Flexible, simple and rewarding donation platform with exclusive benefits. 6 / 15
7 Core functionality of ReSourced Users - Charities - Companies Earn ReSourced points Donations Volunteering Memberships (Charities) Spend ReSourced points Product offers Exclusive events Experiences (Companies) 7 / 15
8 8 / 15
9 News Functionality of ReSourced A curated news feature will supplement the primary donation-reward function of the app so that users can still engage with the platform without having to donate time or money. Increase awareness of CSR activity. Focus on sustainable development issues. Combat fake news. Platform to market internal developments, new partnerships, events, product offers. Expansion Leverage on news and data to develop a professional market research department that offers unique insights into the development of CSR and social sustainability. 9 / 15
10 Company/branded apps Link companies to charities, but For-profit sponsored apps Creative donation solutions Existing Solutions focus is narrow and inflexible (one activity, one cause). Link users, companies and charities but restricted by profit Make traditional donations easier but fail to leverage on Expensive to develop. motive and activity type. amplification potential of CSR Example: Example: Charity Miles Example: CoinApp Scholl Every Step Counts Incentive/reward apps Show businesses willing to pay for mobile app CSR marketing. Example: Earthmiles Charity apps Too expensive to develop for most charities, narrow focus on specific charity. Do not leverage CSR. Example: Oxfam Current digital CSR/charity solutions are insufficient / 15
11 Choosing your interests by picking the Global Goals. Incorporating the SDGs into the RS app and functions. The Sustainable Development Goals (SDGs) have been agreed on by world leaders and their main purpose is to create a better world by They are universal, inclusive, integrated and ambitious ( leave no one behind ). They focus on three pillars of development: social, economic and environmental. ReSourced contributes toward the Global Goals through promoting partnership between the public, charities and businesses. ReSourced is available for all users, charities and companies, so indirectly contributes towards all development goals. Main focus: Target Encourage effective partnerships Encourage and promote effective public, public-private and civil society partnerships, building on the experience and resourcing strategies of partnerships / 15
12 Timeline 12 / 15
13
14 Thank You!
15 Contact Ryan Davis Isaac Mintz
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