Nonprofit Management Certificate Program and Workshops

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1 10 Business and Management Nonprofit Management Certificate Program and Workshops Our Nonprofit Certificate Program reflects the importance of this market sector within the current economic climate. The program is packed with the practical techniques necessary for survival in this challenging economy. Workshops are oriented to the needs of staff, program administrators, executive directors, board members, philanthropists, volunteers, and those interested in employment within nonprofits. To successfully fulfill the requirements of the certificate program, students must complete all four of the core classes and any three electives. Courses can also be taken individually on a non-certificate basis. Core courses: Fundamentals of Nonprofit Management Overview of Fundraising Techniques Marketing and Public Relations for Nonprofits Budget Basics Elective courses: Starting a Nonprofit Grant Writing Essentials Advanced Grant Writing Creating Your Mission Statement Developing an Effective Board Volunteer Management: Recruitment, Retention & Recognition Forging Effective Public / Private Partnerships Fundamentals of Nonprofit Management A nonprofit can only be as strong as the fundamentals it is built upon. In this class, examine aspects of non-profit organizations that make them unique while focusing on areas critical to their success. Emphasis will be placed on the development of an effective Board, the roles and responsibilities of the Board of Directors, the importance of a mission statement and vision, and the effective management of volunteers. May 17- Jun CEU. Cost: $155 NCBUS-CS W 6-9 pm Marge Smith, Nonprofit Overview of Fundraising Techniques Americans are generous people, but in the current economic environment, your organization may not be getting its share. Learn the basic elements of developing financial resources and how to implement them in your nonprofit. Explore the techniques of fundraising including special events and learn how to identify the best potential constituencies to target. Jun 1- Jun CEU. Cost: $155 NCBUS-CS Th 6-9 pm Les Loysen, Marketing and Public Relations for Nonprofits Marketing and public relations can make or break a nonprofit today. This course focuses on marketing and communication issues and techniques for promoting events and programs while raising a nonprofit s profile in the public, private, and corporate arenas. Sessions will include tools, resources, procedures and practical information along with hands-on group and individual exercises. One session will be dedicated to the significance and use of such social media as Facebook, Twitter, and LinkedIn. Class meets at James Kerney Campus, 102 North Broad Street, Trenton, NJ May 23- Jun CEU. Cost: $130 NCBUS-CS Tu,Th 6-9 pm Ed Andriessen,, Nonprofit Budget Basics This core course simplifies the mysticism surrounding a nonprofit s overall organizational budget and will provide the vital concepts and components necessary to develop budgets for special programs and fundraisers, along with the related Federal and State reporting requirements. Staff, volunteers, and Board members will benefit from knowing how to read and understand the budget framework to support and promote the mission effectively. No accounting expertise required. Jul 27- Aug 17 4 Th 6-9 pm Staff 1.2 CEU. Cost: $130 NCBUS-CS Where it s never too late to begin!

2 Business and Management 11 Creating Your Mission Statement Most successful businesses and not-for-profit organizations have developed statements which define their main mission. This Mission Statement defines the key purpose of the entity and its reason for existing. It helps guide strategies and employees, staff or volunteers toward reaching the organization s goals. The same tool, when thoughtfully developed, assists individuals in gaining clarity into his or her life s purpose while guiding the actions taken toward personal satisfaction and success. In this introspective workshop, you will identify key roles you play, values that are critical to you, and contributions you hope to make in your life. You will leave class with a first draft of your own personal Mission Statement. Jun 14 1 W 6-9 pm Michael Edmondson, Ph. D., and Continuing Studies Director 0.3 CEU. Cost: $63 NCBUS-CS Developing an Effective Board The success of a nonprofit requires its board to fully understand the importance of effective governance and how to achieve it. Explore board roles and responsibilities, how to build teamwork, deal with conflict, address challenges, keep motivation and participation high, and how to identify and recruit good board members. This workshop is designed for all board members and potential board members, regardless of previous experience. Jun 6- Jun CEU. Cost: $60 NCBUS-CS Tu 6-8 pm Marge Smith, Nonprofit Certificate in Small Business Management Small Business Management Mercer County Community College s Small Business Management courses are designed for small business owners, as well as for those planning to start a business. This series of courses will take you through the steps required to create a winning business plan and guide your business idea into a successful reality. To earn the certificate, you must complete the four (4) core courses. Courses can be taken individually on a non-certificate basis. Core courses: Small Business Start Up and Business Plan Development Small Business Growth and Financial Development Choices in Legal Formation Marketing Your Small Business to Success Other courses of interest (not required) Comprehensive QuickBooks Market Your Business on Social Networking Sites Digital Marketing Fundamentals Financial Development Intro to WordPress Leverage LinkedIn to Land New Business or a New Career Business Writing for Success Phone: Fax: ComEd@mccc.edu

3 12 Business and Management Small Business Start Up and Business Plan Development More and more individuals are moving toward entrepreneurship as a career choice. Do you have an idea that you have wanted to explore but have not known how or where to begin? We can help! Learn how to move your business idea into reality by exploring the keys to small business success. Evaluate its feasibility, design a competitive business model and build a solid strategic plan while understanding what it takes to make your product or idea stand out. Familiarize yourself with the steps needed to register for a business license at the Federal and State levels and bring all of these important elements together to create a winning business plan. Jun 6- Jun 15 NCBUS-CS Jun 3- Jun 17 NCBUS-CS Tu, Th 6-9 pm Ed Andriessen, 3 Sa 9 am-1 pm* Kevin Lewis, *Class meets at James Kerney Campus, 102 North Broad Street, Trenton, NJ Choices in Legal Formation Examine the elements of each legal form for your business. Learn the difference between sole proprietorship, partnership, S and C corporations and the widely used LLC. An industry expert will guide you through some of the initial legal considerations for your business and tell you how to make the most of your professional advisory team (attorneys, accountants and business consultants). Jun 5- Jun CEU. Cost: $93 NCBUS-CS M 6-9 pm Benjamin Branche, Esq., Marketing Your Small Business to Success Starting a new business or improving the profitability of an existing one requires a concise and focused MAP (Marketing Action Plan). For the 21st century entrepreneur, this course takes you step-by-step from the basic concepts of marketing through the creative process to understanding the behaviors and changes brought by the Internet and social media networks. Increasing your awareness of how your prospects and clients are thinking and behaving will reduce risk and increase the effectiveness of your marketing. Learn how to research, analyze and identify trends as well as your competition; how to identify your target market and position your business competitively; how to develop your marketing message; and how to create a marketing plan you can implement with tried and true strategies that are low-cost with high impact. West Windsor Campus. Jun 20- Jun 29 NCMKT-CS Tu, Th 6-9 pm Ed Andriessen,, Marketing Small Business Growth and Financial Development Prerequisite: Small Business Start Up and Business Plan Development This 12-hour course begins with discussion of the steps required to develop an effective financial plan for your small business. Understand how conscientious record keeping and up-to-date financial information leads to productive business decisions. Learn different methods of designing budgets, analyzing balance sheets, understanding revenue and expenses on income statements, and managing cash flow. Also, learn how to finance your business by evaluating sources of debt and equity financing and methods of layering financing for your small business. Jul 11- Jul 20 4 Tu, Th 6-9 pm Ed Andriessen, NCBUS-CS Class meets at West Windsor Campus, 1200 Old Trenton Road, NJ Jul 8- Jul 22 3 Sa 9 am-1 pm Kevin Lewis, NCBUS-CS Class meets at JKC Campus, 102 North Broad Street, Trenton, NJ Where it s never too late to begin!

4 Business and Management 13 Digital Marketing Fundamentals Digital marketing provides the tools that businesses need to leverage the Internet in order to reach, interact with, and influence customers at all stages of the buying cycle. In this workshop, we will present current Best Practices and show you how to decide which digital marketing channels your business should be using, how to use them most effectively, and how to measure the return on your marketing investment. Topics include: Marketing trends, Online marketing channels, Optimizing your website for lead generation, Content Marketing, Social media, marketing, Search Engine Optimization, Google AdWords, Google Analytics. May 31 1 W 9 am-5 pm John Biancamano, 0.7 CEU. Cost: $75 NCMKT-CS *1 hour lunch Jun Jun CEU. Cost: $75 NCMKT-CS M,T,W Th 7-9 pm 7-8 pm John Biancamano, How to Use LinkedIn Learn the social media tool that is essential today to manage your career. Whether you are looking for a great opportunity to volunteer, or you are looking to advance your career to the next level, taking this course will prepare you to learn how to better brand yourself, build your profile, search for new opportunities, join a group, and build connections virtually. Jul 18- Jul 25 2 Tu 6:30-8:30 pm Asma Joja, Business Writing for Success Never underestimate the power of professional writing. With text messaging, chain- s, Twitter and Instagram, writing content has become quick, punchy and informal. That delivery, when transposed into business communication methods, can come across as terse, unprofessional and grammatically flawed. This workshop will strengthen your professional writing style through instruction on clarity, tone, grammatical insight, peer and instructor review, in-class assignments and writing style discussions. Come away from this class with the tools you need to develop internal and external business memos/announcements, corporate s and cover letters. Jul 26- Aug CEU. Cost: $85 NCCOM-CS Strategies to Use LinkedIn to Jumpstart Your Career Learn effective strategies, leveraging the power of LinkedIn, to increase your online visibility and credibility and create targeted communications to initiate strategic online connections. Hands-on exercises include upgrading your profile summary to get you noticed; converting text into visual content to broaden your exposure; identifying and posting engaging content; and a bonus advanced tutorial on creating and integrating your own original video into your profile without the need for any complicated editing equipment. Jun 3- Jun CEU. Cost: $65 NCCOM-CS W 6:30-8:30 pm Ashley Buchalla, MA, SHRM-CP, PHR 2 Sa 10 am-1 pm Staff Cost: $69 NCCOM-CS Introduction to WordPress This entry-level course will introduce the novice to WordPress, the popular website blogging and content management system. Emphasis will be placed on hands-on exercises that build pages, add plug-ins, use templates, and edit themes, allowing students to create their own basic WordPress website. An understanding of website architecture, hosting, and programming languages (i.e., HTML, PHP, and MySQL) is very helpful, but not necessary. Jun 6- Jun CEU. Cost: $273 NCWEB-CS Tu,Th 6:30-9:30 pm Jessi Oliano, Comprehensive QuickBooks A combination of Introduction and Intermediate QuickBooks, Comprehensive QuickBooks features: entering and paying bills, using credit cards/other asset and liability accounts, tracking and paying sales tax, payroll, estimating, time tracking and job costing, and setting up a company in QuickBooks. Students should bring a flash drive to every class. Jul 10- Aug CEU. Cost: $308 NCACC-CS M 6-9 pm Michelle Solomon, Phone: Fax: ComEd@mccc.edu

5 14 Business and Management For students who began the AMA Management, Leadership or Project Management Certificate Programs prior to Spring 2017, any of the following courses can be taken to finish or continue that certificate program. All classes below can be taken to complete the AMA certificate in either Management or AMA Project Management and can be used to satisfy a core or elective requirement. Please take the class that interests you the most. For questions regarding the status of your certificate and what you need to take to complete or continue, please Michael Edmondson at edmondsm@mccc.edu. Time Management Do you find yourself overloaded with work? Do you feel so stretched to the limit that you can t set priorities? Are you exhausted daily without accomplishing your goals? If you answer yes to one or more of the above, it s time to make real choices about how and when to spend your time. Every minute of your day impacts the business. This seminar will help you identify causes of procrastination and indecision, pinpoint personal time-wasters and increase your concentration and focus. You ll learn to schedule your time more effectively, stay on track and keep important goals top of mind, so you can stay in balance and be more effective and productive. May 25- Jun CEU. Cost: $280 NCBUS-CS Th 6:30-9:30 pm Jim O Donnell, Negotiating to Win Gain the skills, insights and competencies required in all negotiations; in every industry and at every level. Whether you are allocating resources for a project, funding a new initiative or establishing a supply chain for a new product or service, negotiation is inevitably at the heart of the process. Few people understand the structure, techniques and approaches available to them as they seek to positively influence an outcome. This hands-on seminar gives you a stepby-step guide to effective negotiation. You must identify the problem, understand it from the other s perspective, generate alternative solutions and select a solution that benefits both sides. All parties need each other to achieve their goals. Negotiation focuses on solving the problem and closing the gap between what both parties want. Jun 12- Jul 17* 5 M 6:30-9:30 pm Edward Kurocka, 1.5 CEU. Cost: $280 *No class July 3 NCBUS-CS Project Management Professional Certification Prep and Review The Project Management Institute s PMP credential is a leading industry-recognized certification for project managers. The PMI credential following your name tells current and potential employers that you have a solid foundation of project management knowledge that can be readily applied in the workplace. You will benefit from the professional advantages derived from attaining the Project Management Professional (PMP) status if you are a: Project manager, team leader, project coordinator Team member seeking to learn the PMBOK framework Person looking to increase your project management knowledge This 35-hour course is designed to help you prepare for the PMP exam while gaining the most understanding of project management with the least amount of study. Textbook is required and available in the college bookstore. Jun 5- Jul 24* 14 M,W 6:30-9 pm Sandeep Jasra, 3.5 CEU. Cost: $1,082 NCBUS-CS *No class July 3 For more information on certifications, consult the Project Management website at: Where it s never too late to begin!

6 Business and Management 15 AMA Certificate in Business Communication (LEVEL 1) This certificate program is for high-performing professionals who want to develop powerful techniques and a responsive communication style. Upon completion, you will have competencies and a solid foundation to help you: Flex your style to effectively receive and transmit information, ideas, thoughts, feelings and needs Captivate your audience and deliver your presentation with high levels of authority Polish your writing and select precise words that are simple, short and clear In order to be eligible for the certificate students must complete the following three classes within 24 months from the start of their first class: How to Communicate with Diplomacy, Tact and Credibility Strategies for Developing Effective Presentation Skills Business Writing for Success AMA s 3-Day Business Writing Workshop: Use our specially developed business writing class Business Writing for Success Never underestimate the power of professional writing. With text messaging, chain- s, Twitter and Instagram, writing content has become quick, punchy and informal. That delivery, when transposed into business communication methods, can come across as terse, unprofessional and grammatically flawed. This workshop will strengthen your professional writing style through instruction on clarity, tone, grammatical insight, peer and instructor review, in-class assignments and writing style discussions. Come away from this class with the tools you need to develop internal and external business memos/announcements, corporate s and cover letters. Jul 26- Aug CEUs Cost: $85 NCCOM-CS W 6:30-8:30 pm Ashley Buchalla, Internet of Medical Things III Engineering and Cybersecurity for Connected Devices July 27, 2017, 8:30-4:30 New Jersey Hospital Association, Princeton, NJ Hospitals, houses, ambulances, and doctor s offices are already undertaking significant efforts to integrate sensors, analysis, and response to monitor a patient s welfare. Today s medical device engineering is focused more and more on making important advances to accelerate this process. After a morning of key discussion on these opportunities, an afternoon session will feature experts in cybersecurity to weigh in on questions concerning the privacy and security of connected devices, including hospital equipment, implants and wearables. Mercer County Community College is partnering with the BioPharma Research Council for this program. Phone: Fax: ComEd@mccc.edu