Tokyo Club for Global Studies

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Tokyo Club for Global Studies Developing the IT-enabled Services Sector in the Philippines: Prospects, Challenges and Policy Directions Emilio T. Antonio, Jr., PhD Winston Padojinog University of Asia and the Pacific

Outline The services sector in the Philippine economy: Trends and Prospects IT-Enabled Services: Broad Perspectives Driving Forces Opportunities and Threats Strengths and Weaknesses Policy Framework

% of total production Dramatic shifts in output structure 60 55 50 45 40 35 30 25 20 15 Conformed more with expectations: -drop in shares of agriculture and services -increased share of industry Agriculture Industry Services Services overtook industry 50 55 60 65 70 75 80 85 90 95 OO

Shift in employment structure less dramatic: % of total employment 70 60 50 40 30 20 Services overtook agriculture as generator of jobs Agriculture Industry Services 10 56 61 66 71 76 81 86 91 96 01

Observations and questions Present trend contrasts with the expected pattern of development. De-industrializing? Hollowing out? Reflection of the Philippines comparative advantage, i.e., availability of highly trainable manpower? Consequence of the reliance on the inflows of remittances from foreign workers as a source of growth?

% of total production 60 55 50 45 40 35 30 25 20 15 Behind the shifting structure Stress on industrialization through protectionism; financed by foreign loans Agriculture Industry Services Period of liberalization; Importance of OFWs 50 55 60 65 70 75 80 85 90 95 OO

Reflection of OFW s investment behavior? % of total output of services 40 35 30 25 20 15 10 5 0 Trade Trans & Comm Private Services Finance Real Estate Government Biggest sectors: trade, private services, transportation 65 70 75 80 85 90 95 OO

Trade in services in surplus 25000 20000 EXPORTS IMPORTS Service Trade Balance 15000 10000 5000 0-5000 80 85 90 95

Tourism and Other Services Category are Net Earners of Trade of Services 8,000 Balance of Trade Position (US$-million) 6,000 4,000 2,000 - (2,000) 1979 1981 1983 1985 1987 1989 1991 1993 1995 1997 1999 (4,000) Net balance from freight and insurance Net balance from investment services Net balance from other services Year Net balance from travel Net balance from government

Summary of trends Trend towards increasing importance of services. Trend is more likely to be reinforced than reversed Factors to consider: Liberalization continues Continuing surpluses in trade in services Remittances of workers Tourism Other exports of services

IT- Enabled Services: Driving Forces Cheaper, faster, global transmission of info Information revolution Cost differences in the delivery of services Global outsourcing business Developing countries: Availability of labor Developed countries: Shortages

IT-enabled businesses Backroom operations Contact centers Customer Relations Management Medical transcription Human Resource Management Financial Management Animation Architectural and engineering design IT-support systems

IT-Enabled Services Global Outsourcing Call Centers Service Finance and Accounting 1998 Revenues * 6.5 1.5 2008 Revenues * 33.0 15.0 Cumulative Annual Growth 18% 26% Animation Engineering and Design 1.3 0.4 2.0 5.0 4% 21% Transcription, Translation, and Localization 0.3 1.2 29% Other Services** Total 0.2 10.0 44.0 100.2 71% *Figures in $ billions. Adapted from: The Indian IT Strategy, NASSCOM-McKinsey, 1999.

IT-Enabled Services Global Outsourcing Service Data Search, Integration, and Management 2008 Projected Revenues* 18.0 Remote Education Network Consulting and Management Website Services Market Research Total 15.0 5.0 3.0 1.0 $ 42 billion *Figures in $ billions. Adapted from: The Indian IT Strategy, NASSCOM-McKinsey, 1999.

Philippine realities

Engineering 13% Medical 7% 2001 Graduates (Inner Circle) and Enrollment (Outside Circle) General Education Others 5% 13% Teacher and Education 18% Math & Computer Science 8% 12% 10% Law 1% 18% 7% 1% 5% 13% 28% 6% Business 32% Arts and Sciences 3% Educational Sector Human Resource Pool 1,378 colleges and universities 400,000 graduates annually 1.6 million college students 38 million labor force 11% unemployment rate Rated one of the most competitive in the world

Declining costs of telecom services Declining costs of E-1 line to the US from less than US$10,000

Impact of deregulation on the telecommunication industry Policy Objective Promote Competition Policy Strategy Deregulation Interconnection Policy Impact Increase number of players & their services Interconnection between service providers

Economic impact of ITES Electronics IT-Enabled Exports (US$-million) 18,388 113 Imports (US$-million) 11,388 17 Surplus (US$-million) 6,999 95 Surplus/Exports (In Percent) 38% 85% Employment 314,584 7,038 Job Creation (US$-million per 2.26.28 Person) Average Annual Salary per Head 119,016 166,065 Source: Extrapolated from PEZA Statistics More value added from operations Low investment cost for job creation Higher salaries High value added services

Major ITES in the Philippines Outsourcing IT-Enabled Market in 1998 Estimated Global Number of Services in US$-billion Market Share Local Phil. Cos. Contact Center 6.5 Australia - US$1-B (15%) India - US$.7-B (11%) Phils - US$.06-B (1%) >50 Medical Trans. 0.3 India - US$.06-B (20%) Phils - US$.003-B (1%) 10 Animation 1.3 Phils - US$.07-B (5%) 9 Human Resource NA >9 Accounting 1.5 NA 1-2 R&D NA NA 10 Technical Support 230 Phils.-US$.250-B (.1%) >10 India - US$2.3-B (1%) Source: NASSCOM-McKinsey, IDC, NSCB, SEC, UA&P Estimates

Opportunities for the Philippines Strategic time differences Similarity in accounting standards Information revolution Cost differences in the delivery of services Labor shortages, rising wages in developed countries Growing acceptance as strategy Global outsourcing business MNC s centralizing shared services Rising costs of medical, legal insurance

Threats to the Philippines Information revolution Cost differences in the delivery of services India s dominance Emergence of China Strong government support Low exit barriers Exodus of local talents Global outsourcing business Changes in GAAP principles in US Lack of int l. standards for financial services

Strengths Modernized telecoms infra Information revolution Cost differences in the delivery of services Global outsourcing business Large pool of graduates Competitive value for money of wages Familiarity with western culture Strong government support

Weaknesses Information revolution Cost differences in the delivery of services Labor laws on night differentials Deterioration in quality of education Weak R& D culture Global outsourcing business Weak links between academe/industry Poor image as a country

Framework for Policy Intervention Telecoms Infrastructure Information revolution Cost differences in the delivery of services Development of pool of human resources Global outsourcing business Marketing efforts

Policy Initiatives Formation of the Information Technology and Electronic Commerce Council (ITECC) National Information Technology Plan for 21st Century (IT21) Internet Strategy of the Philippines (ISP.com) Passage of E-Commerce Act of 2000 Review of the Intellectual Property Code

Policy Initiatives Existing Policy Framework National Information Technology Plan for the 21st Century (NITP or IT21) formed in 1998 Objectives (a) create the necessary policy environment (b) develop Info-structure (c ) develop IT manpower base (d) pump-prime development of IT (e) organizational strategy (f) information dissemination and promotion

Policy Initiatives Existing Policy Framework National Information Technology Plan for the 21st Century (NITP or IT21) formed in 1998 Contains strategy for promoting and developing IT industry. IT 21 Agenda is divided into three strategic phases: (a) Consolidation period and providing impetus for further development (1998 to 2000) (b) Build up momentum based of what was accomplished in first phase (2001 to 2005) (c ) Transformation period into a Knowledge Center of Asia

Policy Initiatives Existing Policy Framework Information Technology and Electronic Commerce Council (ITECC) formed in mid-2000 Headed by the President of RP Places under one umbrella all government agencies Created committees to oversee developments of business, human resource, information infrastructure and the legal and e-government issues

ISP.Com Policy Initiatives Emphasizes the promotion and development of the ITES Re-aligned to the IT21 Action Agenda Info-structure development and access Human resource Legal Business development and financials

Other Initiatives Passage of the E-Commerce Act Review of the Intellectual Property Code Passage of the Foreign Investment Act, Special Economic Zone Act, Export Development Act, Regional Headquarters Act Liberalization of the insurance, banking and retail trade sectors Deregulation of telecommunications and shipping industries

Policy Issues Issues Outdated labor laws Lack of concerted industry promotion and development efforts Curriculum standards and accreditation Policy Response Revision of the labor code to accommodate 24X7 operations Creation of a private sector led industrywide organization Creation of an accreditation body recognized by the industry

Policy Issues Issues Low value-added IT activities Policy Response Encouraging strategic tie-ups with highly advanced countries like India