NASHVILLE ECONOMIC MARKET

NASHVILLE ECONOMIC MARKET

NASHVILLE ECONOMIC REGION SNAPSHOT 90.2 Cost of Living Index (100 = US Average) 920,000+ Labor Force 1.8 Million Population; 1.9% Annual Growth $45,759 Per Capita Income 4.7 Unemployment Rate (September 2015)

RECENT ANNOUNCEMENTS Source: NACC Research Center. July 2015

UNPRECEDENTED GROWTH

JOB GROWTH TOP 10 METRO FOR JOB GROWTH 3 YEARS IN A ROW #1 in 2012 #2 in 2013 #8 in 2014 2014 Job Growth 1. San Jose 4.5% 2. Riverside 4.3 3. Orlando 4.2 4. Austin 4.1 5. Las Vegas 4.0 6. Denver 3.7 7. Atlanta 3.7 8. Nashville 3.6 9. Raleigh 3.6 10. San Francisco 3.5 Source: Bureau of Labor Statistics, Job growth among metros 1M in population

RANKINGS #1 State of the Year January 2015, Business Facilities Magazine #1 Metro for Job Growth in Advanced Industries February 2015, Brookings Institute #2 Fastest-Growing City for Tech Jobs January 2015, Fortune Magazine #2 Vibrant Arts City January 2015, National Center for Arts Research #4 Big City for White-Collar Employment Growth July 2015, Forbes #5 Best City for Creatives July 2015, SmartAsset

POPULATION GROWTH 1.9% Annual Growth 31,153 New Residents 85 People/Day on Average Source: Bureau of Labor Statistics, Census Bureau, BERC, and Internal Revenue Service.

MORE NEW RESIDENTS Population Change Migration (2010 2014) Percentage 1. Tampa 132,068 91.2% 2. Miami 363,520 76.8% 3. Orlando 187,012 72.7% 4. Austin 226,996 67.0% 5. Nashville 121,749 65.4% Between 2010 and 2014, in-migration accounted for 65.4 percent of Nashville's population growth, fifth among the nation's top 25 Metro areas that added more than 100,000 people. Source: NACC Research Center/U.S. Census Bureau (August 2015)

POPULATION GROWTH 8% 6% 7.5% 7.7% 6.1% 6.9% 7.1% 5.8% 4% 4.3% 4.1% 2% 2.7% 2.5% 0% 2010-2015 2015-2020 Joint Metro Region Nashville MSA Clarksville MSA Tennessee U.S. Source: Bureau of Labor Statistics, Census Bureau, BERC, and Internal Revenue Service.

AGE COMPOSITION, JMR 50% 49.2% 40% 30% 20% 10% 13.8% 12.8% 11.9% 12.3% 0% Pre and Young Schoolers 0-9 Next Gen Talent (10-19) Prime Worker Age (20-54) Pre-Retirees (55-64) Retirees (65+)

YP POPULATION TRENDS AGE 2005 2010 2015 2016 25 29 years 114,308 125,639 131,936 132,797 30 34 years 111,195 120,661 133,420 133,675 35 39 years 112,665 119,871 122,563 125,697 AGE 2005 2010 2015 2016 25 to 44 460,313 484,635 508,791 511,398 20 to 44 569,173 601,600 637,265 647,417 Total population 1,511,311 1,675,627 1,801,267 1,821,781 Source: Data from 2015+ is from EMSI. The other elements are from US Census Bureau

POPULATION GROWTH

COMMUTING PATTERNS

WHY NASHVILLE? ECONOMY Regional & Diverse TALENT Available & Educated LOCATION Strategic & Low-Cost LIVABILITY Attracts & Retains Talent

ECONOMY Regional and Diverse

CORE INDUSTRIES Corporate Operations Health Care Advanced Manufacturing Supply Chain Management Music and Entertainment

ECONOMY DRIVERS Health Care 210,000 jobs / $30B Economic Impact Music & Entertainment 60,000 jobs / $9.8B Economic Impact Manufacturing 70,700 jobs / $9.5B Economic Impact Leisure and Hospitality 6% Transportation and Utilities 4% Tourism & Hospitality 55,000 jobs / $5.7B Economic Impact Source: NACC Research Center Gross Regional Product $100.8 billion in 2014

WEST COAST EAST COAST RELOCATION TRACK RECORD NASHVILLE

HEADQUARTERED COMPANIES

LOCATION Strategic and Low Cost

LOCATION Accessible & Strategic 150M people live within 650 miles of Nashville 40M people live within 300 miles of Nashville NASHVILLE That includes Little Rock, St. Louis, Charlotte, Atlanta, & Memphis

LOCATION Nashville International Airport 390 average daily flights 8 non-stop carriers with more than 50 non-stop destinations 75% of U.S. market within a 2-hour flight 11M passengers per year *Recently added non-stop service to Bay Area and Seattle, & Indianapolis

WORKFORCE TALENT Available and Educated

WORKFORCE TALENT Available & Educated More than 20 Colleges & Universities in the Region We knew this was a city with the talent capable of helping us grow and a community that understands the importance of investing in a skilled, trained and educated workforce. - Wanda Lyle, Managing Director, Nashville Business Solutions Center, UBS More than 117,000 Students with 17,000 Graduates Annually 10,000 Graduates Remain in the Region (60%) 131,000+ with Graduate or Professional Degree

HUMAN CAPITAL HIGHER EDUCATION

WORKFORCE SUPPLY & DEMAND JMR (15-20) 120,000-140,000 individuals leaving the workforce in next five years 8,000-12,000 unemployed return to work 90,000-115,000 high school and college graduates enter local workforce 66% of respondents are employed, with 52% working full time, 9% part time, and 5% self-employed. 40,000-50,000 persons new to labor market with a majority having prior experience

EMPLOYMENT COMPOSITION BY EDU JMR 67% of respondents felt they did not need more education or training to advance their career.

LIVABILITY Attracts and Retains Talent

LIVABILITY Quality of Life More than 100 public parks comprising 9,345 acres 80 miles of greenways 6 state and national parks 2 recreation lakes 56 public and private golf courses One of America s premier steeplechase courses NFL Tennessee Titans NHL Nashville Predators MLB (AAA) Nashville Sounds

LIVABILITY Quality of Place Highest concentration of the music industry in U.S - a national hub for the creative class Live music any night of the week with world class music venues Cultural diversity one in six Nashvillians is foreign-born An arts participation rate nearly five times the national average

LIVABILITY Quality of Place 124 performance venues 79 live music houses 49 performing arts halls 52 showcases for the visual arts 120,000+ seats in entertainment space More than 31 annual festivals and events

COST OF LIVING Composite Index Grocery Items Housing Utilities Transportation Health Care Misc. Goods and Services Nashville 90.2 95.5 76.7 92 93.4 84.4 98.8 Raleigh 93.3 101.9 77.8 101.2 100.4 103.6 96.4 Austin 94.6 85.8 87.8 103.1 96.1 99.6 100.4 Atlanta 99.6 104.6 97.0 90.7 102.1 101.3 101.5 Chicago 116.7 103.5 136.2 101.8 125.7 100.5 108.9 LA 135.1 104.8 205.1 112.2 112.1 112.2 106.3 Boston 137.7 113.9 175.0 135.6 107.1 120.6 130.1 San Francisco 167.5 123.9 303.8 101.5 110.5 119.0 116.5 New York 222.6 135.2 439.5 136.6 125.3 112.4 150.8 Source: Council for Community and Economic Research, 2014 Annual COLI

LIVABILITY The Relative Value of $100 Source: Tax Foundation, 2015

YP Nashville is a partnership between the Nashville Area Chamber of Commerce and 52 young professional organizations working to engage, connect and empower young professionals to actively shape the future of the Nashville region.

YP RELOCATION MAP

WHY CHOOSE NASHVILLE? Other Professional Opportunities Schooleducation Cost of living Quality of life Larger city Smaller city Diverse culture Your job Significant other's job Friends/Social Scene Location Family is here Significant other/relationship Percentage 0 10 20 30 40 50

DAVE, NICOLE & JIMMY SAID IT BEST

QUESTIONS? ALEX HUGHES VP, Talent Attraction & Retention Nashville Area Chamber of Commerce p. (615) 743-3040 e. ahughes@nashvillechamber.com