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CME Disclosure Accreditation Statement Studer Group is accredited by the Accreditation Council for Continuing Medical Education (ACCME) to provide continuing medical education for physicians. Designation of Credit Studer Group designates this educational event for a maximum of 1 AMA PRA Category 1 Credits. Physicians should only claim credit commensurate with the extent of their participation in the educational event. Disclosure Policy Holly Adams, Jon Brightbill and Sharon Dillard have disclosed that they do not have any relevant financial relationships with any commercial interests related to the content of this educational event. 1

The Accountability Factor Presented By: Holly Adams, FACHE, FACMPE Executive Director of Operations Jon Brightbill Associate Dean for Executive Affairs Sharon Dillard ACNO The Accountability Factor Accountable Leadership Nets Results! EXCEL 2

OU Health Sciences Center 300 Acre Complex Dates back to 1917 27 Member Organizations 7 Health Related Colleges: OUHSC represents a $3 Billion Capital Investment Additional 300 acre expansion to the south during next 15 years OU Medicine OU College of Medicine OU Medical Center Hospitals OU Physicians 5 Who We Are OU Medicine is the partnership among the University of Oklahoma College of Medicine, the OU Medical Center (including The Children s Hospital), OU Physicians, and the University Hospitals Authority and Trust, and the patient care, medical education and research programs and services they provide. 6 3

Our Mission Leading Health Care now and for the future. 7 Key Initiatives to Achieve Goals Strategic Growth Focus and prioritize the Enterprise on key programmatic and systemic areas. Branding / Image Service Celebrate and leverage our strengths with a joint, internal and external, OU Medicine branding campaign. Implement EXCEL, a service excellence initiative to focus on improving customer/employee/physician satisfaction, access, availability, and convenience. 8 4

Evidence Based Leadership SM (EBL) Foundation STUDER GROUP: Leader Evaluation Leader Development Must Haves SM Performance Gap Standardization Accelerators Aligned Goals Aligned Behavior Aligned Process Implement an Create process Rounding Re-recruit Agendas Software organizationwide leaders in Employee to assist Thank You Notes high and by pillar middle Leader staff/leadership Selection performers 1:1 meeting developing Evaluation evaluation model Manager system to skills and Pre and Post WHAT WILL Phone Calls YOU Peer (LEM) hardwire leadership competencies Key Words at TOLERATE interviewing objective accountability necessary to Key Times 30/90 day (Must Haves ) attain desired ~AIDET sessions results PILLAR GOALS LDI LEM ALWAYS LEADERSHIP 9 EXCEL! Hardwiring based on Nine Principles : Commit to Excellence Measure the Important Things Build a Culture Around Service Create and Develop Great Leaders Focus on Employee Satisfaction Build Individual Accountability Align Behaviors with Goals and Values Communicate at All Levels Recognize and Reward Success 10 5

EXCEL Timeline 2007 October Aligned to created OU Medicine Introduced M/V/V and Plans December Partnered with Studer Group 2008 March Launched EXCEL at First LDI July Second LDI Introduced Pillar Goals & Goal Setting October Leader Rounding & AIDET Training in Hospitals & Outpatient Clinics December Held EXCEL Week to Learn about EXCEL and Standards of Excellence 2009 January LEM Training for OUMC, OUP & COM First Generation LEM Use August Implemented Bus Stop Conversations November Implemented CPR Meetings at OUP 2010 February Focus on Quality & Safety Handovers & Checklists August Implement PFCC tools, processes & SBAR November Recommitment to Goals & Accountability 2011 January OUMC Managers Brought on LEM July FY 12 Goal Templates Pushed to Chairs & Chiefs OUP Med. Dir. & Team Leads added to LEM August LDI Baldrige Framework 2012 January Added Clinic Medical Directors to LEM May Applied for State Quality Award July Added COM Basic Science Dept. Chairs & COM Billing Managers to LEM September Planning for State Quality Site Visit Pillars of Excellence Education Research Quality People Service Growth Finance 12 6

Pillar (Enterprise) Goals Education Research Quality People Service Growth Finance Strive to develop the highest quality medical education programs for all levels of learners Advance medical and scientific knowledge through basic, transitional, and clinical research Strive to be among the highest ranked health care providers by both regulatory and health care scoring systems Attract, develop and retain outstanding staff, physicians, faculty and students Promote consistently positive experiences for our patients, staff and community. Grow the enterprise to better serve patients and physicians and support the fundamental missions of teaching and research Preserve a focus of fiscal responsibility and multidisciplinary planning ENTITY GOALS 2008 LDI DIVISION / DEPT GOALS LEADER / UNIT GOALS Go forth & do good!! 13 What is goal alignment? Insuring that individual leader activities are consistent with the goals of the organization. 18 Dept Chairs 50 Hospital Directors 15 Execs Enterprise Wide 44 Medical Directors 75 Hosp Dept Mgrs 45 Clinic Managers 38 College Dept Mgrs 18 Business Administrators 43 Section Chiefs??? 14 7

Healthcare Flywheel Prescriptive To Do s Purpose, worthwhile work and making a difference Bottom Line Results (Transparency and Accountability) Self- Motivation 15 OU Medical Center Hospitals 783 Licensed Beds 101 Years of History 27,447 Admissions Oklahoma s only: 114,502 ED Visits Level 1 Trauma Center 150,573 Outpatient Visits Full Service Children s 23,684 Surgical Visits Hospital Home to OK Transplant Center Includes OUMC Edmond on campus north of OKC 16 8

OUMC LEM Evolution 1 st Generation 2 nd Generation 3 rd Generation Learn to use the Tool Assess Goal Setting Competence Assess Action Planning Competence Formulate Structure to Drive Accountability for Outcomes Increase Sr. Leader Planning/Coordination LEM Proficiency at Sr. Leader and Director Level Develop Goal Setting Competence Develop Action Planning Competence Enhance Accountability Structure More Templates MMM Connect Outcomes to Rewards Develop Reporting Capabilities Increase Sr. Leader Planning/Coordination LEM Proficiency throughout all Management Levels Continue to improve Goal Setting & Action Planning Competence Enhance Accountability Structure Majority Templates LEM Linkage Grid Align Eval Cycles and Tie Outcomes to Rewards Routine Reporting to Evaluate Focus and Results 17 Goal Cascading 18 9

Importance of Goal Templates Role Impact Achieve OUMC-OKC inpatient satisfaction rating greater than HCA % Top 2 Box (9's&10's) for the indicator "Overall Rating of Last Value Organization-Wide Hospital" as measured by the Gallup Customer Engagement Quarterly/ Entered = Success Survey for the time period January - December 2011. Single Entry 2011 Overall Role Impacts OUMC Edmond Success Achieve OUMC-Edmond inpatient satisfaction rating greater than HCA % Top 2 Box (9's&10's) for the indicator "Overall Rating of Hospital" as measured by the Gallup Customer Engagement Survey for the time period January - December 2011. Last Value Quarterly/ Entered = Single Entry 2011 Overall Role Impact The Achieve OUMC-TCH inpatient satisfaction rating greater than HCA % Top 2 Box (9's&10's) for the indicator "Overall Rating of Last Value Children's Hospital Hospital" as measured by the Gallup Customer Engagement Quarterly/ Entered = Success Survey for the time period January - December 2011. Single Entry 2011 Overall Role has scope with a Patient Satisfaction Measure Achieve departmental patient satisfaction rating greater than HCA % Top 2 Box (9's&10's) for the indicator "Overall Rating of Quarterly/ Hospital" as measured by the Gallup Customer Engagement Leader Survey for the time period January - December 2011. Entry Last Value Entered = 2011 Overall Dept evaluated using Internal Achieve quarterly rating of 3.5 or greater as measured by the Customer Internal Customer Satisfaction Survey for the time period Satisfaction Survey January - December 2011. Quarterly/ Leader Entry Average 19 Evaluate Early and Often LEM Facts & Figures: Are We Using our Tools? 161 (99%) Leaders have locked-in LEM Goals Approx 975 Goal Entries and 330 Discreet Goals 156 Pillar (16%) 534 Cascading Template (55%) 285 Customized (29%) Average 6 goals/leader 106 (66%) Leaders established 1 st Quarter Action Plans 639 1 st Quarter Goals/Action Steps Records/Approx 6 Goals per Leader 20 10

LEM Facilitates Focus Pillar Total Entries % of Goal Entries Avg # Goals/Leader People 276 31.54% 1.71 Service 214 24.46% 1.33 Quality 200 22.86% 1.24 Finance 131 14.97% 0.81 Growth 100 11.43% 0.62 Research 34 3.89% 0.21 Education 20 2.29% 0.12 21 College of Medicine Enhancing Physician Leader Performance by using the LEM 22 11

Background LEM rolled out to enterprise January 2009 Hospital and clinic leadership aligned goals closely & developed early traction Department chairs created their own unique goals and as a result the goals were not aligned, lacked action, and accountability Physician leader goals have been revised to capture the responsibilities of the various physician leadership positions in the Medical School and OU Physicians 23 Current Physician Leader Hierarchy Dean, College of Medicine Department Chair (Medicine) Goals are Aligned & Cascaded Section Chief (GI) Medical Director Medicine Specialty Clinic 24 12

Pillar Weights for Department Chairs Growth 10% Finance 5% Education 30% Service 20% Research 10% Quality 10% People 15% 25 Pillar Weights for Medical Directors Clinic Medical Directors & Managers have closely aligned goals and share responsibility for overall clinic performance 50% Service 50% Quality 26 13

Education 30% Cumulative Weight Wanted to align physician leader performance around the teaching & training standards outlined by our accreditation organizations: Accreditation Council for Graduate Medical Education (ACGME) Liaison Committee on Medical Education (LCME), United States Medical Licensing Examination (USMLE), Graduation Questionnaire Success of these goals is predicated on each department chair looking at the data with a critical eye to identify areas for improvement 27 Education Goal = All Graduate Medical Education (GME) programs meet or exceed the institutional requirements of ACGME (10%). Measured by: Accreditation status Resident satisfaction scores Board pass rates 709 Residents & Fellows 28 14

Education Goal = All Undergraduate Medical Education (UME) programs meet or exceed the institutional and program requirements of LCME (10%). Measured by: Student final grades submitted in a timely manner Program in place to ensure non-faculty instructors (e.g. Residents) prepared for their teaching role Mechanism in place to ensure faculty observe student performance with feedback 660 Medical Students 29 Education Goal = UME programs meet or exceed the institutional and program requirements outlined by the LCME and measured by the AAMC Graduation Questionnaire and USMLE scores (10%). Measured by: Rating the quality of the educational experience Ratings compared to National Avg National exams for discipline (USMLE Step I & 2 topic areas) 30 15

Research A significant component to academic physician performance is measured by their research activity. Goal = Maintain peer-reviewed publication (PRP) to faculty ratio at 0 to +0.2 points over previous year (10%). Systems have been developed to track research activity in the academic departments. Rating criteria have been developed and are consistently applied to each chair s evaluation. 31 People Goal = 65% of full-time faculty involved during the year in scholarly activity (10%) Activities include: Serve as Primary Investigator (PI) or Co-PI on a grant (externally or internally funded) Publish a manuscript, book chapter, book or abstract; Serve as a leader in regional or national professional organization; Participate in national study 32 16

Quality Goal = Improve clinic ranking for Ease of Obtaining Test Results to the 75th percentile for FY12 as measured by Press-Ganey (10%). Rating of 5 is 90% and above Rating of 4 is 80-89% Rating of 3 is 70-79% Rating of 2 is 55-69% Rating of 1 is 54% and below Percentile rankings are based on results compared to PG s National Peer Group comprised of over 87,000 physicians. 33 Service Goal = Improve overall clinic patient satisfaction ranking to the 80th percentile for FY12 as measured by Press-Ganey (20%). Rating of 5 is 95% and above Rating of 4 is 90-95% Rating of 3 is 80-89% Rating of 2 is 50-79% Rating of 1 is 49% and below LEM 90-day plans are developed in conjunction with the clinic manager. 34 17

Growth Goal = Achieve encounter/procedures at 100% of budgeted encounter/procedures (10%). Rating of 5 is 105% and above Rating of 4 is 103-104.9% Rating of 3 is 100-102.9% Rating of 2 is 98-99.9% Rating of 1 is 97.9% and below 35 Finance Goal = Ensure a financially sound department by maintaining an appropriate cash reserve and operating margin (5%). Two Areas of Focus: Operating margin: 5% or more Sixty Days cash reserves on hand 36 18

Where do we go from here? Enhance the LEM utilization throughout our physician leadership structure. The LEM must be incorporated as a significant component to the overall physician evaluation. OU Medicine as an enterprise is committed to that end. Additions to the College of Medicine LEM in FY 13 include the Basic Science Department Chairs. Alignment, Action, & Accountability are the keys to success. 37 Leader Accountability within OU Physicians Holly Adams, FACHE, FACMPE Executive Director of Operations OU Physicians & OU Children's Physicians Clinical Services 19

OU Physicians Vital Statistics 790 credentialed providers 825 employees 62 clinic locations 525k ambulatory visits $170M annual revenue 10,000 patient surveys AAAHC Accreditation GE Centricity EMR 39 Why Initiatives Fail 40 20

Building an Culture We are what we repeatedly do. Excellence, then, is not an act, but a habit. - Aristotle 41 Reasons Initiatives Succeed 42 21

What Is Leader Accountability? Setting the expectation, clearly communicating it, and then holding yourself and everyone within your sphere of influence responsible for consistently meeting expectations Focuses on holding leaders responsible for getting things done. Influences human behaviors and work force efforts. Guides a vision-driven organization to continually improve. Verifies individual performance. Provides a method to distribute organizational pillar goals to individual leaders. 43 OU Physicians Accountability Systems The glue that makes it stick but not just any glue! Regular 100 glue sticks/yr 44 22

OU Physicians Accountability Systems The glue that makes it stick but not just any glue! Gorilla Glue Strength Monthly Meeting Model (MMM) Accountability Matrix LEM & Leader Report Cards Annual Leader Performance Evaluation Clinic Performance Review (CPR) Meetings Consistency is key 45 OU Physicians Overall Scores 100 90 OVERALL PATIENT SATISFACTION ALL FACILITIES PERCENTILE RANK LEM-based Performance Evaluations National Percentile Ranking 80 70 60 50 40 30 20 10 0 Launched EXCEL to leadership at first LDI Implemented CPR Meetings Standards Rolled out to employees Completed AIDET Training Implemented Accountability Matrix Implemented new CGCAHPS survey Jan-08 Feb-08 Mar-08 Apr-08 May-08 Jun-08 Jul-08 Aug-08 Sep-08 Oct-08 Nov-08 Dec-08 Jan-09 Feb-09 Mar-09 Apr-09 May-09 Jun-09 Jul-09 Aug-09 Sep-09 Oct-09 Nov-09 Dec-09 Jan-10 Feb-10 Mar-10 Apr-10 May-10 Jun-10 Jul-10 Aug-10 Sep-10 Oct-10 Nov-10 Dec-10 Jan-11 Feb-11 Mar-11 Apr-11 May-11 Jun-11 Jul-11 Aug-11 Sep-11 Oct-11 Nov-11 Dec-11 Jan-12 Feb-12 Mar-12 Apr-12 May-12 Jun-12 GOAL = Improve Patient Satisfaction Scores to 80th %tile 46 23

Monthly Meeting Model Executive Director of Operations meets monthly with each clinic manager, utilizing a common monthly meeting model. Managers bring a standard meeting report (accountability matrix, patient satisfaction results, LEM report card, rounding logs, staff logs, TY notes, stoplight report, etc.) Accountability matrix is completed & emailed 5 days prior to the scheduled meeting. 90-day plans are developed and discussed for all goals not at target. Meetings are focused, begin on time, results oriented, with action items documented for follow up. 47 Accountability Matrix Summary of leader compliance with must haves and the Evidenced Based Leadership model. Clinic managers complete a monthly attestation and submit report to Executive Director. Implemented in January 2011, has helped improve focus, results, efficiency, and accountability. 48 24

Accountability Matrix Attestation: Is LEM report card up-to-date? Is Stop Light report completed? Have at least 3 Thank You notes been written? Is 90-day Action Plan up-to-date? Is clinic placed in Clinic Performance Review (CPR) status? Has required patient & staff rounding been completed? If so, how many? Have you rounded on physicians? If so, how many? 49 50 25

51 Clinic Performance Review (CPR) Meetings Focus is on leader accountability for clinics with patient satisfaction rankings below target for 3 consecutive quarters. Clinic Manager & Medical Director present the LEM Action Plan to EDO, CEO, CMO, & Department Chair. Meeting Agenda: Presentation of Data Presentation of LEM Action Plan Discussion of Obstacles Desired Outcomes: Increased leader accountability Improvement in patient satisfaction ranking 52 26

Standard CPR Meeting Reports 53 CPR Results Initiated in Nov, 2009. Meetings held every 3 to 6 months. months. All LEM 90-day action plans are tracked for follow up and execution of tactics. Meetings widely viewed as very productive and value added. Used as a best practice model for organizational accountability across OU Medicine. Impact on Patient Satisfaction Ranking Clinic Before After Orthopedics 57% 84% Specialty Clinic 48% 99% OUCP Latino 42% 66% OUCP GI 11% 99% Neurology 10% 73% 54 27

Leader Report Cards Manager Target = Update LEM monthly & bring to meeting with EDO. LEM score targets are built into annual performance evaluation. 55 LEM Transparency A Very Good Thing 56 28

Annual Performance Evaluation Before EXCEL, evaluations were largely subjective and lacked measureable performance metrics and alignment across organization. After introduction of LEM report cards in December 2009, evaluation process for OUP clinic managers changed significantly: o o o Current Leader Evaluation Highlights 90% of clinic manager evaluation based on LEM score & achievement of goals. 10% tied to Bus Stop conversations, focused on leader performance in meeting established Standards of Behavior. Result of change has been positively received by all leaders. More transparent with results. No guesses regarding performance. Report cards are attached to evaluations. Goals were met or not. No surprises. 57 Reasons Initiatives Succeed 58 29

OU Physicians Accountability Systems 3 Important Questions: Have you implemented systems of accountability? Have these systems been glued in, or hardwired, in your organization? If yes, then what type of glue are you using? 59 Questions? Holly Adams, Executive Director of Operations OU Physician s and OU Children s Physicians Clinical Services holly-adams@ouhsc.edu (405) 271-3932 Jon Brightbill, Associate Dean for Executive Affairs jon-brightbill@ouhsc.edu (405) 271-2265, x-48555 Sharon Dillard, ACNO OU Medical Center Edmond sharon.dillard@hcahealthcare.com (405) 359-5530 30

How To Acquire CME Certificate You must take the entire survey to receive your CME Certificate. To take the survey, visit /webinar20 To receive CME credit for this webinar you must take the survey prior to October 20, 2012 After October 30 th you will receive an email with instructions on how to download your certificate. The Studer Group is accredited by the Accreditation Council for Continuing Medical Education to provide continuing medical education for physicians. The Studer Group designates this educational activity for a maximum of 1AMA PRA Category 1Credits TM. Physicians should only claim credit commensurate with the extent of their participation in the activity Thank You! To learn more about Studer Group and other available complimentary webinars visit /webinars 31