Advocacy & Business Development air planet people UCAR Advocacy and Business Development Scott Rayder Senior Advisor President s Office Membership of the University Corporation for Atmospheric Research October 13, 2014 Advocacy & Business Development air planet people
Budget & Research Advocacy (Part I) 1. Advocate for higher funding for the science agencies on the Hill and at OMB 2. Promote the atmospheric sciences in Congress Advocacy & Business Development air planet people 2
Legislative Advocacy (Part II) 3. Assisting the Senate in the development of a Senate Weather Bill 4. Launching the UCAR President's Briefing Series this Fall, moderated by Tom Bogdan Advocacy & Business Development air planet people 3
Past/Future Advocacy (Part III) 5. Hosted multiple visitors from D.C. to UCAR/NCAR to highlight the entire atmospheric sciences enterprise 6. UCAR Strategic Plan (Advocacy Goal) a. President s Advisory Council on Government Relations PACGoR (Need your input!) b. More Washington updates and Action Alerts on the way. 7. UCAR Asks going Forward Advocacy & Business Development air planet people 4
A Few Advocacy Metrics I. WASHINGTON UPDATES Number of Washington Updates over the last year: SIX Number of people receiving Washington Updates: 1428 (this is the total of recipients for the six updates) Average open and click rates 46% II. ACTION ALERTS Number of Action Alerts: Two WFIA - - House vote on WFIA - 220 recipients NIDIS - Call to support NIDIS Reauthorization - 210 recipients III. Number of scientists sponsored for visits to DC for Congressional Visit Day Events Science-Engineering-Technology Congressional Visits Day, March, 2014 Michael Chapman, NCAR-RAL Wendy Abshire, UCP-COMET 4th Annual Climate Science Day - June, 2014 John Nielsen-Gammon, Texas A&M University Eugene Takle, Iowa State University GEO Congressional visits Day on Capitol Hill - Sept., 2014 Andrew Monaghan, NCAR-RAL Kevin Kloesel, National Weather Center, Oklahoma Yvette Richardson, Penn State University Everette Joseph, University at Albany, State University of New York Advocacy & Business Development air planet people 5
Development Case Study (FY14 Part I) Next Generation Global Prediction System (NGGPS) Advocacy & Business Development air planet people 6
Development Case Study (FY14 Part II) Next Generation Global Prediction System (NGGPS)* SAB Concept of R2O: Funnel Element Applied Research and Development Related to NOAA s Mission Research Partners (650K) Mission-Oriented Research and Development to Improve NOAA s Operational and Information Services (9000K) Total Plan External Research: Announcement of Opportunity Directed Research: Announcement of Opportunity for the Science, Technology, and Applied Research (CSTAR) Program Directed Research: NGGPS Test Bed Allocated amount (FY14 appropriation) 500K 2,500K 3,300K 6,300K Methodology Comment Execution Status Obligated to CPO Climate Program Office Modeling, Analysis, Predictions, and Projections (MAPP) Program -- External Grants NWS Collaborative Science, Technology, and Applied Research (CSTAR) Program Invited Proposals from potential candidates (NCAR, Navy, GFDL, ESRL, EMC, other) R&D, Testing, Implementation (Right from the NWS Spend Plan) *-Note that some rows have been deleted. External and Academic Community Participation External and Academic Community Participation NGGPS Atmospheric Core evaluation and Selection Enhancements to NOAA s Operational and Information Services AO in July/Aug. Award in FY15 Invite Proposals in Sept. BOTTOM LINE: UCAR support of NWS Budget Restructure resulted in potentially $6.3M in FY14 Opportunities to the community out of $14.3M. We expect same in FY15. Advocacy & Business Development air planet people 7
Business Development Update Advocacy & Business Development air planet people 8
Business Development Update (NOAA) 1. Science funding via new National Weather Service (NWS) Program Project Activity (PPA) structure a) Win for the community b) Expansion of extramural funding opportunities 2. NWS Advanced Weather Interactive Processing System (AWIPS) a) Broad Teaming Strategy (menu of Unidata and COMET options) b) Will promote at AMS c) Release likely delayed again FY15 dependent d) Industry needs our academic community expertise Advocacy & Business Development air planet people 9
Business Development Update (Insurance) 1. Connections established with Munich RE at WWOSC in Canada building better feedback from Munich RE on research needs from the community. 2. MMM Engineering for Climate Extremes Development and Partnerships office looking to expand industry s collaboration with UCAR and members 3. Working with Property Casualty Insurers Association on potential teaming effort utilizing academic community scientific basis for insurance. 4. Reinsurance Industry Advocacy & Business Development air planet people 10
Business Development Update (International) 1. Research and decision support opportunities working with private companies, USAID, NOAA international office, et al to better cultivate international opportunities. 2. For FY14, 19 New MOU s in place and 19 new contracts and agreements. 3. WMO June 2014. 4. India and Agricultural apps Advocacy & Business Development air planet people 11
Business Development Update (Dept. of Defense) 1. DoD Geospatial, land-use, and adaptation opportunities with Office of the Secretary of Defense (OSD). Companies seeking expertise. 2. Naval Facilities Command (NAVFAC) developing opportunities with Navy on climate scenarios and future basing options. 3. Office of Naval Research (ONR) seasonal to sub seasonal, working to make sure the community is an attractive option for new research 4. Army (National Defense Center for Environmental Excellence) NDCEE pursuing teaming relationships 5. Strategic Environmental Research Developmental Program (SERDP) sea level rise/inundation at facilities decision support tools. 6. Earth System Prediction Capability (ESPC) Penn State involved. DOD over the horizon environmental information. Advocacy & Business Development air planet people 12
Business Development Update (Training) 1. Working to build BD training modules within UCAR to help staff work with the private sector and understand how the other side of the enterprise works. 2. Looking to determine if universities have an interest in such training modules. If there is an interest let us know! 3. Wide spectrum of our membership works with private sector in many different ways. Constrained government funding means this can diversify funding streams. 4. NSF Director Cordova: Need to work with Private Sector Advocacy & Business Development air planet people 13
Business Development Update (RaPS) 1. RaPS was 2014 follow on to Industry Summit in 2013. 2. Allowed industry to see our capabilities and learn how to engage with UCAR. 3. Had member university participation. 4. Relationships built across a wide variety of sectors, however, little investment results to date. 5. LESSON LEARNED: Need to break weather and climate into new areas. Need the right value proposition. 6. LESSON LEARNED: Need to engage in DC with industry. Plan is for universities to exhibit at May 2015 Board meeting in DC. We will invite industry to event. Advocacy & Business Development air planet people 14
Business Development Summary 1. Progress on the industry front is being made albeit slowly. Industry looking for the next big government contract is there anything we can grow organically? (I.e., the next great seasonal forecast? Or hyper local forecast for an activity?) 2. Need to target new industries that are weather and climate sensitive and build bridges to them. 3. How do members want UCAR to support them in this area? 4. Finally, is the business model changing and if it does, what does it mean to research? (i.e., commercial data buys for environmental information) Threat or opportunity? Advocacy & Business Development air planet people 15