Entrepreneurship Department. Activity Report 2015

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1 Entrepreneurship Department. Activity Report 2015 Santander City Council

2 This document contains the main actions of promotion and support for entrepreneurship and business promotion carried out by the Agency of development of the City Council of Santander during The activities, whose contents and results are detailed below, are articulated on the basis of the following programs:» 1- Programmes to promote self-employment» 2- Orientation and support to entrepreneurs» 3-Business Incubator and Co-working room» 4-Microcredits agreements» 5-City Council Financial Aids programmes» 6-SMEs services» 7-Information» 8-Training» 9- Network with other organisations Entrepreneurship Department. Activity Report 2015 Santander City Council Página 1

1- Programmes to promote self-employment The self-employment program is the first step in the route of promoting selfemployment developed by Ayuntamiento de Santander, which also includes activities

3 1- Programmes to promote self-employment The self-employment program is the first step in the route of promoting selfemployment developed by Ayuntamiento de Santander, which also includes activities of information and dissemination of the culture of entrepreneurship, entrepreneurial talent competitions, promoted by the City Council or other entities. Promotion of entrepreneurship in Secondary Education a) Dissemination, information and training to stimulate the entrepreneurial spirit among young people of the municipality, raise awareness of the importance of preplanning to the start of any business activity and disseminate the wide range of measures of support for the creation of enterprises promoted by institutions. About 15 different activities have been carried out with 250 students involved. b) Awards Premio Tienes Plan? for Secondary Education students that elaborate a Business Plan. 25 business ideas were presented 63 students participated in Promotion of entrepreneurship in University The university entrepreneur Award Premio UC em The City Council participates as a sponsor at the UCem University Entrepreneur Awards, organized by the University of Cantabria and which aims to promote among students and newly graduates of the University of Cantabria the planning, development and implementation of business projects, thus stimulating an entrepreneurial spirit among young people. The award, granted by the City Council, is two years of free rental in the Incubator and a computer. 67 projects were presented in Entrepreneurship Department. Activity Report 2015 Santander City Council Página 2

4 »»» 2 2. Orientation and support to entrepreneurs The Entrepreneurs office gives support and other services like information and advice for all kinds of issues relating to self-employment and business creation: legal aspects, finance, aid and grants, formalities of Constitution and start-up support services provided by the Town Hall of Santander or other agencies, etc. The attention of face-to-face, individually and adapted to the needs of each entrepreneur. Almost all of them authorize to be part of a database that allows to keep them timely and permanently informed about any issues that could affect theirs projects. The database has approximately 800 users. Every year we get in touch with them to ask about the status of their project and see if they want to continue in the database, unsubscribe or switch to the database of SMEs in case they have already started the activity. s sent in 2015: Tutoring business plans The Department offers the possibility of developing the business plan under the supervision of a tutor who guides him/her and accompanies, in search of information as well as in the drafting and subsequent analysis of the viability of the business plan. Different tools are used to facilitate and systematize the process of reflection which involves the drafting of a business plan. The choice of one or another tool depends Entrepreneurship Department. Activity Report 2015 Santander City Council Página 3

5 on profile of entrepreneur as the level of complexity and the degree of maturation of each project. We work with three main documents to support entreprenuers regarding their needs and the business plan. We work with them face to face and on-line 1- Most of them them are created on a regional network called but we also work with other tools. We are not considering at this point the Business Plans registered on the Erasmus Young Entrepreneurs tool as most of them are done by themselves and we only ask them for changes when needed. 2-Viability plan. It is a less extended document required for some public aids. Since 2013 We are a local point to elaborate it and we prepare about 200 every year. 3-Business plan focused to ask for a microcredit. We tutorice aproximately 4 per year. Entrepreneurship Department. Activity Report 2015 Santander City Council Página 4

Commerce ) for processing on line all the administrative procedures the entrepreneur needs

6 ADMINISTRATIVE PROCEDURES The City Council has been working on a network with other public institutions ( National Goverment, Social Security, National taxes Agency and Chamber of Commerce ) for processing on line all the administrative procedures the entrepreneur needs when starting a business. Entrepreneurship Department. Activity Report 2015 Santander City Council Página 5

CO-WORKING ENCLAVE EMPRENDEDOR offers entreprenuers a free room with free wifi access where they can

7 3-BUSINESS INCUBATOR Offices rental at reduced prices to new entrepreneurs and certain kind of activities. They also have free access to meeting and training rooms. CO-WORKING ENCLAVE EMPRENDEDOR offers entreprenuers a free room with free wifi access where they can work their projects and meet others entrepreneurs and share experiences. Entrepreneurship Department. Activity Report 2015 Santander City Council Página 6

4 MICROCREDITS AGREEMENTS We have two agreements for microcredits for entrepreneurs with La Caixa Bank and Laboral kutxa 5- CITY COUNCIL FINANCIAL AIDS In 2015 we worked with 2 different programs: 1-

8 4 MICROCREDITS AGREEMENTS We have two agreements for microcredits for entrepreneurs with La Caixa Bank and Laboral kutxa 5- CITY COUNCIL FINANCIAL AIDS In 2015 we worked with 2 different programs: 1- PROGRAMA I SUPPORT FOR THE DEFINITION AND LAUNCHING OF NEW BUSINESS PROJECTS 2- PROGRAMA II AID FOR THE IMPLEMENTATION OF ACTIONS TO IMPROVE VISIBILITY PROCESSES AND INTERNATIONALISATION OF SMES Entrepreneurship Department. Activity Report 2015 Santander City Council Página 7

already started their activity and whose needs differ

We have more than 5300 SMEs in our database with the

9 6- SMEs Profile The SMEs service groups together the activities specifically designed for companies that have already started their activity and whose needs differ significantly from the detected among entrepreneurs. We have more than 5300 SMEs in our database with the following profile: Entrepreneurship Department. Activity Report 2015 Santander City Council Página 8

7-Information The Entrepreneurs office gives support and other services like information and advice for all kinds of issues relating to self-employment and business creation: legal aspects, finance,

10 7-Information The Entrepreneurs office gives support and other services like information and advice for all kinds of issues relating to self-employment and business creation: legal aspects, finance, aid and grants, formalities of Constitution and start-up support services provided by the Town Hall of Santander or other agencies, etc. The attention of face-to-face, individually and adapted to the needs of each entrepreneur. Almost all of them authorize to be part of a database that allows to keep them timely and permanently informed about any issues that could affect theirs projects. The database has approximately 800 users. Every year we get in touch with them to ask about the status of their project and see if they want to continue in the database, unsubscribe or switch to the database of SMEs in case they have already started the activity. s sent in 2015: There is also a Data base of 5300 SMEs that are in touch with the Department and receive information on regular basis. Filters are made to send only useful information depending on the activity, number of employers, etc s sent to SMEs in 2015: In 2015 a Local Magazine was published each quarter and where there was at least a page dedicated to an interview with a new entrepreneur that had started the activity recently. Entrepreneurship Department. Activity Report 2015 Santander City Council Página 9

collaborations with other agencies like the Chamber of Commerce and

More than 7000 recipients receive it by email.

Networks: The Entrepreneurship Department runs a Twitter acount The

11 Newsletters of the Development Agency: Santander Informa: bi-monthly newsletter with general information of training, projects of the city, collaborations with other agencies like the Chamber of Commerce and includes an interview to an entrepreneur in every issue. More than 7000 recipients receive it by . Santander Comercio Exterior: focused on international issues Social Networks: The Entrepreneurship Department runs a Twitter acount The Development Agency runs a Facebook account Entrepreneurship Department. Activity Report 2015 Santander City Council Página 10

12 Local Development Agency webpage City council webpage Entrepreneurship Department. Activity Report 2015 Santander City Council Página 11

13 8- TRAINING COURSES All the face to face and on-line courses offered by the City Council are free. On line courses: marketing, social networks, coaching, accounting, community manager, personal brand, e-commerce, international commerce, cloud computing, java, word press, sales. rende.com The department coordinates two kinds of programs allowing young people to have an stage at local enterprises and institutions. Participants receive a training about entrepreneurship skills. Training activities 2015 Course Date Metodoly No. Participants No. hours Introducción a la gestión empresarial y los procesos de tomas de decisiones February Face to Face 8 10 Jueves Emprendedor (3 ediciones) 08/01 a 06/ /02 a 20/03 15 FACE TO FACE 09/04 a 08/ Gestión comercial y marketing para emprendedores y PYMES (Campus Santander Emprende) Construyendo SmartCities con lego Serious Play 13/04 a 30/04 On-line May FACE TO FACE Entrepreneurship Department. Activity Report 2015 Santander City Council Página 12

In 2015 we have organized every month an Enterprising breakfast which addresses topics of interest to entrepreneurs and companies such as responsibility in the sale, new technologies, corporate

laborales y cooperativas: empresas con valores 8 7 13/03/2015 17/04/2015 Estás al tanto de las responsabilidades y obligaciones que asumes con tus clientes?

14 In 2015 we have organized every month an Enterprising breakfast which addresses topics of interest to entrepreneurs and companies such as responsibility in the sale, new technologies, corporate social responsability, marketing, responsibilities of administrators, 3D printing, etc Date Entrepreneurial Breakfast Entrepreneurs SMEs 16/01/2015 Tu mejor empresa, tú /02/2015 Sociedades laborales y cooperativas: empresas con valores /03/ /04/2015 Estás al tanto de las responsabilidades y obligaciones que asumes con tus clientes? 5 11 Directivo de una PYME: una función de alto riesgo /05/2015 Administración electrónica para principiantes /06/2015 Modelos de negocio digital para todos los públicos /07/2015 Actitud para vender-te /09/2015 Diseño y creación en impresión 3D a tu alcance /10/2015 Integración Mk on y off-line /11/2015 Presentacion telecentro 3.0 y Aula conecta /12/2015 Programa Erasmus para Jóvenes Emprendedores 10 6 Entrepreneurship Department. Activity Report 2015 Santander City Council Página 13

Escenarios E-Commerce Training programme realted to e-commerce, social networks, Mobile Commerce, On-line marketing DATE WORKSHOP PARTICIPANTS 16 20 February Introducción al

9-Network with other active organisations in the field of entrepreneurship at local/regional/national level The City Council is in contact with different types of organisations

15 Escenarios E-Commerce Training programme realted to e-commerce, social networks, Mobile Commerce, On-line marketing DATE WORKSHOP PARTICIPANTS February Introducción al comercio electrónico March Redes sociales y Mobile Commerce April Publicidad digital y buscadores May Cómo instalar y gestionar una tienda on-line 26 9-Network with other active organisations in the field of entrepreneurship at local/regional/national level The City Council is in contact with different types of organisations at local, regional and national level in order to support entrepreneurs and businesses of the city Entrepreneurship Department. Activity Report 2015 Santander City Council Página 14

16 Entrepreneurship Department. Activity Report 2015 Santander City Council Página 15

Promoting Entrepreneurial Spirit Case Studies

Promoting Entrepreneurial Spirit Case Studies Stefan Thuis TU Dortmund stefan.thuis@cs.uni-dortmund.de Content 1) Entrepreneurship programmes of EU 2) EXIST Entrepreneurship out of Science 3) G-Dur A network