July 1, 2015 to June 30, 2018

Transcription

1 July 1, 2015 to June 30, 2018 Draft Strategic Plan [revised for 5/7 Retreatj A City that Works Know, understand, and respond to the community we serve, engage our residents, and provide valued services promptly, professionally and with a passion. Outcome: A respected and valued City organization that is efficient and collaborative, promotes community involvement and is proactive, responsible, and ethical. Draft Strategic Objectives: 1. Ensure a fiscally and organizationally sustainable city organization. a. Prepare a revenue measure for Council s consideration for the November 2015 ballot as outlined in the b adopted Fiscal Sustainability Plan. Update the City s purchasing ordinance and policies c. Implement a new business license software system to allow for on-line customer contact and ownership changes, payments, improved record keeping, and increased efficiency. (TI] d. Implement a citywide financial and accounting system to improve efficiency, financial management, and access to information. [TI] e. Review and update the City s Development Impact Fees, including Quimby park fees. f. Pursue Economic Development initiatives [see Economic Vitality Goal]. 2. Implement proactive infrastructure management in order to ensure that City infrastructure is maintained in a sustainable fashion. a. Implement maintenance and replacement recommendations of recently completed Facilities Assessment Reports as well as other reports upon completion including the Storm Drain Master Plan, Retaining Wall Study, etc. b. Purchase, install and fully implement a Computerized Maintenance Management System, and advanced irrigation control technology. [TI] c. Finalize scope and design, and then reconstruct Novato Boulevard between Grant and DeLong Avenues. d. Rehabilitate the Grant Avenue Bridge at Virginia Avenue. e. Complete Nave Drive sidewalk and street improvements between Main Gate and BoIling Drive. 3. Implement technology and communications initiatives to improve the efficiency and effectiveness of city operations as well as maximize opportunities to be transparent, effectively inform, and meaningfully engage the community. (Key technology initiatives are listed here and in various areas of the strategic plan based on their operational connection. TI = Technology Investment) P a g e 1 8 [4/20/2015]

2 a. Re-engineer and upgrade City website to create a more user-friendly, accessible, and interactive online information resource for the community. [TI] b. Implement a fuel management system for citywide use through Public Works. [TI] c. Implement a Human Resources Information System to support information and management of the City s employee information systems. [TI] d. Implement mobile technology to increase efficiency of field staff. [TI] e. Implement a robust GIS system in partnership with Mann Map with support for local needs. [TI] f. Implement an organization-wide Document Management system for access and retrieval of imaged documents to staff and the public. [TI]. 4. Manage Novato s transportation infrastructure in the most effective manner possible. a. Work closely with SMART to ensure a successful start to new rail service (see additional items under Environmental Legacy Goal). b. Study parking issues downtown, evaluate options, and develop a master plan. c. Work with TAM and Transit Agencies to finalize the design of, and construction funding for, the 4 Downtown Bus Facility. I d. Develop a comprehensive crosswalk policy, and implement safety improvements at existing marked and unmarked cross walks and implement at highest priority locations. e. Complete the 2015 Novato Bicycle and Pedestrian Plan and seek funding to implement identified projects including Safe Routes to Schools initiatives. 1I_ 1 ii I Page 218 [4/20/2015]

3 Living Well, Together Support facilities and design programs and services that create a healthy, caring, and inter connected community that is safe and secure. Outcome: A safe, livable, thriving, and involved community where we care for one another, where differences are bridged, and people strive to be active and healthy. Draft Strategic Oblectives: 1. Maintain and enhance public safety. a. Continue to expand the Crime Free Multi-Housing Program to additional facilities. b. Expand neighborhood and business watch and crime prevention programs as resources allow. c. Work with service providers and other agencies to coordinate response and solutions to homeless encampments including to transition homeless Novatans into shelter and housing. d. Enhance dispatch capabilities to receive 911 text messages. e. Work with allied agencies to provide threat assessments of vulnerable locations. f. Develop a comprehensive bicycle and pedestrian safety program to include education and enforcement. g. Work with SMART to promote rail safety and awareness. h. Develop, coordinate, and promote programs that engage at risk youth. 2. Continue aggressive Emergency Preparedness in all areas of the community. a. Revise City s Emergency Ordinance to bring it to more current standards. b. Fully integrate Web EOC software into Emergency Operations Center. [TI] c. Develop a protocol for visual surveys by public safety personnel during an emergency event. d. Expand community outreach through Get Ready Mann, CERT Training, and special event presentations. 3. Expand City support, partnership, and sponsorship of events to build community cohesiveness. a. Develop fun community events collaborating with DNBA, Chamber, NUSD, Fire District, Public Health and downtown businesses to encourage healthy living and cultural opportunities. b. Collaborate with Mann County Parks and Open Space District on Healthy Parks, Healthy People Initiative and events in Novato area parks. c. Collaborate and support annual Tour of Novato, NUSD School fundraising event. d. Explore collaboration with other towns and cities in Mann to share services/talent for community events. 4. Promote outreach and involvement of the Hispanic community. a. Partner with the Novato Chamber of Commerce and Hispanic Chamber of Commerce to explore and develop leadership opportunities. b. Develop outreach and recruitment strategy to encourage more representation and involvement from the Hispanic community as employees, volunteers and commissioners. c. Secure translation and interpretation services in order to increase the translation of frequently-used city forms and materials. Page 318 [4/20/2015]

4 5. Improve and develop facilities and programs to increase citywide recreational opportunities. a. Complete Hill Recreation Area/Margaret Todd Senior Center Master Plan and implement in phases as necessary, based on funding availability. b. Complete artificial turf feasibility analysis, identify preferred location(s), and pursue design and construction. c. Evaluate Lieb properties across Hill Rd from Hill Recreation Area for potential acquisition and park development. d. Identify and evaluate locations for outdoor pickleball courts. e. Complete planning and reconstruction of a Bahia park. f. Improve access to recreation by low income families through targeted outreach, education, and afterschool programs. 6. Continue to implement and participate in the Healthy Eating Active Living (HEAL) Cities initiative to create a more healthy and active Novato. a. Work with County Health and Human Services onnty-wide HEAL Strategic Framework implementation and a local HEAL Action Plan. b. Support Healthy eating through Community Garden support. 7. Promote Novato s Comprehensive Trail network, open space areas, and parks to increase awareness and motivate residents and visitors to be active. a. Collaborate with County Parks and Open Space, County DPW, and private property owners on improving bike/pedestrian path from Sutro Avenue to Stafford Lake Park. b. Develop plan for trail development and maintenance for 93 acres of City open space acquired on Novato s southern border. c. Review draft Novato Trails Master Plan and identify capital improvement projects and funding opportunities related to trails that could support implementation of better trail connectivity. 8. Promote Programs and Services for seniors that help them to remain engaged, active, and independent. a. Evaluate becoming an Age Friendly City and implement program or heighten efforts to support seniors aging in place and getting around town. b. Become a recognized Walk Friendly community focusing on making it easy for seniors, disabled and youth to move around town on foot. c. Enhance opportunities for seniors to be active at Hill Recreation Area through Master Plan process and incorporating senior friendly access and amenities. P a g e 4 8 [4/20/2015]

5 Economic Vitality Encourage a thriving business environment, becoming a hub of economic activity and innovation, with a focus on high-paying industries, a vibrant downtown, and a healthy economy. Outcome: A climate where business flourishes and grows, that attracts visitors, where residents can do business, work, and shop, and the City has the resources it needs to provide the services our community desires. Draft Strategic Objectives: 1. Strengthen and expand the biotech and life sciences industries in Novato. a. Secure active participation and funding from other cities, counties and private sector companies for the North Bay Life Science Alliance. b. Explore numerous public/private funding sources to help the Buck Institute complete construction of two additional laboratories and housing for visiting personnel. c. Expand the North Bay life science workforce by collaborating with educational organizations such as the College of Mann and the four county Workforce Investment Boards. d. Work with local property owners to re-purpose or build new facilities that would be attractive to growing life science companies including evaluating opportunities for a small business incubator. 2. Aggressively conduct business recruitment and retention and work to reduce Novato s loss of retail revenue to surrounding communities. a. Continue the Shop Local Novato campaign to help strengthen existing retailers sales and bring new products and services to Novato. b. Conclude feasibility studies and work with the Golden Gate Transit District, North Mann Water District, Novato residents, Planning Commission, Design Review Committee, City Council and other appropriate constituencies to determine if building a home improvement store is logistically and economically feasible. c. Work with the Chamber of Commerce, the Downtown Novato Business District and individual businesses to help recruit or retain jobs and companies and visit at least twenty-five businesses annually to get feedback on City programs and services, and to find out how City can help them succeed. d. Work with commercial and retail property owners/managers to keep these areas vibrant, active and occupied with growing businesses including but not limited to Bel Mann Keys, Hamilton, Commons, Pacheco Plaza, lgnacio Center, Vintage Oaks, Square Shopping Center, etc. e. Participate in the countywide effort to study the minimum wage issue and its ramifications on Novato. 3. Remove blight, restore historic structures, generate revenue, and utilize City owned properties in Hamilton. a. Facilitate and expedite the development application for the historic Hamilton Hospital into an assisted living and memory care facility. Page 518 [4/20/2015]

6 b. Complete application to the federal government to remove and exchange Lands to Parks restrictions on key properties and work to have application expeditiously processed. c. Once restrictions are removed, evaluate and engage a process to more fully utilize City owned properties while respecting the historical nature of these assets. Page 61$ [4/20/2015]

7 Great Places Create inviting natural and built places and spaces for contemplation, play, arts, and connection while celebrating our history. Outcome: Great places that encourage community pride and interaction, captivate the imagination, and offer tranquility. Draft Strategic Objectives: 1. Complete General Plan update process and adopt any necessary Zoning Code amendments 2. Redevelop Redwood Avenue corridor from DeLong to San Mann. a. Work with property owners and developers in the North Redwood Blvd. Corridor to develop retail/public spaces and recruit the type of tenants that were supported by Council and the public and as discussed at the community charrettes. b Develop oplions for potential streetscape improvements between DeLong and San Mann Drive 4 3. Facilitate a vibrant downtown that enhances community spaces, restaurant options and the retail environment. a. Complete Civic Center Planning. b. Continue working with the DNBA, including streamlining BID processes and updating the Memorandum of Understanding with clear and concise deliverables to ensure a well-managed BID. c. Work with DNBA and other organizations to create more eating and entertainment venues and activities in the Downtown area including but not limited to the Do Avenue. A ntown Novato Theater and 999 Grant d. Working collaboratively with DNBA and downtown businesses, create play activities and programs, concerts, outdoor movie nights and other events to energize downtown and build community. e. Provide ongoing support to operators of annual Farmers Market. 4. Create a community gathering space and dog destination by renovating Dogbone Meadow Dog Park. 5. Continue to support and improve the operation, facilities, infrastructure and community of the Mann Valley Mobilehome Country Club which is owned by the City. a. Prepare an engineering conceptual plan to plan for an upgrade all privately owned utilities in the Park in coordination with all utilities. b. Study the opportunity to move sanitary services from Las Gallinas Valley Sanitary District to Novato Sanitary District from an engineering and cost perspective in coordination with LAFCO. c. Consider options for long term protection of mobilehome use of the land through zoning and General Plan changes. d. Facilitate discussion and decision regarding the long term ownership of the Mann Valley Mobile County Club (MVMCC). P a g e 7 8 [4/20/2015]

8 Environmental Leg Preserve and protect Novato s unique environment for future generations and model best practices for the community. Outcome: Reduced greenhouse gas emissions for the organization and the City as a whole and adaptation to the local consequences of climate change. Preserved environmental resources, reduced commute trips, and increased awareness of the natural environment and our impact on natural resources. Draft Strategic Objectives: 1. Reduce greenhouse gas emissions and potable water use. a. Complete the conversion of all City streetlights and exterior public facility lights to high efficiency LED technology. b. Complete installation of 46.8 kw solar power system at Hamilton Pool. c. Develop solar streamlining ordinance as required under State law AB 218$. d. Continue vehicle replacements with hybrid vehicles and all electric (EV) or plug-in hybrid vehicles (PHEV), and seek additional grants for alternative fuel vehicles. e. Obtain Green Business Certification for City operations Expand PACE program financing and other renewable energy options. e. Actively work on implementation of the adopted Novato Climate Action Plan. f. Promote reclaimed water use and ensure all City-owned irrigation systems are connected to reclaimed water to the maximum extent possible. 2. Promote the use and accessibility of public transportation and the successful start of the SMART rail system a. Work with SMART and regional agencies to provide an appropriate and seamless interface between rail stations and City pedestrian, bike, bus, and traffic networks. 3. Pursue other environmental initiatives and preservation of environmental resources. a. Participate in regional efforts on preparation of a Vulnerability Assessment to plan for sea level rise. b. Evaluate properties for potential open space acquisition and/or park development. c. Work to continue the City s Urban Growth Boundary and any changes needed through a public process. d. Update the City s Green Purchasing Policy. P a g e 8 8 [4/20/2015]

9 July 1, 2015 to June 30, 2018 Draft Strategic Plan [Strikeout 3/12 vs 5/7] A City that Works Know, understand, and respond to the community we serve, engage our residents, and provide valued services promptly, professionally and with a passion. Outcome: A respected and valued City organization that is efficient and collaborative, promotes community involvement and is proactive, responsible, and ethical. Draft Strategic Obiectives: 1. Ensure a fiscally and organizationally sustainable city organization. a. Prepare a revenue measure for Council s consideration for the November 2015 ballot as outlined in the adopted Fiscal Sustainability Plan. b. Update the City s purchasing ordinance and policies. c. Implement a new business license software system to allow for on-line customer gpcnowersb changes-a-n4p*yea#, payments, improved Ela-5e-r-agem-e+t-aR4-record keeping, and increased efficiency. [TI] d. Implement an cntcrpriea citywide financial1 and accounting system to improve efficiency, financial management, and access to information. (TI] e. Review and update the City s Development Impact Fees, including Quimby pjfees. 1. Pursue Economic Development initiatives [see Economic Vitality Goal]. 2. Implement proactive infrastructure management as-eutlined in adopted4-i-scal Sustainability Planin order to ensure that City infrastructure is maintained in a sustainable fashion. a. Implement deferred and current maintenance and replacement recommendations of therecently completed Facilities C -d1ti-on--assessment-(-f -A Reports as well as other reports upon completion including the Storm Drain Master Plan, Retaining Wall Study, etc. c-tb Purchase, install and fully implement a Computerized Maintenance Management System- 1V11V1-S)L and advanced irrigation control technology. [TI] 4Tc. Redesign-and constructfinalize scope and design, and then reconstruct Novato Boulevard between Grant Ae-n+ie-and DeLong AvenueAvenues. etd.rehabilitate the Grant Avenue Bridge at Virginia Avenue. f- Reduce traffic congestion at the intersection of San MarinComplete Nave Drive d j_and Simmons Page 1112 [4/20/2015]

10 g-e. Finalize the preliminary design work for Redwood Boulevardstreet improvements between DcLong AvenueMain Gate and San MarinBolling Drive suitable for applying for grants to fund proposed improvements. h4.work with TAM and Transit Agencies to finalize the design of, and construction funding for, the Downtown B-us Facility. 3. Implement technology and communications initiatives contained in the Information Technology Strategic Plan to improve the efficiency and effectiveness of city operations and customer serviceas well as maximize pppnitestopsarent, effectively inform, and meaningfully ena the community. (Key technology initiatives are listed here and in various areas of the strategic plan based on their operational connection. TI = Technology Investment) a. lnve&ti-ga-te-an4 implement a help desk software system to manage techno4-ogy support guestigns requests and projects. Re-engineer and upgrade City website to create a more user-friendly, accessible, and interactive online information resource for the community. [TI] b. Implement a fuel management system for citywide use through Public Works. [TI] c. Implement a Human Resources Information System to support information and management of the City s employee information systems. [TI] d. Implement mobile technology to increase efficiency of field staff and implement mobile applications to provide easyoccess forthe-publicto link to City operations and communication.[tij e. Implement a robust GIS system in partnership with Mann Map with support for local needs. [TI] f. Implement an enterpriseorganization-wide Document Management system for access and retrieval of imaged documents to staff and the public. [TIJ] 4. Openness/Transparency/Engagement a. Re engineer and upgrade City website to create a more user friendly, intuitive, and interactive experience for public use. [TI] b. Implement citywide communications plan to improve communication and engagement with community by strengthening and optimizing internal communication flow and processes and via technology. (Ongoing) 5. Transportation Management 4. Manage Novato s transportation infrastructure in the most effective manner possible. a-- -Work closely with SMART and TAM staff to finalize the approvals for, and construction of traffic mitigations at-both SMART Stations. a.wnrk with SMART nh TAM t.,ff tn n.kt with nnc i.j: ing oppor ensure the Multi Purpose Pathways arc installcd.a successful start to new rail service (see additional items under Environmental Legacy Goal). &b.study parking issues downtown, evaluate options, and develop a master plan. Jtb=JALanc-IIS PtcBiy Page 2112 [4/20/2015]

11 ed. Develop a comprehensive crosswalk policy, and implement safety improvements at existing marked and unmarked cross walks and implement at highest priority locations. fe. Complete the 2015 Novato Bicycle and Pedestrian Plan and seek funding to implement identified projects including Safe Routes to Schools initiatives. Page 3112 [4/20/20 1.5j

12 Living Well, Together Support facilities and design programs and services that create a healthy, caring, and inter connected community that is safe and secure. Outcome: A safe, livable, thriving, and involved community where we care for one another, where differences are bridged, and people strive to be active and healthy. Draft Strategic Objectives: 1. Maintain and enhance public safety. a. Continue to expand the Crime Free Multi-Housing Program to additional facilities. b. Expand neighborhood and business watch and crime prevention programs as resources allow. b--c.work with service providers and other agencies to coordinate response and solutions to homeless encampmentsjçuuinjpjansition homeless Novatans into shelter and housing. ad. Enhance dispatch capbilities to receive 911 text messages. 4Work with allied agencies to provide threat assessments of vulnerable locations. etdevelop a comprehensive bicycle and pedestrian safety program to include education and enforcement. g. Work with SMART to promote rail safety and awareness. h. Develop, coordinate, and promote programs that engage at risk youth. 2. Continue aggressive Emergency Preparedness in all areas of the community. a. Revise City s Emergency Ordinance to bring it to more current standards. b. Fully integrate Web EOC software into Emergency Operations Center. [TI] c. Develop Joint Response Protocol a protocol for windshieidvisuirveys by public safety personnel during an emergency event. d. Expand community outreach through Get Ready Mann, CERT Training, and special event presentations. 3. Expand City support, partnership, and sponsorship of events to build community cohesiveness. a. Develop a tay-streets an4fun community event seriesevents collaborating with DNBA, Chamber, NUSD, Fire District, Public Health and downtown businesses to encourage healthy living and cultural opportunities. b. Collaborate with Mann County Parks and Open Space District on Healthy Parks, Healthy People Initiative and events in Novato area parks. c. Collaborate and support annual Tour of Novato, NUSD School fundraising event. d. Explore collaboration with other towns and cities in Mann to share services/talent for community events. 4. Promote outreach and involvement of the Hispanic community. a. Partner with the Novato Chamber of Commerce and Hispanic Chamber of Commerce to explore and develop leadership opportunities. b. DeveloprncntDevelop outreach and recruitment strategy to encourage more representation and involvement from the Hispanic community as employees, volunteers and commissioners. Page 4112 [4/20/20151

13 c. Secure translation and interpretation services in order to increase the translation of frequently-used city forms and 4o ment&rnatenals. 5. Improve and develop facilities and programs to increase citywide recreational opportunities. a. Complete Hill Recreation Area/Margaret Todd Senior Center Master Plan and impjent in phases as necessary, based on funding availability. b. Implement Hill Rcc/MTSC Master Plan in phases as necessary, based on funding availability. See Great Places Objective if?. b.complete artificial turf feasibility analysis, identify preferred location(s), and pursue design and construction. d-.c Evaluate Lieb properties across Hill Rd from Hill Recreation Area for potential acquisition and passive ed.ldentify and evaluate locations for outdoor pickleball courts. f-re. Complete planning and reconstruction of a Bahia park. gfjmprove access to recreation by low income families through t eted outreachan6l education afterschoi orams. 6. Continue to implement and participate in the Healthy Eating Active Living (HEAL) Cities initiative to create a mote healthy and active Novato. a. Work with County Health and Human Services on county-wide HEAL Strategic Framework implementation and a local HEAL Action Plan. b. Support Healthy eating through Community Garden support. 7. Promote Novato s Comprehensive Trail network-al open space areasl and parks to increase awareness and motivate residents and visitors4o-geteu-t4d-eto be active. a. Collaborate with County Parks and Open Space, County DPW, and private property owners on improving bike/pedestrian path from Sutto Avenue to Stafford Lake Park. b. Develop plan for trail development and maintenance for 93 acres of City open space acquired on Novato s southern border. c. Review draft Novato Trails Master Plan and identify capital improvement projects and funding opportunities related to trails that could support implementation of better trail connectivity throughout town.. 8. Promote Programs and Services for seniors that help them to remain engaged, active, and independent. a. Evaluate becoming an Age Friendly City and implement program or heighten efforts to support seniors aging in place and getting around town. b. Become a recognized Walk Friendly community focusing on making it easy for seniors, disabled and youth to move around town on foot. c. Enhance4h-e opportunities for seniors to be active at Hill Recreation Area through Master Plan process and incorporating senior friendly access and amenities. -See-at-P1ac-es-0t3j-e t4ve4& 4I P a g e 5 I 12 [4/20/20151

14 ZT 19 Ed

15 Q Work with scrvicc pro IuLI to tran5ition homclcss Novatans into hrltpr nr1 hntjc.inr Economic Vitality Encourage a thriving business environment, becoming a hub of economic activity and innovation, with a focus on high-paying industries, a vibrant downtown, and a healthy economy. Outcome: A climate where business flourishes and grows, that attracts visitors, where residents can do business, work, and shop, and the City has the resources it needs to provide the services our community de-se-r-ve-sdesires. Draft Strategic Obiectives: 1. Strengthen and expand the biotech and life sciences industries in Novato. a Secure active participation and funding from other cities counties and private sector companies for the North Bay Life Science Alliance. b. Explore numerous public/private funding sources to help the Buck Institute complete construction of two additional laboratories and housing for visiting personnel. c. Expand the North Bay life science workforce by collaborating with educational organizations such as the cjjg fmarin and the four county Workforce Investment Boards. d Work with local property owners, including thc Buck lntitutc to re-purpose or build new facilities that would be attractive to growing life science companies including evaluating opportunities for a small business incubator. 2. Aggressively conduct business recruitment and retention and work to reduce Novato s loss cfretail ee1cagerevenue to surrounding communities. a. Continue the Shop Local Novato campaign to help strengthen existing retailers sales and bring new products and services to Novato. b. Conclude feasibility studies and work with the Golden Gate Transit District, North Mann Water District, Novato residents, Planning Commission, Design Review Committee, City Council and other appropriate constituencies to determine if building a home improvement store is logistically and economically feasible. c. Work with the Chamber of Commerce, the Downtown Novato Business District and individual businesses to help recruit or retain jobs and companies and visit at least twenty-five businesses annually to get feedback on City programs and services, and to find out how City can help them succeed. d. Work with commercial and retail property owners/managers to keep these areas vibratcvibran. active and occupied with growing businesses -i-.e including but not limited to Bel Mann Keys, Hamilton, Commons, Pacheco Plaza, lgnacio Center, Vintage Qjç Square Shopping Center}ç Page 7112 [4/20/20151

16 e. wage issue and its ramifications on Novato. 3. Remove blight, restore historic structures, generate revenue, and m-e-fe414i-yutilize City owned properties in Hamilton. a. Facilitate and expedite the anticipated development application for the historic Hamilton Hospital into an assisted living and memory care facility. b. Complete application to the federal government to remove and exchange Lands to Parks restrictions on key properties and work to have application expeditiously processed. c. Once restrictions are removed, evaluate and engage a process to more fully utilize City owned properties while respecting the historical nature of so eef-these assets. 4 Facilitate avi a-an4+e&ter-e44 ntewwth-at-enh-n-c-es-c-ornmunity spaces, restaurant options and the--r-eta4 environment a. Develop a medium and long term parking managcmcnt plan for Downtown. a. Continu ::c!:in;.1th thq DNEA, i ncuding streamlining l Dpi nd updating the M J..._LI ;-managed BID. Page 8112 [4/20/2015]

17 Great Places Create inviting natural and built places and spaces for contemplation, play, arts, and connection while celebrating our history. Outcome: Great places that encourage community pride and interaction, captivate the imagination, and offer tranquility. Draft Strategic Objectives: 2. Complete General Plan update process and adopt any necessary Zoning Code amendments 3. Redevelop and enliven Redwood Avenue corridor from DeLong to San Mann. a. Work with property owners and developers in the North Redwood Blvd. Corridor to develop retail/public spaces and recruit the type of tenants that were supported by Council and env&in thpic and as discussed at the community charrettes. b. Develop options for potential streetscape improvements between DeLong and San Mann Drive.) 4.Facflitatearintown that enhances communi restaurant o tions and the retail environment. a. Complete Civic Center Planning. b Contjnue wprkingyiith the DNB i clu i arnhn BlDprqç_eses and dating the Micium ed. Working collaboratively with DNBA and downtown businesses, create play S-tfeet&activities and concerts, outdoor movie nights and other events to enlivenenergize downtown and build community (see also Living Well Together?).. _frovide ongoingpport to qperators of annual Farmers Market. 5. Create a community gathering space and dog destination by renovating Dogbone Meadow Dog Park. & Review-ex1-stngd-raFt-N-e ate-t-r-ails Master Plan to identify ways to create and prom-ote a-co-m-p-r-ehensive n two-fk-of trails and-pa-ths. 7. Implement Hill Recreation and Margaret Todd Senior Center Master Plan that will create a great place for youth, seniors and all residents in Novato (sec Living Well Together?). 6. Continue to support and improve the operation, facilities, infrastructure and community of the Mann Valley Mobilehome Country Club which is owned by the City. a. Prepare an engineering conceptual plan to plan for an upgrade all privately owned utilities in the Park in coordination with all utilities. b. Study the opportunity to move sanitary services from Las Gallinas Valley Sanitary District to Novato Sanitary District from an engineering and cost perspective in coordination with LAFCO. c. Consider options for long term protection of mobilehome use of the land through zoning and General Page 9112 [4/20/20151

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19 Environmental Legçy Preserve and protect Novato s unique environment for future generations and model best practices for the community. Outcome: Reduced greenhouse gas emissions for the organization and the City as a whole and adaptation to the local consequences of climate change. Preserved environmental resources, reduced commute trips, and increased awareness of the natural environment and our impact on natural resources. Draft Strategic Obiectives: 1. Reduce greenhouse gas emissions and potable water use. a. Complete the conversion of all City streetlights and exterior public facility lights to high efficiency LED technology. b. Complete installation of 46.8 kw solar power system at Hamilton Pool+SED Fund Project).. c. Develop solar streamlining ordinance as required under State law AB d. Continue vehicle replacements with hybrid vehicles and all electric fev) or plug-in hybrid vehicles (PHEV), and seek additional grants for alternative fuel vehicles. e. Obtain Green Business Certification for City operations. f. PromoteExpand PACE program financing and other renewable energy options. g. Actively work on implementation of the adopted Novato Climate Action Plan. h. Promote reclaimed water use andparticipate in r-egfonal efforts on preparation of a Vulnerability Assessment-to plan far sea level ri3ereclaimed Water Use By 2018; ensure all City-owned irrigation systems are connected to reclaimed water to the maximurn extent possible. 2- SMART 2. Promote the use and accessibility of public transportation and the successful start of the SMART rail system a. Work with SMART and TAM staffregional agencies to mplementprovide an appropriate and seamless interface between rail stations and City pedestrian, bike, bus, and traffic m4tigations at both SMART Stations and to ensure the Multi-Purpose Pathways are installed (see A-City That Works?).networks. 3. Pursue other environmental initiatives and preservation of environmental resources. a. Participate in regi.aj efforts onpreparation of a Vulner billy Ass smçqjao1qr sea level rise. b. Evaluate properties for potential open space acquisition and/or park development. c. Work to continue the City s Urban Growth Boundary and any changes needed through a public process Update the City s Green Purchasing Policy. Initiatives being urn Park above goals. P a g e 11 I 12 [4/20/2015j

20 FDciIitDte discussion and di ownership. earding Mann Valley Mobile County Club (MVMCC) long term Page [4/20/2015]

21 Update Friends Redwood is can STRATEGIC PLAN RETREAT - MARCH 12, 2014 CHANGES NOT MADE A CITY THAT WORKS Do not make City that Works the first goal. [Council discussed and decided no change] 2. d, e, g, h written as if a decision has been made and is missing the decision part. [Some wording changes for a couple of items] 2. 1 Add other places to reduce congestion 4. b Doesn t give me a feeling of people-to-people. do with various traffic calming techniques. 3. Technology initiatives anything for making sports registration easier? Add ability to do online waivers. 5. Ramp metering is this something we need to be proactive about? 3. Electronic comments 6. Are there other programs to be included? Continuum - Looks lost here. LIVING WELL, TOGETHER Several objectives have to do with Community Building 3, 4, 8, 9, maybe reorganize. Youth not specifically pulled out as a community. 1. Growing graffiti program. 1. More police officers. 5. e Other organized sports who feel they don t have enough ball fields. 6. b Support local markets. Missing of Parks volunteer opportunity. Engage Jewish community, faith-based communities, other communities to target. Mention role of commissions. Youth access to alcohol, specifically called out. Look at our Social Host Ordinance. Pot legalized 2. Positive language. there anything we need to do? Track legislation and be prepared. 3. a Haven t made the decisions. Haven t given permit. Add Streetscape Zoning Code. ECONOMIC VITALITY GREAT PLACES ENVIRONMENTAL LEGACY Boulevard, converting into a green space. Need to identify key provisions in General Plan that can be implemented in the three years. Encouraging employers to promote alternative commute options.

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23 CITY OF NOVATO STRATEGIC PLAN COMMENTS FROM COMMISSIONERS Commissioner #1 This draft is quite good. There are a couple of things that the Council might consider in this process. We should be completing the General Plan within a year or so and see no reference. At our Commission meeting earlier this month, we recommended to adopt the Complete Streets model. Perhaps it is addressed in many of the bullets on transportation, otherwise it should be included. We also just started the process for the Northwest Quad and there should be some mention that there is an effort to update planning in that area. I think a mention of ongoing water conservation and the need to get closer to completion at Hamilton Field would not hurt. Commissioner #2 This looks great from my standpoint. Commissioner #3 Yes I'm interested. Any chance this will be in a collaborative setting? One approach is for folks to do a little homework to review and identify three or so recommendations, but then come together and compare and converse. Is that your thinking? Overall, I've been impressed with the city's approach and commitment to the general plan and sustainable management. Commissioner #4 First, let me say that I am favorably impressed with the format, strategies, and tactics in this plan. Very well done! Here are my thoughts as I read through the document: 1. Concerning the City That Works section: There were a variety of fees identified during the Fiscal Sustainability work, where Novato is not employing certain fees that are common in other cities. I can t remember the correct names for them now, but a Road Impact fee for garbage and a franchise fee for cable come to mind. Over the next three years, might we expand the sources of revenue for the city especially for recession-proof activities such as trash and cable? 2. Is the item Implement an organization-wide Document Management system for access and retrieval of imaged documents to staff and the public meant to be number 3f in the City That Works section of the plan? 1

24 3. In the Living Well section, I have no idea what item 2c means. Perhaps a little more could be included for the edification of the uninformed (like me)? 4. In the Living Well section, should item 4b begin with Develop instead of Development? 5. In the Economic Vitality section, change vibrate to vibrant. 6. In the Economic Vitality section, is there actually more content planned for item 4e? 7. Sync up references in Living Well item 5a and Great Places item 6. (The current references point to #? in each case.) 8. In the Environmental Legacy section s item 3, I would like to see more about how the City plans to assist with the successful start of the SMART rail system. None of the lettered items beneath item 3 are related to SMART. What can we do to ensure a strong start? Commissioner #5 Two city issues that I did not see addressed: 1. Immediately review and adjust Novato Police Department pay rates for our public safety Officers/administrative staff to other jurisdictions. 2. Accelerate the delivery/availability of reclaimed water to all of Novato s large water users. Officer incentives for its usage. Commissioner #6 Thanks for reaching out, Michael. I will certainly review and provide feedback. Thank you so much for serving our city so well. You can count on me to support your work! Commissioner #7 Understood. However I can be of help. Commissioner #8 M where are the improvements to Ignacio Blvd pedestrian crossings? I guess people out there just don t count Commissioner #9 The Strategic Plan is very ambitious, looks good. Let me know if I can be of help in any way. 2

25 Commissioner #10 An EXCELLENT start. I would add a few things: 1. add bicycle parking downtown and at ALL shopping centers, to ENCOURAGE people to shop/do errands on their bikes. 2. make sure that all schools are served by a COMPLETE gap-free network of bike lanes and sidewalks, to ENCOURAGE both students and staff to walk and ride to school. 3. Complete bike/ped network of lanes and paths. Use this as a marketing tool to attract people to Novato to start/end their rides and bring their families. While one member rides, the others shop and explore town. This brings in money in a fairly ecologically benign manner. Davis and Healdsburg have both done this. Commissioner #11 I've reviewed the attached draft and below are my comments. 1. With the pending start-up of SMART and potential development on N. Redwood, I have Serious concerns with the traffic impacts at the San Marin/Redwood intersection particularly at peak traffic hours. We re going to have negative impacts and we are going to need to be ahead of them. 2. We have a growing issue in town panhandling at major intersections. Perhaps this is better addressed through the Police Department, but I feel it is worth mentioning. 3. Water availability will continue to be an issue of concern. Clearly, this is the responsibility NMWD, but how we grow will need to be responsive to the lessening availability of water. I also have some comments which surround some of the listed "outcomes" of the goals. Under the section, "Living Well, Together", the outcome includes "...where we care for one another". I'm not sure that is a realistic outcome. What if it said, "...where we share concern for one another"? I'm probably being nit-picky, but I just feel the sentiment could be phrased more practically and still convey the intended message. Similarly, under "Economic Vitality", the outcome includes, "...and the City has the resources it needs to provide the services our community deserves". When the word "deserve" is used, we set the stage where people start expecting and then demanding things that might not be practical or quite possibly, affordable. The word "deserves" opens a big can of worms. I suggest that either the word "desires" or "expects" replace "deserve". Not sure if this is what you were looking for, but I hope it helps! 3

26 Commissioner #12 Thanks for the opportunity to review and comment on the Draft Strategic Plan. It is a very ambitious document. Many of the detailed policies implementing each of the goals seem to overlap - I found myself wondering about consolidation and refinement of many policies which I'll discuss further below. Of course, I recognize that this is a draft and you are looking for feedback about the big ideas (I also recognize that I'm relatively new to all of this, so there's a good chance I'll be sticking my foot in my mouth on a few of these...i thank you for your patience in advance). A City that Works (page 1) First sentence: instead of "with a passion", perhaps "with integrity" would be a bit more appropriate. Page 1, Item 1c - Increase efficiency of ownership changes, payments and record keeping through implementation of new business license software systems (is it just for business licenses? Or it is applicable to other permit tracking systems?) Page 1, Item 2b - it seems like the plan laid out on Page 7, Item 7 would be better situated here rather than under "Great Places" Page 1, Item 2d - identify what is going to be finalized Page 2, Item 3 (general) - it would appear that the City is implementing multiple new software systems (document archiving and retrieval, GIS, mobile tech, HR info systems, overhauling City's website) - is the IT department ready for that? Seems like it would take a significant effort to implement just one of those systems! Also, hasn't the City's website already been redesigned? And should the fuel management system be in this section? Page 2, Item 3c - not sure what that means - is it a Human Resources issue, or is it an IT issue? Page 2, Item 3 - the very last sentence (after item 3e) - should that be 3f? Page 2, Item 4b - similar to Page 6, Item 4a - probably better suited to be kept here and removed from "Economic Vitality" Living Well, Together (page 3) Suggestion for first sentence: Design programs and services that support existing facilities and provide opportunities for creation of a healthy, safe and equitable community. Page 3, Item 1e - what is a "vulnerable location"? And what is a "threat assessment"? Page 3, Item 3 - can we add something along the lines of, "Collaborate with local public institutions and facilities (such as schools) to establish community gardens." Page 4, Item 5d - what's pickleball? (never mind - I just googled it - that looks fun!) 4

27 Page 4, Item 8 (general) - doing community gardens at schools might provide opportunities for gardeners (especially senior gardeners) to pass on their knowledge to the kids at the schools - would potentially give the two very different age groups a chance to interact. Economic Vitality (page 5) Under the "Outcome" statement - instead of "...the City has the resources it needs to provide the services our community deserves", perhaps it would be more objective/accurate to say "...to provide the services desired by the community." Page 5, Item 2 - Perhaps reword the first sentence to read, "Vigorously recruit community-building businesses while working with (commercial) property owners to reduce the City's retail vacancy rate." (we need more businesses like Bicycle Brustop that regularly host local events that build community!) Page 6, Item 4a - move to Page 2, Item 4b Great Places (Page 7) General comments - there are a number of locations throughout the city that would benefit from traffic circles. If Novato successfully installed a few traffic circles, we'd be taking the initiative and potentially setting a great example for the rest of Marin. I realize the older residents of Novato might not be enthused about this...i'm not sure what the City would need to find the motivation to explore the top 3 intersections for traffic circles...but it would be nice to start the conversation. I'd like to think that over time, once folks started using them and seeing how well they work, it would become a source of local pride. Page 7, Item 7 - should this be moved to "A City that Works"? Environmental Legacy (Page 8) General comments - the Planning Commission just received a report from the County's MCSTOPP representative regarding new requirements from the State pertaining to drainage facilities and overall impacts to water quality. It would be worthwhile to include a point in this section about efforts to improve regional water quality through local efforts. It shows that we are doing our part to keep the Bay clean, and it gives residents something to take pride in. Other general comment - has the City ever explored wind energy conversion systems (windmills)? There are lots of new designs emerging in the market that almost look like kinetic sculpture. Parts of Novato get plenty windy and a few, well-placed systems that look like public art could enhance the visual environment and produce energy at the same time. Again, it might be a conversation worth starting - especially if it is something that could save the City money in the long run. Overall, it looks like the draft captures all the big ideas. I hope my comments are useful to you and staff. Please feel free to contact me if you have any questions. Commissioner #13 I'm sorry for getting back to you after the deadline. 5

28 I will first start by saying that I think the ideas contained in the plan are admirable. What an amazing community Novato will be when we accomplish these goals. My overriding concern is that financially, I don't see how it is possible to achieve anything without first generating increased, long-term revenue. Every report I look at cites lack of available funding as a barrier to implementation. These barriers will continue to be an issue when attempting to implement the Strategic plan. You have the "What" but I'm not seeing any of the "How". The programs being suggested are currently unfunded. Additional staff time will be required to "work with", "Collaborate", "explore", "expand" etc... This Plan looks like it was prepared for a City that is financially sound and thriving. Even with Measure F funds, I don't think that is how Novato would be described. I am also specifically concerned that our Police Department is the unofficial training ground for new officers to Lateral into other Cities after we have absorbed the cost of training them. Unseasoned officers diminish the capacity of the Department. The community and our officers are at risk when we have unfilled vacancies, a disproportionate percentage of new hires and staff working mandatory overtime. I know I sound like doom and gloom and I'm sorry about that. I just want to see something based in our reality. 6