Fueling the Powerhouse Jena

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1 Fueling the Powerhouse Jena How to successfully restructure fuzzy university-industry interfaces into a seamless One Stop Agency for all stakeholders Oliver Pänke, Kerstin Rötzler, Ralf Schindek, Lutz Maicher contact: lutz.maicher@uni-jena.de

2 Powerhouse Jena Initial position of Jena and Jena University Source: Growing town with around inhabitants and high standard of living Strong industrial history, with succesful recovery after Germany s unification Today one of the most succesful regions in Eastern Germany Jena University grew to students, 340 professors and 6,400 staff members Specialisation in optics, precision instruments, pharmaceuticals, biotechnology, IT Research Ecosystem: 3 Max- Planck, 3 Leibniz, 1 Fraunhofer, University of Applied Science

3 Entrepreneurial University Strategic goals of Friedrich-Schiller-University Jena Getting a top position in national CHE University Rankings to be attractive for students and researchers Realising excellent research through research funding focused on: Life, Light, Liberty Development of forward-looking research and transfer priorities through building strategic research clusters (InfectoGnostics, idiv, Strategie 2020 etc.) Internationalisation through fostering research cooperation in Horizon 2020 Strengthening research transfer and increasing start-up activities Boosting the Innovation Power of the regional economy through cooperation

4 Executing the strategy ROADMAP

5 Implementing a Roadmap Restructuring Process of the technology transfer support at FSU Jena Starting Period Three rather independent divisions are responsible for (i) research funding, (ii) patent applications and licencing as well as (iii) patent-related research and consulting Strategic Committment on Transfer by Executive Board > Transition Period Establishment of a business start-up service (Gründerservice) including systematic consulting & coaching that is not outsourced to external consultants. Current Status One Stop Agency is established.

6 Implementing a Roadmap Starting Period ( ) OFFICE NAME INSTITUTIONAL ASSIGNMENT PROVIDED SERVICES Beginning period ( ): Three rather independent divisions are responsible for (i) research funding, (ii) patent applications and licencing as well as (iii) patent-related research and consulting Chancellor s Office of Transfer University s Excecutive Board Identifying appropriate research funding programs Supporting grant applications Supporting trade fair presentations Patenting and licencing Patent Division Faculty of Physics and Astronomy Patent research and consulting name nonexistent Faculty of Economics and Business Administration Entrepreneurial teaching First steps of Entrepreneurship consulting

7 Implementing a Roadmap Transition Period ( ) OFFICE NAME INSTITUTIONAL ASSIGNMENT PROVIDED SERVICES Transition period ( ): Establishment of a business start-up service (Gründerservice) including systematic consulting & coaching that is not outsourced to external consultants. This resulted in a substantial increase of counselling interviews. Additionally, the patent information centre was embedded within the service centre for research & transfer (SFT). Cooperation with the TTO of Bauhaus University Weimar (BUW) complements SFT services.

8 Implementing a Roadmap Transition towards the One-Stop-Agency the core tasks of the SFT Support Research Funding Transfer and Commercialisation Patent information and IP-Management Data- and EU- Project Managemen R&D-Marketing Trade Fairs Start-up Support

9 Implementing a Roadmap Transition towards the One-Stop-Agency organisational integration FSU Faculty Business Department Comp. Science Depart. Psychology Depart. Bauhaus-Universität Weimar Media Faculty Service from a One-stop shop Research Transfer Start-up Board Cancelor SFT - Service Center Research & Transfer ORGANISATION Regional Integration K1 Start-up Support Executives FSU BUW Research Management Teaching Scientific Development Faculties FSU BUW Start-up Ambassadors Teaching Entrepreneurship Workshops Best Practices Administration FSU BUW Staff Administration Student Administration Press and Communication Departements

10 Implementing a Roadmap K1 - The start-up support in detail Sensibilisation Idea Scouting Qualification Business Competences Summer Academy Idea Seminar Seminar Start-up Management Consulting Seminar Prototypes Freiraum Idea Check Teambuilding / Mentors Idea Development Busines Model Development Market Analysis IP Management Legal and Tax Counsel Financing Idea Competition Regional Idea Competition Strategy Competition Regional BM Competition and further more Coaches Testing Ideas EXIST ThüBAN, TowerVenture, STIFT, HTGF, sonstige Prototyp / Proof of concept EXIST Seed Scholarship Technology and Innovation Parc Job Information Center Further Research EXIST Research Transfer Coworking SOBAEXA Office in Incubator Villa Coworking Kombinat SÜD

11 Implementing a Roadmap Costs and Financing Starting and transition period Service Development mainly financed through third party funding (EXISTprogram) Today Still third-party funding, but engagement of University increases More committment from regional government is required In 2013 budget of SFT is roughly 1% of University s total budget (but 40% of this money is from third parties) Development of new and innovative approaches, services and tools has to be financed through third party funding

12 From Cradle to Exi(s)t BEST CASES

13 SpeedUp: Software for Disaster Management BMBF Research Project SpeedUp Start-up Project UniRed BMBF-Project Idea and Business Model Development Winner and Presenter at Gründer- und Innovationstag 2012 Seminar for start-up development Presentation training (for fairs) F. Geyer, Dr. V. Schau, M. Wolf, S.Scharf (vlnr) Gründerchamp beim Gründer- und Innovationstag 2012 EXIST scholarship Start-Up UniRed Market Research through JenVision Registration of two trademarks Preparation of EXIST seed funding scholarship CEBIT 2013 Registration for utility model Award of EXIST seed funding scholarship Award of IKT-innovativ

14 Development of Nano Cellulose BMBF-Project: ForMaT (2008) Idea and Business Model Development Winner of Idea and Business Plan contests Seminar for start-up development Trade Fair participation (Mdeica, Biotechnica, etc.) TMWAT-Land: Research funding (2010) Development of a pilot for industrial production BMWi-EXIST Research Transfer (2012) Registration for trademarks and patents Refinement of the Business Plan Company JeNaCell GmbH ( ) Award of the Regional Research Proce 2012

15 Establishing Excellence THE PATENTING PROCESS

16 Operational Excellence From disclosure to successful application Regional Transfer Assoication (Thuringia) Universities of Applied Sciences FH Erfurt, FH Jena, FH Nordhausen, FH Schmalkalden 4 Non-University Research Institutes Institut für Bioprozess- und Analysemesstechnik e.v. Heiligenstadt Institut für Mikroelektronik- und Mechatronik-Systeme Ilmenau Institut für Photonische Technologien e.v. Jena Materialforschungs- und prüfanstalt an der BU Weimar University Hospital Jena 2 Universities Bauhaus Universität Weimar, Technische Universität Ilmenau 52 1 Erfindungsmeldungen Patentanmeldungen 15 1 Quote 30 % Friedrich-Schiller-Universität Jena Currently not member of the Association % 1 ) PVA-Arbeitsbericht 2012, PATON

17 Implementing Processes The Patenting Stage Gate Model at FSU Jena a selective process Contact 15 % Idea Recherche Alternative ways 70 % 15 % Invention Disclosure Assessment Patentability Recherche Novelty State of the Art Assessment Valorisation Recherche Claims Options Market analysis Commerc. Scouting Freedom to Operate Judicial Consulting Patentportfolio Verbundpartner DE Patent Application Commercialisation Monetisation Start-up Licence Sale Patent Management Research Internationalisation

18 Establishing Excellence RESEARCH AND TEACHING ON TRANSFER & ENTREPRENEURSHIP

19 Implementing Excellence Research on Transfer and Entrepreneurship Scientific Projects (External Funding for Research on Innovation and Transfer) Feedback and Evidence from Practice Scientific Exchange (z.b. Conferences, etc.) Joint Research Group on Transfer with Research Group (Think Tank) JP Entrepreneurship FSU Business Department JP Technology Transfer FSU Computer Science Dep. JP Innovation and Creative Management, BUW Media Dep. Accompanying Research Prof. Eva Schmitt-Rodermund, CADS Institut for Psychology Consulting SFT K1-Der Gründerservice Gründerwerkstatt neudeli Ergebnisse fließen in die Beratung (z.b. Coachingtools für Gründerinnen) Regional Networks FuE-Transfer-Net Jena-Weimar ( )

20 Implementing Excellence Teaching on Transfer and Entrepreneurship For students and researchers of the Universities For the regional Innovation Systems Qualification Bachelor Master Workshops Lecture Business Basics Introduction Lecture Business Basics (Start-up and Growth of Companies) Lecture 190 Start-up Management FSU Jena BU Weimar Participants Modul Freies Wissen Seminar 21 Start-up management Faculty independent, integrated in curriculum Summer Academy Start-up Management 33 Modul From Idea to Innovation Business Basics for physician MBA program (planned) High Tech-Industries In-service trainings 50 in-service training fees Angebote für Unternehmen

21 Fueling the Powerhouse Jena LESSONS LEARNED

22 Lessons Learned Impact Impact in million of third party research funding 5 million revenues by contract research or patent royalties 30 patent applications that have been filed 118 counselling interviews in the start-up service 43 start-up projects are counselled 4 technology-based start-ups that have been founded + A 2014 study conducted by IW Consult (Cologne) reveals that Jena has the strongest network between research and industry. It's a hub for regional technology transfer.

23 Lessons Learned Success Factors An engaged and committed team

24 Lessons Learned Success Factors and much more Committment of the Executive Board to transfer as strategic task of the University Centralization of all relevant activities under one management, budget and reporting line Sensibilisation and Subsidiarity for faculties and research projects One-stop agency with full support from idea to commercialisation Strong integration and regional networking with all stakeholders with longterm perspective International Networks with partners from industry

25 Lessons Learned Challenges The long-term success of the SFT is challenged by two external forces: Financing. The services of the SFT cannot be maintained in a selffinancing manner It will always require additional funding from the university s management and other public sources General need to cut costs at universities that is demanded by the regional government Regional deficit. Although Jena is one of the most powerful industrial regions in East Germany, it still lacks large corporations, potent business angles and investors. Following this structural deficit, the private R&D spending in the Jena region are smaller compared to comparable cities in Southern Germany. absorptive capacities of private companies are smaller

26 Learn more Case Study and Contact Thank you very much for your attention! Contact: Prof. Dr. Lutz Maicher Technology Transfer Research Group

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