ARTSERVE S STATEWIDE WORK

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2 ARTSERVE MICHIGAN Statewide nonprofit leading advocacy for the arts, culture, arts education and the power of creative industries to transform people and places in Michigan.

3 ARTSERVE S STATEWIDE WORK Advocacy research, grassroots organizing, coalition building, and lobbying advancing policies and sustainable funding for arts and culture. Creative Industries professional practice resources/networking for artists and creatives to cultivate their artistic practices. Strategic Communications positioning arts as essential to Michigan s reinvention and engaging dialogue on issues facing creative sector. Ultimate Reality Show, Artist Joan Waters, ArtPrize 2012.

4 ARTS, CULTURE, CREATIVITY = VIBRANT CITIES ArtServe believes the presence of arts, culture and creativity shape vibrant communities places that attract talent, business, and make our cities great places to live and explore. Chalk Flood 2010, Grand Rapids Bob Bliss, Artist

5 ARTS, CULTURE, CREATIVITY = VIBRANT CITIES Artists are change agents -- bringing creativity and leading change in our cities, downtowns and neighborhoods, and embracing possibilities over obstacles. Rust Belt Artist Market, Ferndale

6 ARTS, CULTURE, CREATIVITY = VIBRANT CITIES Arts education essential for all Michigan children integrated in academics and thru arts programs -- shaping young minds to be tomorrow s innovative leaders and talented workforce. Mosaic Youth Theatre of Detroit

7 CREATIVE PLACEMAKING -- NEA SETS STAGE 2010 white paper for The Mayor s Institute on City Design published by Ann Markusen and Anne Gadwa Creative placemaking engages partners from public, private, nonprofit and community sectors to strategically shape the physical and social character of a neighborhood, town, city or region around arts and cultural activities.

8 CREATIVE PLACEMAKING NEA SETS STAGE Creative placemaking animates public and private spaces, rejuvenates structures and streetscapes, improves local business viability and public safety, and brings diverse people together to celebrate, inspire, and be inspired. Design in Motion 2009 City of Philadelphia Mural Arts Program/Desiree Bender & Big Picture Youth. Photo by Steve Weiinik.

9 AND THEN THERE S ARTPLACE 10 national /regional foundations, 8 federal agencies including the NEA, 6 of the nation s largest banks Accelerating creative placemaking by investing in art and culture as a strategy driving vibrancy /diversity so powerfully that it transforms communities 80 grants --76 organizations communities -- $26.9 million -- 5 projects in Detroit and Flint

10 ARTS ARE A MI PLACEMAKING STRATEGY MML s 21 st Century Communities initiative arts/culture essential First meaningful increase in MI arts funding in FY 2013 since $6.15 million Sense of Place Council puts arts in placemaking strategies for MI communities ArtPrize reinforces the powerful economic and social impacts of the arts in communities Share Detroit (Rheostat Ride) by Thick Air Studios (Sam Newman, George Vidas, Sylvie Demers, Jane Orr, Zane Hettinga), Dlectricity, Midtown Detroit

11 BUT THERE S STILL WORK TO DO Until this year, state arts funding had been cut more than 90% since positioning Michigan as the 48 th of 50 states in per capita arts funding in At least 108,000 students have NO access to arts education in Michigan schools (based on survey results of K thru 12 schools statewide in ). We must make a more compelling case for the powerful role that the arts and creativity bring to Michigan s reinvention.

12 DATA NEEDED TO MAKE THE CASE Michigan s creative sector has amazing stories to tell. But we haven t had reliable data to back up our case. That s changing with the MI Cultural Data Project launched May Art Reach Mid-MI, Mount Pleasant

13 CULTURAL DATA PROJECT Powerful online management tool designed to strengthen arts and cultural organizations and gather reliable, longitudinal data on the sector. Developed and operated by Pew Charitable Trusts launched first in PA in 2004 now operating in 12 states and DC. Cultural Data Project: Emerging National Model

14 CULTURAL DATA PROJECT - BENEFITS Enables participating organizations to track trends and benchmark their progress through sophisticated reporting tools. Empowers researchers, advocates and decision-makers with information to make the case for arts and culture. Equips funders with data to plan and evaluate grantmaking activities more effectively. Memory Cloud, Detroit Institute of Arts, Stephen and Theodore Spyropoulos, Minimaforms, London UK.

15 CULTURAL DATA PROJECT REPORTING TOOLS

16 MICHIGAN CULTURAL DATA PROJECT Launched May 2010 and building momentum 680+ nonprofit arts and cultural organizations participating in 73 counties 20 funders - 14 are participating funders Met and exceeded $854,215 for three-year launch phase Year 4+ transition - CDP forms national nonprofit Detroit Zoo

17 MI CULTURAL DATA PROJECT Year 3 goal of 800 organizations by May organizations -- at least one data profile in system 1,214 data profiles 890 submitted for review 771 profiles -- ready for research Cherry Hill Village Theater, Canton Participation increasing with funder requirements for grantmaking and ArtServe s peer champion role

18 MI CULTURAL DATA PROJECT LEADERSHIP ArtServe Michigan* Barry Community Foundation Battle Creek Community Foundation* Capitol Region Community Foundation Community Foundation of SE MI* Council of Michigan Foundations* Erb Family Foundation Frey Foundation* Hudson Webber Foundation Irving S. Gilmore Foundation* Grand Rapids Community Foundation Great Lakes Bay Regional CVB The Kresge Foundation Masco Corporation Foundation* MI Council for Arts & Cultural Affairs* Charles Stewart Mott Foundation Ruth Mott Foundation Petoskey-Harbor Springs Area Community Foundation Rotary Charities of Traverse City Southfield Community Foundation The Skillman Foundation Making the MI CDP possible thru visionary leadership & funding! *MI CDP Advisory Council Members

19 CREATIVE STATE MI MAKES THE CASE Creative State MI designed as the source for research on MI s nonprofit and for profit creative industries January 2012 report -- MI CDP and other data influences state arts funding increase to $6.15 million for FY 2013 January 2013 report -- goal to include 2010 data for 500 orgs to advocate for $10 million for FY 2014

20 CREATIVE STATE MI MAKES THE CASE

21 CREATIVE STATE MI MAKES THE CASE Just 211 orgs 10% of sector statewide reported in 2009: $462 million in spending -- $51 vs. $1 of state funding $152 million in 15,560 jobs 12.6 million visits to cultural venues 52% free 1.8 million students visited arts and cultural institutions Cultural Data Project: Emerging National Model

22 CREATIVE INDUSTRIES MI GROWTH SECTOR Arts-related jobs increased 11% to 85,656 and businesses by 15% to 28, 072 in 2012 ArtServe and Detroit Creative Corridor Center lead statewide/regional research of for profit creative industries Making case for investment and policies to nurture Michigan s creative industries as economic growth strategy Americans for the Arts 2012 Creative Industries Report. Homeslice. American Organic Apparel. Emily Thornhill, Detroit.

23 ARTS & CULTURE STATE TOURISM MAGNET In 2010, cultural tourists spent more than $2 billion in MI 17% of state totals. That s more than golf, winter skiing, hunting and fishing, boating and sailing, and viewing sporting events combined Pure Michigan reports, Michigan Economic Development Corporation.

24 CREATIVE STATE MI RAISING AWARENESS Creative State MI featured in media markets from Detroit to Singapore 120+ placements National media points to Creative State MI to affirm the value of the arts in other states With decline in arts writers, nonarts writers are connecting new audiences to our economic case for the arts Grand Rapids Public Museum

25 CREATIVE MANY ARTIST CENSUS American Communities Survey for confirms the presence, depth and socio-economic characteristics of MI artists 83,059 artists /cultural workers employed across MI % of total state employment Positions communities to understand how to integrate artistic population into development plans ArtServe s Director of Creative Industries leads Creative Many professional practice seminar for artists

26 ARTS -- A SMART MI INVESTMENT FOR FUTURE The arts contribute to jobs, spending, talent attraction, business growth, entrepreneurial starts, cultural tourism, education and sense of place. The arts transform people and places in powerful ways. The arts matter to MI. Paper Airplane Drop, Artist Robert Bliss, ArtPrize 2009.

27 BE INSPIRED TO TAKE ACTION! Get to know and engage arts/cultural leaders and artists in community planning/problem solving Urge your arts/cultural groups to join the MI CDP and use the data in defining community priorities/plans Adopt a cultural master plan to define goals and priorities for the arts in your community Incorporate arts and culture in your placemaking strategies Understand your creative industry growth opps and cultivate them Urge your school boards to invest in arts education Let your legislators know that arts are important to your community and a smart investment for MI

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