PEOPLE, PURPOSE, PASSION: The Pathway to Success

ATTENDEE REGISTRATION BROCHURE PEOPLE, PURPOSE, PASSION: The Pathway to Success 2018 FCCFA ANNUAL CONVENTION & TRADE SHOW JUNE 21 23, 2018 Hyatt Regency Coconut Point Resort & Spa Bonita Springs, Florida

AN INVITATION TO CONVENTION ATTENDEES On behalf of the Florida Cemetery, Cremation & Funeral Association, I would like to invite you to attend the 2018 FCCFA Annual Convention & Trade Show! People, Purpose, Passion: The Pathway to Success is the theme for the 2018 Convention. The convention will be held at the Hyatt Coconut Point in Bonita Springs, Florida on June 21 23, 2018. You don t want to miss this event! The convention will begin with a Charity Golf Tournament on Thursday afternoon where proceeds will benefit the Florida Parkinson s Foundation Center of Excellence, a Welcome Reception on Thursday evening and continue all day on Friday and Saturday with outstanding speakers and educational sessions. The convention will conclude on Saturday evening with a reception, the Celebration of Life presentation and banquet dinner that will include the installation of the board of directors and officers, awards recognitions and dueling pianos entertainment. Make plans to visit the great showcase of products and services at the convention and support our supplier members. On Friday there will be lunch and a networking reception in the trade show hall, as well as Saturday breakfast allowing extra time to visit the showcase of exhibits. Games and fundraisers will also take place in the trade show hall on Friday and Saturday during exhibit hours. I would like to extend a special thank you the members of the convention planning committee for their time and efforts in planning this convention. We look forward to an outstanding convention and know you will have a wonderful time in Bonita Springs. Sincerely, THANK YOU TO THE 2018 CONVENTION SPONSORS FCCFA BOARD OF DIRECTORS MEETING Federated Insurance FCCFA GOLF TOURNAMENT TITLE SPONSOR GOLF TEE SIGNS Eagle s Wings Air ICCFA KEYNOTE SPEAKERS Kryprotek Starmark of Florida FRIDAY PM BEVERAGE BREAK National Funeral Directors Association CELEBRATION OF LIFE Dignity Memorial SCI Funeral Services of Florida, Inc. SATURDAY RECEPTION Federated Insurance HOTEL KEY CARDS CONVENTION TOTE BAGS Roberts Vault Co., Inc. ATTENDEE LANYARDS M.E. Wilson Ruth Anne Yeats FCCFA President CONVENTION SUPPORTING PARTNERS Columbian Financial Group Florida Wilbert Messenger (as of 4/2/18) 2-2018 FCCFA ANNUAL CONVENTION & TRADE SHOW

2018 CONVENTION SPEAKER HIGHLIGHTS Lemasters Nicodemus 10:15 a.m. 11:45 a.m. CREMATION THE STRUGGLE IS REAL! PITFALLS YOU CAN AVOID Presented by: Poul Lemasters Lemasters Consulting & Mike Nicodemus National Funeral Directors Association The families we serve place a sacred trust in their funeral home to see that the cremation of their loved one is carried out in a professional, ethical, and legal manner. Balance that against a litigious society, and you can see how it doesn t take a major catastrophe for you to end up being sued. In this fast-paced program, Poul Lemasters and Mike Nicodemus will show you best practices to not only help you serve families better, but also help avoid the courtroom with five areas they feel are the most critical, and where funeral directors may be the most vulnerable in matters of due diligence. FRIDAY, JUNE 22 12:00 p.m. 12:30 p.m. LEGAL NEWS YOU CAN USE Presented by: C. Glen Ged, Esq. With the ever changing legislative and legal landscape, new rights and responsibilities are constantly being established for business owners. This Ged session FCCFA legal counsel Glen Ged will provide updates on recent developments you need to be aware of to ensure your business continues to flourish. 1:45 p.m. 2:45 p.m. WHAT REGULATORY COMPLIANCE MEANS TO YOUR BUSINESS Presented by: Wendy Russell Wiener, Esq. Broad and Cassel, LLP After you hear from Poul Lemasters and Mike Nicodemus, on critical areas of Wiener vulnerability when providing cremation services, hear the Florida specific perspective on those areas and on the other issues most frequently addressed by Ms. Wiener as she serves Florida deathcare professionals. As regulatory counsel for the FCCFA, she will provide guidance on the matters directly relevant to your regulatory wellbeing. Bell 9:30 a.m. 10:30 a.m. INNOVATIVE SERVICE: STRATEGIES FOR CREATING GROWTH AND BOTTOM LINE IMPACT Presented by: Dr. Chip R. Bell Chip Bell Group What do Google, Netflix, Apple, Uber and Amazon have in common other than rapid growth and amazing profits? They all are considered among the most innovative companies, perpetually seek ingenious ways to create long-term customer loyalty. Since value-added has gotten way too expensive; smart funeral homes, crematoriums, and cemeteries focus on value-unique inventive, not just more. This lively, provocative session draws on Dr. Chip Bell s numerous years working with many of the world s leading brands to help them stay ahead of their competition by maintaining best-in-class customer experience strategies. He will completely change how you view your profession. SATURDAY, JUNE 23 11:00 a.m. 12:00 p.m. THE HOW TO GUIDE FOR INCREASING PRODUCTIVITY, PERFORMANCE & PROFITABILITY Presented by: Jake Johnson Johnson Consulting Group The funeral and cemetery professions are facing increased operating challenges Johnson including changing consumers, a lackluster economy, new types of competitors, eroding revenues and increasing costs. In this session, Jake will provide you actionable steps you can take address your biggest challenges head-on. The session will focus on business owners learning how to prepare a plan for whatever challenges they are facing. Strategic planning skills, employee and workplace surveying along with budgeting and reviewing what successful funeral operators have in common, to better prioritize and tackle any challenge. 2018 FCCFA ANNUAL CONVENTION & TRADE SHOW - 3

SCHEDULE OF EVENTS (as of 4/2/18) THURSDAY, JUNE 21 8:30 a.m. 10:30 a.m. FCCFA Board of Directors Meeting 12:30 p.m. 5:00 p.m. 2018 Vicki Uselton Memorial Golf Tournament (Raptor Bay Golf Club Optional additional registration and fees apply) 5:00 p.m. 7:00 p.m. Registration Desk Open 6:30 p.m. 7:30 p.m. FCCFA Welcome Reception Make plans to grab a beverage and kick off the convention! Greet your colleagues and welcome new attendees. FRIDAY, JUNE 22 8:00 a.m. 9:30 a.m. Breakfast On Your Own 8:00 a.m. 5:30 p.m. Registration Desk Open 10:00 a.m. 10:15 a.m. President s Welcome 10:00 a.m. 5:30 p.m. Trade Show Hall Open (1 CEU) 10:15 a.m. 11:45 a.m. GENERAL SESSION: Cremation The Struggle is Real! Pitfalls You Can Avoid (1 CEU) Speakers: Poul Lemasters Lemasters Consulting & Mike Nicodemus National Funeral Directors Association 11:45 a.m. 12:00 p.m. Trade Show Break 12:00 p.m. 12:30 p.m. GENERAL SESSION: Legal News You Can Use (1 CEU) Speaker: C. Glen Ged, Esq. 12:30 p.m. 1:45 p.m. Lunch with Exhibitors in Trade Show Hall Enjoy lunch and networking with your colleagues while viewing the excellent showcase of products and services. Try your luck at the games and other fun activities in the hall. 1:45 p.m. 2:45 p.m. GENERAL SESSION: What Regulatory Compliance Means to Your Business (1 CEU) Speaker: Wendy Russell Wiener, Esq. Broad and Cassel, LLP 2:45 p.m. 3:45 p.m. Trade Show & Beverage Break 3:45 p.m. 4:30 p.m. FCCFA Business Meeting & Elections 4:30 p.m. 5:30 p.m. Networking Reception in Trade Show Hall 5:00 p.m. Dinner On Your Own 8:00 p.m. 10:00 p.m. Dive-in Movie Poolside Movie and Reception 4-2018 FCCFA ANNUAL CONVENTION & TRADE SHOW

SCHEDULE OF EVENTS SATURDAY, JUNE 23 8:00 a.m. 12:30 p.m. Registration Desk Open 8:30 a.m. 10:00 a.m. Breakfast with Exhibitors in Trade Show Hall Come early before the educational sessions begin to enjoy breakfast with your colleagues and visit the showcase of products and services. 8:30 a.m. 12:00 p.m. Trade Show Hall Open 9:30 a.m. 10:30 a.m. GENERAL SESSION: Innovative Service: Strategies for Creating Growth and Bottom Line Impact (1 CEU) Speaker: Dr. Chip R. Bell Chip Bell Group 10:30 a.m. 11:00 a.m. Trade Show Break 11:00 a.m. 12:00 p.m. GENERAL SESSION: The How To Guide for Increasing Productivity, Performance & Profitability (1 CEU) Speaker: Jake Johnson Johnson Consulting Group 2:00 p.m. 4:00 p.m. Dolphin Sightseeing / Eco Boat Tour (Optional Additional registration and fees apply) 6:30 p.m. 7:00 p.m. FCCFA Networking Reception 7:00 p.m. 7:30 p.m. Celebration of Life Presentation 7:30 p.m. 10:30 p.m. Closing Dinner / Installation / Awards Relax and get ready for an evening to close out a great convention. The closing dinner will include the installation of FCCFA officers and board members, award recognitions and dueling pianos entertainment after the dinner. Make plans to attend this fun-filled night! CEU CREDITS: (Friday (4 CEU) / Saturday (2 CEU) ATTIRE: Attire for all meetings during the convention is resort casual. Attire for the Saturday Banquet Dinner is business casual (Sport coat is recommended Tie is optional). Proper attire for the golf tournament is required. (Men: collared shirts, long pants / Women: dresses, skirts, slacks, collared shirts or collarless with sleeves) NEW FOR 2018-50% OFF FULL AND SINGLE DAY REGISTRATION FEES! Never attended an FCCFA Convention? Special first-time attendee registration rates are available! Contact jjackson@executiveoffice.org for more information on this special offer to attend the convention at a reduced rate! 2018 FCCFA ANNUAL CONVENTION & TRADE SHOW - 5

HOTEL INFORMATION Hyatt Regency Coconut Point Resort & Spa 5001 Coconut Road Bonita Springs, FL 34134 www.coconutpoint.hyatt.com Located on 26 lush, tropical acres overlooking Estero Bay and the Gulf of Mexico in Bonita Springs, you will find a casual environment that invites limitless recreation and relaxation. With a championship golf course and world class spa on property, the Hyatt Regency Coconut Resort & Spa is the ideal Florida Gulf Coast destination for work or play. Set out for an unforgettable escape to the best of Bonita Springs and Southwest Florida. Hotel Reservations: Make your reservations directly with the Hyatt by calling 239.444.1234. Please state you are with the FCCFA to receive the reduced rate of $160 per room per night. The reduced rate includes resort fee, in-room high speed internet, complimentary self-parking, resort ferry to private secluded island, beach chairs, towels & umbrellas, resort activities and a 24-hour fitness center. The Hyatt will only be able to offer this rate for rooms to the FCCFA until Thursday, May 31, 2018. Note: The association can only reserve a certain number rooms at the discounted rate. Once the room block is sold out, even if that day is prior to the cutoff date, a higher prevailing room rate will apply. Make your reservations today! 6-2018 FCCFA ANNUAL CONVENTION & TRADE SHOW

2018 FCCFA CONVENTION ATTENDEE REGISTRATION FORM JUNE 21 23, 2018 Hyatt Regency Coconut Point Resort & Spa Bonita Springs, Florida Name (as you want it to appear on name badge) Suffix/Credentials Company / Firm Name Address City State Zip Phone Fax Email License # (Note: All meeting information including confirmation/receipt will be sent to this email.) STEP 1: REGISTRATION FEES (Please mark all that apply) By 5/31/18 After 5/31/18 Full Registration - FCCFA Member $495 $545 $ Full Registration - Non-Member $570 $620 $ Full Registration - Spouse/Guest $420 $470 Name(s): $ Full Registration - Student $145 $170 $ (Full Registration Includes: All educational sessions & trade show on both Friday & Saturday, Thursday Reception, Friday Lunch, Friday Reception, Saturday Breakfast, beverage breaks, (1) ticket to Saturday Reception & Banquet Dinner) Friday Single Day Fee (FCCFA Member) $250 $275 $ Friday Single Day Fee (Non-Member) $325 $350 $ Friday Single Day Fee (Student) $95 $95 $ Saturday Single Day Fee (FCCFA Member) $125 $150 $ Saturday Single Day Fee (Non-Member) $200 $225 $ Saturday Single Day Fee (Student) $75 $75 $ (Friday Includes: Friday educational sessions & trade show, lunch, beverage break, Friday Reception) (Saturday Includes: (aturday educational sessions, trade show & breakfast This does not include Reception & Banquet.) STEP 2: ADDITIONAL EVENT TICKET OPTIONS (Note: Please write name(s) of those to receive extra event tickets.) Golf Tournament (Thursday, June 21 Includes golf & greens fees & (2) beverage tickets Does NOT include lunch. Note: All golfers will be contacted prior to the convention for foursome assignments.) Name(s): # X $150 $ Thursday Welcome Reception Name(s): # X $50 $ Friday Reception in Trade Show Hall Name(s): # X $50 $ Dolphin Sightseeing/Eco Boat Tour (Limited to 45) Name(s): # X $40 $ (Saturday, June 23 Includes 2-hour boat ride No lunch provided.) Reception & Banquet Dinner (Saturday June 23) Name(s): # X $150 $ Registration Amount $ + Event Tickets Amount $ = TOTAL AMOUNT DUE $ STEP 3: PAYMENT INFORMATION r Check enclosed (payable to FCCFA) Check # Amount $: Credit Card: r Visa r MC r AMEX Charge Amount $: Card # Expiration Date Sec Code* *This is the 3 digit number found next to the signature panel on the back of the card. AMEX ONLY This is the four digit number found on the front of your card. Credit Card Billing Address (only if different than above) Name on Card Signature CANCELLATIONS: Written notification is required for all refunds. Refund requests received by May 31, 2018 will receive a refund less a $50 administrative fee. No refunds will be paid after May 31, 2018. ADA: Any special accommodation requests must be received in writing by the FCCFA Office no later than May 31, 2018. STEP 4: OPTIONS TO REGISTER FOR THE CONVENTION >> ONLINE: https://www.thefccfa.com/annual-convention-trade-show-registration/ >> MAIL: FCCFA Convention, 325 John Knox Road, Suite L103, Tallahassee, FL 32303 2018 FCCFA ANNUAL CONVENTION & TRADE SHOW - 7

Florida Cemetery, Cremation & Funeral Association 325 John Knox Rd, Ste L103 Tallahassee, Florida 32303 2018 FCCFA ANNUAL CONVENTION & TRADE SHOW JUNE 21 23, 2018 Hyatt Regency Coconut Point Resort & Spa Bonita Springs, Florida CONVENTION ACTIVITIES GOLF TOURNAMENT: A golf tournament will take place on Thursday, June 21 from 12:30 p.m. 5:00 p.m. at the Raptor Bay Golf Club at the Hyatt Coconut Point. Proceeds from the 2018 Golf Tournament will go to the Florida Parkinson s Foundation Center of Excellence. FCCFA s lobbyist, Georgia McKeown s son has been diagnosed with early-onset of Parkinson s and she has since been raising funds to support research and treatment. Join the FCCFA in supporting this charity through your participation and sponsorships for the golf tournament. Prizes will be given for 1 st Place Team, Closest to the Pin, Longest Drive and Longest Putt. To ensure that proper arrangements are made, please register by Friday, June 8. (Additional registration and fees are required. Includes golf & greens fees and (2) beverage tickets Does NOT include lunch. Rentals will need to be secured by each player.) DOLPHIN SIGHTSEEING / ECO BOAT TOUR: On Saturday afternoon from 2:00 p.m. to 4:00 p.m., enjoy the sparkling waters with playful dolphins, mysterious manatees and an abundance of birds from eagles to egrets. A narrated eco boat tour will take you through lush tropical inland waterways while being educated in history and the beautiful Flora and Fauna including birds, reptiles, mammals and other docile creatures in their natural habitats. (Max capacity 45 Additional registration and fees required.) We encourage everyone to participate in all of these excellent networking opportunities. For more information on the convention as it becomes available, please continue to visit the FCCFA website at www.thefccfa.com or contact the FCCFA office at 800.226.3332.