BUSINESS CASE FOR BABY- FRIENDLY HOSPITAL DESIGNATION Becky Mannel, MPH, IBCLC, FILCA Clinical Assistant Professor, Dept of OB/GYN Director, Oklahoma Breastfeeding Resource Center University of Oklahoma Health Sciences Center
OBJECTIVE Discuss the impact on hospitals of achieving Baby-Friendly hospital designation
Percent of live births occurring at facilities designated as "baby friendly" by the Baby Friendly Hospital Initiative - 2017 https://nccd.cdc.gov/dnpao_dtm/rdpage.aspx?rdreport=dnpao_dtm.explorebytopic&islclass=bf&i sltopic=bf2&go=go
Slide from CDC. Data from Baby- Friendly USA.
Baby-Friendly USA Fee Schedule for 4D Pathway
Support from Becoming Baby-Friendly in Oklahoma Financial Reimbursements $500 for Discovery Phase $3,000 each per remaining 3 phases Educational Free on-site staff training covering skills 15 Hour online training at $30/staff member Technical Website resources, webinars Onsite mock surveys with written report Review of policies, data collection, documentation Help with formula cost calculations
Cost of Designation Process for Oklahoma Hospitals <500 Births/Year 500+ Births/Year BFUSA Fee Total $9,900 $12,600 BBFOK Reimbursements -$9,500 -$9,500 TOTAL INITIAL COST $400 $3,100 STAFF EDUCATION 3 Hour MD Education Free online modules 20 hour Training Options BBFOK Training Options EDUCATION COST FOR 50 STAFF Equipment costs $100/staff $30/staff $1,500 - $5,000 variable
DESIGNATION IS NOT THE END OF THE ROAD
Post Designation Process ASSIGNED QI PROJECTS ON SPECIFIC STEPS YEARS 1-3 ANNUAL FEE: $1350 YEARS 4-5 = RE-DESIGNATION PREPARATION (DISSEMINATION/DESIGNATION PHASES) ANNUAL FEE: $2,875 YEAR 5 = ON SITE ASSESSMENT, COST INCLUDED IN FEES FOR YEARS 4-5 Continued BBFOK Support with Staff training, technical assistance
Baby-Friendly Maintenance of Designation Fees Total cost for Maintenance: $12,500 over 5 years or $2,500 average yearly cost Why the fee?? Baby-Friendly USA receives no government funding to maintain a high quality national designation program BFUSA Re-Designation fees cover costs of: Policy reviews, Fair Market Price Code Compliance Verification Form Reviews, a Readiness Assessment Interview (RAI), RAI feedback, and an on-site assessment. Includes salary for on-site assessors
Hospital Accreditation Costs (required for Medicare payments) The average fee for 3 years: $33,000 - $46,000.00. Annual fees not known Onsite survey every 3 years DNV = Det Norske Veritas the Norwegian Truth Approved in 2008 Annual fee: $23,100. http://www.hcpro.com/print/acc-329057-4634/test-chart.html
http://webstatic.bcbsms.com/pdf/breastfeeding-steps.pdf
Central Medicaid/Medicare Services Hospital Value Based Program (VBP) The Hospital VBP Program is designed to make: The quality of care better for hospital patients. Hospital stays a better experience for patients. How does the program work? We pay participating hospitals for inpatient acute care services based on the quality of care they provide, not the quantity of services they provide, in a given performance period. In 2017, CMS increased or decreased payments to hospitals by 2% https://www.cms.gov/outreach-and-education/medicare-learning-network- MLN/MLNProducts/downloads/Hospital_VBPurchasing_Fact_Sheet_ICN907664.pdf
Central Medicaid/Medicare Services Hospital Value Based Program The Hospital VBP Program encourages hospitals to improve the quality and safety of acute inpatient care for Medicare beneficiaries and all patients by: Eliminating or reducing adverse events (healthcare errors resulting in patient harm). Adopting evidence-based care standards and protocols that make the best outcomes for the most patients. Changing hospital processes to make patients care experiences better. Increasing care transparency for consumers. Recognizing hospitals that give high-quality care at a lower cost to Medicare.
CONCLUSIONS Along with a dramatic rise in exclusive breastfeeding rates, implementation of the BFHI was associated with a significant decrease in neonatal hyperbilirubinemia and phototherapy use. The greatest impact on jaundice rates was demonstrated in exclusively breastfed infants. Presented at American Academy of Pediatrics National Conference, 2014 https://aap.confex.com/aap/2014/webprogram/paper26769.html
Breastfeeding Support in the Medi-Cal Program: A Large Return on a Small Investment The Medi-Cal program could realize savings between 405,000 to $940,000 per 100,000 women by providing breastfeeding services and support. Increasing breastfeeding rates to an ideal scenario of full breastfeeding to six months and partial breastfeeding to at least one year, as recommended by the American Academy of Pediatrics and other major medical organizations, would save $1.6 million per 100,000 women annually. Produced by the California WIC Association and the California Breastfeeding Coalition 2017
Breastfeeding Support in the Medi-Cal Program: A Large Return on a Small Investment As a point of reference, if total per-enrollee expenditures for a Medi- Cal enrollee were $430 per month, or $5,160 per year, approximately $1.16 per member per year may be attributed to this benefit. Produced by the California WIC Association and the California Breastfeeding Coalition 2017
How effective is breastfeeding support? Does it have any impact? Systematic review and meta-analysis: 27 randomized controlled trials Reported EBF until 6 months 36,051 mothers enrolled Effectiveness of interventions Overall significant: OR = 2.77 (95% CI: 1.81-3.76) Kim SK, et al. Interventions promoting exclusive breastfeeding up to six months after birth: A systematic review and meta-analysis of randomized controlled trials. Int J of Nursing Studies, 80 (2018) 94-105.
How effective is breastfeeding support? Does it have any impact? Subgroup analyses of interventions: BFHI: OR=5.21 (95% CI: 2.15 12.61) Combined intervention: OR=3.56 (95% CI: 1.74 7.26) Professional provider led: OR=2.76 (95% CI: 1.76 4.33) Protocol for provider training: OR=2.87 (95% CI: 1.89 4.37) Implemented pre- and postnatal: OR=3.32 (95% CI: 1.83 6.03)
Benefits of Baby-Friendly Designation 80% 15% Oklahoma https://www.colorado.gov/pacific/sites/default/files/pf_bf_hospitaladmin-flyer.pdf
Benefits of Baby-Friendly Designation
Are Baby-Friendly Practices Safe?? Recent reports of: Sudden Unexpected Postnatal Collapse Infant falls
Sudden Unexpected Postnatal Collapse of the Newborn (Nursing for Women s Health 2016) Possible Risk Factors: Primiparous mother First breastfeeding Newborn in prone position Mother in supine position during skin-to-skin contact Lack of surveillance by health care staff Parental distraction, such as with smartphones Maternal opiate analgesia/regional/general anesthesia within 8 hours of event Magnesium sulfate administration during labor Maternal overweight status (body mass index > 25 kg/m2) Maternal and/or newborn fatigue
Sudden Unexpected Postnatal Collapse of the Newborn Nursing for Women s Health 2016
Protecting Our Littlest Patients: A Newborn Falls Prevention Strategy (2013 AWHONN National Convention) PROBLEM: 7 newborn falls in 7 months METHODS: Formed committee, created policy and education tools RESULTS: 0 falls in time period since implementation
Protecting Our Littlest Patients: A Newborn Falls Prevention Strategy (2013 AWHONN National Convention) INTERVENTIONS: staff training and assessment parent education transport of newborns placement of newborns for sleeping review of maternal medications assessment of environment and mother s level of consciousness prevention of falls during newborn feedings