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TABLE OF CONTENT & FILE NAMES Strand 1 Enterprising People & Entrepreneurs Overall Expectation: Characteristics and Contributions of Enterprising People (folder: Strand1.1) Entrepreneurship in the Arts: Will You Create a Job or Get a Job? (filename: 1.1.1 Will You Create a Job) : Discussion; Teacher s Key; : Chart; Teacher s Key How Does Self employment Differ Financially From Employment? (filename: 1.1.2 How does selfemployment) Tee Shirts, Inc. (filename: 1.1.3 Teeshirts) : Ice Breaker An Enterprising Venture (filename: 1.1.4 An Enterprising Venture) : Team Activity Overall Expectation: Characteristics and Contribution of Entrepreneurs (folder: Strand1.2) Characteristics and Skills of an Entrepreneur (filename: 1.2.1 Characteristics and Skills) The Artrepreneur (filename: 1.2.2 Artrepreneur) Student Handout: Guest Speaker Form Venture Profile on Diane Dupuy: Dreams Can Come True (filename: 1.2.3 Dreams Can Come True) Venture Profile on Mark Jowett: What Do Avril Lavigne (filename: 1.2.4 What Do Avril Lavigne) Agents of Change (filename: s1oe2.5) : Chart; Teacher s key Identifying Similarities and Differences (filename: 1.2.6 Similarities and Differences) : Chart; Teacher s Key Venture Profile on Anne Abbot: Determination Has Been (filename: 1.2.7 Determination Has Been) Questions on Venture Profile of Anne Abbott (filename: 1.2.8 Anne Abbott Assignment) ; Teacher s Key Questions on Venture Profile of Jully Black: I Do What I Love First (filename: 1.2.9 Jully Black Assignment) : Internet; Teacher s Key Andy Warhol: An Entrepreneur (filename: 1.2.10 Andy Warhol) : Essay Extra! Extra! Read All About It! (filename: 1.2.11 Extra Extra) : Interview of Entrepreneur Overall Expectation: Self assessment (folder: Strand1.3)

Self assessment Package (filename: 1.3.1 Self assessment package) Show or Tell (filename: 1.3.2 Show or Tell) Your Portfolio (filename: 1.3.3 Your Portfolio) Strand 2 Ideas and Opportunities for New Ventures Innovations (folder: Strand2.1) Circus Impresario: Guy Laliberté (filename: 2.1.1 GuyLaliberte.doc) ; Teacher s Key; Quiz; Teacher s Key Intellectual Property and Copyright (filename: 2.1.2 IPAndCopyright.doc) : Quiz; Teacher s Key Copyright: Friendly Images (filename: 2.1.3 CopyrightFriendlyImages.doc) Intellectual Property Rights: Canadian Inventions and Innovation (filename: 2.1.4 IPRightsCanadian.doc) Intellectual Property Rights (filename: 2.1.5 IPRightsAssignment.doc) : Follow up Question; Teacher s Key Stand Out From Your Competitors (filename: 2.1.6 StandOutFromYourCompetitors.pdf) Resource document from the Canadian Intellectual Property Office Canadian Innovation The Documentary (filename: 2.1.7 CanadianInnovation.doc) Producing a Feature Film in Canada (filename: 2.1.8 ProducingAFeature.doc) Film & Broadcasting Industry Portals (filename: 2.1.9 IndustryPortals.doc) Canadian Documentary Funding (filename: 2.1.10 CanadianDocumentaryFunding.doc) Documentary Promotion Budget (filename: 2.1.11 DocPromotionBudget.doc) Selling a Short (filename: 2.1.12 SellingAShort.doc) Intellectual Property & The Documentary (filename: 2.1.13 IPDocEvaluation.doc) Generating (folder: Strand2.2) Blue Chip Art Investment (filename: 2.2.1 BlueChip.pdf) ; s; Teacher s Key Blue Chip Art Investment money (filename: 2.2.1 BlueChipmoney.pdf) money Street & Guerilla Art (filename: 2.2.2 StreetGuerillaArt.doc) Guerilla Marketing (filename: 2.2.3 GuerillaMarketing.doc)

Street Art Forces/PEST Analysis (filename: 2.2.4 StreetArtForcesAssignment.doc) ; Teacher s Key Force Field Analysis (filename: 2.2.5 ForceFieldActivity.doc) The Street Art Debate (filename: 2.2.6 StreetArtDebateAssignment.doc) : Team Activity Debate Format (filename: 2.2.7 DebateFormat.doc) Debate Planner and Organizer (filename: 2.2.8 DebatePlannerAssignment.doc) Debate Checklist (filename: 2.2.9 DebateChecklist.doc) Debate Evaluation (filename: 2.2.10 DebateEvaluation.doc) Recycling Found Items as Art (filename: 2.2.11 RecyclingArt.doc) ; Art Tourism (filename: 2.2.12 ArtTourism.doc) Art Shows, Fairs and Festivals (filename: 2.2.13 ArtShows.doc) Tourism Poster Ad Rating Scale (filename: 2.2.14 TourismPosterAssignment.doc) WOW (filename: 2.2.15 Wow.pdf) Appreciative Inquiry & Decision Making (filename: 2.2.16 AppreciativeDecisionMaking.doc) : Worksheet; Teacher s Key Appreciative Inquiry & Group Decision making (filename: 2.2.17 GroupDecisionMaking.doc) Evaluation Strand (folder: Strand2.3) PEST Analysis Music Business (filename: 2.3.1 PESTAnalysis.doc) ; Teacher s Key Music PEST Analysis Brainstorming (filename: 2.3.2 MusicPEST.doc) : Team work What s the Buzz (filename: 2.3.3 WhatsTheBuzz.doc) Consumer Music Survey (filename: 2.3.4 ConsumerMusicSurvey.doc) Five Forces Analysis (filename: 2.3.5 FiveForcesTeamAssignment.doc) : Team work; Teacher s Key Five Forces Analysis (filename: 2.3.6 FiveForcesAssignment.doc) Sample SWOT Analysis Record Label (filename: 2.3.7 SampleSWOT.doc) SWOT Analysis Assessing Your Competition (filename: 2.3.8 SWOTAnalysisActivity.doc) Music Marketing Videos (filename: 2.3.9 MusicMarketingVideos.doc)

Independent Radio Venture (filename: 2.3.10 RadioVentureEvaluation.doc) Five Forces Analysis (filename: 2.3.11 FiveForcesActivity.doc) Service Scenario: Multicultural Dance in the Park (filename: 2.3.12 ServiceScenario.doc) Required Services ; Teacher s Key; Web Organizer ; Teacher s Key; Impact of the Venture ; Teacher s Key; Application for a Special Event in a City Park (City of Toronto) (filename: 2.3.13 ApplicationSpecialEvent.pdf) Special Event Guidelines for City Parklands (City of Toronto) (filename: 2.3.14 GuidelinesSpecialEvent.pdf) Special Event Temporary Food Establishment (City of Toronto) (filename: 2.3.15 FoodSpecialEvent.pdf) Strand 3 Benefits of a Venture Plan (folder: Strand 3.1) Importance of a Venture Plan (filename: 3.1.1 ImportanceVenturePlan.doc) ; ; Checklist Business Plan Resources (filename: 3.1.2 BusinessPlan.doc) Online Business Plan Templates and Samples (filename: 3.1.3 OnlineBusinessPlan.doc) Importance of Having a Business Plan (filename: 3.1.4 BusinessPlanEvaluation.doc) 12 Elements of the Arts based Business Plan (filename: 3.1.5 ElementsBusinessPlan.doc) The Art Based Business Plan (filename: 3.1.6 ArtBasedBusinessPlan.doc) and Teacher s Key The Financial Plan (filename: 3.1.7 FinancialPlan.doc) s; Teacher s Keys; Why You Need a Strong Business Plan (filename: 3.1.8 WhyYouNeedEvaluation.doc) The Executive Summary (filename: 3.1.9 ExecutiveSummary.doc) Executive Summary Analysis (filename: 3.1.10 ExecutiveSummaryAnalysis.doc) The Mission Statement (filename: 3.1.11 MissionStatement.doc) Mission Statement Research (filename: 3.1.12 MissionStatementResearch.doc) What Are Your Values? (filename: 3.1.13 WhatAreYourValues.doc) Values Collage (filename: 3.1.14 ValuesCollage.doc) Values Collage Rating Scale (filename: 3.1.15 ValuesCollageScale.doc) Appendices Supporting Documents (filename: 3.1.16 SupportingDoc.doc) Creating a Table of Contents (filename: 3.1.17 TableContents.doc)

; Template Cover Letter (filename: 3.1.18 CoverLetter.doc) ; Evaluation The Importance of Having a Venture Plan (filename: 3.1.19 VenturePlanEvaluation.doc) Business Analysis (folder: Strand 3.2) Business Analysis (filename: 3.2.1 BusinessAnalysis.doc) SWOT Analysis Market Sector (filename: 3.2.2 SWOTAnalysis.doc) Market Analysis (filename: 3.2.3 MarketAnalysis.doc) The Target Market (filename: 3.2.4 TargetMarket.doc) ; Case Study; Questionnaire Competition (filename: 3.2.5 Competition.doc) s Not for profit Cultural Event Scavenger Hunt (filename: 3.2.6 ScavengerHunt.doc) Art Collectives: Artists Working Together (filename: 3.2.7 ArtCollectives.doc) Classifications of Not for profit Organizations (filename: 3.2.8 Classifications.doc) Summation (filename: 3.2.9 Summation.doc) Model Release Form (filename: 3.2.10 ModelReleaseForm.doc) Strand 4 Developing and Completing a Venture Plan Part one (folder: Strand 4.1) Passion and Profit (filename: 4.1.1 PassionProfit.doc) Arts Business Strategy Comparison (filename: 4.1.2 BusinessStrategy.doc) ; Teacher s Key Art Organizations (filename: 4.1.3 ArtOrg.doc) Types of Business Ownership (filename: 4.1.4 Ownership.doc) Types of Business Ownership (filename: 4.1.5 Ownership.doc) Teacher s Key Types of Business Ownership (filename: 4.1.6 Ownership.doc) ; Teacher s Key Types of Business Ownership (filename: 4.1.7 Ownership.doc) Types of Business Ownership Interview Assignment Worksheet (filename: 4.1.8 Ownership.doc)

Types of Business Ownership Interview Self Assessment Worksheet (filename: 4.1.9 Ownership.doc) ; Teacher s Evaluation Art Collective: Artists Working Together (filename: 4.1.10 ArtCollective.doc) Traditional Business Marketing Tools (filename: 4.1.11 TraditionalMarketingTools.doc) Business Card (filename: 4.1.12 BusinessCard.doc) The Art of Self Promotion (filename: 4.1.13 SelfPromotion.doc) The Art of Self Promotion (filename: 4.1.14 SelfPromotionAssignment.doc) : Questionnaire; Teacher s Key Effective Artist s Website (filename: 4.1.15 ArtistWebsite.doc) Effective Artist s Website (filename: 4.1.16 ArtistWebsiteAssignment.doc) ; Teacher s Key Event Promotional Plan (filename: 4.1.17 EventPromoPlan.doc) ; Checklist; Trademarks Logos and Slogans (filename: 4.1.18 TrademarkAssignment.doc) s Pricing Strategy (filename: 4.1.19 PricingStrategy.doc) Stock Photography Pricing (filename: 4.1.20 StockPhotography.doc) ; Case Study Ticket Pricing (filename: 4.1.21 TicketPricing.doc) Ticket Pricing (filename: 4.1.22 TicketPricingAssignment.doc) Student Worksheet; Research; Teacher s Key Financial Strategy (filename: 4.1.23 FinancialStrategy.doc) Opening Balance Sheet (filename: 4.1.24 BalanceSheet.doc) Story: Toni Onley Versus Revenue Canada (filename: 4.1.25 ToniOnley.doc) Taxation Benefits for Self employed Artists (filename: 4.1.26 TaxationAssignment.doc) ; Questionnaire; Teacher s Key Taxation Terms (filename: 4.1.27 TaxationTerms.doc) Taxation Terms (filename: 4.1.28 TaxationTermsKey.doc) Teacher s Key Canadian Arts Funding Sources (filename: 4.1.29 CanArtsFunding.doc) Ontario Arts Funding (filename: 4.1.30 OntarioArtsFunding.doc) Selling a Short (filename: 4.1.31 SellingAShort.doc) Advertising and Promoting (filename: 4.1.32 AdvertisingPromo.doc) Part 2 (folder Strand 4.2)

Resource Analysis Theatre Production (filename: 4.2.1 TheatreProduction.doc) ; Teacher s Key Theatre on the Fringe (filename: 4.2.2 TheatreOnTheFringe.doc) ; Teacher s Key Canadian Actor s Equity Association (filename: 4.2.3 Equity.doc) ; Teacher s Key The Production Plan (filename: 4.2.4 ProductionPlan.doc) s; Teacher s Keys; Evaluation The Marketing Plan (filename: 4.2.5 MarketingPlan.doc), ; Evaluation The Financial Plan (filename: 4.2.6 FinancialPlan.doc) ; Teacher s Key; Evaluation Breakeven Analysis (filename: 4.2.7 BreakevenAnalysis.xls) Excel worksheets Cash Flow Statement (filename: 4.2.8 CashFlowStatement.xls) Excel worksheet; sample The Fringe of Toronto Theatre Festival (filename: 4.2.9 FringeToronto.doc) Information and Policies The Merchants of Shakespeare (filename: 4.2.10 Shakespeare.doc) The Merchants of Shakespeare (filename: 4.2.11 ShakespeareAssignment.doc) ; Teacher s Key; Evaluation Stock Contract (filename: 4.2.12 StockContract.pdf)