The Higher Education Web Professionals professionals from programmers to marketers to designers to

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About HIGHEDWEB Annual CONFERENCE HighEdWeb is the conference for all higher education web The Higher Education Web Professionals professionals from programmers to marketers to designers to Association hosts its well-known Annual all team members in between who want to explore the unique Conference in the fall of each year in different digital issues facing colleges and universities. cities across the United States. HighEdWeb 2016 INSTITUTIONS HighEdWeb conferences are truly international events, attracting higher education professionals from institutions throughout the United States and beyond. Past attendees have hailed from Australia, Brazil, Canada, England, Germany, Italy, New Zealand, Saudi Arabia, Singapore, Spain, Sri Lanka and Sweden. For a sample list of participating schools, contact sponsors@highedweb.org days, offered 70+ presentations, 10 half-day intensive workshops, three focused academies and welcomed about 700 Web professionals from around the world. About half of those attendees were first timers at HighEdWeb. Thanks to sponsors like you, attendee costs were kept low while allowing experiences such as our special event at AutoZone Park, and keynotes by Kimberly Bryant, founder of Black Girls Code, and actor and educator LeVar Burton. Our HighEdWeb 2017 (2017.highedweb.org, ATTENDEES Account Executives IT staff Admissions Staff Librarians Application Developers Marketers Assistant Directors Mobile Specialists Business Analysts and Officers Programmers Chief Communications Officers Professors Chief Information Officers Social Media Managers Chief Marketing Officers Student Service Teams Communications Specialists Systems and Networking Content Strategists Web Architects Digital Media Specialists Web Designers Directors Web/Database Developers Editorial Directors Web Managers Instructional Technologists Web Writers 2 in Memphis, Tennessee, took place over four #heweb17) will bring together content marketers and developers, designers and managers, programmers and writers along with other professionals from across the web disciplines this Oct. 8-11 in Hartford, Connecticut. With seven tracks of presentations, as well as two outstanding keynotes and multiple experiential workshops, we know this will be the best HighEdWeb yet.

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Sponsorship PACKAGES We are excited to offer 2017 Annual Conference sponsorship packages, allowing you to choose your desired level of support and to get the very best value to meet your needs and budget. You may also choose to maximize your visibility through greater sponsorship of the HighEdWeb organization. These opportunities are delivered on an individual basis; contact sponsors@highedweb.org for more information. PLATINUM PACKAGE $12,000 four available This is the ultimate package to gain maximum exposure at the HighEdWeb Annual Conference. There are several unique Platinum Packages per year, including keynote and event sponsorships. All are available on a first-come, first-served basis. One 45-minute presentation spot in the Annual Conference s Sponsor Track Highest priority selection of Sponsor Track presentation time slot Highest priority exhibit location in HighEdWeb Exhibit Hall Exhibit floor booth space (20 by 20 ), with WiFi, table and and first electric drop included Complimentary registration of three attendees to the Annual Conference, which includes all conference materials and admission to events, including conference meals (NOTE: this does not include add-on pre/post conference workshops)* Full-page ad** in print program Company logo and 75-word description** listed on Annual Conference website Company logo** posted in conference venue main hall during collective events One piece of promotional material*** included in attendee conference packets/bags Mention in press release published on Annual Conference website and up to two mentions on HighEdWeb s Twitter, Facebook and LinkedIn presences List of attendees names, job titles and institutions delivered within one week after the conference One sponsored email sent from HighEdWeb on sponsor s behalf to all 2017 Annual Conference attendees** One priority, high-visibility event sponsorship; choose one of the following (on a first-come, first-served basis): 4

ADDED Two minutes prior to the keynote to share your brand with the conference attendees via sponsor-produced video (video to be submitted for HighEdWeb review two weeks prior to showing) One piece of promotional material*** (small button or card-sized item) to be placed for you at each attendee keynote place setting Acknowledgement of sponsorship in keynote description in conference program and on website PLATINUM PACKAGE ADDITION KEYNOTE two available ADDED Opportunity to play sponsor-produced video at the Welcome Event Prominent display of sponsor-provided banner** at Welcome Event venue Opportunity to have registered attendee sponsor representative to act as greeter at entrance to event One piece of promotional material*** (small button or card-sized item) to be distributed at the event Acknowledgement of sponsorship in event description in conference program and on website PLATINUM PACKAGE ADDITION WELCOME EVENT one available ADDED Opportunity to play sponsor-produced video at Big Social Event, the largest social event of the Annual Conference Prominent display of sponsor banner** at event venue (sponsor to provide banner) Opportunity to have registered attendee sponsor representative to act as greeter at entrance to event One piece of promotional material*** (small button or card-sized item) to be distributed at the event Acknowledgement of sponsorship in event description in conference program and on website PLATINUM PACKAGE ADDITION BIG SOCIAL EVENT one available 5

GOLD PACKAGE $9,000 eight available The Gold sponsorship is a top opportunity to get your brand noticed during the HighEdWeb Annual Conference. One 45-minute spot to present in the Annual Conference s Sponsor Track Priority selection of Sponsor Track presentation time slot High priority exhibit location in exhibit hall Exhibit floor booth (20 by 10 ) with WiFi, table and and first electric drop included Complimentary registration of two attendees to the Annual Conference, including all conference materials and admission to special events (does not include pre/post conference workshops)* Half-page ad** in print program Company logo and 35-word description** listed on Annual Conference website Company logo** posted in conference venue main hall during collective events One piece of promotional material*** included in attendee conference packets/bags Mention in press release published on Annual Conference website and one mention on HighEdWeb s Twitter, Facebook and LinkedIn presences List of attendees names, job titles, and institutions delivered within one week after the conference One sponsored email sent from HighEdWeb on sponsor s behalf to all 2017 Annual Conference attendees** A great way to get exposure and meet new potential clients. SILVER PACKAGE $7,500 Priority exhibit location in exhibit hall Exhibit floor booth (20 by 10 ) with WiFi, table and and first electric drop included Complimentary registration of two attendees to the Annual Conference, including all conference materials and admission to special events (does not include pre/post conference workshops)* Quarter page ad** in print program Company logo included on Annual Conference website Company logo** posted in conference venue main hall during collective events One piece of promotional material*** included in attendee conference packets/bags Mention in press release published on Annual Conference website List of attendees names, job titles, and institutions delivered within one week after the conference 6

Get noticed and make connections at HighEdWeb. Exhibit floor booth (10 by 10 ) with WiFi, table and first electric drop included Complimentary registration of one attendee to the Annual Conference, including all conference materials and admission to special events (does not include pre/post conference workshops) * One piece of promotional material*** included in attendee conference packets/bags Company logo included on Annual Conference website Company logo** posted in conference venue main hall during collective events List of attendees names, job titles, and institutions delivered within one week after the conference BRONZE PACKAGE $5,000 Intimate opportunity to interact with Leadership, Integrated Marketing and Technical Academy attendees, future leaders in the HighEdWeb industry Opportunity to interact with Academy attendees at limited attendance events, including alumni reception Opportunity to play sponsor-produced video (up to three minutes long) before each Academy opening session Exhibit floor booth (10 by 10 ) at Annual Conference with WiFi, table and and first electric drop included Complimentary registration of two attendees to the Annual Conference, including all conference materials and admission to special events (does not include pre/post conference workshops)* Quarter page ad** in Annual Conference print program Company logo included on Academy websites One piece of promotional material*** included in Academy attendee conference packets/bags List of attendees names, job titles, and institutions delivered within one week after the conference ACADEMY $7,000 three available 7

Additional OPPORTUNITIES Raise your visibility and make the most of your HighEdWeb sponsorship with one of these options. Add on or select these options individually. Please contact sponsors@highedweb.org for more options on sponsorships. You may also choose to maximize your visibility through greater sponsorship of the HighEdWeb Association itself. These opportunities are delivered on an individual basis; contact sponsors@highedweb.org for more information. MEAL $5,000 six available SNACK $3,000 six available ACADEMIES ALUMNI RECEPTION $2,000 one available Sole sponsorship of selected HighEdWeb breakfast or lunch (NOTE: meal selection available on a first-come, first-served basis) Sponsor logo display*** and verbal acknowledgement provided at selected meal Sponsorship noted in Annual Conference schedule Sole sponsorship of selected HighEdWeb snack break (NOTE: meal selection available on a first-come, first-served basis) Sponsor logo display*** provided at selected meal Verbal acknowledgement provided during daily announcement Sponsorship of a HighEdWeb Academies reception on Monday night Opportunity to interact with Academy alumni from current and past years at invitation-only reception Company logo** included on Annual Conference website Sponsor logo*** and acknowledgement provided at reception List of Annual Conference attendees names, job titles and institutions delivered within one week after the conference 8

Company logo** included on Annual Conference website Sponsorship of a Sunday or Wednesday workshop (available on a first come-first served basis) Sponsor logo*** and acknowledgement provided at workshop List of Annual Conference attendees names, job titles and institutions delivered within one week after the conference WORKSHOP $1,000 ten available Company logo** included on Annual Conference website Sponsor logo** and acknowledgement provided on donated item or service **** List of attendees names, job titles, and institutions delivered within one week after the conference IDEAS Hotel key card Videography and other recording Audio-visual assistance Charging stations Conference bags Badges Lanyards Transportation Wireless Program printing Water coolers OTHER OPPORTUNITIES Investment Varies unlimited number available 9

NOTES Note: HighEdWeb maintains a policy of not sharing contact information (email addresses) for its attendees. * Each additional attendee registration will be offered at the early bird discount pricing. ** Content, artwork/logo to be provided in approved format by sponsor; content must be received and email will be sent no later than three months post-event. *** Promotional piece not to exceed 8.5 x 11 and to be provided by sponsor at least one week prior to the conference. **** Sponsor logo and acknowledgement to be co-branded with HighEdWeb according to the Association s brand standards. 10

CONTACT Tonya Oaks Smith HighEdWeb Sponsorship Manager sponsors@highedweb.org 11