Justification Toolkit

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21-23 August 2018 São Paulo, Brazil Everything you and your manager need to know about Fi South America

Make a case. Get to Fi South America. Fi South America is the largest food and beverage ingredients hub in Latin America and the only event focused on food ingredients in the region. The event brings together more than 700 exhibiting brands and 9,000 highly qualified professionals from 45 countries, along with keynote presentations that provide exclusive insight into the industry s latest developments and trends. Here are just a few reasons that thousands of industry professionals around the world attend South America s most important and insightful food ingredients event of the year. TOP REASONS TO ATTEND FI SOUTH AMERICA: Meet the most important suppliers and buyers and strengthen key partnerships Nothing compares to face-to-face networking - With more than 9,000 of South America s most influential industry players in one place, 85% of whom have purchasing power, there s big business to conduct. Gain priceless industry knowledge Become an industry expert in just three days Make the most of our free conference presentations, exhibitor seminars, new product zone displays, expert innovation tours, and much more. Source innovative solutions from +700 exhibitors More than 700 national and international brands will be exhibiting innovative solutions across our easy-tonavigate show floor. This kit includes materials which you can tailor to meet your needs to help you request approval to attend Fi South America and demonstrate ROI upon your return. THIS JUSTIFICATION KIT CONTAINS: A request letter template Exhibitor overview Who attends An expense worksheet We hope you and your team can join us from the 21st - 23rd August in São Paulo! Kind regards, The Fi Global Team

JUSTIFICATION LETTER TEMPLATE Dear [Name], I hope this finds you well. As you may have heard, Fi South America 2018 is approaching, and I would appreciate your approval to attend this upcoming event in São Paulo, Brazil. Fi South America is the only event focused on food ingredients in Latin America, and is one of the leading events worldwide for the food and beverage industry. The event brings together more than 700 exhibiting brands and 9,000 highly qualified professionals from 45 countries. Purchasing a [TYPE OF PASS] would grant me access to high-profile networking opportunities, learning sessions, and key note presentations. I would be able to participate in relevant presentations and seminars that address some of the key issues and projects we re currently working on. These include: [PRESENTATION TITLE: SPEAKER] [PRESENTATION TITLE: SPEAKER] Many of Fi South America s exhibitors will be showcasing products and solutions that will help with our own projects. Among them, [LIST OF PROJECTS & EXHIBITORS]. Moreover, a matchmaking tool will be provided, meaning that once I m registered I ll be able to arrange faceto-face meetings with relevant exhibitors. I am seeking approval for the cost of a conference pass and travel expenditures. The total cost will be [Currency Symbol: Value]. Here is a complete breakdown of the cost of attendance: Ticket price: [value] Airfare: [value] Transportation: [value] Hotel: [value] Meals: [value] Following my research, I ve found Fi South America to be a valuable, industry-leading event that meets [company name] s business needs. Thank you in advance and I would greatly appreciate your consideration. I feel confident that attending Fi South America will prove to be a worthy investment, as it s the best opportunity we ll have in 2018 to gain an exclusive insight into advanced research, emerging technologies, and strategic innovations that will enhance our organisation all the while building valuable connections with leaders in the food ingredients community. [Your standard close]

EXHIBITOR OVERVIEW The complete supply chain under one roof As the largest food and beverage ingredients hub in Latin America, Fi South America is the only place to find solutions for the complete food ingredients supply chain. WHO WILL YOU MEET AT FI SOUTH AMERICA? Fi South America is the only event that brings together the complete food and beverage supply chain, offering you the opportunity to find the right partner whatever your stage of development. Source your business solutions from over 700 exhibitors, including HEALTH INGREDIENTS SOUTH AMERICA FiSA counts on Health ingredients (Hi) to provide insights into ingredients and solutions for formulating functional foods and beverages, dietary supplements and nutraceutical, offering you valuable business opportunities in the nutrition, health and wellness industry. Here s a sample list of who attended in 2017: Bauducco bio2 ORGANIC R&D Manager Supply Manager BRF Global Marketing & Innovation Lead Bunge Brasil R&D Manager Cargill Global Director Business Transformation Danone Dairy Science and Nutrition Manager DSM Latin America Business Development and General Management DuPont Vice President Industrial Biosciences Latin America Firmenich Commercial Director Flavors - Brazil General Mills LATAM Director R&D Meals Kellogg Company Strategic Sourcing Manager NATURAL INGREDIENTS Launched for the first time at Food ingredients South America, Natural ingredients (Ni) has been a longstanding tradition at Fi Global for over 20 years, attracting a worldwide audience of highly qualified industry leaders. In 2018, Natural ingredients will once again have an exclusive pavilion at FiSA and will showcase natural and organic ingredients for visitors from the area of supplements, nutraceuticals and functional foods and beverages. 85% of visitors had purchasing authority 23% Research & Development 31% of visitors are C-suites level 35% Companies with +250 employees

THE PASS TO SUIT YOUR BUSINESS NEEDS We offer a variety of registration options, so you can select the pass that best suits your business needs. Whether you re looking to meet new suppliers, get ahead of industry trends, network with your peers, or all of the above, Fi South America has the pass for you. Expo Pass Online FREE R$ 120 Business Pass EXPENSE WORKSHEET Fill out this expenses worksheet to estimate the cost of attending Fi South America. Item Expense Badge Cost $ ---- Flight + Luggage $ ---- Parking $ ---- Mileage $ ---- Hotel $ ---- Taxi $ ---- F&B $ ---- Total $ ---- Fi Conference R$ 560 R$ 560 Packaging Summit CONTACT Julien Bonvallet Brand Manager Fi South America