Transform Your Business Model with Social Enterprise Presented by: Maria Fabula President & CEO Community Resource Center
Introductions Community Resource Center
Colorado Nonprofit Social Enterprise Exchange Vision Social enterprise is a thriving, resourced sector in Colorado complementing and enhancing the nonprofit, for-profit and government sectors work to create a healthy, fair and just society.
Colorado Nonprofit Social Enterprise Exchange Mission The Colorado Nonprofit Social Enterprise Exchange provides training, technical assistance, education, mentoring and networking opportunities to develop a fully scaled and resourced ecosystem of social enterprise for nonprofits, venture philanthropists and foundations.
Today we will Discuss What is social enterprise and what is not generally considered social enterprise What it takes to get ready and be successful in social enterprise; identify your initial readiness levels Your potential social enterprise ideas (along with some vetting!)
Defining Social Enterprise
Defining Social Enterprise Social enterprises are businesses whose primary purpose is the common good. They use the methods and disciplines of business and the power of the marketplace to advance their social, environmental and human justice agendas. ~Social Enterprise Alliance
Examples Community Resource Center
Examples Community Resource Center
Examples Community Resource Center
Social Enterprise Components Commercial activity drives revenue Directly addresses social need What is Social Enterprise? Common good is primary purpose Source: Social Enterprise Alliance
Earned Income Revenue generated from the sale of goods, services rendered, work performed or interest earned/investment income.
Fee-for-service Payments for services or products provided by a nonprofit. Fees may be mandatory, voluntary or requested. Fee-for-service is a type of earned income.
For-Profit vs. Non-Profit
What can social enterprise offer? Sustainable economic model Consistent, predictable cash flow Diverse funding base Increased brand awareness Improved Skills and Expertise Greater Innovation and Creativity Increased Impact
2015 Nonprofit Finance Fund 2014 Demand for Services
Why Now? ACA Repeal/Replace Tax Overhaul Federal Funding Cuts Issues Environment, Education Immigrants, Refugees, LGBT, Women Johnson Amendment
Why Now? Some Key Factors influencing Why Now? The For-Profit Phenomenon The Next Gen Phenomenon Philanthropy/Impact Investing
Characteristics of Nonprofits with Successful Social Enterprises
Characteristics of Nonprofits with Successful Social Enterprises
Challenges Nonprofits Face Lack of business acumen Cultural concerns Seen as a distraction from the mission Potential loss of funding; redirected funding Start-up costs / opportunity costs Unrelated business income / UBIT
Your Own Readiness Complete the scoring tool in your packet titled Organizational Characteristics and Readiness Discuss at your table the areas you: Share as strengths Have common weaknesses Share ideas for building on strengths and improving on weaknesses Readings & Activity
Developing a Social Enterprise
Social Enterprise Development Continuum
Explore Opportunities & Select a Venture to Pursue Identify organizational assets & competencies Examine market needs and opportunities Explore your social enterprise ideas to leverage assets and competencies and meet market needs Select an idea (or two or three) to explore in more depth
Assets & Competencies, Market Need and Social Venture Ideas
Assets A useful or valuable thing, person or quality. Property owned by a person or company, regarded as having value and available to meet debts, commitments or legacies. What you do What you have What you know
Core (and not so core!) Competencies Having adequacy; possession of required skill, knowledge, qualification or capacity. Sufficient, a sufficient quantity. What are you good at that is part of what you do? What are you good at as a result of what you do? What do you know?
Assets & Competencies Human Assets Skills / expertise Audience, relationships, members Services, programs, events Facilities, equipment, physical assets Reputation and brand
Identify Your Assets & Competencies Write down your assets & competencies don t censor yourself! Share with your neighbor and capture any additional assets or strengths you may have missed When you are done, pick a few of your key assets / competencies and transfer them to the first column on the back of your page
Market Trends, Needs & Opportunity
Identifying Market Need Community Resource Center
Market Push vs. Market Pull Create then find = PUSH Listen then deliver = PULL Community Resource Center PUSH = trying to CREATE demand in an uninterested, crowded market PULL = easier and less risky, people see you meeting their needs
Exploring Market Needs and Opportunities Work independently for five minutes to think about market needs for yourself or those you serve; use questions in your packet for guidance, or simply make a list At your table brainstorm additional market needs or opportunities in the communities you serve
Social Enterprise Ideas Community Resource Center
Money-Making Ideas Community Resource Center What business or money-making ideas flow from your assets and market needs? Think about:
Brainstorm Social Venture Ideas Community Resource Center Brainstorm how you might be able to make money based on your assets and/or market need For each idea, take a moment to think of other, related ideas Capture as many ideas as you can and if you have time, look for themes or categories within the ideas and jot them down
Idea Swarm Share an idea up to two minutes Group ideas, connections, related ideas, offers to help up to three minutes
Next Steps Community Resource Center
Support in Your Journey
Colorado Nonprofit Social Enterprise Exchange
The Exchange: Next Steps 2018 Cohort: 1st Quarter Social Enterprise Cohort: 9-month intensive social enterprise development program Competitive application process: Open Now Typical cohort size of up to 10 nonprofits
Final Questions?
Upcoming Trainings Get Grants - Craig November 15 th 9:00am-4:00pm $70 RPD Special $100 Early Bird $125 Regular Price Development Roundtables: October December Gates Family Foundation October 18 Kenneth King Foundation November 2 Community First Foundation December 12 All Development Roundtables Denver or Teleconference 2:00-3:30pm $20 Early Bird $35 Regular Price
Community Resource Center RESOURCES Colorado Grants Guide 770+ detailed profiles of Colorado grantmakers Nonprofit Support Center Navigating Legal Landmines Start Up for Success EDUCATION Statewide Training Fund Development Strategic Planning Board Development Evaluation & Planning Nonprofit Leadership & Management A network of 700+ emerging and established leaders increasing community impact since 1990 Participation Project
THANK YOU! Presented by: Maria Fabula President & CEO fabula@crcamerica.org 303-623-1540 www.crcamerica.org