Welcome!
Hi, I m Joey! Community Builder Entrepreneur Falafel Connoisseur Joseph.Arora@gmail.com
Hi, I m Austin! Air Force Acquisitions DTRA Innovation Scout Hot Air Balloon Pilot keriann.a.delorme@gmail.com
What will you do in the next 48 hours?
validate an idea learn new skills Work with interesting people and solve important problems for our operators
Roadmap Wed Morning 120 sec Pitches Brain Dump Vote Problem Curation Form teams User Discovery
Roadmap Wednesday Afternoon Market Research ITERATE Start Building MVP MVP Definition Customer Validation Recap
Roadmap Thursday Build Presentation Program Plan Pitch Practice Transition Strategy Mission Model Tech Check Final Presentations!
Venue Logistics Bathrooms Hours Need help? Going Secure? TBD 7:30 AM to 5 PM Call 911 or call/text us at 720-235-8045 Or 585-739-9769 Talk to a facilitator Secure Rm: NO ELECTRONICS ALLOWED
Rock < Paper < Scissors person person person person team a team b? team a team b person person person person
Our mission is to teach & enable modern tactics in innovation design and rapid fielding with our CWMD champions.
Why you re here! Rapid Capability Development & Fielding Driving Innovation Applying a new approach to your program
This Place is Safe We want to give you the best experience possible. To do that everyone needs to treat each other with respect. Be mindful of others experience. Act professionally and treat the facilities with proper care. We are all in this together.
Schedule
Thursday Wednesday 0730 Breakfast/Coffee 0800 Opening Comments 0815 Intro/Icebreaker 0900 Pitches & Team Formation 0730 Coffee shows up 0800 Program Plan Overview 0830 Program Planning 1000 Putting it all Together (MMC) 1030 Pitch Overview 1100 Pitch Building 1000 1030 1130 1230 1400 1430 Overview of VP Canvas/Archetyping Define problem/archetyping Working Lunch Support Tool Briefs MD5; RTI; AZURE User Discovery MVP Concept MVP Development & Testing 1100 Lunch Arrives 1400 Pitch Practice/Feedback Sessions 1545 Tech Check 1615 Pitching 1715 Closing Comments
Validation did your team get out and talk to users? are you actually solving a problem? have you identified your assumptions?
Execution do you have an mvp or prototype? and Design how mature is your concept? design matters! does your solution make sense to your user?
how do you plan on executing? are you solving a problem? (value proposition) is your idea unique? Mission Model
Opening Pitch
Pitching Process 1. get in line to pitch 2. 120 sec pitch on stage 3. tell the team the name of your idea super important!
FAQ Q: Can I pitch more than one idea? A: No, pick your favorite, unless you can clone yourself. Q: If my idea gets selected, will I get funding? A: Maybe! That decision will be made following your final pitch! Q: What if my idea isn t selected? A: We encourage you to continue to participate & learn by joining another team! Q: Can I still work on my idea if it s not selected? A: Yes, ONLY IF you have more than three other people on the team. Q: Can I use any pitch props, slides, etc when pitching? A: Props are ok, but slides are not. Remember it s short!
Anatomy of a Pitch
hi, I m [name]! the problem I want solve is [problem]. my proposed solution is [solution & technical overview]. (60 seconds) to do this, we ll need [team, resources]. let s rock this week
Example Pitch!
Time to Pitch!
time to vote still need technical folks! i ve got icecream! Your Idea vote for my idea! let s rock this! you got my vote!
time to form teams still need technical folks! i ve got icecream! Team Formation join my idea! let s rock this! you got my support!
Archetyping! Who are your users? Who are your key Stakeholders? To Do s Today Fill out value proposition canvas(es) go over with Austin or Joey Write down your final problem definition & your proposed MVP.
1000 Total IEDs Targeting Dismounted Forces 900 800 700 600 500 400 300 200 100 0 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 2009 2010 2011 Dismounted Patrol 3
1000 Total IEDs Targeting Dismounted Forces 900 800 700 600 500 400 300 Taliban OODA Loop 200 100 0 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 2009 2010 2011 Dismounted Patrol 5
1000 Total IEDs Targeting Dismounted Forces 900 800 700 600 500 400 300 200 100 0 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11.S. Began Developing Tech Solution 2009 2010 2011 328 Casualties Dismounted Patrol Tech 6Solution Fielded
1000 900 800 700 600 Total IEDs Targeting Dismounted Forces Trying to solve this problem With a solution for this Why Only Marginal Improvement? 500 400 300 200 100 0 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11.S. Began Developing Tech Solution 2009 2010 2011 328 Casualties Dismounted Patrol Tech 8Solution Fielded
1000 900 800 700 Total IEDs Targeting Dismounted Forces U.S. R&D OODA LOOP 600 500 400 300 Taliban OODA Loop 200 100 0 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 2009 2010 2011 Dismounted Patrol 9
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Archetypes? For each beneficiary identify: Who they are What they do Facts Philosophies Behaviors Needs & Goals
Time to Work! We are here to help guide you.
What questions do you have?
User Discovery Form Hypotheses Determine how to test your hypotheses Be honest & openminded GET OUT OF YOUR OFFICE!
Time to Work! We are here to help guide you.
Mission Mission or ( problem ) description What can be outsourced or contracted outside of your program team? What are the unique activities your program needs to deliver the value proposition? What resources does your team need to own internally? For each beneficiary what is the value proposition? What problem (pain/gain) does this solve for them? Buy in/ Support Whose is needed? How to get beneficiaries to buyin? Deployment How will we deploy it to widespread use to the people who need it? Beneficiaries Mission models are always multisided markets with the goal of not just building a great demo but getting the product adopted and deployed. Mission Budget (or Cost) Understand the amount and color of money for your budget Mission Achievement The value you are creating for the sum of all of the beneficiaries / the greater good.
Mission Mission or ( problem ) description What can be outsourced or contracted outside of your program team? What are the unique activities your program needs to deliver the value proposition? What resources does your team need to own internally? For each beneficiary what is the value proposition? What problem (pain/gain) does this solve for them? Buy in/ Support Whose is needed? How to get beneficiaries to buyin? Deployment How will we deploy it to widespread use to the people who need it? Beneficiaries Mission models are always multisided markets with the goal of not just building a great demo but getting the product adopted and deployed. Mission Budget (or Cost) Understand the amount and color of money for your budget Mission Achievement The value you are creating for the sum of all of the beneficiaries / the greater good.
Time to Work! We are here to help guide you.
Minimum Viable Product
Minimum Viable Product
Minimum Viable Product
Welcome Back!
Program What will it cost? ( mission cost ) Planning How are you going to execute? ( deployment ) Who will be involved? (key partners) What resources do you need to accomplish it? (key resources)
Mission Mission or ( problem ) description What can be outsourced or contracted outside of your program team? What are the unique activities your program needs to deliver the value proposition? What resources does your team need to own internally? For each beneficiary what is the value proposition? What problem (pain/gain) does this solve for them? Buy in/ Support Whose is needed? How to get beneficiaries to buyin? Deployment How will we deploy it to widespread use to the people who need it? Beneficiaries Mission models are always multisided markets with the goal of not just building a great demo but getting the product adopted and deployed. Mission Budget (or Cost) Understand the amount and color of money for your budget Mission Achievement The value you are creating for the sum of all of the beneficiaries / the greater good.
Time to Work! We are here to help guide you.
Pitching Your Program Tell us what problem you re solving & for whom. Share a story (what is your user validation?) Define what resources you have & need (include your team!) Be specific about what you re asking for!
Pitch Order 1-6 2 7 3 8-4 9 5 10
Time to Work! We are here to help guide you.
Welcome to final presentations
How Pitching Works teams pitch 5 min q&a 3 min team on-deck, pull up slides during Q&A Everyone, have fun!
PITCH TIME! LETS ROCK!!!
So What s Next? Follow-up information may be requested Winning programs will be selected for funding
Fight on DTRA!