Global Entrepreneurship Research & Innovation Centre (GERIC) Strategic Planning Great research for entrepreneurship endeavor.

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Global Entrepreneurship Research & Innovation Centre (GERIC) Strategic Planning 2016-2020 Great research for entrepreneurship endeavor. 1

EXECUTIVE SUMMARY As an entrepreneurship COE, GERIC brings creativity and innovation into the core of it research activity through engagement and partnership with community, businesses, public sector and international. It plays a distinctive role in the development, application and exchange of knowledge globally, regionally and locally. 2

CONTENTS 1. Our Mission 3 2. About GERIC..4 3. GERIC Functions.7 4. Mission and Vision..8 5. GERIC core objective......9 6. Research Approach and Strategic Foci... 10 7. Strategies and Goal..12 i. Research Strategy.13 ii. Partnership Strategy 19 iii. Human Development Strategy.20 iv. Organizational Strategy.22 8. Key Strategic Initiatives i. Structure of GERIC.24 ii. Membership 25 iii. Foundation program 31 9. GERIC Performance indicator and action plan.35 3

Our Mission to provide leadership in Entrepreneurship Research through engagement with Industry, Government, Community and International to create integrated structural, technological and behavioral solution for ENTREPRENEURS. 4

2. ABOUT GERIC GERIC is a Centre of Excellence for Entrepreneurship Research and Innovation in UMK. In addition to the Global Entrepreneurship Research, the Centre is involved in human capital development through a joint PhDs or split-site PhDs and post doctoral research; entrepreneurship consultancy and training; support to social innovation and entrepreneurship projects as well as educational outreach activities. It also includes organization of public conferences and research publication. The Centre also acts as a think tank on crucial economic and entrepreneurship issues. GERIC brings together world-leading researchers to work in multidisciplinary teams on real-world issues. We are scientist, social scientist and entrepreneur coaches whose work is underpinned by scientific rigor, technological expertise, industry connections and community engagement. We are driven by a shared vision: Great research for entrepreneurship endeavor. 5

ABOUT GERIC.cont. Researchers at the center are either research focused or do both research and teaching. We are from the broad range of disciplinary background, not limited to: Social Entrepreneurship - Culture and heritage Social Innovation - Technopreneur Family business - Tourism and hospitality Agropreneurship - Corporate Entrepreneurship Women Entrepreneurship 6

ABOUT GERIC cont. GERIC website at www.umk.edu.my/geric publishes information, news, articles, commentary, background research and analysis on a broad range of issues, focusing on social, science, economic, strategic entrepreneurship issues. 7

3. GERIC FUNCTIONS 1. Quattro Helixes (University, Community, Industry, Government, International) Research - focusing on Entrepreneurship 2. Human Capital Development Centre- Postgraduate and Postdoctoral Research in Entrepreneurship 3. Entrepreneurship Consultation and Training Centre - Entrepreneurship service, Thinkthank, Couches 8

4. Mission and Vision MISI To stimulate economic growth of Malaysia by accelerating; Entrepreneurship research, innovation, and commercialization; Enhancing human capital Development and Providing Entrepreneurship solutions to the community, industry and government VISI To be a recognized leader in innovative entrepreneurship research, education and practice 9

5. GERIC s Core Objectives 1. To Provide Integrated Research solution related to social, technological and scientific entrepreneurships; 2. To establish and maintain partnerships with key organizations driving the quality and implementation of our research; 3. To conduct international significant research that contributes to creating economically, socially and environmentally sustainable business; 4. To nurture and attract world class researchers to expand the scale and focus of our research. 10

6. RESEARCH APPROACH AND STRATEGIC FOCI We focus on project-driven research approach; In-collaboration with government, industry, community and international; Being a niche center for Entrepreneurship, we are welcome all research in the area of entrepreneurial science, social science, agriculture, etc. and support quality research on any topic. 11

Partnership strategy Building on our foundation of existing research to grow our success in research income and outputs Research Strategy Developing External strategic Partners that create demand for integrated research solution Strategic Foci Growing human capital development through advance research program such as post doctrate and postgraduate program Organization strategy Developing our organization to support research and demonstrate the strength of our multidisciplinary Human capital strategy 12

7. STRATEGIES AND GOAL GERIC research strategy has been formulated to develop research strengths in alignment with university and research community and needs of industry and government. 13

Growth in contract research and consultancy Research Strategy Growth in membership Growth in Research Income Growth in research output 2. Consultancy and Training unit Create consultancy and training unit to manage support consultancy and training work Foundation Program Establish programs to support growth in research income and outputs 1. A Three-Tier Approach to Research Project Organize research projects into three tiers based on scale and focus Measures Goal 14

1. A Three-Tier Research Approach Icon Project Focused Research Project Small scale, pilot and student s project TIER 1 TIER 2 TIER 3 15

Tier 1: Icon Projects led by Champion Icon project will be inclusive, large-scale and have significant impact. Projects will be merit selected by the Executive. Icon Projects will be led by the best researchers in the center. They will be developed with performance indicators such as: 1. Multidisciplinary or transdisciplinarity (LRGS, PRGS, TRGS, NRGS); 2. Building partnerships; 3. External funding; 4. Engaging many GERIC researchers; 5. Multiple research outputs; 6. Industry and community engagement; 7. Industry and community profile; 8. Scale, focus and impact; and 9. Quality and quantity of research. 16

Tier 2: Key Researchers leading Focused Research Projects Tier-2 research projects are the mainstay of university research and have the following characteristics: 1. Usually the research of our senior members; 2. Well funded (FRGS, ERGS, etc,) 3. Focused on specific topic or area; 4. Undertaken by a small group or an individual with external partners; 5. Produce many quality research outputs; 6. Produce quality research students and support junior research fellows; and 7. May be part of an ongoing research program that last many years. 17

Tier 3: Small-scale, pilot or student research Tier-3 research is small scale research, including contract research, consultancies and training services. It has the following characteristics: 1. Small-scale (SGPG, RAGS); 2. Produces a limited number of publications; 3. Mostly funded by public sector grants, industry and international research income; 4. Includes pilot and non-core research; 5. Can have significant impact as individual pieces of research; 6. Often only last for a short period; and 7. may lead to tier-2 projects. 18

2. Consultancy and Training Unit GERIC aim to run consultancy and training services for entrepreneur under the underpinnings of government and industries. A significant amount (about 30%) of our activities will be focusing of servicing the entrepreneur and become the think-thank for the government and the industries. 19

Partnership Strategy GOALS 1. Establish partnerships based on formal and informal agreements that will create demand for integrated solutions Increase engagement with research partners in all tiers of research leading to increased funding opportunities 2. Maximize our involvement in government, community, industry and international programs 3. Maximize the use and expertise in our Advisory Board Increase representation in the government, community, industry and international activities Activity and high-calibre membership of Advisory Board MEASURES 20

Human Capital Strategy Post graduate research Engage with Centre for Postgraduate UMK in joint recruitment of outstanding researchers at PhD or Masters level. GERIC will offer joined program /sandwich program/double degree program with affiliated foreign institution such as Babson etc. Postdoctoral Research Offering research grant for postdoctoral research to enhance research in GERIC Develop internal program to encourage quality research outputs and income Research attachment Create research opportunities for high-performing members both new and existing Identify, obtain and maintain resources and facilities required to attract senior researchers. 21

Measures for Human Capital Strategy: Attachment Increasing membership of full and affiliate members (10%) per year Postdoctoral Increase productivity of our membership (income and research output) each year Postgraduate Graduated 2 PhD students and 3 masters students every 2-4 years 22

Organizational Strategy GOALS 1. Establishment of Foundation Program 2. Organization of Administration Team 3. Work collaboratively with faculties to build the research profile of the university and develop teaching-research nexus 4. Develop a Research Linkages, Postgraduate and consultancy units 5. Sound fiscal Management 23

Organizational Strategy MEASURES 1. Increase in membership and research income and outputs. Each Foundation programs will have detail performance indicators 2. Streamline administration 3. Strategic Growth of membership and management of research students 4. Streamline administration 5. Growth in research income, management of finances to meet budgetary expectation of the division 24

8. KEY STRATEGIC INITIATIVES ADVISORY BOARD DIRECTOR Prof Dr. Nik Maheran Nik Muhammad PERSONAL ASSISTANT Cik Noraini Mohd Noor RESEARCH & LINKAGES Prof Dr. Naresh Kumar POSTGRADUATE & INNOVATION Dr. Nik Zulkarnain Khidzir CONSULTANCY & COMERCIALIZATION Prof Dr. Balakrishnan a/l Parasuraman Full Members Associates, Affiliate and research students REGISTRAR DEPUTY REGISTRAR CLERK Cik Siti Esah bt Mohamed 25

FELLOWSHIP 1. Academic members are classified into three categories: Full members Academics at UMK who contribute at least 30% of their workload to research at the Centre and have produced at least five research output in the last three years; Early Careers Researchers; and Research-only staff employed by the Centre 26

2. Associate Members: Members of other research clusters who contribute to research at GERIC; and Researchers who do not produce enough research outputs to be considered a full member 3. Affiliated members: Adjunct UMK researchers aligned with the centre; and External members who work in areas of direct relevance for the research concentration 27

4. In addition, the Centre has: Advisory Board (VC, DVC research and innovation, external parties, senate member) Research students (post doctorate, Phd or Masters by research); Professional and research support staff; and Administration staff 28

Full Member 1. Prof Dr. Nik Maheran Nik Muhammad (director) 2. Prof. Dr. Naresh Kumar 3. Prof Balakrishnan a/l Parasuraman 4. Dr. Nik Zulkarnain b Kindzir 29

Associate Member 1. Assoc. Prof Dr. Seri Intan bt. Mokhtar (current researcher) 2. Assoc. Prof Dr. Rafi b Yaacob (current researcher) 3. Assoc. Prof. Dr. Ahmad Rashdan b Ismail (current researcher) 4. Assoc. Prof. Dr. Suria Baba (current researcher 5. Prof Dato Dr. Abdul Latiff b Abu Bakar 6. Prof. Dr. Hishamudin 7. Prof Dr. Lokman Shamsuddin 8. Assoc. Prof. Dr. Wee Yu Gee 9. Assoc. Prof. Dr. Julie Juliawati 10. Dr. Wan Nazdrol Wan Nasir Affiliated Member 1. Prof Marc Clement (Swansea Univ) 2. Prof. Mathew Kofi (Michigan Uni) 3. Prof Whitney Keys (Seattle Univ, USA) 4. Prof. Ahmet (Univ. of Croatia) 5. Assoc. Prof. Dr. Filzah Md Isa (UUM) 6. Assoc. Prof Rosli b Rahim (UiTM) 30

ADVISORY BOARD Advisory Board will be comprise of the internal and external parties who support and advice the centre. Suggested member of AB: Internal : External parties: - Vice Chanselor of UMK - Dato Prof Nik Muhammad Nik Abd Majid - DVC RMI (UPM) - Director CPS - Prof. Dr. Ku Halim b. Ku Hamid (UiTM) 31

Foundation Programs GERIC is managed by executive group chaired by the Director. The executive has permanent members with defined responsibilities and also includes the champions of GERIC icon Projects. The executive represent and champion GERIC both internally and externally. The roles of the executive are to: 32

Co-ordinate and manage the strategic and operational plan of the centre; Undertake a specific role within the centre; Liaise with a specific school to promote the teachingresearch nexus; and/or Take responsibility for the conduct of a specific foundation program: 33

Programs Funding development Early career and associate researcher development Fellowship and internationalization Public Profile Facilities and infrastructure Foundation Programs Key Roles Support researchers to develop grant-winning ability and in preparing applications, thereby increasing research funding, particularly in national competitive grant and through cooperative research centre Support early and mid-career researchers to develop research skills and increase their research performance Increase opportunities for international collaborations and attracting research fellows Develop and grow the reputation of the centre amongst stakeholders; government, industry, community and peers Develop and champion plans for improvements to research infrastructure 34

Director Programs Research & Linkages Manager Human Capital & development Manager Consultancy and Training manager Administration Executive Strategic Members Executive Responsibilities Key Roles Strategic Planning and management of the center Link centers to industries, government, community and international for research funding and support Enhancing human capital development through post graduate studies, postdoctoral and attachment program Selling expertise and technology of the university for consultancy/contract research to the industry and training programs for entrepreneurs. Daily operation of the center and overall management of the administration team Liaison with schools to develop synergies and build research profile of the university 35

Research ACTION PLAN Review current research activities and opportunities to further develop research strength; Continuously monitor national and international research agendas to review against current research themes and identify new opportunities; Continue to recruit high caliber research staff who will deliver research and innovation priorities; Encourage and apply an interdisciplinary approach of research grant; knocking doors to the industry and government agency to promote internal expertise and technology of the university and seeking for research funding; Develop environments in which staff can explore commercial opportunities for their research in order to stimulate innovations and wealth creation; Increase commercial income in line with the UMK strategy. 36

Program to support research agendas: Conducting annual Conferences Organizing Research workshop prior to every research grant application Organizing innovation and invention yearly competition Entrepreneurial coaches and consultancies seminar 37

Research 9. GERIC 2016-2020 Performance Indicator Strategic Thrusts KRA KPI output KPI income FY Rate / Band Tier 1 Research Impact /policy research International funding Industry/contract research Public funding (government, NGO, etc.) 2 1 1 2,000,000 1,500,000 5,000,000 2016-20120 Tier 2 Research fundamental/contract research International funding Industry/contract research Public funding (government, NGO, etc.) Internal funding 2 5 3 5 300,000 100,000 100,000 (100,000) 2016-2018 Tier 3 Research small scale/consultancy Industry Public funding (government, NGO, etc.) Internal funding 5 5 5 50,000 250,000 (50,000) 2016-2017 Conference and Publication Conference Journal Publication Conference publication Books Others 1 7 7 2 2 20,000 Per year Innovation Innovation and invention competition IP Trade Mark Commercilization 1 1 1 2 Per year 38

ACTION PLAN Partnership Planning Continue our ongoing review of research partners and activities to support the growth of networks and partnerships in key area; Build new industry, community and international relationships to enhance contract research; Promote greater engagement with leading researchers from other countries through schemes such as the international research network and collaboration awards, Erasmus and the Learned Societies; Proactively market opportunities, outputs and impacts to promote research and innovation within the University and community; Continue to develop our research web presence to improve accessibility and coherence across the spectrum of research and entrepreneurship activity; 39

Partnership Strategic Thrusts KRA KPI output (project) FY Rate / Band Review existing research partners and activities to enhance the support growth network e.g: US Embassy MPC Deakins University Babson College Wow Labs Limited Seattle University Increase the number of project 2016-2020 Build new industry, Government agency Community; and international relationships to enhance contract research Promote greater engagement with leading researchers from other countries through schemes such as the international research network; collaboration awards, Erasmus; and the Learned Societies 5 5 10 2 3 2016-2020 2016-2020 40

Human Capital development To establish Global postgraduate program that is a joint PhDs or split-site PhDs. It s provide an integrated educational experience where the student will be supervised by two experts and to have access to two research environments for the benefit of the research from two institutions. Identify development needs to promote split-site PhD, postdoctoral and attachment program at GERIC; Build on our international relationships to enhance joint-postgraduate student opportunities (e.g. with Babson, etc.) Allocate internal funding for post-doctorate position to entice international participation and enhance research and publication. Extend the opportunities for undergraduates to work with academic staff on research projects with high-quality outcomes; Enhance the support, development and opportunities for early career researchers and those in training, including expansion of activities such as the Research development program and research forum 41

Human Capital Development Strategic Thrusts KRA KPI output FY started Rate / Band Establish Global postgraduate program joint PhDs or split-site PhDs. 5 student 2017 Postdoctoral Position 3 students per year (duration 6-9 months) 2016-2020 Entrepreneurship attachment (sabbatical) at GERIC 2 per year 2016-2017 42

Entrepreneurship Consultancy and Training Identifying internal expertise within the GERIC and the faculties; Promote internal expertise to our strategic partners namely industry, government and community; Forming a Special Interest Group (SIG) within GERIC; Develop environment in which staff can explore innovation and commercialization opportunities for their research in order to stimulate innovation and wealth creation through the Entrepreneurship Invention, Innovation and Design (EIID) competition; Seek for funding support from industry, government, community and intenational; Enhance technology and knowledge exchange through research relevant business opportunities via mechanisms such as Public-private Research Network (PPRN); Increase commercial income in line with the University Commercialization strategy. 43

OPERATIONAL STRUCTURE GERIC Industrial Panel Advisor Division for Technology Development Division for Business Development Division for Entrepreneurship Education, research, and consultancy Division for Research Management Division for Industrial liaison (international) New Product Value Creation: Technologies Push (Research) Funding & collaborations Value Creation through knowledge adaptation & transfer: Technology pull (Research) Funding & collaborations Construction of innovative product value chain (Research) (inbound logistics, operations, outbound logistics, marketing & sales, service) Construction of Business Start ups and Spin off (Services) Incubators/Pil ot Plants Science Innovation Park Funding Office of Technology Licensing and Ventures (Services) Patent/IP License JV/Spin-off enterprises Entrepreneurship courses/consultancies : Post Graduate studies Post doctorate Masters Research attachement Short Courses Electives Construction of HICoE in Entrepreneurship One Stop Centre for communication with industries Wealth Creation through KRA PRODUCTS Department for Halal Innovation Food Hospitality Agroindustry and natural resources Industrial Design : furniture / jewelleries Department for Design Innovation Batik/Songket and indigenous products SME s /Cottage industries Department for Community- Entrepreneurship Engagement Women Entrepreneurship Content Creation through Key Research Areas (KRA) from resources UMK/Collaborators/Faculties / Centers/ Communities/Industries Resources 44

Consultancy and Training Strategic Thrusts KRA KPI output KPI income FY Rate / Band Tier 1 Consultancy High impact 2 Per year 1,000,000 2016-2010 Tier 2 Consultancy Medium scale 3 Per year 300,000 2016-2020 Tier 3 Research small scale Monetary contribution No monetary contribution 5 12 peryear 25,000 2016-2020 Training /knowledge transfer Industry Government Community 3 5 12 150,000 50,000 (24,000) 2016-2020 Publication Training module 6 Collaborate with UMK press 2016 45

RINGKASAN SASARAN 2016-2020 Criteria 2016 2017 2018 2019 2020 No. of Commercialization of research findings No. of Consultancy (with or without monetary rewards No of post-doctoral candidates/attachment programmes(government or private agencies) Total research grants obtained (RM) National and International, Government and private) 3 5 5 10 15 5 5 5 5 5 3 3 5 5 7 3 Juta 5 Juta 5 juta 7 Juta 10 juta No of patents, IP, licensing, trademark or copyright Human capital development No. Postgraduate students No. Research staff (RA, RO) 1 2 2 3 5 3 3 5 7 10 46

Criteria 2016 2017 2018 2019 2020 Income generation through Research (RM) 0.450 Juta 0.750 juta 0.750 juta 1.05 juta 1.5 juta No of industries involved in Research 3 5 5 7 7 No of publication in indexed journals/scopus/if, proceeding and books 10 15 20 25 30 No of research awards (national and International) 3 5 5 7 10 No of research centres established Research facilities developed - 1 (women entrepreneu rship centre) Technium (one stop centre for triple helixes ) 1 (Halal/islami c Entrepreneur ship centre) - - Entrepreneur ship research Hub 47

PENCAPAIAN 2012-2015 NO. PRINCIPAL RESEARCHER/INVESTIGATOR GOVERNMENT CLIENT YEAR GROSS REVENUE (RM) 1 Prof. Madya Dr. Naresh Kumar A/L Samy KPT Impak Pendidikan Keusahawanan 2012 135,000.00 2 Prof. Dr. Nik Maheran Nik Muhamad AKEPT - Leadership in Internationalization on Malaysian University 2013 150,000.00 TOTAL 285,000.00 NO. PRINCIPAL RESEARCHER/INVESTIGATOR INDUSTRY CLIENT YEAR GROSS REVENUE (RM) 1 Prof. Dr. Abu Bakar Sade Yayasan Inovasi Malaysia (YIM) 2013 67,500.00 2 Prof. Dr. Abu Bakar Sade Amanah Ikhtiar Malaysia (AIM) 2013 55,000.00 3 Prof. Madya Dr. Naresh Kumar A/L Samy ANZ - Malaysia Research 2013 20,228.00 4 Prof. Dr. Nik Maheran Nik Muhamad MPC-Malaysia Competitiveness Report 2013 15,000.00 TOTAL 157,728.00 NO. PRINCIPAL RESEARCHER/INVESTIGATOR INTERNATIONAL CLIENT YEAR GROSS REVENUE (RM) 1 Prof. Dr. Nik Maheran Nik Muhamad 2 Prof. Dr. Nik Maheran Nik Muhammad 3 Prof Dr.Nik Maheran Nik Muhammad 4 Prof Dr. Nik Maheran Nik Muhammad Deakin Uni -Environmental Sustainability Management of Businesses in Malaysia 2013 16,400.00 US State of Govt BeeHive (Entrepreneurship Enhancement Prgram) 2013 418,945.00 US State of Govt BeeHive (Social Entrepreneurship sustainability) 2014 150,400.00 US State of Govt BeeHive (Social Innovation Incubators and Acceleration program) 2015 164,500.00 TOTAL 750,245.00 TOTAL RESEARCH GRANT (2012-2015) 1,192,973.00 48

NO. CONSULTANT CLIENT YEAR 1 Prof. Dr. Mohd Kamal b Harun Agensi Inovasi Malaysia - Rapporteuring: Sweeden Malaysia International Day 2013 GROSS REVENUE (RM) 2013 5,900.00 49

No. Principal Product 50 Patents, IP, Trademark /Copyright Utility 1. Prof. Madya Dr. Aweng A/L Eh Rak 2013 Instant Herb Rice Innovation 2. Prof. Madya Dr. Aweng A/L Eh Rak Trade mark 2013 3. Dr. Suhaimi bin Othman @ Osman Novel Technique for Utility Mass Production of 2013 Innovation Quality Banana Plating 4. Dr. Suhaimi bin Othman @ Osman Material Trade mark 2013 5. 6. En. Muhammad Najibul Muthiie bin Ya acob En. Muhammad Najibul Muthiie bin Ya acob 7. Dr. Lee Seong Wei 8. Dr. Lee Seong Wei Proportional Drawing Pads Integrated Projection Drawing Pen My Pro Fish Industrial Design Industrial Design Year 2013 2013 Patent 2013 Trade mark 2013

No. 9. 10. Principal En. Zulhisyam bin Abdul Kari @ Abdullah En. Zulhisyam bin Abdul Kari @ Abdullah 11. Dr. Soon Jan Mei 12. En. Muhammad Najibul Muthiie bin Ya acob 13. En. Mazlan bin Mohamed Product Portable Breeding Chamber: An Alternative Method In Culturing Hirudinea Manillensis My Jelastics: Biodegradable Plastic Materials From Agro Waste Portable Car Rain Shelter Nano-Silver Thermal Pad Patents, IP, Trademark /Copyright Year Patent 2013 Industrial Design 2013 Trade mark 2014 Industrial Design 2014 Patent 2014 51

RINGKASAN PENCAPAIAN 2012-2015 Criteria 2012 2013 2014 2015 No. of Commercialization of research findings No. of Consultancy (with or without monetary rewards No of post-doctoral candidates/attachment programmes(government or private agencies) Total research grants obtained (RM) National and International, Government and private) No of patents, IP, licensing, trademark or copyright Human capital development No. Postgraduate students No. Research staff (RA, RO) - - - - - 1 - - - - - - 135,000 743,073 150,400 164,500 8 14 15 18 2 10 7 4 52

Criteria 2012 2013 2014 2015 Income generation through Research (RM) KPT 1,000,000 No of industries involved in Research - 5 5 5 No of publication in indexed journals/scopus/if, proceeding and books No of research awards (national and International) - 16-2 - - - - No of research centres established - - - - Research facilities developed -- - - - 53

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