ASSOCIATION OF CANCER EXECUTIVES UPDATE

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ASSOCIATION OF CANCER EXECUTIVES UPDATE SPRING 2017 VOL. 1 ISSUE 1 www.cancerexecutives.org The Value and Utilization of Your Cancer Registry BY WILLIAM LAFFEY WHAT S INSIDE 1 The Value and Utilization of Your Cancer Registry 4 Ensuring An Enterprise-Wide Approach To Oncology Service Line Development 6 ACE Oncology Fellowship Update 6 New Association of Cancer Executives Conference We are headed to London! Welcome to the revamped ACE Newsletter! Welcome to the new Association Of Cancer Executives newsletter. We hope you find the new newsletter to be a great resource for industry related articles and information regarding ACE. The newsletter will be released on a quarterly basis with release months being April, August, November and February. The newsletter will be sent via email to the address we have on-file in your membership profile. We will also archive all newsletter issues on the ACE website. If you have any questions regarding the ACE newsletter please contact Brian Mandrier, ACE Executive Director. Overview Cancer administrators, no matter how experienced, should know how to utilize registry data for the benefit of their patients and their program. The registry should be seen, not as a drain on your expenses, but as a department which can not only help you improve quality, but contribute to your bottom line. In short, your registrar should become your second most important work colleague; for those lucky enough to have the resources of an administrative assistant, that person could never be replaced from the number one position! A thorough understanding of the registry and the data it produces is therefore essential for our success as cancer executives. Acknowledgement The introductory portion of this article was greatly assisted by information found on the web site of the National Cancer Registrars Association and the assistance of two CTR colleagues, Alida Wagner and Karen Smith. WHAT IS A CANCER REGISTRY? A cancer registry is an information system designed for the collection, management, and analysis of data on persons with the diagnosis of a malignant or neoplastic disease (cancer). Cancer registries can be classified into three general types: Healthcare institution registries maintain data on all patients diagnosed and/or treated for cancer at their facility. Healthcare facilities report cancer cases to the central or state cancer registry as required by law. Central registries are population-based registries that maintain data on all cancer patients within certain geographical areas. Special purpose registries maintain data on a particular type of cancer, such as brain tumors. WHAT ARE THE PURPOSES OF A CANCER REGISTRY? Maintaining a cancer registry ensures that health officials have accurate and timely information, while ensuring the availability of data for treatment, research, and educational purposes. Local, state, and national cancer agencies use registry data in defined areas to make important public health decisions that maximize the effectiveness of limited public health funds, such as the placement of screening programs. Cancer registries are valuable research tools for those interested in the etiology, diagnosis, and treatment of cancer. Fundamental research on the epidemiology of cancer is initiated using the accumulated data. Lifetime follow-up is an important aspect of the cancer registry. Current patient follow-up serves as a reminder to physicians and patients to schedule regular clinical examinations and provides accurate survival information. WHAT INFORMATION IS MAINTAINED WITHIN A REGISTRY? Demographic information includes age, gender, race/ethnicity, birthplace, and residence. Medical history includes physical findings, screening information, occupation, and any history of a previous cancer. Diagnostic findings include types, dates, and results of procedures used to diagnose cancer. Cancer information, including primary site, cell type, and extent of disease.

2 FIGURE 1: MULTIFACETED CANCER REGISTRY FIGURE 2 FIGURE 3 Cancer therapy, including surgery, radiation therapy, chemotherapy, hormone, or immunotherapy. Follow-up, including annual information about treatment, recurrence, and patient status. HOW IS REGISTRY DATA UTILIZED? Evaluate patient outcomes, quality of life, and satisfaction issues and implement procedures for improvement. Provide follow-up information for cancer surveillance. Association of Cancer Executives Update Calculate survival rates by utilizing various data items and factors. Provide information for cancer program activities. Analyze referral patterns. Allocate resources at the health care facility, the community, region or state level. Develop educational programs for health care providers, patients and the general public. Report cancer incidence as required under state law. Evaluate efficacy of treatment modalities. ALL RIGHT, BUT HOW CAN A CANCER EXECUTIVE BEST UTILIZE REGISTRY DATA? Most of us are familiar with the importance of the registrar and registry data with regards to cancer committee functioning and program accreditation, but cancer executives should go at least one step beyond those analyses to use registry data in meeting the budgetary and operational goals of the cancer program. A few examples highlight this process. Figure 2 depicts the percentage of Class 00 patients at one hospital, compared to the rest of the state, sorted by insurance status. Class 00 has several definitions, but the most relevant for administrators is a patient who was diagnosed with cancer at your hospital, but never returned for any treatment. Compare your Class 00 percentage with that of the rest of your own state. One large system found that it had 12% Class 00 patients, while the rest of the state only had 6%. This system used registry data to study where the patients went for treatment and what was their first course of treatment (e.g. were they losing radiation patients to their competitor on the next town, or their breast surgery to the academic medical center?). The system made some changes after doing the study and within two years, kept 40 patients in the system who previously would have gone elsewhere. Many consultants indicate that the economic benefit of a cancer patient to a hospital is $15,000 to the bottom line. In the case of the system referenced above, $600,000 revenue was kept in the system. Comparing your class 00 by insurance status, as in the slide above, indicates that, since many of their Class 00 patients were in the Managed Care category, the economic benefit of each patient was likely much higher than the $15,000 blended average. Figure 3 shows a hospital which wasn t getting its share of patients over 60 years old compared to hospitals across the state. May not seem significant, until one realizes that the hospital is located in a census area that contains one of the highest concentrations of senior citizens in the country. The use of this registry data allowed the cancer program to develop a geriatric oncology strategy to improve ability to attract residents of their service area. Figure 4 is interesting in that it shows the average household income of the hospital s cancer patients is higher than

FIGURE 4 FIGURE 5 example of how one cancer executive answered her boss question Say, we put a lot of money into our breast program a few years ago. How did that work out? Summary Take time away from the mundane aspects of your job the meetings, the emails, the phone calls, the drama of supervising staff. Work with your cancer registrar to reflect on what s truly happening in your program. Look at the data and take the analysis one extra step to see what the data means and how it can help improve your program s quality and its bottom line. Your registry staff provides data that helps save the lives of people they ve never met. Allow them to help you do your job better and provide the best possible care to those you serve. If you would like to contact Bill Laffey of The Laffey Partnership, CoC accreditation specialists, please email him at williamlaffey55@hotmail.com. FIGURE 6 for other hospitals in the state. In fact, it was higher than the income average for all patients in the same hospital, cancer and non-cancer. The hospital was not in an overly affluent area, but this use of registry data allowed the cancer program to work with the hospital s development department and customize a planned giving campaign for its cancer patients and families. Figure 5 gives an example of how operational issues can be discovered and corrected using registry data. This CQIP slide shows a significant increase in the Insurance Unknown category over a 3-year period. The cancer administrator saw this and was determined to find the reason. He found out the registry was recording all the data, but the patient access department wasn t always doing a good job of collecting the information in the first place; not only insurance status, but other key demographic information as well. A new process was implemented and the situation was corrected. This final example utilizes the NCDB CQIP report (others were from the NCDB benchmark section). It s a quick graphic Spring 2017 www.cancerexecutives.org 3

Ensuring an Enterprise-Wide Approach to Oncology Service Line Development SUBMITTED BY ECG MANAGEMENT CONSULTANTS 4 ECG Management Consultants facilitated a pre-conference workshop as part of the 2017 ACE Annual Meeting in Austin, Texas. This article provides a synopsis of the workshop s content, which focused on a more global view of cancer care today along with a program development framework that addresses how oncology service lines should view their sphere of influence and patient needs. THE STATE OF CANCER CARE TODAY For oncology services, healthcare reform is manifesting through changes in both payment methods and key financial models. A high degree of uncertainty exists concerning how some of these initiatives will be fully implemented and what the effect will be on individual practices, oncology programs, and health systems. Compounding this is further uncertainty about how the new administration will impact various areas in healthcare. Such areas include the recently expanded Medicaid coverage that 32 states (including the District of Columbia) enacted, changes to drug pricing, and adjustments to NIH funding. The remainder of this article highlights a variety of the topics and initiatives that have been in the limelight over the past year and on which oncology programs and practices need to be focused. MEDICARE ACCESS AND CHIP REAUTHORIZATION ACT OF 2015 The Medicare Access and CHIP Reauthorization Act of 2015 (MACRA) provides a new quality-based payment FIGURE 1: THE EIGHT SERVICE LINE FUNCTIONS Association of Cancer Executives Update structure for physicians that comprises two distinct tracks for providers to choose from. Track one consists of the Merit- Based Incentive Payment System, which is a modified fee-for-service (FFS) program that incorporates upside and downside risk through four performance measures. The second track consists of Advanced Alternative Payment Models (APMs), which are riskbased and refer to value-based, non-ffs payment mechanisms (e.g., ACOs) through which providers receive a large percentage of revenue. The first performance-year data collection period began in January 2017, and the first go-live reimbursement impact will occur in 2019. BIPARTISAN BUDGET ACT OF 2015 The Bipartisan Budget Act of 2015, signed into law on November 2, 2015, changed the financial and operational implications of facility-based Medicare reimbursement. The act excludes new off-campus hospital outpatient departments (HOPDs) from receiving reimbursement under Medicare s Hospital Outpatient Prospective Payment System (HOPPS). Beginning January 1, 2017, new HOPDs began to be reimbursed under the Ambulatory Surgical Center Prospective Payment System or the Medicare Physician Fee Schedule. Only those sites that were billing as an HOPD by November 2, 2015, will continue to be reimbursed under HOPPS. Commercial reimbursement has not been impacted by this act. ONCOLOGY CARE MODEL In early 2016, Medicare announced the creation of its Oncology Care Model (OCM), which is designed to improve the coordination of, access to, and appropriateness of chemotherapy treatment while lowering the total cost for Medicare beneficiaries. The OCM will incorporate two new payment mechanisms: (1) a $160 per member per month payment during a chemotherapy patient s six-month episode of care and (2) a retrospective performance-based payment for better-quality, highly coordinated oncology care provided at a lower total cost. To participate in the OCM, a physician practice or cancer center must: Provide access to patient navigation. Document care plans that contain all 13 components of the proposed Institute of Medicine Care Management Plan. Offer 24/7 clinician availability with real-time access to patients medical records. Treat patients based on nationally recognized clinical guidelines. Pursue continuous quality improvement projects. Utilize an oncology-certified EHR and attest to Stage 2 of meaningful use by the end of the model s third performance year. MEDICARE PART B DRUG REIMBURSEMENT CHANGES The prior three topics are currently impacting oncology services today, while other topics and proposals will continue to emerge. One very important topic that is continuously being reviewed is Medicare Part B drug reimbursement. Though the demonstration project announced in March 2016 was withdrawn in December due to the number of concerns raised by different industry stakeholders, it is reflective of the potential changes that could occur in the future. In summary, the demonstration project proposed a new payment model for those drugs reimbursed under Medicare Part B and administered in either a physician s office or an HOPD. Had the details of the new payment model been implemented, drugs that cost more than $480 per day would have seen a reduction in reimbursement, which would have had the most significant impact on oncologists, rheumatologists, and ophthalmologists. Oncology programs need to remain attentive to such proposals and changes to understand the impact it could have to operations and patient care. PROGRAM DEVELOPMENT FRAMEWORK To maintain a competitive edge while providing patient-centered care in today s healthcare

market, organizations must develop into and effectively manage comprehensive, coordinated, and contemporary systems while understanding the financial implications of the evolving oncology reimbursement environment. Health systems and their aligned oncology programs need to approach service line planning from an enterprise, regional, and programmatic level. FIGURE 2: SERVICE LINE COMPONENTS Before embarking on any service line planning efforts, systems must ensure that all stakeholders share the same underlying definition of a service line. The following is ECG s definition: A service line is a deliberately integrated collection of clinical programs or subspecialty services and operational functions focused on a specific patient population. This definition of a service line has multiple layers and depth when fully embraced. ECG s experience has been that successful, comprehensive, and highly evolved service lines exhibit excellence across eight programmatic functions: Wellness and prevention Screening Diagnosis Treatment Supportive care Research Training and education Quality improvement Integrating the eight service line functions puts the necessary emphasis on the total needs of a patient and a population so that the historical episodic approach to care is not the driving force of a treatment or condition. Ultimately, a comprehensive service line addresses the need to manage a patient or population to impact health as early and cost-effectively as possible while ensuring any and all services that may be required are integrated and utilized appropriately. Specifically, an oncology service line is organized around individual tumor sites and coordinates the eight core programmatic functions into a system of care. The oncology service line wheel in Figure 1 illustrates the eight programmatic functions along with the individual tumor sites. This wheel provides the framework to define the programmatic patient care requirements across the entire care continuum; how those components and services are ultimately provided needs to be approached within a business planning framework that captures the complexities inherent in managing a successful service line. ECG s business planning framework for developing and managing an oncology service line involves an organization s staffing, facility and technology investments, and business structure decisions. Embedded within each of those topics are a variety of subtopics that have far-reaching implications and which need to be actively managed and governed within an appropriate structure for the organization. Figure 2 is a diagram highlighting the core service line components. An assessment of each of the eight programmatic functions will reveal the infrastructure required (i.e., in staffing, facilities and technology, and business structure) to provide comprehensive services and create a high-performing service line. Once a program has assessed itself, it can then begin to prioritize and develop a plan for its future direction. By doing so, a program can position its services to most effectively meet complex patient needs while ensuring its long-term financial viability. ABOUT ECG S PRESENTERS Kevin Dunne Kevin is an accomplished leader and healthcare consulting executive whose wide-ranging background in program strategy and development has made him a trusted partner to healthcare organizations across the country. For more than 15 years, he has helped clients identify and assess business development opportunities, guide and direct strategic planning, and conduct service line development initiatives, with focused emphasis in the areas of oncology, neuroscience, spine, and orthopedic services. Prior to joining ECG, Kevin was the cofounder of NeuStrategy, a consulting firm that provided a broad spectrum of strategy, financial, operational, and facility services to enhance the market position of hospitals, health systems, and physician practices. There he worked extensively in the planning and development of hospital Centers of Excellence. Kevin can be reached at kdunne@ecgmc.com. Malita Scott Malita has more than 15 years of healthcare experience and possesses extensive knowledge of oncology service line development and operations improvement. She has managed numerous initiatives related to the development of multidisciplinary cancer programs and assisted with the design and development of oncology services in both community and academic settings. Malita has also helped hospitals and medical groups evaluate and implement the 340B Drug Pricing Program and determine the optimal alignment structures for their oncology specialties. She has worked with pharmaceutical organizations to determine the operational and financial effects of cancer-related drug products on treatment processes, led numerous operational improvement initiatives, and evaluated clinical research programs for adherence to regulatory and financial guidelines. Malita can be reached at mscott@ecgmc.com. Spring 2017 www.cancerexecutives.org 5

ACE Oncology Fellowship Update For service line administrators or those wishing to become a service line administrator, the ACE fellowship provides an opportunity to gain practical experience, meet and build relationships with like individuals and vendor partners, increase awareness to field, understand practical solutions to common challenges, gain leadership experience, and add a unique accomplishment to one s own resume. ACE recently accepted its 4 th Fellowship class matching four applicants with mentors who were all prior graduates. Our program is growing as we experienced our largest pool of applications that included our 1 st international fellow. As part of this growth, the board of ACE established a governing committee to develop the curriculum, oversee selection, and serve to support to programs growth. This committee is made up of Mary-Kate Cellmer, Mark Filburn, and Steven Castle. The fellowship experience is aimed to deliver on three areas: 1) education, 2) networking, and 3) opportunity. Fellows will work over course of year to complete a projects that advances our profession, write an article for the ACE newsletter, serve on a committee, network, and public speaking opportunities. Look for our fellows to be sharing their work through newsletter, webinars, and annual conference. We are happy to introduce this year s class of fellows and their volunteer mentors: Fellow: Jeffrey Reynolds Mentor: Angie Ditmar Fellow: Maria Aamir Mentor: Brian McCagh Fellow: Ashley Kerr Mentor: Dave Gosky Fellow: Rebecca Brian Mentor: Matt Sherer Dues Renewal for 2017 2018 Dues renewals for 2017 2018 will be send out in late June via email. The membership renewal rate is $275.00. ACE membership will include discounts to newly formed IOLC, ACE Annual Meeting, revamped newsletters, webinars, fellowship program. We will be revamping the ACE website over the next few months. This will provide the membership with a website that has much more information for members to access throughout the year. New Association of Cancer Executives Conference We are headed to London! ACE is pleased to announce we will be embarking on a new conference International Oncology Leadership Conference (IOLC) will be held in London, England from November 12 14, 2017. The IOLC is presented by the Association of Cancer Executives University College London Hospitals NHS Foundation Trust in collaboration with Hauck & Associates, Inc. The IOLC conference is geared towards oncology administrative professionals from around the world. The mission of the conference is to bring oncology administrative professionals together from different countries to share best practices in oncology administration. Most IOLC sessions will have a speakers from the United States, United Kingdom and the European Union to give attendees various perspectives on the most pressing topics in oncology administration. The planning committee has nearly completed the agenda and registration will be open very shortly. There will be a discounted registration rate for all ACE members. Be sure to stay tuned to http://www.oncologyleadership.org/ for information, registration details and sponsorship information. 6 Association of Cancer Executives Update