Designing Entrepreneurship Education Ecosystems Donna Kelley, Ph.D. Frederic C. Hamilton Professor of Free Enterprise dkelley@babson.edu With special thanks to my Babson colleagues Candy Brush and Heidi Neck for the ideas and slides presented here
Now more than ever, the world needs entrepreneurs of all kinds who think and act entrepreneurially who can transform opportunity into reality, and create social and economic value for themselves and for others.
We used to ask: Can entrepreneurship even be taught? We now ask: How can entrepreneurship be taught most effectively?
In the United States, 78% of male entrepreneurs and 84% of female entrepreneurs have a college degree or higher level of education. Source: Global Entrepreneurship Monitor 2016
Basic Requirements Institutions Infrastructure Macroeconomic Stability Health and Primary Education Efficiency Enhancers Higher Education and Training Goods Market Efficiency Labor Market Efficiency Financial Market Sophistication Technological Readiness Market Size Innovation and Entrepreneurship Entrepreneurial Finance Government Policies Government Entrepreneurship Programs Entrepreneurship Education R&D Transfer Commercial & Legal Infrastructure Internal Market Openness Physical Infrastructure Cultural and Social Norms
Prediction versus Creation Logics Prediction Define the opportunity Attempt to predict and control in advance Creation Set out on a course based on available means and a limited downside Work with co-creators React to unexpected experiences Shape the opportunity over time
The 5 Practices of Entrepreneurship Education Practice of Experimentation Practice of Play Practice of Reflection Practice of Creation Practice of Empathy Source: Teaching Entrepreneurship by Neck, Green, & Brush (2014)
Entrepreneurship education is a method where students practice creating, finding and exploiting opportunities. Students act. Students learn. Students build. (in this order)
The Micro and Macro View of Entrepreneurship Education Micro View Design Effective Entrepreneurial Learning Experiences Macro View Create an Entrepreneurship Education Ecosystem
Entrepreneurship Education Ecosystem Culture Resources Co- Curricular Curriculum Research School Community Broader Society
Entrepreneurship Education Ecosystem DOMAIN: What you do Curriculum- courses, concentrations, where entrepreneurship lives Co-Curricular- centers, campus, campus community Scholarship- materials for teaching and pedagogy Outreach-alumni and local community involvement
Entrepreneurship Education Ecosystem DIMENSIONS: What you have Stakeholders- Who does entrepreneurship Resources- key resources Infrastructure- how entrepreneurship is communicated and connected across the physical campus, networks Culture- norms, values and traditions that enhance (or deter) entrepreneurship
Building an Entrepreneurship Education Ecosystem Assess Information gathering, benchmarking, discussions Determine strengths & capabilities Engage Identify champions Develop definitions and concepts Research groups Test Ideas/experiment Pilot classes Workshops Stakeholder events Build Courses and programs Metrics/monitoring Practices for innovation and expansion
Our goal as entrepreneurial educators To build, in our students, the ability and ambition to act on an opportunity when they recognize one in any kind of setting they are in to have the skills to move forward amid uncertainty, and adapt as they learn and the confidence to be undeterred by the mere prospect of failure.
Thank You Donna Kelley dkelley@babson.edu For more information on entrepreneurship education ecosystems, see: Brush, Candida. (2014). Exploring the Concept of an Entrepreneurship Education Ecosystem. In D. Kuratko ed., Innovative Pathways for University Entrepreneurship in the 21 st Century: advances in the Study of Entrepreneurship, Innovation and Economic Growth. Vol. 24, 25-39.