Jiro Kokuryo, MBA, DBA Keio University Faculty of Policy Management What is ITB?

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Policy Management 2 Jiro Kokuryo, MBA, DBA Keio University Faculty of Policy Management jkokuryo@sfc.keio.ac.jp Keio University 2008-2010. All rights reserved 0 What is ITB? Institute of Technology, Bandung, Indonesia Bandung,has a population of one and a half million, and located at the mountainous area of West Java, which is altitude of 770 meters. ITB is founded in 1959 as an institution of higher learning of science, technology, and fine arts, with a mission of education, research, and service to the community. Main campus is at the north of the town centre and covers 770,000 square meters. T file, winner at the business plan contest at SOI Asia, was harnessed at ITB 1 1

Today s guest Prof. Dr. Suhono H. Supangkat, CGEIT Head of Business Incubator Center ITB Dr.Suhono is invested into creating harmonization between industry and academia as the style of new business. 2 Innovation And Entrepreneurial Process Prof. Dr. Suhono H. Supangkat, CGEIT Head of Business Incubator Center-ITB Copyright Institut Teknologi Bandung. All rights reserved. 2

Introduction Knowledge based economy (creativity and Need for synergism between academic science and corporate science Unmarketability of university researches Highly potential entrepreneur for university graduates and alumni Academic Business Relationship 3

Entrepreneurship Entrepreneurship Area Innovation New Start Up Business Job Creation Entrepreneur : problem is opportunity Success Factor : Creativity and Innovation Capabilities Innovation Definition the process of making improvements by introducing something new the act of introducing something new: something newly introduced (The American Heritage Dictionary). the process of translating new ideas into tangible societal impact (Krisztina Holly, Vice Provost, University of Southern California, and Executive Director of USC Stevens Institute for Innovation) the introduction of something new. (Merriam Webster Online) a new idea, method or device. (Merriam Webster Online) the successful exploitation of new ideas (Department of Trade and Industry, UK). change that creates a new dimension of performance Peter Drucker (Hesselbein, 2002) A creative idea that is realized [(Frans Johansson)] (Harvard Business School Press, 2004) "The capability of continuously realizing a desired future state" ([John Kao, The Innovation Manifesto, 2005]) "The staging of value and/or the conservation of value." (Daniel Montano 2006.)[1] 4

Invention & Innovation Invention : Invention is the creation of a new ideas Innovation : is more encompassing and includes the process of developing and implementing a new idea. Innovation = invention + exploitation Innovation = Invention+ Creativity Policy (Source : M.Dodgdon and J.Bessant) Policy Main Features Scientific education Science Policy Research in universities iti an goverment laboratories Basic research Focus on Big issues Technology Policy Support for creation of stretegic or generic technology Facilitating diffusion of technology Innovation Policy Encouraging transfer sciences, particularly advanced manufacturing technology Small Medium Enterprise focus 5

Innovation Chain The Process Of Forming The Company 6

Entrepreneurial Process Entrepreneurial Process 7

Entrepreneurial Process Entrepreneurial Process 8

Entrepreneurial Process Problem Of Start Up Business Business Capacity Market tdi Driven The ability to source finance Management Capacity Industry Relatioanship Technical Capacity Personality Over confidence A willingness to listen 9

Cases in ITB Problems : Energy Crisis Indonesia Indonesia need alternative energy : Bio Mass Tidal Wind Geo Thermal Idea Business Process 10

Bio Gas Marine Current Turbin 11

Thank You Copyright Institut Teknologi Bandung. All rights reserved. Assignment Assignment No3 Submission Due: Oct 19, 2009 21:00JST Revise your business idea with learning from today's class within 200 words. Submit here: (to SFC and Tokyo univ. students) http://gc.sfc.keio.ac.jp/cgi/class/class_top.cgi?2009_25478+e (to other students,) http://www.soi.wide.ad.jp/class/20090054/ 12

Keio University 2008-2010. All rights reserved 13