snapshot Improving Experience of Care Scores Alone is NOT the Answer: Hospitals Need a Patient-Centric Foundation

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SATISFACTION snapshot news, views & ideas from the leader in healthcare satisfaction measurement The Satisfaction Snapshot is a monthly electronic bulletin freely available to all those involved or interested in improving the patient/ client experience. Each month the Snapshot showcases issues and ideas which relate to improving patient satisfaction and customer service, improving workplace culture and improving the way we go about our work in the healthcare industry. The Satisfaction Snapshot features: «relevant articles from healthcare industry experts «case study success stories «tips and tools for quality improvement «patient satisfaction and other industry research findings «articles with ideas to help achieve success in your role If you would like your colleagues to receive the Satisfaction Snapshot please send us their names and email addresses. The Satisfaction Snapshot is published by Press Ganey Associates Pty Ltd. All material is copyright protected. Quotation is permitted with attribution. Subscribers are permitted and encouraged to distribute copies within their organisations. Subscription to the Satisfaction Snapshot is FREE! Please direct any comments, suggestions or article submissions to: Manager of Client Relations snapshot@pressganey.com.au Improving Experience of Care Scores Alone is NOT the Answer: Hospitals Need a Patient-Centric Foundation Written by Sabrina Rodak Hospital readmissions and patient experience/satisfaction are two top-line items for hospital leaders today, as both affect patients' health and hospitals' reimbursement. In some jurisdictions, like the US, hospitals will see cuts to their Medicare payments if they have more readmissions than expected for certain conditions. The November Snapshot also includes recent research undertaken by Press Ganey into the linkage between patient satisfaction and re-admission. Press Ganey Associates t 07 5560 7400 f 07 5560 7490 snapshot@pressganey.com.au www.pressganey.com.au

SATISFACTION snapshot page: 1 While a recent Press Ganey Associates research report, (included at the end of this snapshot article), confirmed the linkage between high patient satisfaction with low hospital readmission rates, hospitals should focus efforts on a strong patient-centric foundation that will improve all quality measures rather than limiting efforts to only increasing Patient Experience scores, according to Nell Buhlman, vice president of product strategy at Press Ganey. The mandated Patient Experience reporting process is known as HCAHPS in the US and 4,000+ hospitals are involved in the data collection and measurement framework. HOSPITAL The report, "The Relationship Between HCAHPS Performance and Readmission Penalties," found that hospitals with overall HCAHPS scores of 0 to 19 were more likely to have higher than expected readmission rates and therefore received the highest readmission penalties an average of 0.4 percent. In contrast, hospitals with HCAHPS scores of 80 to 100 were much less likely to have higher than expected readmission rates and therefore averaged penalties of just 0.1 percent. Despite this relationship between patient satisfaction and readmissions, it does not guarantee that increasing Experience of Care scores will automatically reduce readmissions, Ms. Buhlman says. Patient-centric Foundation "One of the things that is really critical about the study what we really want leadership to understand is that it's the underlying patient-centric approach to care that facilitates desirable performance across the board," she says. "It's not the idea that improvement on Experience of Care scores will lead to low readmission rates; it's that a patient-centric approach will facilitate desirable scores as well as desirable performance on readmissions." HOME CARE While hospitals should still focus on improving patient satisfaction, an initiative without the support of a strong patient-centric foundation will not succeed in the long-term, according to Ms. Buhlman. Putting the Patient First Fundamentally, a patient-centric approach is about understanding and meeting patients' needs. These needs span across clinical and non-clinical areas, such as emotional and psychological health. "In addition to a focus on the care for patients, [a patient-centric approach] is a focus that also includes minimising stress and reducing anxiety; this can be really beneficial for patients to the extent that reducing stress and anxiety allows patients to be more engaged and informed in their care," Ms. Buhlman says. Meeting both clinical and emotional needs of patients can improve both readmission rates and satisfaction. Ensuring patients receive high-quality care and understand their discharge instructions can prevent readmissions, while attending to patients' emotional needs can increase their satisfaction. Communicate to Engage Patients A patient-centric approach requires clear and consistent communication to patients and other healthcare providers. Ensuring providers are communicating effectively with patients engages patients in their care and can improve both readmission rates and Experience of Care scores. "You need to have an understanding about the types of communication that foster the engagement that organisations are looking for from patients," Ms. Buhlman says. For example, communicating with patients about their medications repeatedly throughout the course of the inpatient stay rather than just at discharge can increase the likelihood patients will follow instructions and avoid a readmission. Explaining medications to patients can also make them feel more empowered and confident, which can increase satisfaction. In fact, communicating with patients about medication is an item on most Experience of Care surveys. By creating a strong base of quality care, hospitals can improve both patient satisfaction and readmission rates.

SATISFACTION snapshot page: 2 The Relationship Between HCAHPS Performance and Readmission Penalties With Medicare payment penalties for excess readmissions now in effect, reducing readmissions has become a top priority for hospitals and other stakeholders. The Centers for Medicare and Medicaid Services (CMS) publicly reports risk-adjusted readmission rates for heart attack, heart failure and pneumonia. The data show significant variation in performance across hospitals, indicating that some hospitals are more successful than others at addressing the causes of readmissions. A new study by Press Ganey suggests that performance on readmission metrics is associated with performance on patient experience of care measures. Issue Patient readmission to an acute care setting may be an indication of poor quality care or inadequate post-acute resources and services. In addition, these readmissions place a significant financial burden on the Medicare program more than 20% of beneficiaries discharged from an acute care hospital experience readmission within 30 days, costing an estimated $15 billion annually. The Hospital Readmissions Reduction Program, established by the 2010 Affordable Care Act, is designed to provide financial incentives to hospitals to address the causes of patient readmission and reduce readmission rates. The program imposes a reduction in base operating DRG payments for hospitals with higher-than-expected readmissions of acute myocardial infarction (AMI), heart failure (HF) and pneumonia patients. Starting Oct. 1, 2012, hospitals that had excessive risk-adjusted readmissions from July 1, 2008, to June 30, 2011, will be penalized by up to 1% of their Medicare DRG payments. This penalty will increase to 2% in 2013 and to 3% in 2014. As a result of hospitals not meeting the program objectives, CMS estimates that the Hospital Readmissions Reduction Program will result in an overall 0.3% decrease approximately $280 million in payments to hospitals in fiscal year 2013. According to Medicare data, 2,217 hospitals will be penalized this year, with 307 (13.8%) receiving the full 1% penalty. Despite the impending financial losses, health care organizations have made little demonstrable headway in reducing readmission rates. In July 2012, CMS released its annual report, and the news was not encouraging: More than one in five Medicare patients were readmitted within 30 days of discharge, with readmission rates ranging from 18.5% for pneumonia patients to 24.7% for HF patients. Readmission rates dropped by only 0.1 percentage points for AMI and HF patients and increased by 0.1 percentage points for pneumonia patients. Key Findings Press Ganey analyzed hospitals readmission penalty data in the context of their scores for CMS Hospital Inpatient Value-based Purchasing program (VBP) to determine if there was a relationship in performance on the two pay-for-performance programs. The VBP program establishes scores for both the Hospital Consumer Assessment of Healthcare Providers and Systems (HCAHPS) survey results and process of care measures. The study found a demonstrated negative association between hospitals HCAHPS VBP scores and readmission penalties; as hospital performance on HCAHPS increased, readmission penalties decreased (see Figure 1). This pattern was most noticeable at the ends of the performance distribution: Very low HCAHPS performance (scores of 0 19 was associated with much-higher-than-average readmission penalties, and very high HCAHPS performance (80 100) was associated with much-lower-than-average readmission penalties.

PERFORMANCE INSIGHTS SATISFACTION snapshot page: 3 In contrast, there was no relationship between clinical VBP scores and readmission penalties at either the individual facility level or the group level (see Figure 2). These findings support previous research on the link between patient experience and clinical quality; Boulding, et al. (see references, below) found that higher overall patient satisfaction and satisfaction with discharge planning were associated with lower 30-day risk-standardized readmission rates. As in the current study, HCAHPS scores, not clinical measures, were more closely linked to readmission rates. Press Ganey Observations and Recommendations Hospitals that wrestle with high readmission rates may be tempted to see a solution in this analysis. But while the association between performance on HCAHPS and readmissions is clear, it s not causal. Improving HCAHPS performance will not by itself lower readmission rates. Rather, the organizational culture, management and systems that enable a hospital to perform well on HCAHPS will also facilitate better performance on readmissions and other outcomes. Readmissions and HCAHPS are multifaceted, and performance on these metrics is sensitive to myriad factors chief among them clinical practice, processes, systems, patient factors, cultural factors and community resources. But while national trends suggest that hospitals struggle to identify and address the factors that influence readmissions, this analysis, coupled with numerous examples from the field, demonstrates that many hospitals have effectively implemented strategies to succeed in reducing readmission rates and improving HCAHPS scores. To effectively combat patient readmissions, hospitals can benefit from a foundational strategy that starts first and foremost with the patient and efforts that are aimed at improving HCAHPS scores are an excellent initial step. The majority of the HCAHPS survey questions address communications between caregivers and patients. Effective communications is fundamental to ensuring that patients become engaged in their care and, consequently, better equipped to follow discharge instructions and self-monitor after leaving the acute care setting. Press Ganey research and client experience have demonstrated repeatedly that the single most effective strategy for improving performance in patient experience is purposeful hourly rounding by nursing staff. Numerous Press Ganey clients report success at beginning the discharge education process during hourly rounds, well in advance of a patient s discharge. Coupling a sustainable discharge strategy with an overall patient-centric approach is extremely effective at reducing likelihood for readmission. A sustainable discharge strategy comprises identifying and addressing patient-specific factors that could lead to readmission, strategic

SATISFACTION snapshot page: 4 patient education, developing a patient-focused after-care plan and ensuring a smooth transition to a post-acute setting. Tactics that drive success in achieving sustainable discharges include: dedicated patient transition coaches, proactive planning for non-medical barrier to treatment adherence, post-discharge phone calls, scheduled follow-up care, and use of cross-setting discharge planning tools and teams. About the Study CMS Hospital Readmission Reduction Program data are based on discharges from July 1, 2008, to June 30, 2011. VBP performance data are based on discharges from July 1, 2011, to March 31, 2012. Relationships between readmission penalties and VBP scores (HCAHPS, clinical and total) were analyzed using correlation and LOESS local regression techniques. References Boulding, W., Glickman, S. W., Manary, M. P., Schulman, K. A., & Staelin, R. (2011). Relationship between patient satisfaction with inpatient care and hospital readmission within 30 days. American Journal of Managed Care, 17(1), 41-48. Centers for Medicare & Medicaid Services (2012). Readmission measures overview. Centers for Medicare & Medicaid Services (2012). Readmissions reduction program. U.S. Department of Health & Human Services (2012). 30-day death and readmission measures. MedPAC Report to the Congress: Promoting Greater Efficiency in Medicine (2007).