THESIS - SCHOOL OF ADMINISTRATION BUSINESS No Class No Titles Author Advisor Item No. Year A case study of organizational culture in Saigon shipyard 1 658.3 Pham Thanh Huyen Ph.D. Truong Thi Lan Anh2000299 2010 company +CD 2 658.827 A comparable study of university branding in HoChiMinh city Doan Thi Huong Thao MBA. Tran Tien Khoa 022000721 2012 3 4 5 6 7 8 9 10 658 658.8 332.1753 658.802 658.3 658.04 658.3 11 378 12 13 14 332.6322 333.3323 659.1125 658.7 A comparative study of the management styles of American and Japanese managers in VietNam + CD Le Kim Ngan PhD Chris Chanh Hung Qu2000150 2009 A content analysis and evaluation control in sales cycle of 3A pharmaceutical co., LTD +CD Nguyen Long Dien MBA. Nguyen Canh Tien 022000529 A content analysis of HSBC unsecured personal installment loan and influences from inflation Le Truc Ly Nguyen Hong Anh, MBA 2000046 2008 A content analysis of marketing strategies to upgrade the AIA brand Tran Thi Thanh Thao Le Trong Hieu, MBA 2000034 2008 A content analysis of the employee retention in 3A Pharmaceutical Co., LTD Nguyen Linh To John Harackiewics, Ph.D. 2000037 2008 A content analysis of the managerial styles between individualism and collectivism Nguyen Thuy Bao Tran Chris Chanh Hung Quach, 2000028 2008 A descriptive analysis of current employee engagement in Vietnamese small and medium enterprises Nguyen Vo Hien Chau M.A. Albert Low 022000747 2012 A research into behavior of individual investors in Vietnamese stock market Nguyen Manh Tuan Ph.D Luu Trong Tuan 022000767 2012 A research of what will lead international university to achieve vision and mission and application of balanced scorecard in financial and internal process perspectives +CD Doan Thanh Phuc MBA. Nguyen Hong Anh 2000262 2010 A research on how location- related factors affect housing prices in Ho Chi Minh city + CD Nguyen Le Huy Nguyen Minh Tuan 2000142 2009 A research on the factors impacting the survival of Vietnamese Advertising agencies Mai Thi Hanh Tran Tien Khoa, MBA 2000019 2008 A review on the current process of e- tailer's supply chain: Problems and improvement - A case study of company A Phung Khiet Nhi Dr. Nguyen Quynh Mai 022000988 2012 Page 1
15 16 17 658.827 658.83 332.65 A study of coorslight brand awareness in 365Daband project: A case study of analyzing and evaluating VAA' long - term project +CD Ta Xuan Quy Nguyen Thanh Trieu 022000431 A study of customer satisfaction: The case of Phong Vu trading & service joint stock company Nguyen Thi Ngoc Han Ph.D Nguyen Kiem Than 022000802 2012 A study of institutional investors' behavioral biases Vietnamese stock market Nguyen Hoang Gia KhanPhD.Vuong Duc Hoang Qu2000892 2012 A study of marketing mix strategies for credit card product 18 658.83 of HSBC bank in Vietnam market + CD Nguyen Hoai Tram Mr. Chris Quach 2000140 2009 19 658.827 A study of trust for domestic brands in Viet Nam Le Xuan Truc Cheah Kuan Yean, MBA 2000029 2008 20 21 658.8342 658.812 22 338.47 A study of what will make salesmen satisfied in Sieu Thanh corporation +CD Mai Ngoc Anh Albert Low 022000498 A study on clients' satisfaction of distribution services : A case of herbalife Vietnam Nguyen Trung Duc PhD. Nguyen Quynh Mai 2000862 2012 A study on customer adoption intention of family doctor service in Ho Chi Minh City Tran Quoc Nam MBA. Le Dinh Minh Tri 022000934 2013 23 658.812 24 658.812 25 658.812 A study on customer satisfaction at Saigon development corporation +CD Le Ngoc Tho Ph.D. Charles Leonard Wil022000488 A study on customer satisfaction toward quality of airfreight forwarding service, the case of east Asia transport Co.LTD Huynh Ngoc Doan TrinhMBA. Nguyen Minh Tuan 022000715 2012 A study on customer satisfaction, the case of THEGIOIDIDONG.COM +CD Vo Le Duy Ph.D. Nguyen Quynh Mai 2000314 2010 26 658.3 A study on employee motivation factors: The case of big coffee Ltd. Pham Ngoc Mai Thao Ph.D Nguyen Quynh Mai 022000809 2012 27 658.3142 A study on internal service quality and employee job satisfaction, the case of BAOLAM security Company in Ho Chi Minh City Lai Dai Nghia MBA. Nguyen Nhu Tung 022000997 2012 28 658.812 A study on service quality and customer satisfaction, the case of FAHASA bookstores in HoChiMinh city +CD Nguyen Thi Phuong AnhDr. Nguyen Quynh Mai 022000486 Page 2
29 658.8343 A study on the customers' satisfaction - The case of Binh Tam LTD Company's transportation quality service Huynh Thi Thanh Hoang PhD. Truong Quang Duoc 022001004 2012 A study on worker's job satisfaction of garment company in 30 658.812 Vietnam: The case study of Toan Thuy limited company Tong Thi Cat Phuong M.As Nguyen Huu Dang K022000756 2012 31 333.33 Acquisition of cotec cement by Holcim Vietnam case study + CD Le Thi Quynh Nhu Robert T. Connolly, MBA 2000167 2009 An analysis of credit control policy and receivable management: 32 332.4 Case study of petec trading and investment corporation Huynh Ngoc Thao Dr. Nguyen Thu Hien 022000746 2012 33 658.152 An analysis of foreign indirect investment on Vietnamese stock mark Nguyen Tri Thuy Tien Nguyen Canh Tien, MBA 2000027 2008 34 35 36 37 332.12 658.4012 658.3044 658.84 38 332.642 39 332.4 An analysis of the determinants of interbank interest rates in Vietnam Nguyen Thi Thanh Nha Ph.D Pham Thi Thu Tra 022000719 2012 An analysis of the inventory policy at Tan Hung Phat mechanical Co., LTD and some suggestions for improvement + CD Vo Minh Hoang Nguyen Hoang Minh 2000127 2009 An analysis of the recruitment, selection, training procedures at Saigon plant protection joint stock company (SPC) and several suggestions on a new process for its improvements Pham Ngoc Ngan MBA. Nguyen Nhu Tung 2000891 2012 An analysis of Vietnam's coffee export 2001-2010: Performance forecast and comparative advantage Nguyen Thi Boi Khanh Dr. Pham Thi Thu Tra 022000806 2012 An analysis on relations of price-earnings ratio and market capitalization to anomaly returns +CD Ton That Hue Tri MBA. Le Hong Nhung 2000269 2010 An analysis on the relationship between monetary variables and stock return case study in Vietnam +CD Ton Nu Ngoc Quynh MBA. Le Hong Nhung 022000503 An analysis on working capital management practices of 40 658.15244 Hau Giang pharmaceutical joint stock company + CD Vo Tra My Nguyen Canh Tien, MBA 2000124 2009 41 658.827 An empirical evaluation of brand awareness for BGI brand +CD Lam NgocTrinh Dr. Vu The Dung 2000316 2010 42 43 44 332.6 658.3044 658.4012 An empirical study of individual investors' behavior in Vietnamese stock market +CD Duong Huyen Phuong MBA. Le Hong Nhung 022000459 An exploratory study on skills and characteristics of a successful salesperson Nguyen Loan Anh Dr. Pham Hong Hoa 2000888 2012 Analysing and building: A competitive strategy for the efficiency skills trading institute - breakthrough power Dao Thanh Trang Ph.D Nguyen Kiem Than 022000716 2012 Page 3
45 46 332.632 658.3 Analysis of credit risk management "Case study of Asia commercial bank Vo Quynh Trang MBA. Nguyen Thi Thuy T2000857 2012 Analysis of factors influencing customer intention on purchasing electronic air ticket (E-ticket) in Ho Chi Minh city Vu Thi Hanh Dung PhD. Hoang Thi Phuong T2000875 Analysis of human resource management practices at my Le Co.Ltd 47 and some recommendation on polices to motivate and retain 658.3 employees in my Le Co. Ltd Nguyen Hoang Anh MBA. Nguyen Nhu Tung 2000880 2012 48 332.4 Analysis of inflation and its causes in Vietnam from 1996 to Ho Thi Thao PhD. Pham Thi Thu Tra 022000755 2012 49 50 51 52 658.8 332.6 338.7 657.72 Analysis of marketing activities for Saigon telecom service company (STS.CO) +CD Nguyen Viet Dung Associate Professor Le Ng 022000433 Analysis on determinants impacting performance of value investing and applying the buffet model to pick future winners in the Viet Nam stock market + CD Ly Minh Hoang Robert T. Connolly, MBA 2000168 2009 Analysis relationship concentrated ownership and corporate performance in Viet Nam Nguyen Thi Thanh NguyVo Thi Quy 2000018 2008 Analyze and improve the outbound inventory system of AAA Pharmaceutical Co., LTD Nguyen Thi Thanh Tuye Ho Thanh Phong, Prof 2000023 2008 53 658.8343 54 658.408 55 658.8342 Analyze customers' satisfaction toward service quality of bus 52 recommendation for public bus transports in HCMC Analyze the implementation of corporate social responsibility in Saigon Hi-tech park's public relation +CD Analyze the online behavior of women in VN. Apply the findings to webtretho's marketing strategy planning +CD Le Thi Thuy Hang Pro. Le Trong Hieu 022000999 2012 Bui Thi Bich Tram MBA. Le Trong Hieu 2000305 2010 Pham Mai Kim Long MBA. Le Trong Hieu 2000270 2010 56 658 57 658.812 Analyze the quality of service from the perception of end - user: Case of Co-op mart Nguyen Dinh Chieu (NDC) in Ho Chi Minh city Le Thi Hoang Vy MBA. Le Trong Hieu 022000754 2012 Analyzing factors influence customer loyalty in mobile telecommunication services for youth customers in Ho Chi Minh City Tran Thi Nhat Anh PhD. Nguyen Quynh Mai 022001006 2012 Page 4
58 59 658.8342 658.3111 Analyzing mother's behavior in choosing milk power for children 0-3 years old in Ho Chi Minh city Le Tuyet Mai MBA Hannah Phan 2000100 2009 Analyzing recruiting and training activities in Bien Hoa steel joint stock company Bui Khanh Chau Albert Low, MA 2000068 2008 Analyzing the application of exporting and importing 60 658.84 procedure by DHL global forwarding company in Viet Nam Le Hai Yen Mikael Knudsen, MBA 2000070 2008 61 658.83 Analyzing the customer service activities in Hung Vuong plaza Tran Hong Nhung MBA. Lê Trọng Hiếu 2000889 2012 62 658.4052 Analyzing the export promotion policy with documentary credit negotiation by ASIA Commercial bank + CD Nguyen Ngoc Dieu Thi PhD. Ha Nam Khanh Giao 2000136 2009 Analyzing the recruitment and training activities of 3A 63 658.3111 Pharmceutical Co., LTD Ha Thuy Ngoc John Harackiewics, Ph.D. 2000045 2008 64 338.52 Application of CAPM in Vietnam stock market +CD Tran Thi Thanh Thuy Mr. Robert T. Connolly 022000482 Application of the industrial buying stages theory and 65 industrial investment stages theory to post - investment services in 338.456 Saigon Hi- Tech Park Quach Huu Hieu Le Trong Hieu, MBA 2000112 2009 66 332.63221 Application of valuation methods ( IMEXPHARM'S case) Analysis opham Dinh Trung Dung Dr. Pham Huu Hong Thai 2000093 2009 67 378.106 68 69 658.8 658.4092 Applying balanced scorecard to IU, VNU, HCM : Customer and learning and growth perspectives +CD MBA. Nguyen Nguyen Viet Quynh Nga Hong Anh 2000306 2010 Applying several market timing models using moving average in to the case of Vnindex and VNGOGD99 ; and testing for their effectiveness +CD Au Tuong Vi Robert T. Connolly, MBA.022000497 Aprropriate leadership styles and the impact of diverse culture in foreign company: Case of Tiger drylac Vietnam Co., LTD (TDV) Thai Chau Minh Trang M.As Nguyen Huu Khoa 022000731 2012 70 Assessing customer satisfaction in IELTS traning centers : The segment of students in International Universities and Schools in Ho 658.812 Chi Minh city +CD Bui Thi Ngoc Thao MBA. Luu Bao Huong 022000442 71 658.15 Assessing efficiency of Vietnam Ngo microfinance insitutions Ho Thi Xuan Mai Dr. Vuong Hung Cuong 022000810 2012 72 73 302.23 600 Assessing mass media preferences of the youth in urban Hochiminh city Le Nguyen Mien Thao Nguyen Duc Tri, Ph.D 2000041 2008 Assessment of technology transfer capability and R & D capability: The case study of Vietnamese food enterprises Nguyen Khanh An Ph.D Nguyen Quynh Mai 022000799 2012 Page 5
74 381.1 Assessment of the impact of online marketing strategy : A case of Huva steel building + CD Tran Thi Ngoc Cam MBA. Tran Tien Khoa 2000113 2009 75 658.812 Assessment the factors of service quality that effect customer satisfaction in online purchasing in HCMC +CD Vu Thanh Thuy Ph.D. Truong Quang Duoc 2000278 2010 76 368.32 77 658.311 78 332.63 79 80 388.3243 658.827 Asset liability management : A case study of prévoir VietNam life insurance company Le Tran Chau Nguyen Canh Tien, MBA 2000058 2008 Attitude and practices of companies in HCMC toward people assesment product in HR recruitment and selection +CD Behavioral biases and investment performance of individual investors on Vietnam stock market Dr. Le Nguyen Nguyen Vu Phuong Than Hau Nguyen Xuan Thanh Dr. Nguyen Thu Hien 2000301 2010 2000290 2010 Bill of lading and practical experiences in solving B/L disputes Dang Mai Chi Ha Nam Khanh Giao, PhD 2000069 2008 Brand building for Vietnamese seafood company : Case of Nhat Van seafood company Nguyen Thi Ngoc ThanhPh. D Ho thi Bich Van 2000836 2012 Brand community of alumni and its outcomes: A study of mystery 81 658.827 hunting program Ngo Yen Thu MBA. Tran Tien Khoa 022000664 2012 82 658.827 Brand consumer relationship: A case of Levi's brand in Vietnam Do Ngoc Chi Mai MBA.Tran Tien Khoa 022000790 2012 Building a brand in an emerging market - A case study of 83 658.8 Le Quoc Dinh Ph.D. Ho Thi Bich Van 2000258 Trung Nguyen corporation +CD 2009 84 658.83 85 658.15 Building a re-positioning golden standard powder milk to capture market share Luu Huy Trim Mr. Cheah Kuan Yean 2000056 2008 Business analysis & valuation Gia Lai Cane Sugar thermoelectricity Joint Stock Company Do Linh Phuong MSc. Nguyen Canh Tien 022000945 2013 86 658.15 Business analysis & valuation: A case of petrovietnam drilling & well services Corporation (PVD) Nguyen Thi Ngoc Quynh MSc. Nguyen Canh Tien 022000972 2012 87 658.15 88 332.63 Business analysis and valuation - Case study of Minh Phu Corporation Business analysis and valuation (Bentre aquaproduct import and export joint stock company: ABT) +CD Page 6 Tran Minh Anh Tram M.Sc. Le Hong Nhung 022000995 2012 Le Phuong Trang Mr. Bob Connolly 2000298 2010
89 658.15 90 658.15 91 658.15 Business analysis and valuation : Case study of PetroVietnam drilling & well services corporation Ha Anh Tuan PhD. Nguyen Thu Hien 2000853 2012 Business analysis and valuation : The case of Duoc Hau Giang pharmaceutical joint stock company (DHG) +CD Do Pham Ngoc Tu MBA. Le Hong Nhung 2000319 2010 Business analysis and valuation : The case of Kinh Do corporation(kdc) +CD Tra Thi Kim Loan MBA. Nguyen Canh Tien 022000524 92 658.15 93 657.3 94 658.15 95 658.15 96 332.63 Business analysis and valuation : The case of Masan group corporation (MSN) Tran Anh Duong Dr. Nguyen Kiem Than 2000872 2012 Business analysis and valuation : Vietnam dairy products joint stock company ( VNM) + CD Tran Thi Ngoc Hoa Nguyen Hong Anh, MBA 2000106 2009 Business analysis and valuation case of Minh Phuc manufacturing and trading joint stock company +CD Kieu Hanh Nguyen MBA. Nguyen Hong Anh 2000307 2010 Business analysis and valuation case of Tien Phong plastic joint stock company (NTP-HNX) +CD Tran Thi Dieu Nguyen MBA. Huynh Thi Ngoc An022000491 Business analysis and valuation case study : Vietnam-Italy joint stock company (VISCO) +CD Vu Hai Anh Ph.D. Nguyen Kiem Than 2000289 2010 97 658.15 Business analysis and valuation of domesco medical import - export joint stock corporation (DMC) +CD Tran Thi Quynh My Ph.D. Nguyen Thu Hien 022000451 Business analysis and valuation of Dong Phu rubber joint stock 98 658.15 company +CD Pham Minh Thien An Dr. Nguyen Thu Hien 022000523 MBA. Nguyen 99 332.63 Business analysis and valuation of Gemadept corporation +CD Le Dang Thuy Trang 2000294 2010 Canh Tien Business analysis and valuation of Hoa phat group joint-stock 100 658.15 corporation Nguyen Duc Nghia PhD. Nguyen Thu Hien 2000858 2012 Business analysis and valuation of PetroVietnam fertilizer and 101 658.15 chemical corporation Nguyen Thi Hong NhungPhD. Nguyen Thu Hien 2000845 2012 102 657.3 Business analysis and valuation of Thanh Cong textile and garment investment trading joint stock company ( TCM - HoSE) + CD Ho Mai Phuong MBA. Nguyen Canh Tien 2000115 2009 Page 7
103 658.15 Business analysis and valuation of the Southern rubber industry joint stock company (Casumina) +CD Vu Thanh Cong MBA. Robert Connolly 2000271 2010 104 658.15 Business analysis and valuation of the Vietnam container shipping company +CD Nguyen My Duyen Ph.D. Nguyen Thu Hien 022000489 105 658.15 Business analysis and valuation of Viet potential development corporation +CD Nguyen Thanh Minh Ph.D. Vuong Hung Cuong 022000470 106 657.3 Business analysis and valuation of Vietnam dairy products joint stocks company Vinamilk ( HOSE - VNM) + CD Nguyen Thi Ngoc Thao Nguyen Canh Tien, MBA 2000120 2009 107 658.15 Business analysis and valuation on Binh Minh plastics joint stock company (BMP) +CD Nguyen Anh Huy Vu MBA. Nguyen Canh Tien 2010 2000308 2010 108 658.15 Business analysis and valuation Pomina steel corporation Hoang Phuoc Quan MBA. Hoang Thi Anh Ngo2000846 2012 109 658.15 110 658.15 Business analysis and valuation Saigon petrolimex transportation and service joint stock company (PTS Saigon) Business analysis and valuation the case of Tuong An vegetable joint stock company (TAC) +CD Pham Thi Hong Anh MBA. Nguyen Canh Tien 2000274 2010 Tran Quoc Dung Ph.D. Nguyen Kiem Than 2000318 2010 111 332.6322 Business analysis and valuation: Case of Phu Nhuan jewelry joint stock company (PNJ) Le Phuoc Quyen Anh M.A Hoang Thi Anh Ngoc022000816 2012 112 658.15 Business analysis and valuation: The case of Traphaco joint stock company (TRA) +CD Tra Thi Hong Minh MBA. Le Thi Kim Chi 022000440 113 658.421 Business plan create an entepreneurship in beauty industry at HCMC- air beauty centre +CD Huynh Thi My Ngoc Ph.D. Nguyen Quynh Mai 022000513 114 658.048 Business plan for starting up non-for-profit IU student canteen Pham Thi Hue LLM Ta Diu Thuong 022000964 2012 115 338.7 Business plan of social enterprise for a biomass briquette in Ho Chi Minh City Dang Thi Cham LLM Ta Diu Thuong 022000935 2012 116 338.7 Business process designing at Talkmore program + CD Thai Nhat Huy Nguyen Minh Tuan 2000129 2009 117 658.4012 Business strategy in motilen Cantho building material joint stock company in the period of 2012-2016 Nguyen Hoang Tuan MBA. Nguyen Minh Tuan 2000882 2012 118 658 Business valuation and analysis of Hoa Sen Group (HSG-HOSE) +CD Le Van Nhat Tuan Ph.D. Nguyen Canh Tien 2000260 2010 119 658.15 Business valuation of Phat Dat real estate development corportation (Phat Dat - HOSTC : PDR) +CD Dao Manh Linh MBA. Huynh Thi Ngoc An022000462 Page 8
120 658.15 Business valuation of VN dairy products joint stock Co. (Vinamilk - HOSE: CNM) +CD Bui Ngoc Dinh Le Van MBA. Hoang Thanh Nhon 2000313 2010 121 658.8708 Buying franchise opportunities and challenges for Vietnamese SMES + CD Nguyen Thi Huong Gian Ta Diu Thuong 2000160 2009 122 658.4012 Cafecontrol: A problem solving approach to business strategy and financial ratios +CD Nguyen Van Thong MBA. Nguyen Thi Thuy T022000439 123 330 Can technical analysis disprove efficient market hypothesis case of VN-index Quang Sanh Vu PhD. Nguyen Kiem Than 2000868 2012 124 658.4012 Capital structure and firm performance : A Saigon beer - alcohol - beverage joint stock corporation case + CD Nguyen Tuan Duy PhD. Vo Thi Qui 2000110 2009 125 332.0412 Capital structure and the impact of corporate Tax: An analysis of listed firms in HOSE +CD Nguyen Thanh Huyen MBA. Nguyen Hong Anh 022000506 126 331.256 Case study of performance appraisal at TANSONNHAT operation Center Tran Hoang Vuong MBA. Nguyen Nhu Tung 022000944 2012 127 658.827 Central kitchen - A successful element for Vietnamese franchisors in quality control (Case study : Pho24) +CD Nguyen Thi Thuy Dung LLM. Ta Diu Thuong 022000526 Children's attitudes toward TV advertisements in Binh Dinh 128 659.143 province +CD Nguyen Thi Ai Van Ph.D. Le Nguyen Hau 022000512 129 332.6 Chossing portfolio in Vietnamese stock market + CD Dang Duy Nghia PhD. Vo Thi Qui 2000165 2009 130 658.4012 Collection strategy implementation : Case of Prudential Vietnam finance company + CD Pham Ngoc Anh Uyen PhD. Nguyen Quynh Mai 2000135 2009 131 658.4056 Common practices of key high tech companies in Vietnam in response to global financial crisis recommendation for Saigon High Tech Park + CD Tran Thi Xuan Trang MBA. Le Trong Hieu 2000158 2009 132 332.6322 Company analysis and valuation: The HaTien 1 cement joint stock company (HT1) Nguyen Hoan Cong Robert Connolly, MBA 2000063 2008 133 346.0432 Concentrated ownership and identify the problems of concentrated ownership on corporate governance Nguyen Ngoc Thuy An Vo Thi Quy 2000030 2008 134 658.812 Consumer adoption on internet banking services in Ho Chi Minh city Vu Thuy Mai Uyen M.A Nguyen Thanh Trieu 022000713 2012 135 658.812 Consumer attitude towards philanthropy (corporate social responsibility): A case of metro cash & carry in Ho Chi Minh city Phan Uyen Bang MA. Nguyen Huong Giang022000763 2012 Page 9
136 658.8343 Consumer awareness towards Eco-labeled products +CD Phan Thi Kim Linh Ph.D. Nguyen Quynh Mai 2000265 2010 137 658.8342 Consumer behavior of teenager toward American fast food + CD Pham Thi Duy Yen PhD. Nguyen Quynh Mai 2000149 2009 138 658.8342 Consumer behavior toward themed wedding Tran Do Yen Nhi M.As Nguyen Huu Khoa 022000776 2012 Consumer behavior towards choosing ice cream shop and give 139 658.8342 suggestions to improve the Công Trường ice cream shop +CD Nguyen Ngoc Minh Thu MBA. Nguyen Nhu Tung 022000479 Dr. Charles 140 658.8342 Consumer behaviour toward choosing TOEIC english centers +CD Trinh Thi Hoa Anh 2000286 2010 Leonard Wilson 141 658.8342 Consumer behaviour toward greeting cards and suggestion for improved product strategy +CD Pham Nhu Quynh Ph.D. Nguyen Quynh Mai 2000259 2010 142 658.83 Consumer perception of Levi's: An AIDA approach analysis of the Vietnam student Nguyen Xuan Truong Ph.D. Nguyen Duc Tri 022000807 2012 143 658.8343 Consumer preferences to towards foreign brand fast food in Vietnam and suggestions for marketing plan - The case of Kinh Do company +CD Duong Ngoc Quynh Associate Professor, Dr. H 022000449 144 658.827 145 658.401 Corporate branding and its impact on customer buying process in retail banking industry: Case of HSBC in Vietnam + CD Bui Phuong Thao MBA. Nguyen Trung Than2000156 2009 Corporate governance and firm performance: Evidence from listed companies in Ho Chi Minh Stock Exchange (HOSE) Tran Thi Xuan Phuong PhD. Nguyen Kim Thu 022000980 2012 146 658.15 Corporate governance and firm performance: The effects of CEO characteristics and ownership structure on the performance of listed Vietnamese manufacturing firms Bui Thi Anh Khoa Ph.D Pham Thi Thu Tra 022000768 2012 147 332.6322 Corporate governance and the performance effectiveness of listed firms on Ho Chi Minh stock exchange (HOSE) Nguyen Thi Thanh UyenPh.D Le Vinh Trien 022000727 2012 Creating customer value through logistics management 148 system at 3A 658.5 Pharmaceutical Co., LTD Truong Thi Mai Phuong Ho Nhut Quang, MBA 2000053 2008 149 332.632 Credit risk management at DongA Bank +CD Trinh Phuong Trang Ph.D. Chris Quach 022000465 150 658.049 Critical changes facing for Korean manufacturing companies doing business in Vietnam +CD Lee So Young Ph.D. Phan Trieu Anh 022000483 Page 10
151 332.1 CRM in GP bank : The role of the core banking system + CD Nguyen Ngoc Thuy Vi PhD. Phan Trieu Anh 2000146 2009 Cultural differences in leadership of business leader in Vietnam 152 658.4092 +CD Le Xuan Tien M.A.S Nguyen Huu Khoa 022000456 153 336.3 Current problems of mortage policy in Vietnam and solution +CD Nguyen Ngoc Bich Ph.D Nguyen Kiem Than 022000426 154 368 Customer buying behavior toward individual life insurance +CD Nguyen Phan Phuong AnPh.D. Le Thanh Long 022000505 155 658.8342 Customer buying behavior toward sport utility vehicle Hyundai Santa FE +CD Tran Pham Hai Nam Dr. Le Thanh Long 022000476 156 658.812 Customer image on service environment in fitness industry: A case of " The gym fitness center" in Vietnam Duong Phi Long Ph.D Ho Thi Bich Van 022000770 2012 157 658.843 Customer intention analysis in evaluating market opportunities for Yamaha Hoa Quang music school in the urban area of Ho Chi Minh City - The clidren from 4-5 years -old segment Trieu Tien Phung PhD. Ho Nhut Quang 022001007 2012 158 658.812 Customer loyalty towards buying-in-group websites in Vietnam food Industry Tran Phuong Anh PhD. Tran Tich Phuoc 022000959 2013 159 332.1 Customer perception on brand extension in banking : Case of Vietnam EXIMBANK'S retail banking extension +CD Pham Thuc Quyen Nguyen Trung Thang 022000425 160 658.8342 Customer perception on brand extension in banking industry case of ASLA commercial bank (ACB)'s international banking +CD Phan Thi Bich Tram Nguyen Trung Thang 022000509 161 658.802 Customer perception on discovery and adventurous travelling tour and its marketing strategy Pham Thanh Mai PhD. Nguyen Quynh Mai 022000705 2012 162 658.812 Customer relationship management of An Lac labels joint stock company with key clients in the international business environment Nguyen Thi Ngoc Hien Ph.D. Phan Trieu Anh 022000765 2012 163 658.812 Customer satisfaction in general trade distribution channel - case study at goodfood company +CD Nguyen Huu Huy Dr. Hoang Thi Phuong Tha022000437 164 658.812 Customer satisfaction in real estate industry, an investigation of high - class condominiums in Ho Chi Minh city +CD Tran Minh Kien Nguyen Trung Thang 022000460 165 332.17 Customer satisfaction of banking service: The case of commercial banksin Vietnam + CD Pham Viet Chuong PhD. Nguyen Quynh Mai 2000111 2009 Page 11
Customer satisfaction of hair beauty service, the case of Mano Mano 166 658.812 hair beauty salon in Ho Chi Minh city +CD Pham Hoai Thu Assoc Prof. Le Trong Hieu022000492 167 658.3 Customer satisfaction of KFC in Ho Chi Minh city Phan Thi Khanh Van PhD. Nguyen Quynh Mai 2000867 2012 Customer satisfaction of medical service. The case of 115 People 168 658.812 hospital +CD Tran Phuong Thao Chi Ph.D. Nguyen Quynh Mai 022000480 Customer satisfaction of Mobile telecom network service, the case 169 658.812 Hoang Le Minh Prof. Ho Thanh Phong 2000273 2010 of Post-paid subscriber in HCMC +CD 170 658.812 Customer satisfaction on quality of internet service: The case of Shinhan bank Vietnam Dinh Dang Quynh MBA Le Minh Tri 022000735 2012 171 658.8343 Customer satisfaction on warranty service of Phong Vu commercial service Joint Stock Company Tran Su Sam PhD. Truong Quang Duoc 022000933 2013 172 658.8343 Customer satisfaction to footwear specialist store - case of Vascara Store Pham Ngoc Anh DBA. Nguyen Minh Tuan 022000942 2013 173 658.812 Customer satisfaction toward groupon websites in Ho Chi Minh city Nguyen Ly Thanh HuyenPh.D Hoang Thi Phuong T022000740 2012 174 658.812 Customer satisfaction toward service quality of online retailing. The case study of takeone Ltd.Co ( www.takeone.com.vn) +CD Tran Thanh Xuan MBA. Ho Nhut Quang 022000468 175 658.812 Customer satisfaction towards wedding planner: Case study of Vietnam Wedding planner company Khuu Nhat Anh Ph.D Vu The Dung 022000748 2012 176 658.827 Customer's brand awareness and purchasing behavior of major electrical domestic appliances in Ho Chi Minh city central Nguyen Huu Hung TruonAlbert Low, MA 2000055 2008 177 658.812 178 658.8342 Customers' buy-grid model and its implications for promotional mix case of Minh Phuc manufacturing and trading joint stock company +CD Customer's purchase intention toward the application of crowdsourcing in pizza hut delivery via the webpage phd.vn Dang Duy Anh Ph.D. Vu The Dung 2000283 2010 Huynh Thuy An Dr. Tran Tich Phuoc 022000957 2012 179 658.8343 Customers satisfaction of Banh Pia Quang Tran in Kien Giang province Do Nguyen Anh Thu MBA. Nguyen Kiem Than 022000954 2012 Page 12
MBA. Nguyen Minh 180 658.8343 Customer's satisfaction on travel service at Saigontourist Luong Ngoc Binh 022001003 2012 Tuan Customers' taste and product design process at Tuan 181 658.5752 Phong Company problems and solutions Nguyen Hai Dang Nguyen Quynh Mai, Ph.D 2000071 2008 182 658.152 Debt, state ownership and firm performance: The case of listed companies in Vietnam Vu Dac Quynh Trang PhD. Le Vinh Trien 022000741 2012 183 658 Decision making styles of business managers in Ho Chi Minh City Do Tien Thinh PhD. Phan Trieu Anh 022000978 2012 Determinants affect on turnover intention among medical 184 338.47615 sales representatives in HCM pharmaceutical sector +CD Ta Thi Bich Ha Ph.D. Nguyen Quynh Mai 2000293 2010 185 658.1 Determinants of capital structure of HOSE listed firms in 2007-2008 + CD Doan Yen Chau Nguyen Thu Hien 2000108 2009 186 332.041 Determinants of captital structure of listed companies on HOSE Tran Thanh Tan M.A Hoang Thi Anh Ngoc022000815 2012 187 658.8342 Determinants of customer satisfaction in retail industry : A study of coopmart + CD Do Thi Thanh Truc Le Thi Kim Chi 2000132 2009 188 658.812 Determinants of customer satisfaction in travel service: The case of Vietnam travel and marketing transports company (Vietravel) in Ho Chi Minh city Dang Quynh Nhu Ph.D Ho Nhut Quang 022000784 2012 189 658.812 Determinants of patients' satisfaction on service quality : A case of outpatient and inpatient Examination of medical university center Nguyen Thanh Tra My PhD. Ho Nhut Quang 2000864 2012 190 658.812 Determinants of student's loyalty for mobile telecommunication service in Thu Duc district: The case of Mobifone Nguyen Ngoc Yen Ngan PhD. Pham Hong Hoa 022000998 2013 191 658.3 Determinants of student's purchase intention towards smartphone in Ho Chi Minh city Truong Thuy Trang Assoc. Prof. Le Nguyen Ha2000870 2012 192 658.827 Determinants of the brand equity: A vertification approach in the mobile phone industry Truong Ha Sy Dan PhD. Pham Hong Hoa 022000722 2012 193 332.1 Determinants on deposit decision of individual customers : a case study of Eximbank - Buon Ma Thuot branch Le Duc Khanh Assoc. Prof Nguyen Minh 2000842 2012 Page 13
194 658.812 Determine customer awareness about tourism industry in HCMC : A case of Eco - tourism in Can Gio Huynh Thanh Nguyen PhD. Chrles Leonard Wilso2000869 2012 195 658.1 Determine to liquidity of Vietnam listed banks Nguyen Thi Thanh HuonPhD. Vuong Duc Hoang Q2000881 2012 196 658.827 Determining identity specialities Bamboo-tube rice +CD Dao Thi Thuy Van Dr. Nguyen Duc Tri 022000504 197 658.8 Develop STP for BOCA product line at DQ corp. + CD Nguyen Thanh Ngu Dr. Vu The Dung 2000169 2009 198 658.82 Developing a promotion strategy for plusssz products, the case of tradewind Asia company +CD Dang Ho Trieu MBA. Ho Nhut Quang 022000447 199 658.575 Developing HMR software product strategy at Cadena company in 2008-2009 Ha Thi Tuong Vy Nguyen Duc Tri, Ph.D 2000004 2008 200 658.802 Developing marketing plan for launching a new product at Hai Duong company +CD Duong Nhat Truc Ph.D. Nguyen Quynh Mai 022000457 201 658.8 Developing marketing strategy for villa products of real estate company in Vietnam : Case study of Saigon Peninsula group corporation Nguyen Thi Hoang OanhMBA. Nguyen Minh Tuan 2000856 2012 202 332.6725 Developing regression model to forecast bancassurance demand in VietNam Le Duy Khanh Nguyen Minh Tuan, MBA 2000016 2008 203 381.1 Developing the marketing plan for recruitment service in VN - Implication of Vina HR +CD Nguyen Thi Ngoc Hang MBA. Ho Nhut Quang 2010 2000268 2010 204 332.178 Development of electronic banking in VietNam Pham Thuy Ngoc Uyen Chris Quach, Dr 2000061 2008 205 206 332.3 658.827 Differences in credit approval criteria of credit personal loan between Prudential Vietnam finance company and ACB bank + CD Doan Manh Ninh PhD. Vo Thi Qui 2000107 2009 Differences in laptop purchasing decision of a first time users and experience users: The research of student buying first laptop for her/his first year in university and new Bachelor buying laptop for her/his first career in Ho Chi Minh city Le Hai Dang MBA. Luu Bao Huong 022000709 2012 207 658.8 Distribution channel assessment of vinacafe Bien Hoa JSC: Certain recommendations for improvement Tran Mai Phuong Ta Diu Thuong 022000720 2012 208 332.65 Dividend policy and changes on share price : A study on Vietnam stock market Ly Lam Vu PhD. Vuong Hung Cuong 2000851 2012 Page 14
209 659.152 Effectiveness of internet advertising in Vietnamese fashion industry : A case of 3 companies DI, Newlife and Loli&Poli +CD Do Dieu Huyen Ph.D. Charles Leonard W2000296 210 658.827 Effects of online brand community on brand loyanty: A case on brand page of zing me socail network sites Dinh Viet Hai MBA Le Minh Tri 022000733 2012 211 381.1 Empirical study of market efficiency anomalies in Ho Chi Minh stock exchange (HOSE) + CD Nguyen Duc Tien MBA. Nguyen Canh Tien 2000109 2009 Empirical study of relationship between capital structure 212 and firm value, measured by abnormal returns of stocks listed on 658.401 HOSE + CD Nguyen Thuy Hoang VanMBA Nguyen Canh Tien 2000099 2009 Empirical study of size effect on stock return in Ho Chi Minh stock 213 332.642 exchange (HOSE) Nguyen Duc Loi MBA. Hoang Thanh Nhon 2000874 2012 214 658.3 Employee job satisfaction survey in metro cash & carry (MCC) Vietnam Ltd. Bui Viet Ha Ph.D. Truong Thi Lan Anh022000804 2012 215 658.3 Employee retention : An study of the internship program of TRG international in Ho Chi Minh city 2009 Nguyen Thi Ngoc Duy PhD. Phan Trieu Anh 2000878 2012 Employee satisfaction in Phuoc Thinh paper joint stock company 216 658.3 +CD Thai Nguyen Xuan Mai Ph.D. Nguyen Quynh Mai 022000472 MBA. Nguyen Minh 217 658.3142 Employee's satisfaction - Case study of Nutifood Company Nguyen Thu Ha 022000939 2012 Tuan Enhancing customer service quality of the job site http:// vinahr.com 218 658.83 +CD Vu Thi Thuy Duong Dr. Hoang Thi Phuong Tha022000487 219 220 332.6 658 Establish and evaluate feasibility of the project " Invest new container vessels for transporting goods between Cai Mep deep water port and Vietnam international container terminals" Nguyen Phuoc Thuan AnPhD. Vo Thi Qui 2000141 2009 Establishing business strategies and proposing solutions for An Giang plant protection joint stock company in the period - 2015 +CD Phan Ton Thuy Quynh MBA. Nguyen Minh Tuan 022000454 221 658.8343 Evaluate customer satisfaction on product quality and service quality of Phu Nhuan Jewelry (PNJ) stores in Ho Chi Minh City Hoang Thi Hoang Anh Dr. Mai Ngoc Khuong 022000958 2012 Page 15
222 658.15 Evaluate the performance of active strategy using technical analysis in Vietnam stock exchange market +CD Phan Huy Tam Nguyen Thi Thuy Trang 022000461 223 659.1 Evaluate trade promotion program of Chuong Duong beverages joint stock company +CD Hoang Vu Thi Ut Quyen Dr. Le Thanh Long 022000521 224 658.827 Evaluating brand name " Ky Lan Xanh - Blue Kylin" of Ha Tien 1 cement joint stock company using combination of interbrand method and jeffrey A. Dubin model Nhan Huu Hoc Nguyen Canh Tien, MBA 2000005 2008 225 658.812 Evaluating employee satisfaction in Sacomreal Nam Ky Khoi Nghia company Nguyen Hoang Chung MA. Nguyen Thanh Trieu 022000791 2012 226 658.812 Evaluating employee's job satisfaction in ALA Vietnam +CD Ha Minh Thuat MBA. Nguyen Nhu Tung 022000511 227 658.31 Evaluating employees' satisfaction in Kim Do hotel + CD Nguyen Hoang Dung Nguyen Minh Tuan 2000152 2009 228 658.8342 Evaluating factors that affect young customers' purchase intention toward domestic and foreign apparel in Ho Chi Minh City Tran Ngoc Diem Chau PhD. Ho Nhut Quang 022000963 2013 229 658.7 Evaluating service quality of customer service of logistics in maritime transport case study APL logistics Vietnam +CD Phan Thi Bich Phuong Ta Diu Thuong 022000429 230 659.2 Evaluating the effectiveness of public relations program in sloving corporate critis: The case study of Dr. Thanh Tran Quynh Mai DBA. Pham Hong Hoa 022001000 2012 231 658.31 Evaluating the employees' satisfaction from the human resourse policies of GTEK JSC + CD Hoang Ba Nghi PhD. Phan Trieu Anh 2000148 2009 232 658.3 Evaluating the human resource management system of Anh Nhat company. LTD and proposing some impovements + CD Nguyen Xuan Ai Nhat Nguyen Minh Tuan 2000094 2009 233 658.827 Evaluating the merchandise display at coopmart Cong Quynh Le Minh Tien Ph.D. Nguyen Quynh Mai 022000712 2012 234 658.3 Evaluating the satisfaction of employees at Truong Long enterprise Nguyen Nhat Truong Ph.D Phan Trieu Anh 022000777 2012 235 658.3 Evaluation and improvements the human resourse management in Manh Cuong transportation and trading company +CD Bui Hoang Hai MBA. Nguyen Nhu Tung, 022000458 236 658.18 Evaluation of forecasting models for 3A company : Applying in inventory control + CD Pham Tan Anh Khoa Phd, Nguyen Quynh Mai 2000103 2008 237 332.6322 Evaluation on quality mangement ang Dielac dairy factory - Vietnam dairy products joint stock company and some improvement suggestions Nguyen Thi Thu Nga MBA. Nguyen Nhu Tung 022000732 2012 Page 16
238 658.3 Examine current employee retention factors affect staff turnover in banking industry +CD Tran Thanh Thien Y Ph.D. Phan Trieu Anh 022000519 239 658.3 Examine the recruitment effectiveness based on job performances: The case study of techcombank in Ho Chi Minh Tran Thi Tuyet Hoa Ph.D Phan Trieu Anh 022000723 2012 240 659.2 Examing how foreign companies using PR( Publics Relations) as their competitive weapons. The case of DHL, Cimigo, Sophie Paris, internship at Matterhorn communications +CD Pham Ngo Diem Ngoc Ph.D. Vu The Dung 022000502 Examining factors influencing retailer loyalty for johnson's 241 658.87 baby bath at AAA pharmaceutical Co. + CD Vo Thi Thanh Vong Dr. Vu The Dung 2000164 2009 Examining recruitment activities and compensation in Nam 242 658.3 Nguyen Huy Hoang KimDr. Phan Trieu Anh 2000317 2010 Hoa trading and production Co., LTD +CD 243 658.812 Examining the employees satisfaction at highlands coffee stores in Ho Chi Minh city Nguyen Nhat Minh Tam M.As Nguyen Huu Dang K022000762 2012 244 658.8342 Examining Vietnamese consumer behavior towards short message service (SMS) advertising +CD Ta Thao Phuong Ph.D. Vu The Dung 022000438 245 642.1 Examining Vietnamese fast food market and suggestion for setting up a domestic fast food business in HCMC +CD Nguyen Thi Thanh Van DBA. Nguyen Minh Tuan 2000297 2010 246 658.8342 Examining youths' buying behaviors in facial cleanser market and attitudes toward clean and clear + CD Hoang Yen Dr. Vu The Dung 2000163 2009 247 659 Explaining the effectiveness of celebrity endorsement in advertising using AIDA model: The case study of COCA-COLA and young consumers Bui Thi Phuong Nga MA. Nguyen Thi Huong Giang 022000971 2013 248 658.812 Exploring customer loyalty toward KFC Fast Food chain in Ho Chi Minh City Nguyen Ngoc Quynh Anh PhD. Nguyen Van Phuong 022000928 2012 249 658.8342 Exploring factors influencing student's intention on online shopping on 123mua.vn in Ho Chi Minh City Pham Thi My Chi Dr. Vu The Dung 022000961 2013 250 659.2 Exploring social satisfaction dimensions in B2B context + CD Nguyen Le Kim Xoan Dr. Vu The Dung 2000166 2009 Page 17
251 658.3 Exploring the relationchip between career-related antecedents and career-related outcomes of job rotation at Seebest Company Ltd Nguyen Ngoc Vuong Nhi PhD. Nguyen Quynh Mai 022000967 2012 252 382.6 Export processing in Minh Phuong company Do Dang Khoa Ha Nam Khanh Giao, PhD 2000051 2008 253 658.812 Facilitators of customer adoption of Vietnamese mobile application Le Do Anh Thu Assoc. Prof. Le Nguyen Ha022000743 2012 254 371 Factors affect studying quality of international university students +CD Nguyen Ngoc Tu Associate Professor, Dr. H 022000530 255 658.83 Factors affecting customer decision on purchasing a DSLR ( Digital single lens reflex) camera. The research of 22-40-year-old camera user in Ho Chi Minh city Nguyen Khong Thanh ThMBA. Luu Bao Huong 022000801 2012 256 658.3 Factors affecting employee satisfaction with PTSC production services joint stock company Nguyen Thuy Van Ph.D. Nguyen Van Phuong022000987 2013 257 658.812 Factors affecting employee satisfation: The case of Van Nam joint stock company Bui Thanh Hai MBA. Nguyen Minh Tuan 022000811 2012 258 658.812 Factors affecting job satisfaction: The case of U&I corp. Dang Phuong Dung MBA. Nguyen Minh Tuan 022000814 2012 259 338.512 Factors affecting on the implementation of ERP systems : Case study of chains Caravelle hotel limited joint venture company Tran Nam Cuong PhD. Truong Quang Duoc 2000843 2012 260 658.4022 Factors affecting scrum team effectiveness in agile software development projects Tran Minh Trang MBA. Nguyen Nhu Tung 022000941 2012 261 658.872 Factors affecting student satisfaction in online shopping in Ho Chi Minh city Nguyen Phi Ngoc Thai PhD. Ho Thi Bich Van 022000985 2012 262 658.8343 Factors affecting students' intention to purchase IPOD MP3 players in HCMC - VN +CD Quach My Linh Ph.D. Nguyen Quynh Mai 2000312 2010 263 657.3 Factors affecting the choice of a depreciation method in merchandising businesses Le Khac Binh Nguyen The Nam, MBA 022000982 2012 264 658.8342 Factors affecting young customers' purchase intention toward green products in Ho Chi Minh City Truong Luu Hung Phu PhD Ho Bich Van 022000955 2013 Page 18
Factors creating the distinction in service quality : A case of A13 265 cafeteria in campus of Vietnam national university - Hochiminh city 658.812 Ho Thi Thuy Phuong Ph.D Ho Thi Bich Van 2000855 2012 266 658.827 Factors influencing brand loyalty towards K-DO bakery and café Dang Le Uyen Phuong MBA. Charles Leonard 022000710 2012 267 658.8343 Factors influencing on attitude towards online shopping of young consumers in Ho Chi Minh City Tran Nguyen Quynh Khanh Vu The Dung 022000930 2012 268 370 Factors influencing the university selection of international students in Vietnam : How can IU correspond with those factors? +CD Nguyen Thi Nguyet Anh MBA.Charles Leonard Wil022000500 269 658.8342 Factors influnce on customer acceptance toward SMS advertising Nguyen Van Tai Dr. Nguyen Quynh Mai 022000968 2013 270 658.8342 Factors influncing consumer's trust in the context of business-toconsumer e-commerce: A study from the perspective of students in Ho Chi Minh City Vo Bao Loc MBA. Le Dinh Minh Tri 022001001 2012 271 658.812 Factors that affect customer satisfaction towards the service quality of motorbike care centers in Ho Chi Minh city Pham Quang Dung MBA. Nguyen Minh Tuan 022000984 2013 272 658.8 Factors that affect the effectiveness in managing distribution channels at Bidiphar 1 pharmaceutical joint stock company +CD Le Thi Kim Thoa MBA. Ho Nhut Quang 2000275 2010 273 658.872 Factors that deciding the success of viral marketing on Youtube Tran Quang Ngan MBA. Le Dinh Minh Tri 022000949 2013 274 658.827 Factors that influence the brand image transfer process in event sponsorship Dang Ngoc Duong Thi Le Trong Hieu 022000962 2013 275 658.3 Faculty and staff performance appraisal +CD Nguyen Truc Lam Associate Professor, Dr. H 022000463 276 332.6 FDI and its contribution to economic growth: The case in Vietnam Phan Thi Nhu Xuan Ph.D Pham Thi Thu Tra 022000725 2012 277 658.152 FDI inflow into Binh Dinh province and suggestion for boosting IT Do Hien Trang Ho Nhut Quang, MBA 2000026 2008 278 657.3 Fiancial statement analysis of AAA Pharmaceutical Co, LTD + CD Dinh Thuy Minh Xuan MBA. Nguyen Canh Tien 2000121 2009 Page 19
279 658.15 Financial analysis and solutions to improve the effective operation of Vietcombank Le Thi Truc Linh Nguyen Canh Tien, MBA 2000042 2008 280 332 Financial analysis and valuation case study : Cuu Long fish joint stock company (ACL)- Catfish sector + CD Luong Thi Anh Dao MA Nguyen Hong Anh 2000104 2009 281 657.3 Financial analysis based on investors' viewpoint domesco medical import export joint stock corporation ( DMC) - Imexpharm pharmaceutical joint stock company ( IMP) + CD Ly Hong Ngoc Anh Dr. Nguyen Thu Hien 2000162 2009 282 658.15 Financial analysis of Hoa Sen group in comparison with other companies in steel industry : some implications +CD Vo Hoang Tu Ph.D.Le Vinh Trien 022000443 283 658.15 Financial analysis of imexpharm pharmaceultical joint stock company Tran Nhat Tu Anh Nguyen Canh Tien, MBA 2000074 2008 284 658.15 Financial analysis of sacomreal in comparison with other companies in real estate industry Dang Quang Vinh MBA. Nguyen Thi Thuy T2000883 2012 285 658.15 Financial analysis of southern company for building material Nguyen Hai Yen John Harackiewicz, MBA 2000031 2008 286 657.3 Financial analysis of Vinamilk in comparison with other companies in milk industry: some implications Nguyen Phuoc Hau Ph.D Le Vinh Trien 022000785 287 305.9089 Find the talent inside each employee Pham Thanh Phuong Luu Bao Huong, MBA 2000020 2008 288 658.818 Forecasting and managing the short term interest rate in KienLong bank + CD Nguyen Huyen Que Anh MBA. Nguyen Hong Anh 2000090 2009 289 658.818 Forecasting and managing the short term interest rate in KienLong bank + CD Nguyen Huyen Que Anh MBA. Nguyen Hong Anh 2000098 2009 290 338.544 Forecasting demand of Vietnam Car market : Using time series models and regression model + CD Nguyen Thi Van Anh Nguyen Minh Tuan 2000126 2009 291 339.43 Forecasting method application and giving out the best model for the steel consumption estimation + CD Vu Thi Dieu Ly Nguyen Minh Tuan 2000155 2009 292 338.19 Forecasting the demand of pork and its effect on transport at Sagrifood next year + CD Huynh Dac Linh Dr. Nguyen Thi Hong Linh2000128 2009 293 332.6 Foreign direc investment in Vietnam: An overview and determinants analysis Truong Hoai Anh M.A Hoang Thi Anh Ngoc022000734 2012 294 658.827 Formulating brand strategy for Cay dua restaurant +CD Nguyen Mai Phuong ThaPh.D. Vu The Dung 022000515 295 658.812 Formulating distribution strategy for KOOKIE Talkie brand - name in Ho Chi Minh city Huynh Minh Nhut Dr. Vu The Dung 022000775 2012 Page 20
296 658.8 Formulating internet marketing strategy for international university Trinh Thi Yen PhD. Vu The Dung 2000852 2012 297 658.872 Formulating Internet Marketing strategy for mystery hunting Nguyen Thai Hung PhD. Vu The Dung 022000976 2012 298 658.872 Formulating online marketing plan for Emba-MCI in 2013 Tran Dac Uy Vu PhD. Vu The Dung 022000950 2012 299 658.8708 Franchise strategy for Vietnamese brands into U.S food -service market : Case study of Nhu Lan 's sandwich + CD Nguyen Thi Hong Hai Ta Diu Thuong 2000138 2009 300 381.142 Gender differences in online shopping attitude: A case study of Ho Chi Minh, Viet Nam Ly My Linh Ph.D Nguyen Van Phuong 022000813 2012 301 658.4 Gender diffrences in leadership style : In service sector in Hochiminh city + CD Dinh Thi Kim Huyen Luu Trong Tuan, PhD 2000130 2009 HaNoi beer alcohol beverage corporation business analysis 302 658 and evaluation Ta Anh Hao Cheah Kuan Yean, MBA 2000040 2008 303 658.827 Highlands coffee's success through brand positioning Nguyen Thi Thanh Thao Tran Tien Khoa 2000101 2009 304 658.8 Highschool stress prevention by social marketing Nguyen Phuong Ngoc HaNguyen Duc Tri, Ph.D 2000007 2008 305 658.4 How corporate culture influences to the employees' behavior of an organization: Case study of VNG corporation Vu Duc Duy Nguyen Huu Dang Khoa, M022000794 2012 306 332.6322 How exit and position sizing strategies affect the success of investors and traders in hose Nguyen Tai Quang Khai Vo Thi Quy 2000067 2008 307 658.802 How integrated marketing communication (IMC) can improve the communication planning process of marketing plan a case of profiles international Vietnam +CD MBA Cheah Nguyen Ngoc Bich Hanh Kuan Yean 2000280 2010 How to develop an insurance program in more effective 308 ways to rationalize the internal and external forces, typically applied 368.0065 to petrovietnam insurance joint stock corporation (PVI) Do Minh Thi Nguyen Minh Tuan, MBA 2000038 2008 309 659.152 How to develop: A new program on television Pham Hoang Phuc John Harackiewics, PhD 2000048 2008 310 657.72 How to improve inventory management : A case study - 3A Pharmaceutical Co., LTD Ha Huong Nam Mikael Knudsen, MBA 2000006 2008 311 658.8 How to improve merchandise display in Coopmart Dinh Tien Hoang in Ho Chi Minh city Nguyen Thi Kim Hue MBA. Cheah Kuan Yean 2000893 2012 Page 21
312 658.8 How to promote Saigon Com Tam to foreign travelers: Case of Com Tam Moc Nguyen Thanh Hang Dr. Pham Hong Hoa 022000758 2012 313 658.3 How VURV technique can improve and benefit nestle VN e-recruitment + CD Le Truong Thao Nhi Cheah Kuan Yean, MBA 2000131 2009 314 658.812 Identify major factors that could influence customer satisfaction in co.opmart Long Xuyen - An Giang Le Quang Nhut Khanh Ph.D. Ho Thi Bich Van 022000711 2012 315 658.812 Identify potential customers and suggestion for brand positioning to the crescent mall, district 7, Ho Chi Minh city +CD Hoang Thi Thanh HuyenPro. Le Trong Hieu 022000485 316 332.632 Identify the determinants to credit risk in the Vietnamese banking sector To Thi Hoa Dr. Vuong Duc Hoang Qua2000854 2012 317 658.314 Identifying work-related factors contributing to voluntary employee turnover - A case study : ABBOT Vietnam +CD Ho Ngoc Bich Dr. Phan Trieu Anh 2000288 2010 Illogical elements in residential real estate market in HoChiMinh 318 332.65 city and solutions +CD Trinh To Kim Ph.D. Nguyen Kiem Than 022000444 Impact of brand building activities to the image perception 319 378.1 Nguyen Ly Ai Vy MBA. Nguyen Trung Than2000309 2010 in university education : Case of IU-VNU, HCMC +CD 320 658.152 Impact of capital structure on firm performance: An empirical study of listed manufacturing companies in Vietnam Ngo Cong Thien PhD. Pham Thi Thu Tra 022000965 2012 321 658.827 Impact of corporate brand on customer purchasing decision in education: Case of ILA - English center in Vietnam + CD Nguyen Ha Thanh Nguyen Trung Thang 2000153 2009 322 332.6322 Impact of earning announcement on stock prices in Vietnam securities market Nguyen Duc Quoc Vu MBA. Nguyen Thi Thuy T022000759 2012 323 658.8342 Impact of E-commerce on Vietnamese consumer behavior towards Vietnamese clothing Ha Nguyen Chau Thy Dr. Tran Tich Phuoc 022000938 2013 324 338.6046 Impact of industrial policy on the dynamics of comparative advantage empirical evidence from Japan & South Korea Nguyen Huynh Long Hung PhD. Pham Thi Thu Tra 022001005 2013 325 332.6322 Impact of M & A announcements on Vietnamese stock market during the years 20 Nguyen Ngoc Van KhanhPh.D Le Vinh Trien 022000771 2012 326 332.65 Impact of oil price changes on Vietnam stock market : Case study from hose Tran Hua Thuy Tram Ph. D. Duong Nhu Hung 2000841 2012 Page 22