APTLD69 Meeting Auckland, New Zealand 18-19 February 2016 Patrick Myles Session 3: Administrative Workshop Romancing with Financing cctld Stats and Trends
THE cctld MARKET Global cctlds 143 million domains over 260 cctlds globally Combined growth 5.8% in 2015 MARKET UPDATE APTLD CENTR Legacy New gtlds gtlds Combined Domains 27.8 M 72.1 M 160.8 M 11.8 M Growth (combined) 2015 26.8% 3.0% 5.7% 180% Growth (Median) 2015 10.8% 3.9% Median Renewal 2014 77% 84% APTLD cctlds 28 million domains combined over 40 cctlds and IDN cctlds Combined growth 26% (YoY) Median growth 10.8% Combined domains Millions 28 26 24 22 COMBINED (APTLD) DOMAINS & GROWTH 3.0% 2.5% 2.0% 1.5% 1.0% 0.5% 20 Mar-14 Sep-14 Mar-15 Sep-15 0.0%
cctld GROWTH TRENDS 2 year trends show increases in 2014 and decreases in 2015 Median growth in 2015 10.8% Trend: downward 1.0% 0.8% MEDIAN (cctld) GROWTH APTLD CENTR LACTLD Decrease over 2015 0.6% MEDIAN (2015) 0.4% Above 1 million 2.5% 300K - 1 million 14.3% 0.2% Less 300K 11.0% 0.0% May-13 Nov-13 May-14 Nov-14 May-15 Nov-15 Sample for Median rates:.au.cn.hk.id.ir.jp.kr.kz.my.nu.nz.qa.sa.sg.th.tw.vn
cctld GROWTH TRENDS 2 year trends show increases in 2014 and decreases in 2015 Median growth at 9.9% (Feb16) Trend: negative Long-term highlights diverse nature of APTLD members MEDIAN (cctld) GROWTH - LONGTERM 1.4% 1.2% 1.0% APTLD CENTR 0.8% 0.6% 0.4% 0.2% 0.0% Jan-11 Jan-12 Jan-13 Jan-14 Jan-15 Jan-16
Thousands cctld GROWTH TRENDS 2 year trends show increases in 2014 and decreases in 2015 45% 35% cctld GROWTH CENTR MEDIAN GROWTH GROWTH 2015 BY % (ORDERED BY ZONE SIZE) 45% 35% Median growth at 9.9% (Feb16) 25% 25% Trend: negative 15% 15% Long-term highlights diverse nature of APTLD members Individual rates help benchmarking with peers 5% -5%.cn.au.jp.kr.ir.tw.nz.hk.vn.my.nu.ae.sg.id 5% -5% 160 120 80 40 - -40 GROWTH 2015 BY NET INCREASE (ORDERED BY ZONE SIZE).au.jp.kr.ir.tw.nz.hk.vn.my.nu.ae.sg.id.kz.th.sa.lk.qa.CN not inc. due to scale. net increase = 3.7 million
CREATES AND RENEWS Creation and Retention rates can show relative positions and maturity of cctlds Retention rate = (Domains at end of n - new domains created during n) / Domains at beginning of n Creation rate = New domains added in period n / total registrations at end of n APTLD members are dispersed Median Creation: 27% Median Retention: 77% Europe trend: stability in retentions, decreased creations
TLD MARKET SHARE Average market share of national cctld is 44% (Range 8%-72%) New gtlds represent, on average, 3.6% of a country TLD distribution Legacy gtlds, 52.3% ESTIMATE (AV.) TLD BREAKDOWN - APTLD (16 APTLD MEMBER COUNTRIES) New gtlds, 3.6% National cctld, 44.1%
TLD MARKET SHARE Average market share of national cctld is 44% (Range 8%-72%) New gtlds represent, on average, 3.6% of a country TLD distribution gtlds (legacy and new) have greater market penetration in Asia Pacific Legacy gtlds, 52.3% ESTIMATE (AV.) TLD BREAKDOWN - APTLD (16 APTLD MEMBER COUNTRIES) New gtlds, 3.6% National cctld, 44.1% ESTIMATE (AV.) TLD BREAKDOWN - EUROPE (30 CENTR MEMBER COUNTRIES) Other cctlds, 9.6% New gtlds, 1.4% National cctld, 50.4% Legacy gtlds, 38.6%
TLD MARKET SHARE Average market share of national cctld is 44% (Range 8%-72%) Benchmarked against Europe, gtlds (legacy and new) have greater market penetration in Asia Pacific Roughly 63% of.club domains have been registered from AP countries. LARGEST NEW GTLD BY COUNTRY China.club 291,851 Japan.click 85,671 Hong Kong.club 12,269 Australia.club 11,118 New Zealand.kiwi 8,439 Indonesia.casa 7,535 Korea, Republic of.date 1,054 Vietnam.club 717 Thailand.club 695 United Arab Emirates.club 673 Singapore.club 630 Taiwan.club 565 Malaysia.club 282 Iran.host 11
REGISTARS with gtlds ICANN accredited registrars have strong presence in Asia Pacific TOTAL ICANN ACCREDITED REGISTRARS BY COUNTRY MAP: COURTESY OF CENTR Many APTLD members also act as registrar for own cctld Example: Top 5 largest ICANN acc registrar in China manage over 10 million gtld domains.
WHOLESALE PRICE cctld PRICING Median price (APTLD) = 11.4 USD Median price (Europe) = 7.8 USD (6.9 EUR) & trending down Moderate negative relationship between price and total domains 40 35 30 25 TOTAL DOMAINS / WHOLESALE PRICE (PRICE: USD/1YR REGISTRATION/EX-TAX) 20 15 10 R² = 0.1181 5 0 0 1 2 3 4 5 TOTAL DOMAINS Millions
ENGAGEMENT WITH ICANN cctlds in South and Central Asia have less ICANN agreements cctld/icann ENGAGEMENT ICANN AGREEMENTS MAP: COURTESY OF CENTR ICANN AGREEMENTS MAP: COURTESY OF CENTR
ENGAGEMENT WITH ICANN cctlds in South and Central Asia have less ICANN agreements Most APTLD members are also ccnso members cctld/icann ENGAGEMENT ccnso MEMBER MAP: COURTESY OF CENTR ccnso MEMBER MAP: COURTESY OF CENTR
ORGANISATION STATS Average zone file roughly 63% commercial registrants Most members are not for profit private companies Most members derive 90% or more revenue income from domain registrations APTLD members on average have more local presence (registrant) requirements than other regions Marketing: More than half of members rely to a large extent (some completely) on registrars to promote their cctld 100% 50% % MEMBERS WITH AT LEAST 1 LOCAL PRESENCE REQUIREMENT (REGISTRANT) 0% All cctlds CENTR APTLD AFTLD LACTLD
SUMMARY cctlds in Asia Pacific region Growth trends are diverse. Mid size cctlds grew well in 2015. Large cctlds grew slowly in 2015 similar to their peers globally Members have limited to moderate engagement with ICANN (mostly ccnso) Prices are similar to cctlds in other regions Signs of increased new gtld penetration in member countries. ICANN accredited registrars active in Asia Pacific Higher local presence requirements than other regions More detail on all stats plus individual cctld data will be available in 2016 Annual Stat Survey report
DATA CAPTURE METHODS Surveys Annual and ad-hoc surveys initiated by APTLD or member Manual Via member websites and email communication Thanks for listening! Automated Member sets up simple XML file with basic data on counts, IDNs, DNSSEC etc <domain_counter> <tld suffix="xy" timestamp="2015-08-18t05:10:01"> <current_total>100</current_total> <newadds_previousmonth>100</newadds_previousmonth> <current_total_dnssec>100</current_total_dnssec> <current_total_idn>100</current_total_idn> </tld> </domain_counter> More info: patrick@aptld.org