Silver Valley. The ecosystem of ageing better Not only give more years to life: also give more life to the years.

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Silver Valley The ecosystem of ageing better Not only give more years to life: also give more life to the years. Jérôme Arnaud, President of Silver Valley President & CEO of Doro AB National and Regional Strategies - European Summit on Innovation for AHA (9-10 March 2015) February 2015 1

Population ageing : an economical opportunity for a segmented approach Global ageing of the european population : people over 65 (in millions) + 19% + 42% = = 25% 25% de of la population Europeans européenne Source : Eurostat Active Senior Fragile Senior Dependant Senior Professional and family carers 2

The Silver Economy : a multi-industry market The silver economy gathers all the players producing goods and/or services which meet specific seniors needs and uses. It is a global economy which has ramifications in various industries : health, housing, communication, transports, security, services, distribution, leisure, etc. and creates economical and social wealth. This economical approach of ageing represents opportunities in terms of growth, production and employment. The silver economy has been appointed by the French government as a priority industry and a 2013 governmental report has set the conditions to help the market s structuration (Cf. Contrat de Filière Silver Economie ). 3

The Silver Valley, a dynamic ecosystem serving its members needs Our ambition : To boost the development of innovative economical activities meeting the elder s uses to favor ageing better and to create growth and employment in the Ile-de-France region. Our missions : 1. Strengthen and animate an ecosystem to generate the conditions favorable to the development and commercialization of solutions for well-ageing 2. Develop the awareness of public, private and academic players on the opportunities generated by population ageing 3. Support the silver economy players in their innovation strategy and understanding of the needs and uses of senior 4. Develop the territorial attractiveness of the Ile-de-France region and promote French solutions on an international level The Ile-de-France region 4

Our network : growth and horizon Silver Valley : une association à but non lucratif reconnue d intérêt général 50 members 180 180 members 300 members (1 year) Today, 190 members distributed in 3 colleges : Providers of goods and services Partners of innovation Representatives of the users 5

THE PROVIDERS OF GOODS AND SERVICES answering elders needs 6

THE PARTNERS OF INNOVATION which support those companies 7

THE REPRESENTATIVES OF THE USERS who are in direct link with the seniors 8

The Bourse Charles Foix : a stepping stone for innovative projects 11 th edition in 2014 34 prize winners since 2004 (more than 400 000 distributed) National visibility, jury composed of experts recognized on an international level Each prize winner gets a 15 000 grant and a personalized support from Silver Valley on strategic and operational matters. An example of a successful project : EyeBrain, created in 2008 by Serge Kinkingnéhun winner of the 2007 edition. EyeBrain develops tools to help early diagnosis of neurological diseases. These tools are based on oculomotricity. Jobs created: 17 2013 turnover : 350K Funds raised : 4,5M Winners of the 2013 edition supported by the Minister in charge of senior and autonomy Our sponsors : 9

Silver Valley organises thematic sessions and business meetings The «Matinales» sessions occur every 2 months : players of the silver economy present their perception of the market and its main issues. List of the «Matinales» organized since 2012 : Colisée Patrimoine Anggel ANFE AG2R Prémalliance La Poste RESAH COVEA FEHAP Réunica Domicile CNAV Notre Temps Groupe SOS Sogiphar CG du Val de Marne O2 May 2014 Business meeting on collective housing Matinale du Sogiphar 10

Silver Valley s expertise is recognized at an international level On the request of Québec s Health Minister, Silver Valley accomplished a consulting mission to develop an equivalent structure in Canada. This mission was realized with partners such as the Research centre in ageing, the Sherbrooke university and the cluster Sage-Innovation. Silver Valley thus helped the cluster structure its specification needs and service offer Carol Fillion, copresident of Sage Innovation. Jérôme Arnaud, president of Silver Valley. Benjamin Zimmer, director of Silver Valley. Framework agreement signed in October 2014 : enhance the complementarity of the two clusters Silver Valley and SAGE- Innovation dedicated to the Silver Economy in France and Quebec to keep a position of key international players. 11

Silver Valley conducts thematic studies 12

A sustainable business model The Silver Valley has developed a sustainable business model in order to guarantee the sustainability of its action. In 2014, the balance of funding from public agencies and private players has been reached. Silver Valley s revenue sources are various : Public agency subsidies Membership fees Service provision (events, trainings, expertise offer, ) Our main financial sponsors are : 13

An expertise recognized on a national and international level Consulting for the structuration of other innovation clusters Participation in innovative projects selective juries : Conferences : 14

Silver Valley organizes trainings on innovation and the silver economy Since 2010, participation in the elective course Conception and Innovation of Goods and Services of the Ecole Centrale Paris : projects were performed with members of the Silver Valley network Organization of the training «Conceive a business plan and a business model in the Silver Economy» (5 days training) 15

The Silver economy players in France Structures nationales : (Silver Valley is in the Board) and many more

Government Overview of French policies Ministry of Industry Digital Agenda (2010) Strategy of SILVER ECONOMY (2013) Ministry of Health and Social affairs Telemedecine law (2010) National agency for health IT - ASIP (2010) Interoperability, PHR, standards National Telemedecine strategy & plan (2012-2013) French National Programme Investments for the Future ehealth & Silver Economy funds 2014 FRENCH POLICY FOR SILVER ECONOMY 17

Silver economy: a French national commitment The Silver Economy National Contract, signed: 12 December 2013 By 2 ministers: A. Montebourg (Industry), M. Delaunay (Health/Elderly people) By representatives of companies, industries federations, academics By local authorities and private funders 6 main objectives Create the good conditions for a real Silver Economy market Develop competitiveness of the Silver Economy sector Support for internationalisation of AHA products & services Professionalise the stakeholders of Silver Economy Communicate positively and widely to the public and the distributors, around seniors, elderly people and well ageing Develop Innovation for Active & Healthy Ageing 2014 FRENCH POLICY FOR SILVER ECONOMY 18

Silver economy: action plan Create the Silver Economy (SE) market Governance Creation of regional ecosystems for SE with institutions, purchasers, users, companies, academics Infrastructures and IT services National plan for Home environment adaptation for elderly (80 000+ housing between 2014-2017) Create regional Information System to collect data / Personal Health Folder Develop Tourism sector with adapted services for seniors Offer and Demand Create a label for products & services based on a set of quality criteria for public purchase process High quality for Independent Living Normalization process of products & services (in link with European partners) Creation of a National framework for public purchase and purchase platforms Develop Innovative Purchase processes & Business models (PCP, PPI, risk sharing models ) Develop distribution networks 2014 FRENCH POLICY FOR SILVER ECONOMY 19