Health Literacy in Israel: Research and

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Health Literacy in Israel: Research and Policy, Action, Beyond Presentation for the Institute of Medicine s Roundtable on Health Literacy International Approaches to Health Literacy workshop The New York Academy of Medicine - September 24, 2012 Dr. Diane Levin-Zamir PhD, MCHES, MPH National Director, Department of Health Education and Promotion Clalit Health Services, Israel University of Haifa School of Public Health, Israel IUHPE Global Working Group on Health Literacy

Presentation Overview Background Highlights -Promoting Health Literacy in Israel Policy Action and Practice Capacity Building Research Recommendations

Israel - A Country of Cultures Christian Arabs 1.77 % Moslem Arabs 14.8 % New Immigrants 16.0 % Druze 1.64 % Other 2.34% Jews living in Israel more than 10 years 63.43 %

Health in Israel - Profile Life expectancy Overall 82 yrs, ranks 4 th in the world Universal healthcare coverage for all citizens of Israel primary, secondary and tertiary care, since 1995 Risk Factors- 20.9% smokers, over 60% overweight or obese, 20-30% regularly engage in physical activity Average number of visits to physician 6 per capita/yr. Growing rates of adult population with chronic disease Concern regarding out-of-pocket expenses for health Recognized disparities regarding health behavior and service utilization

Smoking in Israel

Literacy in Israel Israel ranks 67 among with a literacy rate of 97% according to United Nations Development Programme (UNDP) Report 2011 Israel ranks 17 in the world among 192 countries for digital communication with public infrastructure Regular use of internet 68% (Central Bureau of Statistics)

Health Literacy Working Definitions The cognitive and social skills which determine the motivation and ability of individuals to gain access to, understand and use information in ways which promote and maintain good health. (Nutbeam, 1998) The degree to which individuals have the capacity to obtain, process, and understand basic health information and services needed to make appropriate health decisions (Ratzan and Parker, 2000).

Health Literacy Policy Landmarks Developmental goals on Health Literacy included in the 2020 goals and objectives; National Strategic Plan for Reducing Health Disparities New Directive of MoH Director General on Cultural and Language Accessibility on the Health System (2/2013) Cultural mediators in health services All information and signage in 4-5 languages Simultaneous translation of services Capacity training for health professionals Culturally appropriate health promotion in community Empowerment and involvement of the community Voluntary adoption of Joint Commission International (JCI) accreditation for hospitals by Clalit Hospital System

Community Primary Care Hospital Health Literacy Action: Focus on settings Media/Online

Health Literacy Action Health Literacy Action Health Care System Clalit Health Services 4.2 million members; 54% of Israel s population 35,000 workers 1,400 primary and specialized care community clinics 14 major teaching hospitals: 8 general, 2 psychiatric, 1 pediatric, 2 geriatric, 1 rehabilitation 416 pharmacies 40 diagnostic imaging centers 67 laboratory centers 83 physiotherapy units 30 occupational therapy units 87 diet & nutrition consultation units 22 mental health clinics, 70 dental clinics 20 alternative medicine clinics 2nd largest non-government health care organization in the world

Health Literacy Action Initiatives for Reducing Disparities: Partnerships for HP of New Immigrants Cross-cultural liasons in primary care clinics - Refuah Shlema Partnering with NGOs: Telephone translation Community diabetes programs Training and coaching health staff on cultural competence skills Levin-Zamir D, Keret S, Yaakovson O, Lev B, Kay C, Verber G, Lieberman N. (2011) A cross-cultural programme for promoting communication and health among Ethiopianimmigrants in the primary health care setting in Israel Special Edition on Health Promotion Effectiveness, Global Health Promotion;18;1:51-54

Health Literacy Action 5 yr. evaluation - The Major Findings The program was effective in: Improving physician-patient relations; Improving availability and accessibility of medical services and Improving the ability to navigate the health system No significantly increase in expenditure on services was incurred. Refuah Shlemah has been sustained for over 14 years the longest community program for cultural mediation implemented in Israel to date. Brookdale Institute, 2002

Health Literacy Action Diabetes and Chronic Illness "No one specific intervention, if used alone, led to major improvements in management of chronic diseases " Renders CM, Valk GD, Griffin SJ, Wagner EH, Eijk Van JT, Assendelft WJ. Interventions to improve the management of diabetes in primary care, outpatient, and community settings: a systematic review. [Diabetes Care. 2001;24:1821-33 13

Health Literacy Action Clinical Quality Indicators in the Community Lifestyle Child obesity Smoking registration PA among seniors Early Detection & Immunization Disease management Diabetes CHF Hyperlipidemia Hypertension Re- hospitalizations Influenza immunization Mammography Occult Blood Hypertension tests Infant Hgb

Health Literacy Action Overview of Strategies Health Literacy Patient Ed Kits & Internet In-service Training Lifestyle and Self-Management Workshops Tailored Programs for Special Populations Goldfracht M, Levin D, Peled O, Poraz I, Stern E, Brami JC, MatzE, Fruman A, Weiss D, Lieberman N. Dreiher J. (2011) Twelve-year follow-up of a population-based primary care diabetes program in Israel. International Journal of Quality in Healthcare. August 2011. 15

Health Literacy Action Health literacy and chronic care Scope of workshops for diabetics on healthy lifestyle and self care N=5330 No. of participants

Health Literacy Action Programeffectiveness Healthy Lifestyle and self-management workshops for Diabetics - HbA1C measures Estimated Marginal Neans of measure_1 Estimated Marginal Neans 8.8 7.8 1 2 3 70 workshops/year P=<0.001 Before Following intervention intervention intervention

Health Literacy Action Addressing Health Literacy in Hospitals Health Promoting Hospital: Meir Hospital and others in the process: patients, workers & community Joint Commission Int (JCI) accreditation recognized Clalit for exellence in patient education.

Health Literacy Action Ask Me 3

Health Literacy Action Health Literacy On-Line in Hebrew, Arabic, Russian, French, Portuguese Play > On-line health information 2.5 million entries every month 80% unique entries

Health Literacy and Capacity Building Computer-based Modules feature Improving Communication Skills Using Motivational Interviewing and Brief Interventions Smoking cessation Physical Activity Healthy Lifestyles Nutrition Early detection

Health Literacy: Building a Research Base Media Health Literacy Scale (MHL) Action Critical Awareness Identification Levin-Zamir D, Lemish D, Gofin R. (2011) Media Health Literacy (MHL): Development and measurement of the concept among adolescents. Health Education Research;26:323-335.

Health Literacy Research Base Validated Media Health Literacy Research Model Socio/Personal demographic Characteristics Family/Peer Co -Viewing Sources of Health Information Media Health Literacy Health Empowerment Selected Health Behaviors

Health Literacy Research Base The National Health Literacy in Israel Study National survey currently in progress-close collaboration with HLS-Euro Methodology: Face-to-face home interviews Include a representative sample of 600 Four languages: Hebrew, Arabic, Russian & Amaharic Instrument based on focus groups with key informants

In Summary In Israel: Tremendous challenges for bridging health literacy gaps New and preliminary policy initiatives for health literacy as part of a systems approach Complexity of health literacy action: community, health service and media settings with potential for building a strong evidence base. Research in early stages with promising studies and projects currently underway

Health Literacy in Israel and Beyond Building Partnerships Strive for Health Literacy in all Policies Collaboration in Research Building on Experience from Colleagues and Partners International Initiatives for Professional Training and Capacity Building

Thank you and Happy New Year! Dr. Diane Levin-Zamir dianele@clalit.org.il +972-50-6263033