PRINCE COUNTY HOSPITAL FOUNDATION PRESENTATION TO HEALTH PEI

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1. OPENING COMMENTS Thank you for the invitation and the opportunity to speak with you today about role of the Prince County Hospital Foundation. We always welcome the opportunity to discuss how our Foundation has evolved, our vital role at PCH, our challenges, and our vision for the future. Introduce Foundation board members and staff with us today. 2. ROLE OF THE PRINCE COUNTY HOSPITAL FOUNDATION MANDATE: The mission of the PCHF is to uphold, enhance and support the vision of our hospital as a flagship of utmost quality care, by - Raising funds to purchase priority medical equipment for PCH - Being diligent stewards of investment funds on hand - Promoting awareness and generating positive messages Prince County Hospital is a 102 bed, acute care facility and provides primary, secondary and specialized services to a population base of over 50,000 islanders, from Prince, Queens and Kings counties. And, Prince County Hospital celebrated their 100 th anniversary in 2012. PCH Stats 2011-2012 NUMBER OF BIRTHS 454 NUMBER OF Emergency VISITS 27,420 NUMBER OF INPATIENT 775 SURGERIES NUMBER OF DAY SURGERIES 1758 NUMBER OF ENDOSCOPIES 2727 SURGERY CLINIC (DAY) 3600 PAGE 1 OF 8

FOUNDATION STAFF: The Foundation currently employs 4 full time staff members and 1 casual position. The Managing Director of the Foundation manages the day to day operations and reports to the Board of Directors. BOARD: The Board of Directors of the PCH Foundation serve as the Foundation s governing body and participate actively in carrying out the mission. Our board is comprised currently of 16 volunteer members (including the executive members) and meetings are held monthly. The PCH Foundation has an Executive team that provides leadership to the board of directors and foundation staff and are responsible for conducting the business of the Foundation between regular monthly board meetings. The 16 member board, meets monthly and are active on a number of committees established to assist in carrying out specific tasks on behalf of the board. 3. WAYS & MEANS We are fortunate to be supported by a large base of generous donors throughout our communities who hold the hospital at the forefront of their charitable giving. These donors are vital to the success of our annual campaigns and we reach them, and cultivate them in a variety of ways and means. Annual Direct Mail Campaign: Spring Mailing to 8000 faithful donors. Major Gifts (Personal Ask) Campaign: A major gift campaign is a widely used and extremely successful program that promotes the hospital s equipment needs to potential donors face to face. The success of our major gift campaign is largely due to the committed number of community volunteers and board members. PAGE 2 OF 8

Planned Giving A strategic effort has been made to create a viable planned giving program for our foundation. The foundation currently receives bequests and has recently created a donor recognition mural in the hospital s main lobby, highlighting the many generous bequests made to PCHF. Special events: - Our annual Women s Golf Classic. (Average of $20,000/annually) - Grass Roots and Cowboy Boots. Televised last year and reported over $450,000 in revenue. Over $700,000 to date. - Lights for Life: Our ever popular community event has been running now for 18 years and has raised over $2 million to date. Third party events/partnerships: Our foundation is the recipient of funds from a variety of third party events and ongoing partnerships. We have been fortunate to partner with such groups as the PCH Auxiliary (who alone have raised almost $1 million since 1993) the Rotary Club of Summerside and we are also the beneficiary to many community social fund raising events. PCH FOUNDATION EXPANDED ROLES EDUCATION The Foundation has stepped outside the parameters of the said equipment mandate in the matter of staff Education and Training. PCH Education Fund: In 2004 the PCH Foundation set aside funds from the sale of the Clark House (a house near the old hospital that PCHF purchased) to be endowed for the education of staff of PCH. The interest on the funds is used annually for education awards for PCH staff. Since 2006, the Foundation has awarded $40,000 to over 100 employees of PCH to further their education. PAGE 3 OF 8

Wilkinson Bursary The PCH Foundation is the beneficiary of proceeds from a trust fund established by the will of the late George Wilkinson. In 2006 the Foundation created the George Wilkinson Nurses Bursary to support education for nurses at the Western Hospital, Community Hospital, Stewart Memorial Hospital, Prince County Hospital. Funds are received annually from the trust to support nurses at these four facilities. Since 2006, over $48,000 has been awarded to 90 nurses in Western PEI. Previous to this over $30,000 was awarded to students entering the nursing program at UPEI. HOMECARE Hinton Fund: Through the Richard S. Hinton Memorial Home Care Fund, PCH Foundation provides up to $20,000 annually to support Home Care equipment needs for Home Care and/or PCH Ambulatory Care to assist patients of PCH to remain at or return home when home is the most appropriate place to be and the benefit to the patient is apparent. Since 2000, over $190,000, has been provided through this fund to support Home Care. 4. ANNUAL EQUIPMENT CAMPAIGN: It has been almost 10 years now since PCH opened the doors in our new location. Much of the equipment was purchased new at the time through our 13 million capital campaign, however many pieces were brought from the older facility as well. Medical equipment has a short life span, unfortunately, so the Foundation is consistently replacing key pieces of equipment each year. ANNUAL EQUIPMENT CAMPAIGN: What was once a process of raising a total of $500,000 annually has grown to an average goal of $1 million annually, and there does not seem to be any relief in the future. PAGE 4 OF 8

PCH FOUNDATION HAS A STRONG HISTORY OF COMMUNITY SUPPORT. SOME OF THE PAST PROJECTS THAT WE WERE FACED WITH AND FOUND SUCCESS WITH, INCLUDE; - MINIMALLY INVASIVE SURGERY: OR PROJECT ESTABLISHED IN 2005. Three Operating Room SUITES outfitted with equipment and high definition cameras and monitors. PCHF funded consumables for a MIS pilot project, because it was the right thing to do for our donors, when the provincial government at the time would not provide funding. - DIGITAL MAMMOGRAPHY. Established in 2008. - DIALYSIS. Provided $240,900 worth of new equipment to this service. FUTURE NEEDS: Looking at the hospital s 5 7 year equipment needs, we will need to replace some major pieces of medical equipment in a number of hospital units. For example; DIAGNOSTIC IMAGING: In the next 3 years, DI equipment replacement will cost over $2.7 Million. IE: 2013 - $770,000 for x-ray & fluoroscopy; 2014 - $550,000 two new ultrasounds 2015 at CT Scan - $1,400,000. ANNUAL NEEDS: In a normal year, general medical equipment needs, for all hospital units, averages $500,000 annually. Considering the annual needs plus the large ticket items looming up in the various departments such as DI, we will see our annual campaigns topping $1 million on a regular basis. THIS YEAR: In 2013, we are tasked to raise $1.3 Million, the largest request to date. PAGE 5 OF 8

PAST SUCCESS Since the Foundation s inception in 1993, we have raised $28 Million from our island community and have funded the purchase of medical equipment through both capital equipment and annual equipment campaigns. 5. CHALLENGES AND OPPORTUNITY CHALLENGES It is not uncommon to find obstacles along the way in an organization that faces the yearly challenge of raising large sums of money. While we remain optimistic, some of the issues have been hard to ignore, and are an unwanted distraction in our focus and efforts to raise funds to support our hospital and the purchase of medical equipment. MOST RECENT CHALLENGES FACED 1. Proposal on the table to remove Executive Director at PCH. 2. Proposed significant changes to PCH Surgical Services PCH Foundation has raised significant dollars from the community to upgrade our surgical services department since our move to the new PCH including Minimally Invasive Surgery, new OR suites and various costly equipment upgrades to the tune of $1.9 Million. Certainly the recent proposal and very public debate regarding the potential changes to acute surgical services at PCH had a direct impact on the Foundation, including multiple questions from donors and patients from across PEI. PAGE 6 OF 8

2. HST IMPACT ON EQUIPMENT PURCHASES On a $1.3 million goal (which is what ours is this year) we are looking at: HST of 14% - Federal portion 5% - we continue to only pay 17% of the 5% - Provincial portion 9% - previously PST was not charged to Foundations Therefore, 9% is a new cost. And, on a $1.3 million goal this year, 9% represents a cost of $117,000 The undetermined part is whether we can get 35% of the 9% back, which is what charities will receive under the new HST because we are not paying it directly. This would reduce the payout to $76,050. There are some huge concerns with this use of donor money. These are big dollars and the money is going directly back to the Province. OPPORTUNITIES Prince County Hospital and Prince County Hospital Foundation enjoy unbelievable support from donors across PEI. A large part of this support comes from the exceptional care that friends, loved ones or the individuals themselves have received at PCH. We would like to see this support continue long into the future and therefore must be very careful that decisions made regarding the direction of health care at PCH do not undermine that support. ENHANCEMENTS FOR PCH FOUNDATION The PCH Foundation has indicated in the past, and will continue to suggest that we are more than willing to work with Health PEI and the provincial government to partner on initiatives that complement existing services and PAGE 7 OF 8

to expand in areas that best suit the patients and help to reduce travel and wait times provincially. One example of this is the new Dialysis Unit at PCH that the Foundation has been promoting since 2007. The purchase of equipment for this unit has historically been outside of our mandate however we indicated we were willing to fund the equipment if the new unit were attached to PCH. Finally in 2012 this new unit became a reality. Other service enhancements are possible and the PCH Foundation is more than willing to discuss the possibilities for partnership at any time. In a presentation to the Summerside Rotary Club, Dr. Richard Wedge spoke about the Health Board and some of the possibilities for PCH in the future. The 5 items at the forefront of their thinking for PCH included; 1. Setting up a Geriatric Assessment Unit 2. An Undergraduate Medical Education program. 3. Enhancing our Ambulatory Care Unit 4. Expanding Ear, Nose & Throat 5. Urology Day Surgery 6. Other Discussion? Thank-you for the opportunity to make this presentation to Health PEI. Hopefully we will have the opportunity to discuss our current challenges more thoroughly. Thank-you PAGE 8 OF 8