Innovation Challenges 2010 Innovation & Entrepreneurship: the Winning Combination

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Project Management: Killing or Kindling your Innovation? Prof. Christoph Loch (INSEAD, France) Tuesday 6 April 2010 A Innovation Challenges 2010 Innovation & Entrepreneurship: the Winning Combination Innovating the Way We Sell Our Innovations Prof. Lüder Tockenbürger (Steinbeis University, Berlin, Germany) Tuesday 25 May 2010 The Entrepreneurial Venture as Vehicle for Creating Value Associate Prof. Eric Wood (Center for Innovation and Entrepreneurship at the Graduate School of Business, University of Capetown, South Africa) Thursday 30 September 2010 Winning in Emerging Markets: Lessons from China, India and the Emerging World Prof. Tarun Khanna (Harvard Business School, USA) Tuesday 26 October 2010 B C D

A B C Information For further details please contact: TiasNimbas Business School Connie Dollevoet Event Manager T. 013 466 86 58 E. c.j.j.dollevoet@tiasnimbas.edu Useful websites www.tiasnimbas.edu www.brabant.nl/innovatie www.eibie.eu www.hightechcampus.nl www.bzw.nl www.bom.nl www.bielat.nl D

A Prof. Christoph Loch INSEAD, France Tuesday 6 April 2010, 15.00-18.00 hours Venue The Strip, High Tech Campus Eindhoven Project Management: Killing or Kindling your Innovation? Project Management is the art of moving from A to B (say from idea to product on the shelf) as fast and efficiently as possible, right? Wrong! What if B is a moving or morphing target, and project management only a rigid plan with predefined deliverables and fixed milestones to be met? Will we be able to hit our mark in the market? Yes we can! If only we return to project management as it once was meant to be: as innovation s flexible friend. After an eagle s flight over the evolution of project management, Prof. Christoph Loch will take you through a series of mind-stretching exercises to experience how the new-school project management can actually facilitate innovation within your corporation. Ample attention will be given to human aspects (motivation, feedback, growth) of project management. In Loch s book, innovation management happens on two mutually reinforcing levels: motivating and genuinely rewarding the specialised and autonomous professionals in your organisation, while simultaneously creating a framework and processes whereby only meaningful innovation is selected and brought to market. Top athletes call this split-vision: having your focus on the ball and the field at the same time. Uniquely, Prof. Loch has conducted a comparative study on the innovative power of 150 start-up companies across three countries. Drawing on his findings, he will show you which types of companies have their innovation act together, which do not, and importantly, why? And where do you stand in this picture? Christoph H. Loch is Professor of Technology Management at INSEAD and Dean of the PhD Progamme. His research revolves around the strategy and management of product innovation, concurrent engineering, project management under high uncertainty, and the emotional aspects of motivation and performance. A prolific author himself, he sits on several editorial boards of international academic journals. He also advises European corporations on their technology management.

C Associate Prof. Eric Wood Center for Innovation and Entrepreneurship at the Graduate School of Business, University of Capetown, South Africa Thursday 30 September 2010, 15.00-18.00 hours Venue TiasNimbas Business School A The Entrepreneurial Venture as Vehicle for Creating Value Eric Wood is an entrepreneur who has turned loss-making companies into market leaders. He has invested some of his private capital in those companies, and is now reaping the returns. Fortunately, he also enjoys sharing his secrets and insights with others through his consulting work and academic teaching. In this seminar, Associate Professor Eric Wood will explore which characteristics create the best chances for a new venture to be profitable soon enough while lasting long enough. He will analyse the unique risk and reward profiles of innovation-based entrepreneurial ventures (whether small start-ups or spin-offs from big corporations), and will offer suggestions for coping with these risks from an entrepreneurial angle. Citing from his personal experience and academic research, Eric Wood will also focus on a part of business plans that warrants more attention than it is usually given: uncertainty analysis, risk assessment and reward prognosis. Once you have done this exercise properly, you will find it easier to set up appropriate business processes. Eric Wood will also touch upon the importance of a truly compelling purpose for yourself and your company. Jointly pursuing shared benefits will take you and your partners much farther much faster. Will anecdotal evidence convince you, or rather academic proof? An Economics PhD from Cambridge, Eric Wood currently lectures as Associate Professor of Innovation & Entrepreneurship at the Graduate School of Business, University of Cape Town. He also teaches as a Guest Faculty at TiasNimbas. He has authored a great number of academic articles, business cases, and reports for Eurostat, WorldBank and governments. Eric also consults to start-up and established businesses.

C TiasNimbas Business School Attn. Connie Dollevoet Business Reply Number 60520 5000 WB Tilburg

Innovation Challenges 2010 Is innovation becoming an impossible necessity? An ever-higher pressure to perform better and faster than the competition is manifesting itself in all sectors of society. In a sense we are striving to continuously improve ourselves at someone else s speed. The Province of Noord-Brabant boasts an innovative and successful economy which leads the pack of Dutch provinces on many indicators of economic performance. A developer and disseminator of knowledge, TiasNimbas Business School is a key player in this knowledge-intensive economy. To sustain that lead, the Province and TiasNimbas Business School have created the Innovation Challenges: a quarterly series of informative and inspiring seminars centered on innovation-related topics. Since 2006, the Innovation Challenges have brought together thousand+ entrepreneurs and innovators from industry and the public sector. Innovation Challenges 2010 revolves around the theme of Innovation & Entrepreneurship: the Winning Combination. Four renowned experts from TiasNimbas global network will bring you up to speed with the latest management thinking on this theme. Each seminar, you will have ample opportunity to connect with other innovative minds like you over drinks afterwards. Come share your knowledge and network. Multiply your knowledge and network. We look forward to greeting you at Innovation Challenges 2010. Ir. Lily Jacobs Member of the Provincial Executive Economy, Europe and Sustainability Province of Noord-Brabant Prof.dr.ir. Ramon O Callaghan Dean TiasNimbas Business School

B Prof. Lüder Tockenbürger Steinbeis University, Berlin, Germany Tuesday 25 May 2010, 15.00-18.00 hours Venue TiasNimbas Business School, Tilburg Campus Innovating the Way We Sell Our Innovations So you got this great new technology in your hands. Or, well, this very-new-but-almost-great technology. Now, how do you make your business angels empty their pockets into your purse once more to take your venture through to its next phase? And how do you identify and package your product s value-added so your customers will realise its benefits and purchase it? Little of substance has been written on the sales process of new technologies. Amazingly so. says Professor Tockenbürger, technology management consultant and academic, For infinitely more new technologies get aborted for financial or marketing reasons than due to technological quality per se. More often than not, Tockenbürger observes, the sales process of a new technology stands to gain a lot from a more systematic approach. Sales in his sense refers to obtaining the financial and strategic support from venture capitalists or your corporation s R&D board, as much as converting interested leads into actual customers. Smart and timely development of appropriate business models will make all the difference to running your business processes and sales operations optimally. Tockenbürger will outline how you may even co-create your venture s business model jointly with your investors, partners or customers. Dialoguing with them will only sharpen your business case. Which in turn raises your chances of their buy-in. After doctoral research on technology management at the University of Sankt-Gallen, Switzerland, Professor Lüder Tockenbürger developed and implemented international management training programmes for corporations in Europe, the Americas and Asia. Co-founder of several companies, he now works as a management consultant and holds a chair at Steinbeis University Berlin. He specialises in strategic management, organisational development, innovation and sales.

D Prof. Tarun Khanna Harvard Business School, USA Tuesday 26 October, 15.00-18.00 hours Venue The Strip, High Tech Campus, Eindhoven Winning in Emerging Markets: Lessons from China, India and the Emerging World The Brabant and Randstad economic regions are globally integrated and thus innovating in rivalry with competitors far and near. In 2009, India s Tata Corporation launched the Nano, the world s cheapest car, while a little earlier the Chinese Academy of Sciences (through Lenovo) had acquired IBM PC. What do these milestones mean for us? Are our own innovation ecosystems becoming obsolete? Observes Harvard s Tarun Khanna: India, China and other emerging economies lack institutions (such as credit-card systems, intellectual-property adjudication, data research firms) that facilitate efficient business operations. Still, in these highly imperfect markets, buyers, sellers, investors and intermedairies somehow find each other and produce impressive results. India champions indigenous entrepreneurship ( a million mutinies ). China relies on state-managed economic evolution. What can Dutch-based global entrepreneurs and innovators like us learn from these two economic powerhouses? How does innovation in these vastly different societies actually work on the ground? How does it affect the ways we produce and innovate? Should we adapt, adopt, or connect? In this capstone seminar, Tarun Khanna, Professor of Strategy at Harvard Business School, will outline some implications and options of these emerging competitors for European corporations. He will draw on his latest book Winning in Emerging Markets: A Roadmap for Strategy and Execution. Tarun Khanna is the Jorge Paulo Lemann Professor at Harvard Business School, where he has studied and worked with multinational and indigenous companies and investors in emerging markets worldwide. 2005-2008, he served as McKinsey s special counsel on emerging markets. In 2007, the World Economic Forum in Davos nominated him Young Global Leader. He advises governments, sits on boards of large corporations and actively invests in and mentors start-ups in Asia.

Organisers The Innovation Challnges are a joint initiative of TiasNimbas Business School and the Province of Noord-Brabant. TiasNimbas is the business school of two renowned parent universities: Tilburg University and Eindhoven University of Technology. TiasNimbas offers experienced professionals a broad and deep portfolio of management education, tailored to different professions, industries, career stages and learning interests. The portfolio combines academic excellence and business relevance for maximum impact. A joint initiative of TiasNimbas and Philips Research, the European Institute for Business Innovation & Entrepreneurship (EIBIE) is a centre of excellence with full focus on all elements of new business creation combining best-in-class practical education and coaching with ground-breaking research and ecosystem creation. Thanks to its enterprising inhabitants and innovative businesses, Noord-Brabant stands as a strong and attractive economic region, fully integrated in the fabric of the European Union. The Province of Noord-Brabant supports innovation projects by entrepreneurs, through grant schemes (such as Pieken in de Delta) and innovation platform facilitation (e.g. Innovatieve Acties Brabant). The Province also invests in creating new hubs to foster innovation and cooperation, examples of which include: the Supply Chain Campus for Logistics in Breda, the High Tech Automotive Campus in Helmond, and the Veemarktkwartier for the creative industry in Tilburg. TiasNimbas and the Province of Noord-Brabant have a long-standing cooperation on the theme of innovation. Current innovation-centered joint projects include EIBIE s Executive Master of Business Innovation Programme (MBI) and the Innovation Challenges seminar series. Innovation Challenges 2010 in synergy with:

Sign-up Mr/Ms (please select) Name Organisation Address Postal code City E-mail Telephone PO-number I register for the following seminars of Innovation Challenges 2010 (please tick as appropriate): A Project Management: Killing or Kindling your Innovation? Tuesday 6 April 2010. Prof. Christoph Loch 15:00-18:00 hours, afterwards walking dinner B Innovating the Way We Sell Our Innovations Tuesday 25 May 2010, Prof. Lüder Tockenbürger 15:00-18:00 hours, afterwards networking drinks C Risk Management and Value Creation in Entrepreneurial Ventures Thursday 30 September 2010, Prof. Eric Wood 15:00-18:00 hours, afterwards networking drinks D How Emerging Markets are Reshaping Their Future, and Yours Tuesday 26 October 2010, Prof. Tarun Khanna 15:00-18:00 hours, afterwards networking drinks Complete seminar series of Innovation Challenges 2010 Entrance fee per seminar is euro 95 (including syllabus and networking drinks). Entrance fee for the complete seminar series is euro 340. Kindly register at least a week before the seminar of your choice. You will be sent an invoice for your administration. Cancellation without charges is possible until one week before each seminar; after that you may send a replacement to attend. Registration is possible through returning this business reply card or through www.tiasnimbas.edu/innovation.