1 Job Applications & the Standout CV Make Over Melania Guzman Be Smart Consulting melania@besmartconsulting.com.au www.besmartconsulting.com.au
Agenda 2 Job applications from the recruiter s shoes The Evolution of the CV Your CV Make Over The Jobs and CVs of the Future Interview Tips
About Me 3 MBP Host Assessor for the L'Oréal Graduate Program Lecturer Your CV selfie MBS Graduate Master of Human Resources Management Melbourne University KPMG L Oreal Be Smart Consulting
Why are we here today? 4 New technology has changed the way we recruit and apply for jobs Social skills are more important than ever The gig or self-employment will become the primary source of income. Think Uber, AirTasker, Freelancer, etc Are you ready?
2000 5 Job Advertisement The Job Application
2013 6 Job Advertisement The Application
2017 7 Job Advertisement The Application
Average 300 applications for one graduate role! 8
\ How to fill a job vacancy? 9 1 Reach out to personal networks for recommendations or referrals 2 Search LinkedIn and approach specific profiles 3 Outsource to another country and review only the good ones 4 Get a robot to pre-screen candidates 5 Read all applications and shortlist the outstanding ones
What do CVs look like in 2017? 10
The CV Make Over 11 Define your brand, colours, message, design, logo! Prepare an integrated business case NOT a CV or cover letter. Think of the audience and sell your case. Define your competitive advantage. Be creative.
What to include in your CV? 12 Your own Education Work Competitive How can you Your delivery brand and Extra experience advantage help? must be original curricular Volunteer, I am unique professional template activities MBPs because Grammar! You must demonstrate knowledge of the organisation: Mission, vision, objectives, culture and role requirements.
CV TRENDS 13
The Infographic Trend 14
Online CVs 15 www.slidemart.com Personal videos/ blogs, selfies. Photos, samples of your work Linkedin page http://www.rleonardi.com/interactive-resume/
Demo 16 http://www.rleonardi.com/interactive-resume/
Interactive 3D CV DEMO 17 https://sketchfab.com/models/7ce4e7e892d4492f9662a45cb5511d8f
Now back to the recruiter. 18 New technology has changed the way recruiters hire and attract talent. Less advertisement and more targeted campaigns (don t go for looking for opportunities ) Linkedin is a key talent search tool http://linkedin.com/ CV are scanned before they are read https://www.adzuna.com.au ChatBots are pre-screening candidates https://hiremya.com Digital presence is a must have Images and infographics are the new trend So. If you are still using a black and white CV, chances are your job search has not been very successful. Demo!
DEMO 19 I need to recruit a HR Coordinator next week and don t have time to advertise: http://linkedin.com/ I need to computer to pre-screen candidates all 300 applicants for me: https://www.adzuna.com.au I need a robot to pre-screen, talk to candidates, reject the bad ones and schedule interview meetings with the good ones and rank them in order of priority (points based system): https://hiremya.com and SeedLink.
20 Meanwhile in L'Oréal China http://www.bbc.com/news/av/business-31635007/l-oreal-recruiting-using-smartphones
Why are companies adopting Artificial Intelligence? 21
How can you respond to new recruitment trends? 22
The experience of you starts with your application 23
24 ChatBot CVs stherbot.com / facebook msg
25 DEMO Estherbot.com / facebook msg
Video Selfies 26
Video Selfies 27 https://vimeo.com/18458313
Do you have a plan? 28 Where is your dream job? Be selective and invest time in the roles you do want Start networking today Define your personal brand Go digital. Your CV, Cover Letter and Selection Criteria are no longer enough!
29 Personal Branding Write your own story or it will be written for you by someone else..
Your Personal Brand 30 How do you want to be perceived and how are you actually perceived? What s your value proposition? What do you want people to think, feel and do as a result of your interaction? What is your key differentiation point? Use digital tools wisely and to your advantage. How do you want to be represented online? Be professional and keep your promises Always!
Your Online Presence 31 Have you googled your name? Do you have a LinkedIn profile? Are you using LinkedIn for networking purposes? Help someone 10 times Do you have a personal website? Have you included samples of your work? Videos, photos, video selfies, articles?
Quick Tips for your Interviews 32 Your presence Your ability to connect Your ability to anticipate needs Your performance Authenticity Interviews test your social skills more than your technical skills!
\ Summary 33 1 The job market has changed and therefore your job search tools also need to change 2 Stay competitive in the digital market and keep up with the latest trends 3 Manage your brand, or someone else will do it for you 4 Consider that you may be your future employer. The jobs of the future are no longer 9-5 or with one single company. 5 Promote your brand. You already have one, is it the one you want for yourself?
34 Thank you! Melania Guzman Be Smart Consulting melania@besmartconsulting.com.au www.besmartconsulting.com