VIRTUAL BUSINESS INCUBATOR Business Model Canvass
MISSION To unite the global entrepreneurial ecosystem in the development of an affordable virtual business incubator for early stage startups.
CUSTOMER SEGMENTS 1. Entrepreneurial Ecosystem Participants (Customers) Traditional incubators & accelerators Consultants Service providers Other: Organizations that would like to incorporate a monthly recurring membership to their existing websites 2. Entrepreneurs (Members) Early Stage Pre-Funding (Crowdfunding / Angel / VC Funding Track) Post-Funding (Business Development Track)
CUSTOMER RELATIONSHIPS 1. Entrepreneurial Ecosystem Participants (Customers) Customer Service Best Practices Resources Monthly Mastermind 2. Entrepreneurs (Members) Self Service / DIY Model Community Development Our Customers are their First Point of Contact for Customer Service related issues
VALUE PROPOSITION ENTREPRENEURIAL ECOSYSTEM CUSTOMERS SEGMENT Incorporation of a backend membership site that creates a recurring revenue model and allows the ability to scale. Easy to sell the membership as the ecosystem provider is not only selling their own expertise but the expertise of the crowdsourced content provided in the membership. All revenue from memberships sold is not shared with anyone outside the entity. Affiliate / Referral ID s incorporated to each member to track sales across the backend membership site that creates a recurring revenue model and allows the ability to scale. A business development tool as each participant agrees that a sold member does not mean that member is a client. Ability to sell services across membership backend in a closed circuit of curated partners and users.
VALUE PROPOSITION ENTREPRENEURS MEMBERS SEGMENT Affordable membership to a virtual business incubator program with excellent educational content. Value of the membership is equal to the equivalent of the sum of the crowdsourced content, hence, they are gaining access not only to the content provided by the organization who sold them the membership, but access to everyone else s continually updated content across the incubator. Members may earn free membership by referring others who purchase membership. A business development tool to form strategic partnerships, sell services, and find investors. Community oriented support structure of likeminded entrepreneurs and mentors.
REVENUE MODEL The virtual business incubator enterprise platform charges a 1 time set up fee to the entrepreneurial ecosystem participants to have our core team of developers install the necessary website functionality to our customers existing website to allow for memberships to be sold and access to be granted to the back end virtual business incubator. The virtual business incubator enterprise platform charges a monthly fee based on the number of members the entrepreneurial ecosystem participants have sold as users on the back end virtual business incubator site. For any transactions consummated within the backend virtual business incubator enterprise platform, a transaction based fee will be applied to such transactions over and above the payment processes fee. The virtual business incubator enterprise platform will operate as Reality Crowd TV Media Corporation and use the software as their own membership model, thus earning monthly recurring membership revenue on membership sold by Reality Crowd TV Media Corporation and on the previous members from former ecosystem participants who failed to pay their monthly expenses via a membership recapture clause in the terms of service.
COST STRUCTURE Website Development Data / Hosting Human Resources Marketing SG&A Legal
CHANNELS Primary Customers Websites Primary Customers Mobile Applications Customers / Members Via Affiliate / Referral Links Webseries / Podcasts Social Media Public Relations Internet Marketing
KEY ACTIVITIES Website Development Vendor / Customer Management Customer Support & Best Practices Community Management & Engagement Affiliate / Referral Analytics & Tracking Treasury Operations / E-Commerce API Integration
KEY PARTNERS Our Customers are also our Key Partners Entrepreneurial Ecosystem Participants Entrepreneurs Government Organizations Entrepreneurial Non-Profits Entrepreneurial Programs at Universities & Community Colleges Investors Unaccredited / Accredited Angel Investors Venture Capital Entrepreneurial Media Funding Sources / Portals
KEY RESOURCES Intellectual Property on Business Method / Software Patents Human Resources, Specifically Developers / Coders Customer Relationships & Data