Future Apprenticeships Webinar: Maximising Apprenticeship Recruitment 13 July 2016 10.30am 11.30 am Commissioned and funded by ETF. Delivered by AELP and partners.
Organised by Future Apprenticeships Webinar: Maximising Apprenticeship Recruitment 13 July 2016 10.30 am 11.30 am Webinar Chair: Paul Warner, Director of Policy and Strategy, AELP Facilitator: Claire Cummings, Senior Manager NAS Communications and Events, SFA Facilitated by
Maximising Apprenticeship Recruitment
Agenda Introduction Good practice in apprenticeship recruitment What makes a good vacancy Importance of giving feedback Recruit an apprentice Support materials Promoting apprenticeship vacancies Any questions?
Good practice in apprenticeship recruitment THE MATCH FACTOR CIPD survey commissioned by the National Apprenticeship Service Oct 2014
Main findings/challenges Poor quality vacancies Low pay many at apprenticeship national minimum wage Employers unrealistic expectations of school and college leavers Young people`s expectations Young people not being prepared for applications and the world of work
Good practices When working with employers When working with young people When managing the match between vacancies and applicants
Poor practices When working with employers When working with young people When managing the match between vacancies and applicants
Recommendations for action Learning providers Employers Apprenticeship candidates
What makes a good vacancy
What makes a good vacancy Attention Interest Desire Action AIDA
What makes a good vacancy AIDA Attention the short vacancy description that makes a candidate notice your vacancy Interest builds information in an interesting way and encourages the candidate to read on Desire relates to job appeal and inspires candidates to want and apply for the job Action make it clear what the application process will be and what the recruitment process will be
What makes a good vacancy Attractive vacancies: Written clearly without jargon or techno-babble Demonstrate progression and career opportunities at end of apprenticeship Offer a fair salary Have an interesting and engaging job advert Have realistic requirements regarding experience and prior education qualifications Name a good, recognised employer!
Top tips to recruit your Apprentice! Be flexible at the sift! Don t expect vast work experience history they are young! For many young people this will be their first application give them the benefit of the doubt! Consider task based interviews rather than experience or competency based Do you really need an assessment centre? This may put off more candidates than it attracts from some age groups. Be willing to support your candidates through the process, text them the night before, send them info on what to expect. Remember the key things young people are looking for is WAGE PROGRESSION and a JOB/CAREER at the end!!!!
Giving feedback
Why is feedback important?
Recruit an apprentice
Recruit an apprentice Benefits: Easier and more efficient to use Linking employers Automatic validation Vacancy management tools
Support materials
Support materials Vacancy guidance/templates Support guides for employers and Training organisations Application, Interview and CV feedback tools
Support Materials Link to vacancy templates Apprenticeship recruitment: employers and training organisations The Match Factorhttps://www.cipd.co.uk/binaries/the-match-factor-goodpractice-in-apprenticeship-recruitment_2014.pdf www.cipd.co.uk/binaries/the-match-factor-good-practice-in-apprenticeshiprecruitment_2014.pdf www.gov.uk/government/publications/apprenticeship-vacancies-how-to-submit-avacancy www.gov.uk/government/publications/apprenticeship-vacancies-uploading-traineeshipopportunities www.gov.uk/government/publications/apprenticeship-recruitment-employers-andtraining-organisations
Promoting apprenticeship vacancies
Promoting your apprenticeship vacancies Having difficulty attracting the right candidates? The can help by Directly marketing your opportunities via e-shots to registered candidates Offer social media support and promotion via Facebook and Twitter Offer targeted text campaigns Automatically advertise your vacancies on sister sites, e.g.. Jobcentre Plus Universal Jobmatch, Notgoingtouni etc
Promoting apprenticeship vacancies useful links Hints and tips to help fill your apprenticeship vacancies www.gov.uk/government/publications/apprenticeship-vacancies-how-to-submit-a-vacancy RSS feeds www.gov.uk/government/publications/apprenticeship-vacancies-rss-feeds Av Live www.gov.uk/government/publications/av-live-how-to-set-up-and-use Promoting apprenticeship vacancies through the www.gov.uk/government/publications/promoting-apprenticeship-vacancies-through-thenational-apprenticeship-service
Future AELP Webinars 18 July Observer Development/Action Plans Sean Errington, People Projects 19 Aug The New Register of Apprentice Training Providers SFA 21 July CEO Member Update Webinar Mark Dawe, AELP 22 Aug Effective Observation Skills Getting The Basics Right Sean Errington, People Projects Visit ww.aelp.org.uk/events
Go to www.futureapprenticeships.org.uk to book